Back-to-Basics this week is diving into one of the brightest spots in our sector: donor relations. We're talking all things stewardship, acknowledgment, recognition and engagement, but naturally we're putting that WAFG spin on them to ensure you're not diluting the experience for those who are not in your top 1%. In short, we're talking about how to love on your people while also showing impact. It's one of those awesome feel-good conversations - where you can also learn!

Episode Overview

• Back to the Basics: Donor Relations (2:00)
• Strategies that help donors feel seen, known, and appreciated (4:30)
• Donor Relations vs. Stewardship (5:00)
• Mindset shifts in donor relations (9:20)
• Steps of creating a donor relations program in your organization (12:40)
• Leverage technology to take your donor relations to the next level (17:30)
• Key goals of donor relations (21:00)
• Personal examples of ways we were stewarded that have stayed with us (26:00)

For more information and episode details visit: www.weareforgood.com/episode/132

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

Learn more about Virtuous at www.virtuous.org/

Thank You to our Partners 🩵

Big gratitude to our ecosystem partners at DonorDock, Feathr, RKD Group, and Whiteboard. They’re not just partners—they’re walking alongside us to build something better + more inclusive.

Head to weareforgood.com/recs to explore our go-to tools and humans doing good work. We’ve curated a direct line for your VIP access to these groups just by saying you’re with We Are For Good. 

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