138. Back to Basics: Corporate Giving - Jonathan McCoy, CFRE and Becky Endicott, CFRE
We Are For Good Podcast - The Podcast for Nonprofits
Just when we thought we had Corporate American figured out, the world went and threw a global pandemic at us, and everything flowing from that experience has reshaped what we all know about corporate giving. Join us as Jon + Becky walk us through Back to Basics: Corporate Giving. We're talking through types of corporate philanthropy, CSR, reimagining corporate engagement and trends we see looming post-pandemic for employee-driven, socially-minded businesses. Spoiler: How you meaningfully partner with companies matters now more than ever
Episode Overview
- Where to start? Focus on values (2:00)
- What is corporate giving? (3:00)
- Overview of corporate social responsibility (3:30)
- Key tips to level up your corporate giving (7:30)
- Current trends in corporate giving (14:30)
- It’s not what the for-profit can do for you, it’s what you can do for them (18:40)
- The opportunities for these partnerships is immeasurable. Be strategic! (21:00)
For more information and episode details visit: www.weareforgood.com/episode/138
The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
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