138. Back to Basics: Corporate Giving - Jonathan McCoy, CFRE and Becky Endicott, CFRE

We Are For Good Podcast - The Podcast for Nonprofits

We Are For Good Podcast - The Podcast for Nonprofits
138. Back to Basics: Corporate Giving - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Jul 02, 2021 Season 3
We Are For Good

Just when we thought we had Corporate American figured out, the world went and threw a global pandemic at us, and everything flowing from that experience has reshaped what we all know about corporate giving. Join us as Jon + Becky walk us through Back to Basics: Corporate Giving.  We're talking through types of corporate philanthropy, CSR, reimagining corporate engagement and trends we see looming post-pandemic for employee-driven, socially-minded businesses. Spoiler: How you meaningfully partner with companies matters now more than ever

Episode Overview

  • Where to start? Focus on values (2:00)
  • What is corporate giving? (3:00)
  • Overview of corporate social responsibility (3:30)
  • Key tips to level up your corporate giving (7:30)
  • Current trends in corporate giving (14:30)
  • It’s not what the for-profit can do for you, it’s what you can do for them (18:40)
  • The opportunities for these partnerships is immeasurable. Be strategic! (21:00)

For more information and episode details visit: www.weareforgood.com/episode/138

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

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Givebutter helps you collect donations like a boss. It's never been easier to add a donate button to your website, collect dues from group members, or link a payment form to just about anything.

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