I’m BACK! Your humble host’s brief pause provided plenty of time to dig into Pepper Miller’s brilliant book on Black insights, “Let Me Explain Black Again,” from Paramount Market Publishing. I gained so much from this book that I had to reach out and learn more.
Pepper is a true pioneer when it comes to helping brands understand and connect with Black America. After starting her career in advertising, Pepper launched the market research and strategic planning firm, Hunter-Miller. Her passion has led her to write three seminal books on the topic, helping marketers everywhere understand and reach the Black audience with cultural intelligence, respect and authenticity.
We discuss her journey through research, the relevance of history, some key insights from her book and the music that gets her stepping. Join us for this fun and insightful conversation!