A couple of weeks ago, BTN Europe published a story about some comments that Microsoft co-founder Bill Gates had said about the future of business travel, saying that he believed that 50 per cent of business travel would go.
The story rapidly generated indignation from a number of companies in the business travel sector.
So what will the new level of business travel post Covid actually be?
Answering that question on the BTN Europe Week in Review podcast are Jason Geall, Vice President & Regional General Manager, Northern Europe – for American Express GBT, Neil Ruth, co-founder and chief operating officer of booking platform TapTrip, Adrian Witschi, global lead for travel, expense and card programmes at Mondelez International and Paul Tilstone, managing partner of Festive Road. The podcast is hosted by Mark Frary, BTN Europe acting digital editor.
The panel considers whether the business travel that comes back will be the same as that which disappeared during the pandemic and when they expect business travel to recover to 2019 levels.
Greta Thunberg and sustainability seemed to take a back seat to the virus buti will that all change once we have a vaccine?
Our expert what the real value of face-to-face is compared to virtual meetings and we ask them what barriers exist to a return to business as usual.