Evergreen Marketing, Simplified | Podcast Strategy, Thought Leadership & Sustainable Business
**TOP 3% GLOBALLY RANKED MARKETING PODCAST**
Are you a woman in business who built the business you thought you wanted… only to realize you're still chasing visibility, creating constant content, and wondering why success doesn't feel as fulfilling as you expected?
Maybe you're a coach, consultant, or service provider with a podcast who knows you're an expert—but your show isn't helping you become known, build thought leadership, or attract the opportunities you know you're capable of.
Or maybe you're tired of wondering why your podcast isn't getting discovered, growing, or charting?
If you're nodding your head, you're exactly who this podcast was created for!
The truth is, the businesses making the biggest impact today aren't built by the people creating the most content. They're built by the people who become known. When you're recognized as the expert people trust, opportunities find you, clients come to you, and business becomes more sustainable.
Your podcast shouldn't just be another piece of content. It should be the reason people know your name. That's exactly what this podcast is here to help you do.
Hi, I'm Jan Ditchfield. I launched my first podcast with a $25 microphone from Amazon and 15 downloads. Today, I host two chart-topping podcasts. I've built a multiple six-figure business powered by my podcast, and people regularly stop me in the grocery store to tell me they listen to my show.
But it wasn’t always that way. Like so many of the women I work with, I thought success meant being everywhere. More content. More platforms. More visibility. I was chasing attention instead of authority. Everything changed when I stopped treating my podcast like content and started treating it like my most valuable business asset.
That shift didn't just grow my business. It changed how people saw me. Today, opportunities come to me instead of me constantly chasing them, and I help women entrepreneurs, coaches, consultants, and service providers build that same kind of authority through podcast strategy, podcast SEO, and strategic podcast positioning.
Inside this show, you'll learn how to:
✨ Build thought leadership that positions you as the recognized expert in your field.
✨ Use podcast strategy and podcast SEO to grow a business podcast that gets discovered.
✨ Create binge-worthy episodes that help your podcast chart, build authority, and attract the right audience.
✨ Build a sustainable business by turning your podcast into your most valuable business asset.
I don't measure success by downloads. I measure it by whether your podcast helps you become known, your authority grows, and your business starts attracting opportunities instead of chasing them. The charting is simply the proof.
If you're ready to build a podcast that grows your authority, charts your show, and helps you build a business you're proud to own, hit play, my friend, and let's get to work.
Next Steps:
💻 Grab my Profitable Podcast Checklist: janditchfield.co/free-podcast-guide
🎧 Have Me Write Your Podcast Strategy: janditchfield.co/grow
📩 Contact Me: heyyou@janditchfield.co
🌐 Visit My Website: JanDitchfield.co
Evergreen Marketing, Simplified | Podcast Strategy, Thought Leadership & Sustainable Business
#241: Do Women Really Support Women? with Erica D'Eramo
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If you've ever found yourself pondering the age-old question – do women really support women? Well, you're in for a treat! Today, we're diving into a conversation that delves deep into the dynamics of female support, debunking myths, and exploring ways to foster a true sisterhood.
I've got the incredible Erica D'Eramo with me, the founder of Two Piers Consulting. Erica is on a mission to create diverse, equitable, and inclusive work environments, and she's got some invaluable insights to share.
We're breaking down three crucial points: First, debunking those myths surrounding women supporting women. Erica is here to reveal what's really happening behind the scenes. Second, we're tackling the challenging topic of dealing with unsupportive behaviors from other women. And finally, we're exploring how we can change this dynamic going forward – envisioning a sisterhood of support rather than rivalry.
So, sit back, relax, and get ready for a conversation that's bound to spark some thoughts and maybe even challenge a few perspectives.
About Erica D'Eramo...
Throughout her two decades of operational experience in the energy industry, Erica witnessed first-hand the impact that leadership skills can have on an organization's outcomes. Having spent the majority of her career working in remote or offshore locations, she brings a practical approach to leadership development that resonates with all levels of the organization. Erica brings a rare combination of real world front-line experience, deep business acumen and academic credentials. Her coaching clients include emerging leaders through to seasoned C-Suite executives and hail from organizations including Google, NASA, bp, Hess, American Express, NVIDIA and Mars. Her prior speaking and consulting engagements have included a variety of Fortune 500 and FSTE 100 companies as well as the U.S. Military Academy at West Point, Penn State, and the University of Texas at Austin.
Erica founded Two Piers Consulting PBC to help create diverse, equitable, and inclusive work environments by supporting both individuals and organizations in fully accessing their talent and potential.