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Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
**TOP 3% GLOBALLY RANKED MARKETING PODCAST**
Are you a coach, consultant, or course creator struggling with lead generation, trying to figure out podcast marketing, or wondering how to build an evergreen sales funnel that actually works?
Are you tired of building your business around constant content, social media, and launches—only to feel like your revenue is inconsistent or harder than it should be?
Have you tried using your podcast for business growth, but it still feels unclear how it’s supposed to drive audience growth, attract leads, and turn into real sales?
If that sounds like you, you’re not alone—and you don’t have to figure this out on your own.
The truth is, building a profitable online business isn’t about working harder or being everywhere online. It’s about building a system—one that brings in consistent leads, supports your business growth, and creates predictable revenue without relying on constant content or social media.
That’s exactly what this podcast is here to help you do!
Hi, I’m Jan—an award-winning marketing strategist who left the corporate world, picked up a $25 microphone on Amazon, and built a half-million-dollar online business powered by podcast marketing and evergreen sales funnels.
Like so many of my clients, I tried to grow my business the way everyone said I should. I showed up everywhere, created constantly, and followed the strategies that were supposed to work… but still found myself wondering why everything felt so inconsistent—and honestly, more exhausting than it needed to be.
Everything changed when I stopped treating my podcast like content and started using it as a lead generation system—one that connects directly to my offers, builds authority, and supports an evergreen business model. That shift helped me become a Top 20 marketing podcast host, grow a Top 3% globally ranked show, and build a multiple six-figure business without relying on social media or constant launches.
Now, I teach coaches, consultants, and course creators how to use podcasting for business growth, build evergreen sales funnels, and create lead generation systems that actually convert.
Inside this show, you’ll learn how to:
✨ Use podcast marketing to generate leads and grow your business
✨ Build an evergreen sales funnel that creates consistent revenue
✨ Create content that drives audience growth and real conversions
✨ Increase podcast downloads with strategic keyword and content planning
✨ Turn your podcast into a scalable, sustainable business asset
✨ Grow your income without relying on social media or constant launching
Because this isn’t about doing more. It’s about building better!
If you’re ready for more clarity, more consistency, and a smarter way to grow your business using podcasting, you’re in the right place.
Hit play, my friend, and let’s get to work.
Next Steps:
💻 Grab my Profitable Podcast Checklist: janditchfield.co/free-podcast-guide
🎧 Have Me Write Your Podcast Growth Strategy: janditchfield.co/grow
📩 Contact Me: heyyou@janditchfield.co
🌐 Visit My Website: JanDitchfield.co
Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
38 // Evergreen Sales Funnel | A Step-by-Step Guide to Course Sales Without Launches
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If you’ve been trying to build an evergreen sales funnel for your online course but keep finding yourself stuck in launch cycles, this episode will shift how you think about sales in your business. Because the problem isn’t your course—it’s the system you’re using to sell it.
In this episode, I’m walking you through how to build an evergreen sales funnel that supports consistent course sales without relying on a traditional launch strategy. Instead of pushing people through webinars or high-pressure promotions, we’re looking at a more natural, podcast-powered approach that builds trust and supports long-term audience growth.
We’ll break down how to structure your offer so it’s buyer-ready, how to create a timely bonus that drives ethical urgency, and how to build a six-stage audio funnel that guides your listener from awareness to decision. This is where your content becomes more than just visibility—it becomes part of your sales system.
I also walk you through how to move your listeners onto your email list using an offer-focused lead magnet, and how to use a simple seven-part email sequence to continue the conversation and increase conversions. When done well, this creates a system that supports both business growth and predictable revenue over time.
If you’ve been relying on launching to drive sales, or you’ve been trying to figure out how to build an online course that actually sells consistently, this episode will give you a clear starting point. Because evergreen isn’t about doing less—it’s about building something that keeps working.
If your podcast is getting listens… but not bringing in clients? This is for you!
I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.
Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.
Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically
So instead of wondering what to post next… your podcast actually starts working for your business.
📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required
Save your spot here: janditchfield.co/listenertolead