The PIO Podcast
The PIO Podcast is a leading resource for Public Information Officers (PIOs) and Public Affairs Officers (PAOs) working in law enforcement, fire service, EMS, emergency management, and government agencies at the local, state, and federal levels. Focused on crisis communications, media relations, and public trust, this podcast delivers expert insights, real-world strategies, and interviews with experienced communicators across the public sector.
Each episode explores the challenges PIOs face, including managing breaking incidents, navigating social media, combating misinformation, and communicating effectively during emergencies and high-pressure situations. Whether you are a new PIO or a seasoned public affairs professional, The PIO Podcast provides actionable guidance to strengthen your communication skills and leadership impact.
Join a growing network of public safety communicators committed to learning, professional development, and advancing the role of strategic communications in government.
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The PIO Podcast
Sarah Lux, Public Information Officer - Lake County Florida
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Sarah Lux earned a bachelor’s degree in Anthropology from the University of Central Florida and a master’s degree in public relations from Full Sail University. Sarah has practiced Public Relations for ten years, focusing on community education, government affairs, and crisis communications. She is part of the Florida Association of Public Information Officers’ deployment team and the Lead PIO for Florida’s Region 5 All-Hazards Incident Management Team. The state of Florida has deployed her to aid communications in other counties four times, including Fort Myers Beach, after Hurricane Ian. She is part of the 2024 Master PIO cohort, a federal training program that has accepted and certified less than 170 PIOs nationwide. Lux prides herself on her ability to explain complex governmental matters to citizens in her community clearly.
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