The Orbit Shift Podcast

S02E04: Simone Strey, Founder and CEO of Plantix on how entrepreneurs can leverage technology to solve global problems

February 02, 2021 Freshworks Inc. Season 2 Episode 4
The Orbit Shift Podcast
S02E04: Simone Strey, Founder and CEO of Plantix on how entrepreneurs can leverage technology to solve global problems
Chapters
The Orbit Shift Podcast
S02E04: Simone Strey, Founder and CEO of Plantix on how entrepreneurs can leverage technology to solve global problems
Feb 02, 2021 Season 2 Episode 4
Freshworks Inc.

A few years ago, the Plantix app would have been the stuff of science fiction. All you have to do is take an image of a plant that’s sick and the app identifies the disease and recommends the treatment to cure the plant. But now it's a reality. The app has helped more than one million small scale farmers improve productivity. On the latest episode of the podcast, we sit down with Simone Strey the Founder and  CEO of Plantix and talk about her journey from a researcher to an entrepreneur; how she built Plantix: what metrics she tracks to scale the app; how she’s looking to monetize the platform; the company's strategy to hire;  and how she approached investors to fund a pre-revenue organization.   


Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click here to check eligibility.


About the Guest

Simone Strey is the Founder and CEO of Plantix. During her PhD in Brazil, she and her husband Robert Strey worked with farmers in the Amazon. Here the idea was born to train machine learning algorithms to become digital plant experts. Plantix is an app that allows users to take an image of crop diseases on their smartphone and then diagnoses the ailments and prescribes the remedy for the plant. More than 30% of the worldwide harvest is lost due to plant diseases and pests - Plantix is there to change this. Simone studied Geography and Botany in Hannover, Germany.   


Sign up for regular updates from The Orbit Shift Podcast


The Orbit Shift Podcast is Powered by Freshworks Inc. a global SaaS company headquartered in San Mateo, California. 


If you enjoyed listening to this podcast, consider giving us a five-star rating on Apple Podcasts


Host and Producer - Jayadevan PK

Assistant Producer - Shashwath J

Audio Engineer - Rajesh Subramanian  



Show Notes

A few years ago, the Plantix app would have been the stuff of science fiction. All you have to do is take an image of a plant that’s sick and the app identifies the disease and recommends the treatment to cure the plant. But now it's a reality. The app has helped more than one million small scale farmers improve productivity. On the latest episode of the podcast, we sit down with Simone Strey the Founder and  CEO of Plantix and talk about her journey from a researcher to an entrepreneur; how she built Plantix: what metrics she tracks to scale the app; how she’s looking to monetize the platform; the company's strategy to hire;  and how she approached investors to fund a pre-revenue organization.   


Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click here to check eligibility.


About the Guest

Simone Strey is the Founder and CEO of Plantix. During her PhD in Brazil, she and her husband Robert Strey worked with farmers in the Amazon. Here the idea was born to train machine learning algorithms to become digital plant experts. Plantix is an app that allows users to take an image of crop diseases on their smartphone and then diagnoses the ailments and prescribes the remedy for the plant. More than 30% of the worldwide harvest is lost due to plant diseases and pests - Plantix is there to change this. Simone studied Geography and Botany in Hannover, Germany.   


Sign up for regular updates from The Orbit Shift Podcast


The Orbit Shift Podcast is Powered by Freshworks Inc. a global SaaS company headquartered in San Mateo, California. 


If you enjoyed listening to this podcast, consider giving us a five-star rating on Apple Podcasts


Host and Producer - Jayadevan PK

Assistant Producer - Shashwath J

Audio Engineer - Rajesh Subramanian