This Product Business Life with Mel Robbins
This Product Business Life with Mel Robbins
Smart strategy for product brands & retailers who want more sales, consistent profit and a business that actually pays them.
If you’ve got a product-based business, or you’re trying to build one, and your sales feel inconsistent, your marketing feels messy, or you’re doing all the things with no real traction… hiiii, you’re in the right place.
This podcast is your no-fluff guide to growing a profitable product business across ecommerce, wholesale and retail.
We talk:
- pricing for profit (not just “what competitors are doing”)
- increasing conversion on your website
- email marketing that actually drives sales
- wholesale strategies that create predictable revenue
- what to fix first when your business feels stuck
Plus behind-the-scenes breakdowns, real client results, and honest conversations with founders in fashion, homewares, beauty and lifestyle brands.
No vague advice. No “just post more”. No BS.
Just clear strategy, practical steps, and the kind of insight that helps you make smarter decisions faster.
If you’re ready for more sales, less overwhelm, and a business that actually works… hit follow.
For coaching, courses and resources head to thelotco.com.au or come say hi on Instagram @thelotco.
Formerly called: build your profitable product business with mel robbins thelotco business podcast
This Product Business Life with Mel Robbins
The Power of Saying Yes: How One Opportunity Can Change Everything
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In this episode, I take you behind the scenes of my 20+ year journey with Life Instyle — from exhibiting her own kidswear brand Moppit, to becoming a buyer, educator, speaker, sponsor, and now judge for the Life Instyle New Breed Scholarship.
How we helped shape the Kids Instyle section, the lessons learned from decades in the trade show world, and the incredible opportunities that open up when you take action — even before you feel ready.
If you’re a product-based founder with big dreams of getting your products into stores, this episode will inspire you to stop waiting for the “perfect time” and start applying for the opportunities that could change your business forever.
You’ll Learn:
- How trade shows like Life Instyle can transform a product business
- The story behind the Kids Instyle section and my 20-year involvement
- Why you should apply for the Life Instyle New Breed Scholarship (and how to know if you’re eligible)
- What judges are actually looking for in applicants
- The biggest mindset shift that separates brands that grow from those that stay stuck
- Life Instyle New Breed Scholarship (Applications close October 16th)
→ Prize includes a $10,000 value stand, exposure, mentorship, and more. - Export Development Grant and other government funding options for product-based businesses
Links & Resources:
- Apply for the Life Instyle Scholarship here.
- Learn more about wholesale with my free training: thelotco.com/buildingawholesalesalemachine
- Join the Product Business Growth Club for mentorship + support
- Explore the Roadmap to Profit Program to grow your product business to consistent $50K months
I'm Mel Robbins! from @thelotco
Join my Skool Group here: https://www.skool.com/product-business-growth-club/about
From not enough sales to effortless abundance and creating consistent sales in your business with this roadmap.
Want a Roadmap to Building a Profitable Product Business head here for directions!
Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.
Find more details at https://www.thelotco.com.au/
Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.
Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).
Grab my 8 step checklist on building a profitable product business.