{"version":"1.0.0","segments":[{"speaker":"Lew Blaustein","startTime":3.777,"endTime":9.992,"body":"We are the generation"},{"speaker":"Lew Blaustein","startTime":3.777,"endTime":9.992,"body":"that has within our power, the"},{"speaker":"Lew Blaustein","startTime":9.992,"endTime":15.762,"body":"ability to make a real difference"},{"speaker":"Lew Blaustein","startTime":9.992,"endTime":15.762,"body":"on climate for the better."},{"speaker":"Lew Blaustein","startTime":16.972,"endTime":20.138,"body":"Two generations from now we"},{"speaker":"Lew Blaustein","startTime":16.972,"endTime":20.138,"body":"may not be able to say that."},{"speaker":"Lew Blaustein","startTime":20.448,"endTime":25.242,"body":"So I actually look at that as a"},{"speaker":"Lew Blaustein","startTime":20.448,"endTime":25.242,"body":"great privilege, and a responsibility"},{"speaker":"Tom Raftery","startTime":27.301,"endTime":29.371,"body":"Good morning, good"},{"speaker":"Tom Raftery","startTime":27.301,"endTime":29.371,"body":"afternoon, or good evening,"},{"speaker":"Tom Raftery","startTime":29.381,"endTime":30.881,"body":"wherever you are in the world."},{"speaker":"Tom Raftery","startTime":31.201,"endTime":34.931,"body":"This is the Climate Confident"},{"speaker":"Tom Raftery","startTime":31.201,"endTime":34.931,"body":"podcast, the number one podcast"},{"speaker":"Tom Raftery","startTime":35.071,"endTime":38.841,"body":"showcasing best practices in climate"},{"speaker":"Tom Raftery","startTime":35.071,"endTime":38.841,"body":"emission reductions and removals."},{"speaker":"Tom Raftery","startTime":39.271,"endTime":41.211,"body":"And I'm your host, Tom Raftery."},{"speaker":"Tom Raftery","startTime":41.371,"endTime":45.131,"body":"Don't forget to click follow on this"},{"speaker":"Tom Raftery","startTime":41.371,"endTime":45.131,"body":"podcast in your podcast app of choice"},{"speaker":"Tom Raftery","startTime":45.291,"endTime":47.651,"body":"to be sure you don't miss any episodes."},{"speaker":"Tom Raftery","startTime":49.095,"endTime":51.335,"body":"Hi everyone, welcome to the"},{"speaker":"Tom Raftery","startTime":49.095,"endTime":51.335,"body":"Climate Confident podcast."},{"speaker":"Tom Raftery","startTime":51.565,"endTime":56.295,"body":"My name is Tom Raftery, and with me on"},{"speaker":"Tom Raftery","startTime":51.565,"endTime":56.295,"body":"the show today I’ve my special guest Lew."},{"speaker":"Tom Raftery","startTime":56.795,"endTime":58.635,"body":"Lew, welcome  to the podcast."},{"speaker":"Tom Raftery","startTime":58.658,"endTime":60.068,"body":"Would you like to introduce yourself?"},{"speaker":"Lew Blaustein","startTime":61.217,"endTime":63.717,"body":"Well, first of all,"},{"speaker":"Lew Blaustein","startTime":61.217,"endTime":63.717,"body":"thank you, Tom, for having me."},{"speaker":"Lew Blaustein","startTime":63.817,"endTime":72.507,"body":"I am the founder and CEO of a nonprofit"},{"speaker":"Lew Blaustein","startTime":63.817,"endTime":72.507,"body":"a global nonprofit called EcoAthletes And"},{"speaker":"Lew Blaustein","startTime":72.557,"endTime":80.187,"body":"our mission is to inspire athletes to lead"},{"speaker":"Lew Blaustein","startTime":72.557,"endTime":80.187,"body":"climate action because athletes are the"},{"speaker":"Lew Blaustein","startTime":80.187,"endTime":86.182,"body":"most Influential humans on the planet,"},{"speaker":"Lew Blaustein","startTime":80.187,"endTime":86.182,"body":"but to this point, they've largely stayed"},{"speaker":"Lew Blaustein","startTime":86.182,"endTime":88.732,"body":"on the sidelines of the climate fight."},{"speaker":"Tom Raftery","startTime":90.458,"endTime":90.998,"body":"Okay."},{"speaker":"Tom Raftery","startTime":91.038,"endTime":91.558,"body":"Interesting."},{"speaker":"Tom Raftery","startTime":92.098,"endTime":96.248,"body":"So give me a bit of your,"},{"speaker":"Tom Raftery","startTime":92.098,"endTime":96.248,"body":"your backstory first, Lew."},{"speaker":"Tom Raftery","startTime":96.298,"endTime":99.658,"body":"I mean, you had a successful career in"},{"speaker":"Tom Raftery","startTime":96.298,"endTime":99.658,"body":"sports marketing and communications,"},{"speaker":"Tom Raftery","startTime":99.668,"endTime":103.918,"body":"you know, what inspired you to"},{"speaker":"Tom Raftery","startTime":99.668,"endTime":103.918,"body":"pivot towards environmental advocacy"},{"speaker":"Tom Raftery","startTime":103.918,"endTime":106.918,"body":"and ultimately set up EcoAthletes."},{"speaker":"Lew Blaustein","startTime":107.812,"endTime":113.422,"body":"Well, the"},{"speaker":"Lew Blaustein","startTime":107.812,"endTime":113.422,"body":"pivot came over 20 years ago."},{"speaker":"Lew Blaustein","startTime":113.422,"endTime":119.877,"body":"I was always, I would call it a lowercase"},{"speaker":"Lew Blaustein","startTime":113.422,"endTime":119.877,"body":"e environmentalist, but I was a sports"},{"speaker":"Lew Blaustein","startTime":119.927,"endTime":121.977,"body":"nut and always wanted to work in sports."},{"speaker":"Lew Blaustein","startTime":121.987,"endTime":123.827,"body":"So that was my driving passion."},{"speaker":"Lew Blaustein","startTime":123.827,"endTime":128.897,"body":"And I was fortunate enough to be able to"},{"speaker":"Lew Blaustein","startTime":123.827,"endTime":128.897,"body":"work, as you said, in sports, advertising,"},{"speaker":"Lew Blaustein","startTime":128.897,"endTime":134.547,"body":"sales, marketing, communications in New"},{"speaker":"Lew Blaustein","startTime":128.897,"endTime":134.547,"body":"York city, going back to the nineties."},{"speaker":"Lew Blaustein","startTime":134.617,"endTime":140.667,"body":"But then, for me, and it's going"},{"speaker":"Lew Blaustein","startTime":134.617,"endTime":140.667,"body":"to sound a bit kitsch perhaps, 9 11"},{"speaker":"Lew Blaustein","startTime":140.677,"endTime":147.057,"body":"changed it for me, and I happen to be"},{"speaker":"Lew Blaustein","startTime":140.677,"endTime":147.057,"body":"working at Sports Illustrated, actually"},{"speaker":"Lew Blaustein","startTime":147.057,"endTime":152.037,"body":"Sports Illustrated for Kids in Midtown"},{"speaker":"Lew Blaustein","startTime":147.057,"endTime":152.037,"body":"Manhattan on September 11th, 2001."},{"speaker":"Lew Blaustein","startTime":152.537,"endTime":156.657,"body":"The attacks were down in Lower"},{"speaker":"Lew Blaustein","startTime":152.537,"endTime":156.657,"body":"Manhattan and I didn't know anybody"},{"speaker":"Lew Blaustein","startTime":156.657,"endTime":158.057,"body":"in the buildings personally."},{"speaker":"Lew Blaustein","startTime":158.327,"endTime":161.587,"body":"But being from the New York area and"},{"speaker":"Lew Blaustein","startTime":158.327,"endTime":161.587,"body":"living my whole life in it, I felt"},{"speaker":"Lew Blaustein","startTime":161.587,"endTime":167.077,"body":"like I was attacked, and I had to do"},{"speaker":"Lew Blaustein","startTime":161.587,"endTime":167.077,"body":"something, but I did not know what to do."},{"speaker":"Lew Blaustein","startTime":167.627,"endTime":172.887,"body":"And so fast forward a couple years, and"},{"speaker":"Lew Blaustein","startTime":167.627,"endTime":172.887,"body":"there was an article by Tom Friedman,"},{"speaker":"Lew Blaustein","startTime":172.987,"endTime":177.057,"body":"multiple Pulitzer Prize winning"},{"speaker":"Lew Blaustein","startTime":172.987,"endTime":177.057,"body":"columnist who's still doing it for the"},{"speaker":"Lew Blaustein","startTime":177.057,"endTime":183.707,"body":"New York Times, in the paper, headline,"},{"speaker":"Lew Blaustein","startTime":177.057,"endTime":183.707,"body":"Green is the New Red, White, and Blue."},{"speaker":"Lew Blaustein","startTime":185.092,"endTime":189.892,"body":"So I looked at that and,"},{"speaker":"Lew Blaustein","startTime":185.092,"endTime":189.892,"body":"and said, wait a minute."},{"speaker":"Lew Blaustein","startTime":190.242,"endTime":196.592,"body":"He's saying that we are, insanely"},{"speaker":"Lew Blaustein","startTime":190.242,"endTime":196.592,"body":"fueling the wars on terrorism that"},{"speaker":"Lew Blaustein","startTime":196.592,"endTime":200.562,"body":"we're fighting by our profligate"},{"speaker":"Lew Blaustein","startTime":196.592,"endTime":200.562,"body":"energy use, because at that time,"},{"speaker":"Lew Blaustein","startTime":200.562,"endTime":206.642,"body":"the U S was buying a significant"},{"speaker":"Lew Blaustein","startTime":200.562,"endTime":206.642,"body":"percentage of its oil from Saudi Arabia."},{"speaker":"Lew Blaustein","startTime":207.437,"endTime":212.957,"body":"And the Saudis, Friedman said, were"},{"speaker":"Lew Blaustein","startTime":207.437,"endTime":212.957,"body":"basically buying off their Wahhabi"},{"speaker":"Lew Blaustein","startTime":212.957,"endTime":215.807,"body":"extremists on their right because"},{"speaker":"Lew Blaustein","startTime":212.957,"endTime":215.807,"body":"they wanted to stay in power, the"},{"speaker":"Lew Blaustein","startTime":215.807,"endTime":218.187,"body":"royal family with our oil money."},{"speaker":"Lew Blaustein","startTime":218.237,"endTime":225.097,"body":"And they were the Wahhabis using some"},{"speaker":"Lew Blaustein","startTime":218.237,"endTime":225.097,"body":"of that money to pay people, to train"},{"speaker":"Lew Blaustein","startTime":225.097,"endTime":227.487,"body":"them, to fly planes into buildings."},{"speaker":"Lew Blaustein","startTime":227.537,"endTime":232.777,"body":"And it was like the compact fluorescent"},{"speaker":"Lew Blaustein","startTime":227.537,"endTime":232.777,"body":"light bulb, because LEDs weren't"},{"speaker":"Lew Blaustein","startTime":232.777,"endTime":234.867,"body":"around then went off above my head."},{"speaker":"Lew Blaustein","startTime":235.197,"endTime":241.587,"body":"I got, I bought a hybrid car way before"},{"speaker":"Lew Blaustein","startTime":235.197,"endTime":241.587,"body":"the sales people even knew how to sell it."},{"speaker":"Lew Blaustein","startTime":242.077,"endTime":245.427,"body":"change out all my light bulbs, went"},{"speaker":"Lew Blaustein","startTime":242.077,"endTime":245.427,"body":"90 percent vegetarian, but then"},{"speaker":"Lew Blaustein","startTime":245.427,"endTime":250.427,"body":"soon realized personal virtue, so"},{"speaker":"Lew Blaustein","startTime":245.427,"endTime":250.427,"body":"called isn't going to do anything."},{"speaker":"Lew Blaustein","startTime":250.747,"endTime":254.137,"body":"And so then I thought I"},{"speaker":"Lew Blaustein","startTime":250.747,"endTime":254.137,"body":"need to green my work."},{"speaker":"Lew Blaustein","startTime":254.447,"endTime":256.957,"body":"So I came to it from a"},{"speaker":"Lew Blaustein","startTime":254.447,"endTime":256.957,"body":"patriotic point of view."},{"speaker":"Lew Blaustein","startTime":256.997,"endTime":261.697,"body":"I've never met anybody who had that same"},{"speaker":"Lew Blaustein","startTime":256.997,"endTime":261.697,"body":"experience and I didn't think I was that"},{"speaker":"Lew Blaustein","startTime":261.717,"endTime":267.167,"body":"unique, but as I'm diving into this career"},{"speaker":"Lew Blaustein","startTime":261.717,"endTime":267.167,"body":"change that's when I started learning"},{"speaker":"Lew Blaustein","startTime":267.177,"endTime":268.977,"body":"even more about the climate crisis."},{"speaker":"Lew Blaustein","startTime":268.977,"endTime":277.667,"body":"And I saw these two like massive macro"},{"speaker":"Lew Blaustein","startTime":268.977,"endTime":277.667,"body":"trends and forces global geopolitics"},{"speaker":"Lew Blaustein","startTime":277.717,"endTime":279.877,"body":"and climate kind of colliding."},{"speaker":"Lew Blaustein","startTime":279.907,"endTime":282.117,"body":"And I thought this is"},{"speaker":"Lew Blaustein","startTime":279.907,"endTime":282.117,"body":"where I have to work."},{"speaker":"Lew Blaustein","startTime":283.182,"endTime":288.652,"body":"But there were no jobs in green"},{"speaker":"Lew Blaustein","startTime":283.182,"endTime":288.652,"body":"marketing communications, et"},{"speaker":"Lew Blaustein","startTime":288.652,"endTime":290.692,"body":"cetera, back in the two thousands."},{"speaker":"Lew Blaustein","startTime":290.692,"endTime":294.592,"body":"And I was not gonna do like"},{"speaker":"Lew Blaustein","startTime":290.692,"endTime":294.592,"body":"installing solar 'cause I'm a klutz."},{"speaker":"Lew Blaustein","startTime":295.382,"endTime":304.002,"body":"So I went off as a consultant in 2005,"},{"speaker":"Lew Blaustein","startTime":295.382,"endTime":304.002,"body":"marketing myself as a green marketing"},{"speaker":"Lew Blaustein","startTime":304.002,"endTime":305.892,"body":"biz dev communications consultant."},{"speaker":"Lew Blaustein","startTime":306.552,"endTime":312.132,"body":"And then in 2010, after I had"},{"speaker":"Lew Blaustein","startTime":306.552,"endTime":312.132,"body":"established myself, I started to think."},{"speaker":"Lew Blaustein","startTime":312.827,"endTime":318.952,"body":"Is there an intersection between"},{"speaker":"Lew Blaustein","startTime":312.827,"endTime":318.952,"body":"green and sports, my two passions?"},{"speaker":"Lew Blaustein","startTime":319.662,"endTime":322.592,"body":"And that's when I found out there"},{"speaker":"Lew Blaustein","startTime":319.662,"endTime":322.592,"body":"was something called the Green Sports"},{"speaker":"Lew Blaustein","startTime":322.592,"endTime":328.692,"body":"Alliance forming in the Pacific Northwest"},{"speaker":"Lew Blaustein","startTime":322.592,"endTime":328.692,"body":"here of venue operators, sports venue"},{"speaker":"Lew Blaustein","startTime":328.692,"endTime":332.542,"body":"operators trying to do better on"},{"speaker":"Lew Blaustein","startTime":328.692,"endTime":332.542,"body":"recycling and energy efficient lighting."},{"speaker":"Lew Blaustein","startTime":333.252,"endTime":339.872,"body":"And I thought, oh, this is interesting,"},{"speaker":"Lew Blaustein","startTime":333.252,"endTime":339.872,"body":"and that led to more dominoes falling."},{"speaker":"Lew Blaustein","startTime":339.872,"endTime":344.722,"body":"And then by 2020, I had"},{"speaker":"Lew Blaustein","startTime":339.872,"endTime":344.722,"body":"decided to launch EcoAthletes."},{"speaker":"Tom Raftery","startTime":346.108,"endTime":346.558,"body":"Okay."},{"speaker":"Tom Raftery","startTime":346.588,"endTime":351.448,"body":"And tell me what is it"},{"speaker":"Tom Raftery","startTime":346.588,"endTime":351.448,"body":"that EcoAthletes does?"},{"speaker":"Lew Blaustein","startTime":353.072,"endTime":359.377,"body":"So EcoAthletes, as I said"},{"speaker":"Lew Blaustein","startTime":353.072,"endTime":359.377,"body":"before, our mission is to inspire and"},{"speaker":"Lew Blaustein","startTime":359.377,"endTime":362.587,"body":"coach athletes to lead climate action."},{"speaker":"Lew Blaustein","startTime":363.43,"endTime":372.2,"body":"And how we work to do that is to provide"},{"speaker":"Lew Blaustein","startTime":363.43,"endTime":372.2,"body":"our global roster that is growing."},{"speaker":"Lew Blaustein","startTime":372.22,"endTime":378.83,"body":"Right now we have 173 EcoAthletes,"},{"speaker":"Lew Blaustein","startTime":372.22,"endTime":378.83,"body":"champions, professionals, Olympians,"},{"speaker":"Lew Blaustein","startTime":379.555,"endTime":384.815,"body":"and something that is quite unique"},{"speaker":"Lew Blaustein","startTime":379.555,"endTime":384.815,"body":"to the United States, which is NCAA"},{"speaker":"Lew Blaustein","startTime":384.825,"endTime":391.045,"body":"student athletes with big time and also"},{"speaker":"Lew Blaustein","startTime":384.825,"endTime":391.045,"body":"smaller college sports and we provide"},{"speaker":"Lew Blaustein","startTime":391.045,"endTime":397.74,"body":"them with the tools to advance from"},{"speaker":"Lew Blaustein","startTime":391.045,"endTime":397.74,"body":"climate curious to To climate leader."},{"speaker":"Lew Blaustein","startTime":398.19,"endTime":403.56,"body":"And the reason why we do this"},{"speaker":"Lew Blaustein","startTime":398.19,"endTime":403.56,"body":"is, as I said earlier, athletes"},{"speaker":"Lew Blaustein","startTime":403.56,"endTime":409.03,"body":"have led on all manner of social"},{"speaker":"Lew Blaustein","startTime":403.56,"endTime":409.03,"body":"issues going back many decades."},{"speaker":"Lew Blaustein","startTime":409.52,"endTime":414.93,"body":"And as the most influential humans on"},{"speaker":"Lew Blaustein","startTime":409.52,"endTime":414.93,"body":"the planet that has had real impact from"},{"speaker":"Lew Blaustein","startTime":414.95,"endTime":421.02,"body":"civil rights, think Muhammad Ali, issues"},{"speaker":"Lew Blaustein","startTime":414.95,"endTime":421.02,"body":"of war and peace, think Muhammad Ali, from"},{"speaker":"Lew Blaustein","startTime":421.02,"endTime":427.29,"body":"women's rights think Billie Jean King,"},{"speaker":"Lew Blaustein","startTime":421.02,"endTime":427.29,"body":"from LGBTQ rights think Billie Jean King."},{"speaker":"Lew Blaustein","startTime":428.09,"endTime":434.464,"body":"And in the more recent examples"},{"speaker":"Lew Blaustein","startTime":428.09,"endTime":434.464,"body":"you have Megan Rapinoe and equal"},{"speaker":"Lew Blaustein","startTime":434.464,"endTime":436.594,"body":"pay for women, Colin Kaepernick."},{"speaker":"Lew Blaustein","startTime":436.594,"endTime":439.264,"body":"And I'm using US examples"},{"speaker":"Lew Blaustein","startTime":436.594,"endTime":439.264,"body":"cause that's what I know best."},{"speaker":"Lew Blaustein","startTime":439.744,"endTime":443.375,"body":"You know, fighting police brutality"},{"speaker":"Lew Blaustein","startTime":439.744,"endTime":443.375,"body":"against African Americans."},{"speaker":"Lew Blaustein","startTime":443.375,"endTime":448.895,"body":"And now you can almost see the entire WNBA"},{"speaker":"Lew Blaustein","startTime":443.375,"endTime":448.895,"body":"involved in a myriad of social issues."},{"speaker":"Lew Blaustein","startTime":448.925,"endTime":455.085,"body":"But on climate, athletes have stayed"},{"speaker":"Lew Blaustein","startTime":448.925,"endTime":455.085,"body":"on the sidelines for the most part."},{"speaker":"Lew Blaustein","startTime":455.625,"endTime":461.275,"body":"And the way I knew I found this out was"},{"speaker":"Lew Blaustein","startTime":455.625,"endTime":461.275,"body":"that I've been writing a blog called"},{"speaker":"Lew Blaustein","startTime":461.285,"endTime":463.665,"body":"Green Sports Blog, greensportsblog."},{"speaker":"Lew Blaustein","startTime":463.675,"endTime":470.545,"body":"com since 2013 and interviewed a bunch of"},{"speaker":"Lew Blaustein","startTime":463.675,"endTime":470.545,"body":"athletes who were active environmentally."},{"speaker":"Lew Blaustein","startTime":471.015,"endTime":476.885,"body":"Doing plastic ocean waste removal"},{"speaker":"Lew Blaustein","startTime":471.015,"endTime":476.885,"body":"campaigns and e-waste recycling drives"},{"speaker":"Lew Blaustein","startTime":476.885,"endTime":481.575,"body":"and the like and I would ask them Oh,"},{"speaker":"Lew Blaustein","startTime":476.885,"endTime":481.575,"body":"and do you connect that to the climate"},{"speaker":"Lew Blaustein","startTime":481.575,"endTime":486.415,"body":"crisis when you speak in public and"},{"speaker":"Lew Blaustein","startTime":481.575,"endTime":486.415,"body":"You know, especially 2014 through"},{"speaker":"Lew Blaustein","startTime":486.415,"endTime":496.265,"body":"say 2018-19 90% of them would say no"},{"speaker":"Lew Blaustein","startTime":486.415,"endTime":496.265,"body":"and I'd ask why or why not actually"},{"speaker":"Lew Blaustein","startTime":496.725,"endTime":500.67,"body":"and three obstacles kept coming up."},{"speaker":"Lew Blaustein","startTime":501.32,"endTime":505.56,"body":"Climate change is too sciencey and"},{"speaker":"Lew Blaustein","startTime":501.32,"endTime":505.56,"body":"the athlete will say, Ah, I don't feel"},{"speaker":"Lew Blaustein","startTime":505.57,"endTime":509.43,"body":"comfortable talking about a scientific"},{"speaker":"Lew Blaustein","startTime":505.57,"endTime":509.43,"body":"topic, of which I know little."},{"speaker":"Lew Blaustein","startTime":509.86,"endTime":510.97,"body":"It's too political."},{"speaker":"Lew Blaustein","startTime":511.39,"endTime":513.92,"body":"I don't want to stick my neck"},{"speaker":"Lew Blaustein","startTime":511.39,"endTime":513.92,"body":"out on a political issue."},{"speaker":"Lew Blaustein","startTime":514.43,"endTime":517.74,"body":"And the one we get the most nowadays,"},{"speaker":"Lew Blaustein","startTime":514.43,"endTime":517.74,"body":"although we still get those first two,"},{"speaker":"Lew Blaustein","startTime":518.24,"endTime":523.145,"body":"is that I'm going to get hammered on"},{"speaker":"Lew Blaustein","startTime":518.24,"endTime":523.145,"body":"social media for being a hypocrite"},{"speaker":"Lew Blaustein","startTime":523.395,"endTime":528.815,"body":"because I fly all over the place"},{"speaker":"Lew Blaustein","startTime":523.395,"endTime":528.815,"body":"for my sport and my personal carbon"},{"speaker":"Lew Blaustein","startTime":528.815,"endTime":530.085,"body":"footprint is through the roof."},{"speaker":"Lew Blaustein","startTime":530.495,"endTime":533.455,"body":"So I would hear these over and over again."},{"speaker":"Lew Blaustein","startTime":534.145,"endTime":541.985,"body":"And I would say to myself, self, I know"},{"speaker":"Lew Blaustein","startTime":534.145,"endTime":541.985,"body":"how to kind of turn that negative into"},{"speaker":"Lew Blaustein","startTime":541.985,"endTime":545.015,"body":"a positive or at least to neutralize it."},{"speaker":"Lew Blaustein","startTime":545.295,"endTime":549.605,"body":"There needs to be a place, an"},{"speaker":"Lew Blaustein","startTime":545.295,"endTime":549.605,"body":"organization that helps athletes"},{"speaker":"Lew Blaustein","startTime":549.605,"endTime":554.545,"body":"who are environmentally active and"},{"speaker":"Lew Blaustein","startTime":549.605,"endTime":554.545,"body":"passionate get over that climate"},{"speaker":"Lew Blaustein","startTime":554.555,"endTime":559.965,"body":"break and get over that climate"},{"speaker":"Lew Blaustein","startTime":554.555,"endTime":559.965,"body":"hump and talk about climate change."},{"speaker":"Lew Blaustein","startTime":559.965,"endTime":567.765,"body":"And that was kind of the, that started"},{"speaker":"Lew Blaustein","startTime":559.965,"endTime":567.765,"body":"the ball rolling to EcoAthletes founding."},{"speaker":"Lew Blaustein","startTime":568.1,"endTime":571.15,"body":"And so hopefully I answered your question."},{"speaker":"Tom Raftery","startTime":571.511,"endTime":574.761,"body":"You did you did and what"},{"speaker":"Tom Raftery","startTime":571.511,"endTime":574.761,"body":"kind of resources are you providing them?"},{"speaker":"Lew Blaustein","startTime":575.781,"endTime":584.461,"body":"We have on our website"},{"speaker":"Lew Blaustein","startTime":575.781,"endTime":584.461,"body":"at EcoAthletes.org uh where we we"},{"speaker":"Lew Blaustein","startTime":584.461,"endTime":586.462,"body":"call it the Resource Hub, and it’s"},{"speaker":"Lew Blaustein","startTime":584.461,"endTime":586.462,"body":"five kind of buckets of resources"},{"speaker":"Lew Blaustein","startTime":586.472,"endTime":588.892,"body":"that we provide to the champions."},{"speaker":"Lew Blaustein","startTime":588.942,"endTime":595.762,"body":"In no particular order, they are community"},{"speaker":"Lew Blaustein","startTime":588.942,"endTime":595.762,"body":"because athletes have told me, you know,"},{"speaker":"Lew Blaustein","startTime":595.902,"endTime":600.722,"body":"I feel alone, no one or very few people"},{"speaker":"Lew Blaustein","startTime":595.902,"endTime":600.722,"body":"in my circle, or certainly on my team"},{"speaker":"Lew Blaustein","startTime":600.732,"endTime":603.762,"body":"if I'm in a team sport care about this."},{"speaker":"Lew Blaustein","startTime":603.892,"endTime":609.287,"body":"And being alone is not a good"},{"speaker":"Lew Blaustein","startTime":603.892,"endTime":609.287,"body":"way to be if you want to, you"},{"speaker":"Lew Blaustein","startTime":609.287,"endTime":611.347,"body":"know, step forward to step out."},{"speaker":"Lew Blaustein","startTime":611.377,"endTime":613.797,"body":"If you don't feel if you feel"},{"speaker":"Lew Blaustein","startTime":611.377,"endTime":613.797,"body":"like no one has your back."},{"speaker":"Lew Blaustein","startTime":614.187,"endTime":618.557,"body":"So we provide them"},{"speaker":"Lew Blaustein","startTime":614.187,"endTime":618.557,"body":"their back, so to speak."},{"speaker":"Lew Blaustein","startTime":618.967,"endTime":624.807,"body":"So, you know, and that so community"},{"speaker":"Lew Blaustein","startTime":618.967,"endTime":624.807,"body":"runs the gamut from we have community"},{"speaker":"Lew Blaustein","startTime":624.817,"endTime":630.157,"body":"chats every two to three months where"},{"speaker":"Lew Blaustein","startTime":624.817,"endTime":630.157,"body":"we gather the champions virtually."},{"speaker":"Lew Blaustein","startTime":630.437,"endTime":635.397,"body":"We have outside presenters on"},{"speaker":"Lew Blaustein","startTime":630.437,"endTime":635.397,"body":"different topics, including media"},{"speaker":"Lew Blaustein","startTime":635.397,"endTime":637.907,"body":"training on how to talk about climate."},{"speaker":"Lew Blaustein","startTime":638.457,"endTime":644.587,"body":"We also do brainstorms on how to"},{"speaker":"Lew Blaustein","startTime":638.457,"endTime":644.587,"body":"use our influence more powerfully."},{"speaker":"Lew Blaustein","startTime":644.827,"endTime":648.957,"body":"And sometimes we have internal"},{"speaker":"Lew Blaustein","startTime":644.827,"endTime":648.957,"body":"we have champions have made"},{"speaker":"Lew Blaustein","startTime":648.957,"endTime":652.667,"body":"presentations on some of the on some"},{"speaker":"Lew Blaustein","startTime":648.957,"endTime":652.667,"body":"of the projects they're working on."},{"speaker":"Lew Blaustein","startTime":652.667,"endTime":656.557,"body":"We have ecopreneurs in our midst"},{"speaker":"Lew Blaustein","startTime":652.667,"endTime":656.557,"body":"while they are active athletes."},{"speaker":"Lew Blaustein","startTime":656.797,"endTime":658.477,"body":"It's really an incredible group."},{"speaker":"Lew Blaustein","startTime":658.787,"endTime":659.907,"body":"So that's community."},{"speaker":"Lew Blaustein","startTime":660.277,"endTime":664.607,"body":"Then we also another pillar,"},{"speaker":"Lew Blaustein","startTime":660.277,"endTime":664.607,"body":"so to say, of the resource."},{"speaker":"Lew Blaustein","startTime":664.937,"endTime":668.217,"body":"Resource hub or what we"},{"speaker":"Lew Blaustein","startTime":664.937,"endTime":668.217,"body":"provide is social media."},{"speaker":"Lew Blaustein","startTime":668.807,"endTime":672.547,"body":"And you might say, well, social"},{"speaker":"Lew Blaustein","startTime":668.807,"endTime":672.547,"body":"media, duh, like they know how to,"},{"speaker":"Lew Blaustein","startTime":673.917,"endTime":677.207,"body":"what you find is talking to these"},{"speaker":"Lew Blaustein","startTime":673.917,"endTime":677.207,"body":"athletes they don't feel comfortable"},{"speaker":"Lew Blaustein","startTime":677.427,"endTime":681.207,"body":"talking about climate change on social"},{"speaker":"Lew Blaustein","startTime":677.427,"endTime":681.207,"body":"because there's so much misinformation"},{"speaker":"Lew Blaustein","startTime":681.207,"endTime":683.087,"body":"and disinformation out there."},{"speaker":"Lew Blaustein","startTime":683.087,"endTime":686.077,"body":"So we say to them two things."},{"speaker":"Lew Blaustein","startTime":686.087,"endTime":690.797,"body":"One, follow our main hashtag,"},{"speaker":"Lew Blaustein","startTime":686.087,"endTime":690.797,"body":"which is climate comeback."},{"speaker":"Lew Blaustein","startTime":691.957,"endTime":695.757,"body":"And because we are behind"},{"speaker":"Lew Blaustein","startTime":691.957,"endTime":695.757,"body":"in the climate game, right?"},{"speaker":"Lew Blaustein","startTime":696.307,"endTime":697.317,"body":"And we need a comeback"},{"speaker":"Lew Blaustein","startTime":697.832,"endTime":699.452,"body":"Who fashions comebacks?"},{"speaker":"Lew Blaustein","startTime":699.672,"endTime":700.712,"body":"Athletes do."},{"speaker":"Lew Blaustein","startTime":701.142,"endTime":703.692,"body":"You know, accountants, not so much."},{"speaker":"Lew Blaustein","startTime":704.877,"endTime":711.367,"body":"Like if you watch any sports movie,"},{"speaker":"Lew Blaustein","startTime":704.877,"endTime":711.367,"body":"there's a 95 percent chance or"},{"speaker":"Lew Blaustein","startTime":711.367,"endTime":713.677,"body":"greater that it's about a comeback."},{"speaker":"Lew Blaustein","startTime":714.037,"endTime":717.747,"body":"This is universal in the world of sports."},{"speaker":"Lew Blaustein","startTime":718.297,"endTime":724.757,"body":"And so we say follow our hashtag because"},{"speaker":"Lew Blaustein","startTime":718.297,"endTime":724.757,"body":"anything that we post that has a climate"},{"speaker":"Lew Blaustein","startTime":724.817,"endTime":727.717,"body":"factoid aspect to it has been vetted."},{"speaker":"Lew Blaustein","startTime":727.727,"endTime":729.187,"body":"They don't have to worry about it."},{"speaker":"Lew Blaustein","startTime":729.987,"endTime":732.727,"body":"Second, some of the athletes"},{"speaker":"Lew Blaustein","startTime":729.987,"endTime":732.727,"body":"say, okay, yeah, that's great."},{"speaker":"Lew Blaustein","startTime":732.727,"endTime":734.787,"body":"We'll repost your content."},{"speaker":"Lew Blaustein","startTime":734.787,"endTime":739.142,"body":"But I want to have  I want to have my"},{"speaker":"Lew Blaustein","startTime":734.787,"endTime":739.142,"body":"own voice on, on social media on climate."},{"speaker":"Lew Blaustein","startTime":739.152,"endTime":743.652,"body":"So we do one on one trainings with them"},{"speaker":"Lew Blaustein","startTime":739.152,"endTime":743.652,"body":"on how to find out what they, what they"},{"speaker":"Lew Blaustein","startTime":743.652,"endTime":747.522,"body":"like to post, what they're afraid of,"},{"speaker":"Lew Blaustein","startTime":743.652,"endTime":747.522,"body":"and how we can make it work for them."},{"speaker":"Lew Blaustein","startTime":748.092,"endTime":749.222,"body":"So that's social media."},{"speaker":"Lew Blaustein","startTime":749.252,"endTime":755.072,"body":"Then we have mentorship and with"},{"speaker":"Lew Blaustein","startTime":749.252,"endTime":755.072,"body":"mentorship, that takes several forms."},{"speaker":"Lew Blaustein","startTime":755.072,"endTime":761.557,"body":"We do career coaching for those who"},{"speaker":"Lew Blaustein","startTime":755.072,"endTime":761.557,"body":"are looking to transition from their on"},{"speaker":"Lew Blaustein","startTime":761.577,"endTime":766.707,"body":"field or on court career to something"},{"speaker":"Lew Blaustein","startTime":761.577,"endTime":766.707,"body":"that's in the green space, or even more"},{"speaker":"Lew Blaustein","startTime":767.127,"endTime":769.157,"body":"a finer point, the green sports space."},{"speaker":"Lew Blaustein","startTime":769.197,"endTime":773.097,"body":"If they want to become an accountant"},{"speaker":"Lew Blaustein","startTime":769.197,"endTime":773.097,"body":"or an astronaut, we can't help them,"},{"speaker":"Lew Blaustein","startTime":773.357,"endTime":775.357,"body":"but we can help them in these spaces."},{"speaker":"Lew Blaustein","startTime":775.897,"endTime":781.677,"body":"And then we also have one on one sessions"},{"speaker":"Lew Blaustein","startTime":775.897,"endTime":781.677,"body":"called climate communications for"},{"speaker":"Lew Blaustein","startTime":781.717,"endTime":787.5,"body":"athletes, and these have proven to be very"},{"speaker":"Lew Blaustein","startTime":781.717,"endTime":787.5,"body":"powerful  where we go over, we identify"},{"speaker":"Lew Blaustein","startTime":787.5,"endTime":792.42,"body":"which of those breaks that I talked"},{"speaker":"Lew Blaustein","startTime":787.5,"endTime":792.42,"body":"about earlier are holding them back."},{"speaker":"Lew Blaustein","startTime":792.69,"endTime":795.45,"body":"And then we role play"},{"speaker":"Lew Blaustein","startTime":792.69,"endTime":795.45,"body":"how to overcome them."},{"speaker":"Lew Blaustein","startTime":796.15,"endTime":798.8,"body":"And then we also do thought leadership."},{"speaker":"Lew Blaustein","startTime":798.86,"endTime":802.7,"body":"So once the athletes either they come"},{"speaker":"Lew Blaustein","startTime":798.86,"endTime":802.7,"body":"to us, the champions and they're ready"},{"speaker":"Lew Blaustein","startTime":802.7,"endTime":807.94,"body":"to talk about climate, or they work some"},{"speaker":"Lew Blaustein","startTime":802.7,"endTime":807.94,"body":"of those resource hub spokes that I just"},{"speaker":"Lew Blaustein","startTime":807.94,"endTime":809.38,"body":"mentioned, and then they're confident."},{"speaker":"Lew Blaustein","startTime":809.69,"endTime":814.13,"body":"Then we get them on podcasts like"},{"speaker":"Lew Blaustein","startTime":809.69,"endTime":814.13,"body":"this, we get them on panels, we get"},{"speaker":"Lew Blaustein","startTime":814.13,"endTime":818.72,"body":"them at conferences and we find them"},{"speaker":"Lew Blaustein","startTime":814.13,"endTime":818.72,"body":"traditional media interviews and we've"},{"speaker":"Lew Blaustein","startTime":818.72,"endTime":826.96,"body":"had our champions on BBC and ESPN"},{"speaker":"Lew Blaustein","startTime":818.72,"endTime":826.96,"body":"and CBC in Canada and other outlets."},{"speaker":"Lew Blaustein","startTime":826.99,"endTime":831.36,"body":"And then finally we have"},{"speaker":"Lew Blaustein","startTime":826.99,"endTime":831.36,"body":"endorsements with green brands."},{"speaker":"Lew Blaustein","startTime":831.535,"endTime":836.755,"body":"So that's an increasingly"},{"speaker":"Lew Blaustein","startTime":831.535,"endTime":836.755,"body":"popular or kind of fertile space."},{"speaker":"Lew Blaustein","startTime":836.945,"endTime":842.355,"body":"There are brands that are green or purport"},{"speaker":"Lew Blaustein","startTime":836.945,"endTime":842.355,"body":"to be green that want to connect with"},{"speaker":"Lew Blaustein","startTime":842.515,"endTime":845.355,"body":"athletes who are credible in the space."},{"speaker":"Lew Blaustein","startTime":845.375,"endTime":850.195,"body":"And what we do is we vet those brands,"},{"speaker":"Lew Blaustein","startTime":845.375,"endTime":850.195,"body":"first of all, to make sure there's no"},{"speaker":"Lew Blaustein","startTime":850.205,"endTime":857.015,"body":"credible greenwashing threat that could"},{"speaker":"Lew Blaustein","startTime":850.205,"endTime":857.015,"body":"stall things could make things dangerous."},{"speaker":"Lew Blaustein","startTime":857.425,"endTime":860.935,"body":"And assuming they pass that"},{"speaker":"Lew Blaustein","startTime":857.425,"endTime":860.935,"body":"threshold, then we try to connect"},{"speaker":"Lew Blaustein","startTime":860.935,"endTime":864.255,"body":"them or connect them to their, agent"},{"speaker":"Lew Blaustein","startTime":860.935,"endTime":864.255,"body":"if there are are agents involved."},{"speaker":"Lew Blaustein","startTime":864.715,"endTime":866.015,"body":"So that's what we provide."},{"speaker":"Tom Raftery","startTime":867.416,"endTime":867.826,"body":"Very good."},{"speaker":"Tom Raftery","startTime":867.926,"endTime":868.256,"body":"Very good."},{"speaker":"Tom Raftery","startTime":868.286,"endTime":872.736,"body":"And what would you say has"},{"speaker":"Tom Raftery","startTime":868.286,"endTime":872.736,"body":"surprised you most in your"},{"speaker":"Tom Raftery","startTime":872.746,"endTime":873.846,"body":"journey to where you are today?"},{"speaker":"Lew Blaustein","startTime":876.205,"endTime":879.765,"body":"You know what,"},{"speaker":"Lew Blaustein","startTime":876.205,"endTime":879.765,"body":"what, that is such a good question."},{"speaker":"Lew Blaustein","startTime":880.145,"endTime":892.005,"body":"What, what has surprised me is the"},{"speaker":"Lew Blaustein","startTime":880.145,"endTime":892.005,"body":"incredible passion that these athletes"},{"speaker":"Lew Blaustein","startTime":892.195,"endTime":898.92,"body":"who have either we've found them or"},{"speaker":"Lew Blaustein","startTime":892.195,"endTime":898.92,"body":"they've found us that they bring to this."},{"speaker":"Lew Blaustein","startTime":898.96,"endTime":909.9,"body":"Passion to learn, passion to speak out,"},{"speaker":"Lew Blaustein","startTime":898.96,"endTime":909.9,"body":"passion to engage their fellow athletes."},{"speaker":"Lew Blaustein","startTime":910.31,"endTime":912.84,"body":"And passion to overcome their fears."},{"speaker":"Lew Blaustein","startTime":912.85,"endTime":917.72,"body":"It is truly, you know, and I'm,"},{"speaker":"Lew Blaustein","startTime":912.85,"endTime":917.72,"body":"you know, by my hairline, you"},{"speaker":"Lew Blaustein","startTime":917.72,"endTime":923.05,"body":"can see I'm a little, you know,"},{"speaker":"Lew Blaustein","startTime":917.72,"endTime":923.05,"body":"I I've had a quite a long career."},{"speaker":"Lew Blaustein","startTime":923.56,"endTime":930.68,"body":"It is truly an incredible blessing to"},{"speaker":"Lew Blaustein","startTime":923.56,"endTime":930.68,"body":"be able to work with these athletes"},{"speaker":"Lew Blaustein","startTime":930.76,"endTime":936.99,"body":"our EcoAthletes Champions, I, I am just"},{"speaker":"Lew Blaustein","startTime":930.76,"endTime":936.99,"body":"always amazed by how spectacular they are."},{"speaker":"Tom Raftery","startTime":938.186,"endTime":938.796,"body":"Fantastic."},{"speaker":"Tom Raftery","startTime":938.836,"endTime":939.336,"body":"Fantastic."},{"speaker":"Tom Raftery","startTime":939.336,"endTime":945.416,"body":"And we often see when we watch these"},{"speaker":"Tom Raftery","startTime":939.336,"endTime":945.416,"body":"athletes playing, you know, they often"},{"speaker":"Tom Raftery","startTime":945.416,"endTime":948.796,"body":"inspire us with their dedication and"},{"speaker":"Tom Raftery","startTime":945.416,"endTime":948.796,"body":"perseverance on the field or on the court."},{"speaker":"Tom Raftery","startTime":949.686,"endTime":952.936,"body":"How do you see those qualities"},{"speaker":"Tom Raftery","startTime":949.686,"endTime":952.936,"body":"translating into climate advocacy?"},{"speaker":"Lew Blaustein","startTime":982.225,"endTime":983.2850000000001,"body":"Another good question."},{"speaker":"Lew Blaustein","startTime":983.6850000000001,"endTime":990.575,"body":"What's really interesting is what you"},{"speaker":"Lew Blaustein","startTime":983.6850000000001,"endTime":990.575,"body":"see is, you know, so athletes, as you"},{"speaker":"Lew Blaustein","startTime":990.575,"endTime":995.095,"body":"say, they've spent what is it like the"},{"speaker":"Lew Blaustein","startTime":990.575,"endTime":995.095,"body":"Malcolm Gladwell theory that says you"},{"speaker":"Lew Blaustein","startTime":995.095,"endTime":1001.075,"body":"have to spend 10,000 hours or and maybe"},{"speaker":"Lew Blaustein","startTime":995.095,"endTime":1001.075,"body":"they've spent 20,000 hours to get to this,"},{"speaker":"Lew Blaustein","startTime":1001.792,"endTime":1007.4390000000001,"body":"elite level, the 1% of the 1% of the 1%."},{"speaker":"Lew Blaustein","startTime":1007.4390000000001,"endTime":1013.254,"body":"And so they are really like,"},{"speaker":"Lew Blaustein","startTime":1007.4390000000001,"endTime":1013.254,"body":"they are so great at that."},{"speaker":"Lew Blaustein","startTime":1013.5340000000001,"endTime":1019.874,"body":"And yet when they come to the"},{"speaker":"Lew Blaustein","startTime":1013.5340000000001,"endTime":1019.874,"body":"climate space for many, this is new."},{"speaker":"Lew Blaustein","startTime":1020.0440000000001,"endTime":1025.254,"body":"And this is territory that, where"},{"speaker":"Lew Blaustein","startTime":1020.0440000000001,"endTime":1025.254,"body":"they're not this kind of like"},{"speaker":"Lew Blaustein","startTime":1025.844,"endTime":1027.894,"body":"master or mistress of the universe."},{"speaker":"Lew Blaustein","startTime":1028.154,"endTime":1028.514,"body":"Right."},{"speaker":"Lew Blaustein","startTime":1028.574,"endTime":1031.414,"body":"And they show their vulnerabilities"},{"speaker":"Lew Blaustein","startTime":1028.574,"endTime":1031.414,"body":"just like anybody else."},{"speaker":"Lew Blaustein","startTime":1031.744,"endTime":1038.564,"body":"However, you can also see that elite"},{"speaker":"Lew Blaustein","startTime":1031.744,"endTime":1038.564,"body":"athlete, those elite athlete traits come"},{"speaker":"Lew Blaustein","startTime":1038.564,"endTime":1046.624,"body":"into play like they want to know more"},{"speaker":"Lew Blaustein","startTime":1038.564,"endTime":1046.624,"body":"and they drive hard at it and they want"},{"speaker":"Lew Blaustein","startTime":1046.634,"endTime":1052.884,"body":"to overcome their fears or, you know,"},{"speaker":"Lew Blaustein","startTime":1046.634,"endTime":1052.884,"body":"they want to course correct just like"},{"speaker":"Lew Blaustein","startTime":1053.549,"endTime":1055.249,"body":"what an athlete does in a game, right?"},{"speaker":"Lew Blaustein","startTime":1055.249,"endTime":1058.729,"body":"You problem solve whatever"},{"speaker":"Lew Blaustein","startTime":1055.249,"endTime":1058.729,"body":"sport you're talking about."},{"speaker":"Lew Blaustein","startTime":1058.729,"endTime":1060.959,"body":"You're like, I play tennis."},{"speaker":"Lew Blaustein","startTime":1061.079,"endTime":1066.769,"body":"That is an ultimate problem solving"},{"speaker":"Lew Blaustein","startTime":1061.079,"endTime":1066.769,"body":"sport where you're trying to course"},{"speaker":"Lew Blaustein","startTime":1066.769,"endTime":1070.1290000000001,"body":"correct in the middle of the game"},{"speaker":"Lew Blaustein","startTime":1066.769,"endTime":1070.1290000000001,"body":"or a match and that you could see it"},{"speaker":"Lew Blaustein","startTime":1070.169,"endTime":1073.489,"body":"like you can almost see it in their"},{"speaker":"Lew Blaustein","startTime":1070.169,"endTime":1073.489,"body":"minds as you're talking to them."},{"speaker":"Lew Blaustein","startTime":1073.659,"endTime":1075.249,"body":"It's really phenomenal."},{"speaker":"Tom Raftery","startTime":1076.414,"endTime":1076.784,"body":"Impressive."},{"speaker":"Tom Raftery","startTime":1077.404,"endTime":1082.114,"body":"And I mean, we've seen musicians"},{"speaker":"Tom Raftery","startTime":1077.404,"endTime":1082.114,"body":"like Taylor Swift's mobilize"},{"speaker":"Tom Raftery","startTime":1082.124,"endTime":1084.2640000000001,"body":"fans for social causes."},{"speaker":"Tom Raftery","startTime":1084.804,"endTime":1088.204,"body":"Do you think athletes have a"},{"speaker":"Tom Raftery","startTime":1084.804,"endTime":1088.204,"body":"similar influence when it comes to"},{"speaker":"Tom Raftery","startTime":1088.2340000000002,"endTime":1089.954,"body":"engaging people on climate issues?"},{"speaker":"Lew Blaustein","startTime":1090.509,"endTime":1095.3990000000001,"body":"Well, that's so that"},{"speaker":"Lew Blaustein","startTime":1090.509,"endTime":1095.3990000000001,"body":"goes back to our, you know, kind of"},{"speaker":"Lew Blaustein","startTime":1095.549,"endTime":1098.824,"body":"raison d'etre that, Absolutely, yes."},{"speaker":"Lew Blaustein","startTime":1099.374,"endTime":1105.684,"body":"And the kind of Delta right is"},{"speaker":"Lew Blaustein","startTime":1099.374,"endTime":1105.684,"body":"that the opportunity is that they"},{"speaker":"Lew Blaustein","startTime":1105.7240000000002,"endTime":1106.944,"body":"have stayed on the sidelines."},{"speaker":"Lew Blaustein","startTime":1106.944,"endTime":1112.794,"body":"They haven't used that capital that they"},{"speaker":"Lew Blaustein","startTime":1106.944,"endTime":1112.794,"body":"have on this particular issue because of"},{"speaker":"Lew Blaustein","startTime":1112.794,"endTime":1118.113,"body":"the fears, too sciency, too political."},{"speaker":"Lew Blaustein","startTime":1118.123,"endTime":1121.603,"body":"I'm going to get my butt kicked"},{"speaker":"Lew Blaustein","startTime":1118.123,"endTime":1121.603,"body":"on social media because I'm a"},{"speaker":"Lew Blaustein","startTime":1122.303,"endTime":1124.123,"body":"hypocrite or seen as a hypocrite."},{"speaker":"Lew Blaustein","startTime":1124.5030000000002,"endTime":1127.453,"body":"So yes, absolutely."},{"speaker":"Lew Blaustein","startTime":1127.463,"endTime":1130.5130000000001,"body":"We're looking for the Mohammed"},{"speaker":"Lew Blaustein","startTime":1127.463,"endTime":1130.5130000000001,"body":"Ali's and the Billie Jean"},{"speaker":"Lew Blaustein","startTime":1130.5130000000001,"endTime":1133.113,"body":"Kings of the climate movement."},{"speaker":"Lew Blaustein","startTime":1133.213,"endTime":1136.863,"body":"And we're trying to help once we"},{"speaker":"Lew Blaustein","startTime":1133.213,"endTime":1136.863,"body":"find them, try to help push them"},{"speaker":"Lew Blaustein","startTime":1136.873,"endTime":1141.52,"body":"out there so that they can, you"},{"speaker":"Lew Blaustein","startTime":1136.873,"endTime":1141.52,"body":"know, leverage their, platform."},{"speaker":"Tom Raftery","startTime":1142.636,"endTime":1143.596,"body":"Sure, sure, sure."},{"speaker":"Tom Raftery","startTime":1144.856,"endTime":1148.806,"body":"Have you any successes you've seen in"},{"speaker":"Tom Raftery","startTime":1144.856,"endTime":1148.806,"body":"the kind of green sports movement so far?"},{"speaker":"Tom Raftery","startTime":1148.806,"endTime":1150.2820000000002,"body":"Any moments that stand out for you?"},{"speaker":"Lew Blaustein","startTime":1150.788,"endTime":1153.548,"body":"So we have something"},{"speaker":"Lew Blaustein","startTime":1150.788,"endTime":1153.548,"body":"called the, EcoAthletes Collegiate Cup."},{"speaker":"Lew Blaustein","startTime":1153.548,"endTime":1158.8980000000001,"body":"It's an annual competition amongst"},{"speaker":"Lew Blaustein","startTime":1153.548,"endTime":1158.8980000000001,"body":"the student athletes that we have"},{"speaker":"Lew Blaustein","startTime":1158.8980000000001,"endTime":1161.358,"body":"within our network of champions."},{"speaker":"Lew Blaustein","startTime":1161.3880000000001,"endTime":1167.088,"body":"Now, we have about 30 and on"},{"speaker":"Lew Blaustein","startTime":1161.3880000000001,"endTime":1167.088,"body":"23 campuses and basically."},{"speaker":"Lew Blaustein","startTime":1167.688,"endTime":1174.3680000000002,"body":"It's a competition where they get their"},{"speaker":"Lew Blaustein","startTime":1167.688,"endTime":1174.3680000000002,"body":"fellow teammates, their friends at"},{"speaker":"Lew Blaustein","startTime":1174.698,"endTime":1178.924,"body":"school who are not student athletes,"},{"speaker":"Lew Blaustein","startTime":1174.698,"endTime":1178.924,"body":"their families, the barista at the"},{"speaker":"Lew Blaustein","startTime":1178.934,"endTime":1184.344,"body":"coffee shop down the street, to sign"},{"speaker":"Lew Blaustein","startTime":1178.934,"endTime":1184.344,"body":"up for the Stanford university team."},{"speaker":"Lew Blaustein","startTime":1184.344,"endTime":1190.464,"body":"If they're Stanford athletes or the Duke"},{"speaker":"Lew Blaustein","startTime":1184.344,"endTime":1190.464,"body":"team or the Ohio state team on an app."},{"speaker":"Lew Blaustein","startTime":1190.954,"endTime":1193.034,"body":"And then they exercise."},{"speaker":"Lew Blaustein","startTime":1193.184,"endTime":1197.5140000000001,"body":"And their exercise is turned"},{"speaker":"Lew Blaustein","startTime":1193.184,"endTime":1197.5140000000001,"body":"into an environmental currency."},{"speaker":"Lew Blaustein","startTime":1198.034,"endTime":1206.434,"body":"So that currency funded by our donors and"},{"speaker":"Lew Blaustein","startTime":1198.034,"endTime":1206.434,"body":"partners is used to buy offsets, which I"},{"speaker":"Lew Blaustein","startTime":1206.434,"endTime":1209.384,"body":"know offsets can be a very dicey topic."},{"speaker":"Lew Blaustein","startTime":1209.384,"endTime":1214.324,"body":"However, we feel very comfortable"},{"speaker":"Lew Blaustein","startTime":1209.384,"endTime":1214.324,"body":"with the offsets that we have invested"},{"speaker":"Lew Blaustein","startTime":1214.324,"endTime":1215.964,"body":"in, which are methane capture."},{"speaker":"Lew Blaustein","startTime":1216.6090000000002,"endTime":1220.809,"body":"So the idea is the more people"},{"speaker":"Lew Blaustein","startTime":1216.6090000000002,"endTime":1220.809,"body":"exercise, the more methane is"},{"speaker":"Lew Blaustein","startTime":1220.809,"endTime":1222.079,"body":"kept out of the atmosphere."},{"speaker":"Lew Blaustein","startTime":1222.089,"endTime":1224.449,"body":"And exercise by itself"},{"speaker":"Lew Blaustein","startTime":1222.089,"endTime":1224.449,"body":"is a good thing too."},{"speaker":"Lew Blaustein","startTime":1224.449,"endTime":1229.0990000000002,"body":"And what you find in the collegiate"},{"speaker":"Lew Blaustein","startTime":1224.449,"endTime":1229.0990000000002,"body":"cup is that these athletes, these"},{"speaker":"Lew Blaustein","startTime":1229.0990000000002,"endTime":1233.3890000000001,"body":"student athletes are competitive and"},{"speaker":"Lew Blaustein","startTime":1229.0990000000002,"endTime":1233.3890000000001,"body":"they want to win because the school"},{"speaker":"Lew Blaustein","startTime":1233.3890000000001,"endTime":1235.419,"body":"that exercises the most on aggregate."},{"speaker":"Lew Blaustein","startTime":1235.919,"endTime":1236.8790000000001,"body":"wins the cup."},{"speaker":"Lew Blaustein","startTime":1237.179,"endTime":1243.199,"body":"And so, in 24, it was Clemson"},{"speaker":"Lew Blaustein","startTime":1237.179,"endTime":1243.199,"body":"University and San Jose state university"},{"speaker":"Lew Blaustein","startTime":1243.199,"endTime":1244.559,"body":"were one and two, two and one."},{"speaker":"Lew Blaustein","startTime":1244.559,"endTime":1248.299,"body":"And they, like in the last week, it ends"},{"speaker":"Lew Blaustein","startTime":1244.559,"endTime":1248.299,"body":"on Earth Day it's a six week competition."},{"speaker":"Lew Blaustein","startTime":1248.799,"endTime":1250.709,"body":"The lead traded hands four times."},{"speaker":"Lew Blaustein","startTime":1250.709,"endTime":1256.089,"body":"And then in the last day, the lead"},{"speaker":"Lew Blaustein","startTime":1250.709,"endTime":1256.089,"body":"traded hands four times with Clemson"},{"speaker":"Lew Blaustein","startTime":1256.089,"endTime":1257.909,"body":"winning it within the last hour."},{"speaker":"Lew Blaustein","startTime":1258.269,"endTime":1263.143,"body":"And something like 10 tons of"},{"speaker":"Lew Blaustein","startTime":1258.269,"endTime":1263.143,"body":"methane was avoided or kept out of"},{"speaker":"Lew Blaustein","startTime":1263.143,"endTime":1269.193,"body":"the atmosphere which was a massive 4"},{"speaker":"Lew Blaustein","startTime":1263.143,"endTime":1269.193,"body":"times increased versus last year 23."},{"speaker":"Lew Blaustein","startTime":1269.606,"endTime":1270.9360000000001,"body":"So that was a success."},{"speaker":"Lew Blaustein","startTime":1271.4460000000001,"endTime":1280.816,"body":"And then another success also, this year"},{"speaker":"Lew Blaustein","startTime":1271.4460000000001,"endTime":1280.816,"body":"was that we have 17 olympians amongst our"},{"speaker":"Lew Blaustein","startTime":1280.996,"endTime":1283.4460000000001,"body":"EcoAthletes Champions, and six won medals."},{"speaker":"Lew Blaustein","startTime":1283.9360000000001,"endTime":1288.296,"body":"And that's great, but that is not"},{"speaker":"Lew Blaustein","startTime":1283.9360000000001,"endTime":1288.296,"body":"the success that I'm talking about."},{"speaker":"Lew Blaustein","startTime":1288.506,"endTime":1294.659,"body":"The success is that we generated on"},{"speaker":"Lew Blaustein","startTime":1288.506,"endTime":1294.659,"body":"a conservative level 40 million media"},{"speaker":"Lew Blaustein","startTime":1295.3690000000001,"endTime":1300.053,"body":"impressions amongst our Olympians"},{"speaker":"Lew Blaustein","startTime":1295.3690000000001,"endTime":1300.053,"body":"talking about environment or climate."},{"speaker":"Lew Blaustein","startTime":1300.063,"endTime":1304.559,"body":"So we don't count if an interview"},{"speaker":"Lew Blaustein","startTime":1300.063,"endTime":1304.559,"body":"is about this Olympian winning a"},{"speaker":"Lew Blaustein","startTime":1304.569,"endTime":1306.239,"body":"silver medal as great as that is."},{"speaker":"Lew Blaustein","startTime":1306.6290000000001,"endTime":1309.979,"body":"We only count if they talk about"},{"speaker":"Lew Blaustein","startTime":1306.6290000000001,"endTime":1309.979,"body":"their environmental advocacy."},{"speaker":"Lew Blaustein","startTime":1310.469,"endTime":1316.569,"body":"And one really great example of that"},{"speaker":"Lew Blaustein","startTime":1310.469,"endTime":1316.569,"body":"was a campaign that we partnered with"},{"speaker":"Lew Blaustein","startTime":1316.6190000000001,"endTime":1323.6490000000001,"body":"an organization called Action Speaks"},{"speaker":"Lew Blaustein","startTime":1316.6190000000001,"endTime":1323.6490000000001,"body":"Louder that is trying to get Lululemon to"},{"speaker":"Lew Blaustein","startTime":1323.829,"endTime":1327.679,"body":"match its rhetoric with climate action."},{"speaker":"Lew Blaustein","startTime":1327.679,"endTime":1329.759,"body":"So they're talking the talk on climate."},{"speaker":"Lew Blaustein","startTime":1330.2240000000002,"endTime":1335.964,"body":"But they're not doing nearly"},{"speaker":"Lew Blaustein","startTime":1330.2240000000002,"endTime":1335.964,"body":"as well as the talk implies on,"},{"speaker":"Lew Blaustein","startTime":1336.704,"endTime":1339.854,"body":"you know, reducing emissions,"},{"speaker":"Lew Blaustein","startTime":1336.704,"endTime":1339.854,"body":"especially from their supply chain."},{"speaker":"Lew Blaustein","startTime":1340.144,"endTime":1342.104,"body":"And so we got six Olympians"},{"speaker":"Lew Blaustein","startTime":1344.334,"endTime":1350.7740000000001,"body":"to sign on to an open letter to the CEO"},{"speaker":"Lew Blaustein","startTime":1344.334,"endTime":1350.7740000000001,"body":"and another wrote an op ed that appeared"},{"speaker":"Lew Blaustein","startTime":1350.794,"endTime":1355.294,"body":"in the National Observer of Canada,"},{"speaker":"Lew Blaustein","startTime":1350.794,"endTime":1355.294,"body":"Lululemon being a Canadian company."},{"speaker":"Lew Blaustein","startTime":1356.0240000000001,"endTime":1358.659,"body":"And the CEO wrote us back."},{"speaker":"Lew Blaustein","startTime":1359.209,"endTime":1360.979,"body":"And it wasn't like a PR scrub."},{"speaker":"Lew Blaustein","startTime":1360.979,"endTime":1364.489,"body":"Well, there was a little PR in there,"},{"speaker":"Lew Blaustein","startTime":1360.979,"endTime":1364.489,"body":"but it wasn't like a PR scrub letter."},{"speaker":"Lew Blaustein","startTime":1365.009,"endTime":1369.6490000000001,"body":"And basically saying in September,"},{"speaker":"Lew Blaustein","startTime":1365.009,"endTime":1369.6490000000001,"body":"we're coming out with our impact report."},{"speaker":"Lew Blaustein","startTime":1370.249,"endTime":1377.2640000000001,"body":"And after that, we would be amenable"},{"speaker":"Lew Blaustein","startTime":1370.249,"endTime":1377.2640000000001,"body":"to meeting with Action Speaks"},{"speaker":"Lew Blaustein","startTime":1377.2640000000001,"endTime":1380.0040000000001,"body":"Louder to see how we can do better."},{"speaker":"Lew Blaustein","startTime":1380.4840000000002,"endTime":1385.214,"body":"And, you know, the impact report per"},{"speaker":"Lew Blaustein","startTime":1380.4840000000002,"endTime":1385.214,"body":"Action Speaks Louder left a bit to"},{"speaker":"Lew Blaustein","startTime":1385.2240000000002,"endTime":1389.944,"body":"be  let's say, but they were like, hey,"},{"speaker":"Lew Blaustein","startTime":1385.2240000000002,"endTime":1389.944,"body":"we're going to get in the room with them."},{"speaker":"Lew Blaustein","startTime":1389.944,"endTime":1393.694,"body":"And that does not happen without athletes."},{"speaker":"Lew Blaustein","startTime":1393.7340000000002,"endTime":1395.864,"body":"And, and your athletes specifically."},{"speaker":"Lew Blaustein","startTime":1395.874,"endTime":1397.881,"body":"So those are some successes."},{"speaker":"Lew Blaustein","startTime":1398.161,"endTime":1402.131,"body":"And then we're, you know, now working"},{"speaker":"Lew Blaustein","startTime":1398.161,"endTime":1402.131,"body":"on Vote Climate here in the US."},{"speaker":"Lew Blaustein","startTime":1402.421,"endTime":1404.441,"body":"And hopefully that will be a success too."},{"speaker":"Tom Raftery","startTime":1405.515,"endTime":1407.355,"body":"Yeah, so I was"},{"speaker":"Tom Raftery","startTime":1405.515,"endTime":1407.355,"body":"going to ask about that."},{"speaker":"Tom Raftery","startTime":1407.355,"endTime":1409.808,"body":"So tell us about the"},{"speaker":"Tom Raftery","startTime":1407.355,"endTime":1409.808,"body":"Vote Climate campaign."},{"speaker":"Tom Raftery","startTime":1409.808,"endTime":1410.748,"body":"You know, what is it?"},{"speaker":"Tom Raftery","startTime":1410.758,"endTime":1411.598,"body":"How did it come about?"},{"speaker":"Tom Raftery","startTime":1411.698,"endTime":1413.208,"body":"And what do you hope to achieve with it?"},{"speaker":"Lew Blaustein","startTime":1414.3990000000001,"endTime":1417.409,"body":"So it came about like"},{"speaker":"Lew Blaustein","startTime":1414.3990000000001,"endTime":1417.409,"body":"this, this is just for our US champions."},{"speaker":"Lew Blaustein","startTime":1417.409,"endTime":1420.0990000000002,"body":"You may have heard that we"},{"speaker":"Lew Blaustein","startTime":1417.409,"endTime":1420.0990000000002,"body":"have an election coming up"},{"speaker":"Tom Raftery","startTime":1420.775,"endTime":1421.645,"body":"No, really?"},{"speaker":"Tom Raftery","startTime":1421.645,"endTime":1424.2350000000001,"body":"Right."},{"speaker":"Lew Blaustein","startTime":1424.279,"endTime":1426.949,"body":"In case you hadn't heard,"},{"speaker":"Lew Blaustein","startTime":1424.279,"endTime":1426.949,"body":"there's, there, there is one here."},{"speaker":"Lew Blaustein","startTime":1427.653,"endTime":1432.276,"body":"So, people always ask, okay, how"},{"speaker":"Lew Blaustein","startTime":1427.653,"endTime":1432.276,"body":"can I make a difference on climate?"},{"speaker":"Lew Blaustein","startTime":1432.906,"endTime":1433.516,"body":"And."},{"speaker":"Lew Blaustein","startTime":1433.961,"endTime":1440.5610000000001,"body":"You know, yes, don't use single use"},{"speaker":"Lew Blaustein","startTime":1433.961,"endTime":1440.5610000000001,"body":"plastics and walk or ride your bike"},{"speaker":"Lew Blaustein","startTime":1440.5610000000001,"endTime":1444.221,"body":"more and drive less and those kinds"},{"speaker":"Lew Blaustein","startTime":1440.5610000000001,"endTime":1444.221,"body":"of things, but those are micro."},{"speaker":"Lew Blaustein","startTime":1444.621,"endTime":1448.711,"body":"Big things, talk about it"},{"speaker":"Lew Blaustein","startTime":1444.621,"endTime":1448.711,"body":"with your friends, and vote."},{"speaker":"Lew Blaustein","startTime":1449.531,"endTime":1458.516,"body":"Now we are a 501c3 nonprofit, not to"},{"speaker":"Lew Blaustein","startTime":1449.531,"endTime":1458.516,"body":"get too into the weeds of it all, but"},{"speaker":"Lew Blaustein","startTime":1458.516,"endTime":1463.606,"body":"that just means that when it comes"},{"speaker":"Lew Blaustein","startTime":1458.516,"endTime":1463.606,"body":"to electoral politics, we cannot"},{"speaker":"Lew Blaustein","startTime":1463.646,"endTime":1466.636,"body":"endorse a candidate nor a party."},{"speaker":"Lew Blaustein","startTime":1466.796,"endTime":1467.846,"body":"However,  we are certainly"},{"speaker":"Lew Blaustein","startTime":1470.303,"endTime":1473.843,"body":"allowed to encourage voter"},{"speaker":"Lew Blaustein","startTime":1470.303,"endTime":1473.843,"body":"registration and participation."},{"speaker":"Lew Blaustein","startTime":1474.223,"endTime":1478.0230000000001,"body":"Encourage people to check the registration"},{"speaker":"Lew Blaustein","startTime":1474.223,"endTime":1478.0230000000001,"body":"status to make sure that they are"},{"speaker":"Lew Blaustein","startTime":1478.0230000000001,"endTime":1479.5330000000001,"body":"registered and to know where to vote."},{"speaker":"Lew Blaustein","startTime":1479.983,"endTime":1483.223,"body":"And then we can also encourage"},{"speaker":"Lew Blaustein","startTime":1479.983,"endTime":1483.223,"body":"issue oriented voting."},{"speaker":"Lew Blaustein","startTime":1483.443,"endTime":1491.5230000000001,"body":"So, so we thought that with all the"},{"speaker":"Lew Blaustein","startTime":1483.443,"endTime":1491.5230000000001,"body":"hullabaloo going around this election,"},{"speaker":"Lew Blaustein","startTime":1491.573,"endTime":1493.553,"body":"and that is probably a kind word."},{"speaker":"Lew Blaustein","startTime":1494.4660000000001,"endTime":1501.126,"body":"Climate as an issue has receded"},{"speaker":"Lew Blaustein","startTime":1494.4660000000001,"endTime":1501.126,"body":"a bit in terms of what is being"},{"speaker":"Lew Blaustein","startTime":1501.126,"endTime":1502.626,"body":"discussed and what is being voted on."},{"speaker":"Lew Blaustein","startTime":1503.153,"endTime":1506.9930000000002,"body":"So we decided that we wanted"},{"speaker":"Lew Blaustein","startTime":1503.153,"endTime":1506.9930000000002,"body":"to engage our athletes."},{"speaker":"Lew Blaustein","startTime":1506.9930000000002,"endTime":1510.5030000000002,"body":"Remember our, our US athletes"},{"speaker":"Lew Blaustein","startTime":1506.9930000000002,"endTime":1510.5030000000002,"body":"our US EcoAthletes champions."},{"speaker":"Lew Blaustein","startTime":1511.448,"endTime":1515.708,"body":"Athletes being the most,   influential"},{"speaker":"Lew Blaustein","startTime":1511.448,"endTime":1515.708,"body":"humans on the planet to encourage people"},{"speaker":"Lew Blaustein","startTime":1515.708,"endTime":1521.8880000000001,"body":"to register, to check their status and"},{"speaker":"Lew Blaustein","startTime":1515.708,"endTime":1521.8880000000001,"body":"to vote like their climate depends on it."},{"speaker":"Lew Blaustein","startTime":1522.348,"endTime":1529.008,"body":"And so that has been, we've been live"},{"speaker":"Lew Blaustein","startTime":1522.348,"endTime":1529.008,"body":"with it for maybe five weeks, you"},{"speaker":"Lew Blaustein","startTime":1529.008,"endTime":1530.938,"body":"know, focusing on the home stretch."},{"speaker":"Lew Blaustein","startTime":1531.198,"endTime":1537.5130000000001,"body":"And it's been a mix of social media,"},{"speaker":"Lew Blaustein","startTime":1531.198,"endTime":1537.5130000000001,"body":"and videos deployed on social media"},{"speaker":"Lew Blaustein","startTime":1537.5130000000001,"endTime":1542.9460000000001,"body":"with our champions narrating some"},{"speaker":"Lew Blaustein","startTime":1537.5130000000001,"endTime":1542.9460000000001,"body":"interviews, first was register"},{"speaker":"Lew Blaustein","startTime":1543.4660000000001,"endTime":1546.136,"body":"and that was the prime message."},{"speaker":"Lew Blaustein","startTime":1546.136,"endTime":1551.226,"body":"But now as we're talking on"},{"speaker":"Lew Blaustein","startTime":1546.136,"endTime":1551.226,"body":"October 14th some states, the"},{"speaker":"Lew Blaustein","startTime":1551.226,"endTime":1553.066,"body":"registration deadlines have passed."},{"speaker":"Lew Blaustein","startTime":1553.4560000000001,"endTime":1558.1660000000002,"body":"There's some that some states you"},{"speaker":"Lew Blaustein","startTime":1553.4560000000001,"endTime":1558.1660000000002,"body":"can register to vote on election day."},{"speaker":"Lew Blaustein","startTime":1558.406,"endTime":1560.076,"body":"So it's a mishmash."},{"speaker":"Lew Blaustein","startTime":1560.516,"endTime":1566.146,"body":"But we're moving now from a"},{"speaker":"Lew Blaustein","startTime":1560.516,"endTime":1566.146,"body":"messaging point of view to check"},{"speaker":"Lew Blaustein","startTime":1566.146,"endTime":1569.786,"body":"your registration status and vote"},{"speaker":"Lew Blaustein","startTime":1566.146,"endTime":1569.786,"body":"like your climate depends on it."},{"speaker":"Lew Blaustein","startTime":1569.806,"endTime":1571.006,"body":"That's the emphasis."},{"speaker":"Lew Blaustein","startTime":1571.236,"endTime":1575.6960000000001,"body":"So we're still looking to see"},{"speaker":"Lew Blaustein","startTime":1571.236,"endTime":1575.6960000000001,"body":"what are in terms of results."},{"speaker":"Lew Blaustein","startTime":1575.736,"endTime":1576.886,"body":"I mean, there are numbers."},{"speaker":"Lew Blaustein","startTime":1576.886,"endTime":1580.816,"body":"We're hoping to get you know, we're"},{"speaker":"Lew Blaustein","startTime":1576.886,"endTime":1580.816,"body":"looking to get registration and"},{"speaker":"Lew Blaustein","startTime":1580.816,"endTime":1583.986,"body":"voter check your status numbers up."},{"speaker":"Lew Blaustein","startTime":1584.246,"endTime":1586.226,"body":"It's still in the, in the mix right now."},{"speaker":"Lew Blaustein","startTime":1586.626,"endTime":1592.1960000000001,"body":"And then we are going to also do some"},{"speaker":"Lew Blaustein","startTime":1586.626,"endTime":1592.1960000000001,"body":"surveys and anecdotal to try and get"},{"speaker":"Lew Blaustein","startTime":1592.1960000000001,"endTime":1598.106,"body":"some anecdotal evidence to see how many"},{"speaker":"Lew Blaustein","startTime":1592.1960000000001,"endTime":1598.106,"body":"of our followers actually voted climate."},{"speaker":"Lew Blaustein","startTime":1598.586,"endTime":1602.1580000000001,"body":"So those are the goals of it all."},{"speaker":"Tom Raftery","startTime":1603.318,"endTime":1603.6280000000002,"body":"Okay."},{"speaker":"Tom Raftery","startTime":1603.6580000000001,"endTime":1604.538,"body":"And I assume."},{"speaker":"Tom Raftery","startTime":1605.208,"endTime":1609.6280000000002,"body":"Because he's famously an avid"},{"speaker":"Tom Raftery","startTime":1605.208,"endTime":1609.6280000000002,"body":"golfer, you'd be advocating that"},{"speaker":"Tom Raftery","startTime":1609.728,"endTime":1614.208,"body":"all, all of your, your eco champions"},{"speaker":"Tom Raftery","startTime":1609.728,"endTime":1614.208,"body":"agitate for Donald Trump, right?"},{"speaker":"Lew Blaustein","startTime":1615.048,"endTime":1619.098,"body":"We're not allowed, as I"},{"speaker":"Lew Blaustein","startTime":1615.048,"endTime":1619.098,"body":"said, we are not allowed to go there."},{"speaker":"Lew Blaustein","startTime":1619.748,"endTime":1625.808,"body":"We, I can, I speaking as the, the"},{"speaker":"Lew Blaustein","startTime":1619.748,"endTime":1625.808,"body":"CEO of EcoAthletes, we cannot be"},{"speaker":"Lew Blaustein","startTime":1625.808,"endTime":1629.058,"body":"partisan, we're not even talking"},{"speaker":"Lew Blaustein","startTime":1625.808,"endTime":1629.058,"body":"about one candidate or another."},{"speaker":"Lew Blaustein","startTime":1629.3880000000001,"endTime":1633.1280000000002,"body":"However, what we do encourage"},{"speaker":"Lew Blaustein","startTime":1629.3880000000001,"endTime":1633.1280000000002,"body":"and I encourage your listeners."},{"speaker":"Lew Blaustein","startTime":1634.3780000000002,"endTime":1638.228,"body":"And viewers who are US citizens"},{"speaker":"Lew Blaustein","startTime":1634.3780000000002,"endTime":1638.228,"body":"to go to ecoathletes.org."},{"speaker":"Lew Blaustein","startTime":1638.248,"endTime":1641.578,"body":"It's really simple to check"},{"speaker":"Lew Blaustein","startTime":1638.248,"endTime":1641.578,"body":"your registration status."},{"speaker":"Lew Blaustein","startTime":1641.588,"endTime":1645.438,"body":"It's just a couple of clicks and"},{"speaker":"Lew Blaustein","startTime":1641.588,"endTime":1645.438,"body":"to make sure you have a voting"},{"speaker":"Lew Blaustein","startTime":1645.438,"endTime":1646.9180000000001,"body":"plan, you know where to vote."},{"speaker":"Lew Blaustein","startTime":1647.198,"endTime":1652.748,"body":"You can, you know, in your state, when can"},{"speaker":"Lew Blaustein","startTime":1647.198,"endTime":1652.748,"body":"you vote early or et cetera, et cetera."},{"speaker":"Lew Blaustein","startTime":1652.768,"endTime":1657.1380000000001,"body":"That's what we're trying to drive"},{"speaker":"Lew Blaustein","startTime":1652.768,"endTime":1657.1380000000001,"body":"voter participation on climate."},{"speaker":"Tom Raftery","startTime":1658.708,"endTime":1658.998,"body":"Great."},{"speaker":"Tom Raftery","startTime":1659.548,"endTime":1663.8980000000001,"body":"Looking ahead, what are your hopes for"},{"speaker":"Tom Raftery","startTime":1659.548,"endTime":1663.8980000000001,"body":"the future of EcoAthletes and the role"},{"speaker":"Tom Raftery","startTime":1663.958,"endTime":1665.838,"body":"of sports in combating climate change?"},{"speaker":"Lew Blaustein","startTime":1666.9080000000001,"endTime":1670.478,"body":"So  you asked about"},{"speaker":"Lew Blaustein","startTime":1666.9080000000001,"endTime":1670.478,"body":"the metrics around Vote Climate."},{"speaker":"Lew Blaustein","startTime":1670.488,"endTime":1677.518,"body":"So what, what kind of metrics can we"},{"speaker":"Lew Blaustein","startTime":1670.488,"endTime":1677.518,"body":"use to show that we are having success?"},{"speaker":"Lew Blaustein","startTime":1677.518,"endTime":1680.608,"body":"Because the climate scoreboard"},{"speaker":"Lew Blaustein","startTime":1677.518,"endTime":1680.608,"body":"doesn't look very great right now."},{"speaker":"Lew Blaustein","startTime":1681.188,"endTime":1687.218,"body":"So right now, you know, metrics"},{"speaker":"Lew Blaustein","startTime":1681.188,"endTime":1687.218,"body":"are basically how many people"},{"speaker":"Lew Blaustein","startTime":1687.218,"endTime":1688.278,"body":"are hearing our message."},{"speaker":"Lew Blaustein","startTime":1688.278,"endTime":1689.938,"body":"And that has been going up."},{"speaker":"Lew Blaustein","startTime":1690.588,"endTime":1699.2630000000001,"body":"Now, one thing that I want to put"},{"speaker":"Lew Blaustein","startTime":1690.588,"endTime":1699.2630000000001,"body":"more emphasis on and and, you know,"},{"speaker":"Lew Blaustein","startTime":1699.363,"endTime":1704.403,"body":"like any nonprofit, this goes with"},{"speaker":"Lew Blaustein","startTime":1699.363,"endTime":1704.403,"body":"more funding, which we're working on."},{"speaker":"Lew Blaustein","startTime":1705.266,"endTime":1710.596,"body":"So, assuming we have the funding,"},{"speaker":"Lew Blaustein","startTime":1705.266,"endTime":1710.596,"body":"I want to put some resources behind"},{"speaker":"Lew Blaustein","startTime":1711.1860000000001,"endTime":1717.776,"body":"research to understand how many"},{"speaker":"Lew Blaustein","startTime":1711.1860000000001,"endTime":1717.776,"body":"actions people are taking, to see"},{"speaker":"Lew Blaustein","startTime":1717.816,"endTime":1723.881,"body":"if there's a way to translate our"},{"speaker":"Lew Blaustein","startTime":1717.816,"endTime":1723.881,"body":"awareness growth with action growth."},{"speaker":"Lew Blaustein","startTime":1724.281,"endTime":1726.111,"body":"So that's one thing."},{"speaker":"Lew Blaustein","startTime":1726.5810000000001,"endTime":1730.671,"body":"Then there are more kind"},{"speaker":"Lew Blaustein","startTime":1726.5810000000001,"endTime":1730.671,"body":"of qualitative measures."},{"speaker":"Lew Blaustein","startTime":1730.761,"endTime":1736.0610000000001,"body":"So, for example, you know, here in the"},{"speaker":"Lew Blaustein","startTime":1730.761,"endTime":1736.0610000000001,"body":"US we have something called the ESPYs"},{"speaker":"Lew Blaustein","startTime":1736.0810000000001,"endTime":1737.241,"body":"I don't know if you've heard of it."},{"speaker":"Lew Blaustein","startTime":1737.651,"endTime":1744.536,"body":"It's basically the Oscars for sports,"},{"speaker":"Lew Blaustein","startTime":1737.651,"endTime":1744.536,"body":"and it's ESPN is the bearer of it."},{"speaker":"Lew Blaustein","startTime":1744.546,"endTime":1748.616,"body":"So it's the ESPYs and it's like"},{"speaker":"Lew Blaustein","startTime":1744.546,"endTime":1748.616,"body":"a thing and they have kind of a"},{"speaker":"Lew Blaustein","startTime":1748.626,"endTime":1751.026,"body":"humanitarian award every year."},{"speaker":"Lew Blaustein","startTime":1751.146,"endTime":1755.246,"body":"I'll feel like we've made a measure"},{"speaker":"Lew Blaustein","startTime":1751.146,"endTime":1755.246,"body":"of success when one of our EcoAthletes"},{"speaker":"Lew Blaustein","startTime":1755.266,"endTime":1757.276,"body":"Champions is nominated and wins."},{"speaker":"Lew Blaustein","startTime":1757.736,"endTime":1761.9560000000001,"body":"We've gotten other awards, but the"},{"speaker":"Lew Blaustein","startTime":1757.736,"endTime":1761.9560000000001,"body":"ESPYs are like kind of a a North Star."},{"speaker":"Lew Blaustein","startTime":1761.9560000000001,"endTime":1766.958,"body":"And then, you know, in terms of our"},{"speaker":"Lew Blaustein","startTime":1761.9560000000001,"endTime":1766.958,"body":"champions, there are other metrics"},{"speaker":"Lew Blaustein","startTime":1766.958,"endTime":1772.6580000000001,"body":"that are more qualitative, but I"},{"speaker":"Lew Blaustein","startTime":1766.958,"endTime":1772.6580000000001,"body":"think are just, will show that we"},{"speaker":"Lew Blaustein","startTime":1772.6580000000001,"endTime":1775.078,"body":"are not, that we are mainstream."},{"speaker":"Lew Blaustein","startTime":1775.088,"endTime":1778.308,"body":"Not, and this is broader than"},{"speaker":"Lew Blaustein","startTime":1775.088,"endTime":1778.308,"body":"EcoAthletes now, that the green"},{"speaker":"Lew Blaustein","startTime":1778.308,"endTime":1780.338,"body":"sports movement is mainstream."},{"speaker":"Lew Blaustein","startTime":1780.748,"endTime":1781.178,"body":"And."},{"speaker":"Lew Blaustein","startTime":1781.973,"endTime":1788.663,"body":"So to this point, and I'm speaking kind"},{"speaker":"Lew Blaustein","startTime":1781.973,"endTime":1788.663,"body":"of from a 30,000 foot view, the green"},{"speaker":"Lew Blaustein","startTime":1788.663,"endTime":1794.703,"body":"sports movement has been around for"},{"speaker":"Lew Blaustein","startTime":1788.663,"endTime":1794.703,"body":"about 20 ish years, and it's mainly"},{"speaker":"Lew Blaustein","startTime":1794.703,"endTime":1800.423,"body":"been focused on what happens at the"},{"speaker":"Lew Blaustein","startTime":1794.703,"endTime":1800.423,"body":"ballpark or the stadium or the arena, i."},{"speaker":"Lew Blaustein","startTime":1800.473,"endTime":1800.873,"body":"e."},{"speaker":"Lew Blaustein","startTime":1802.713,"endTime":1806.963,"body":"LEED certified venues, zero"},{"speaker":"Lew Blaustein","startTime":1802.713,"endTime":1806.963,"body":"waste games, et cetera."},{"speaker":"Lew Blaustein","startTime":1807.123,"endTime":1807.983,"body":"And that made sense."},{"speaker":"Lew Blaustein","startTime":1808.0130000000001,"endTime":1810.593,"body":"I call that green sports 1.0."},{"speaker":"Lew Blaustein","startTime":1810.848,"endTime":1815.698,"body":"That made sense for the beginning,"},{"speaker":"Lew Blaustein","startTime":1810.848,"endTime":1815.698,"body":"the stadium, the arena is your"},{"speaker":"Lew Blaustein","startTime":1815.698,"endTime":1818.8680000000002,"body":"front porch if you're sports."},{"speaker":"Lew Blaustein","startTime":1819.1180000000002,"endTime":1825.098,"body":"However, what they don't tell"},{"speaker":"Lew Blaustein","startTime":1819.1180000000002,"endTime":1825.098,"body":"you is that, and Adam Silver, the"},{"speaker":"Lew Blaustein","startTime":1825.098,"endTime":1828.048,"body":"commissioner of the NBA did tell us."},{"speaker":"Lew Blaustein","startTime":1828.5030000000002,"endTime":1834.843,"body":"You know, he said, and I, I believe"},{"speaker":"Lew Blaustein","startTime":1828.5030000000002,"endTime":1834.843,"body":"it's only 1 or 2% of NBA fans"},{"speaker":"Lew Blaustein","startTime":1834.863,"endTime":1837.063,"body":"have ever been to an NBA game."},{"speaker":"Lew Blaustein","startTime":1837.873,"endTime":1846.613,"body":"And so if all we're focusing on are"},{"speaker":"Lew Blaustein","startTime":1837.873,"endTime":1846.613,"body":"the actual venues and greening that we"},{"speaker":"Lew Blaustein","startTime":1846.613,"endTime":1852.4930000000002,"body":"are missing the, to say the majority"},{"speaker":"Lew Blaustein","startTime":1846.613,"endTime":1852.4930000000002,"body":"of the lion's share is to undersell it."},{"speaker":"Lew Blaustein","startTime":1852.5030000000002,"endTime":1860.2630000000001,"body":"We are missing the power of sports, which"},{"speaker":"Lew Blaustein","startTime":1852.5030000000002,"endTime":1860.2630000000001,"body":"is to get fans to make behavioral change."},{"speaker":"Lew Blaustein","startTime":1860.603,"endTime":1866.663,"body":"And to demand systemic change through"},{"speaker":"Lew Blaustein","startTime":1860.603,"endTime":1866.663,"body":"the power of sports, because I'll"},{"speaker":"Lew Blaustein","startTime":1866.663,"endTime":1868.643,"body":"use the Super Bowl as an example."},{"speaker":"Lew Blaustein","startTime":1869.603,"endTime":1873.483,"body":"There were 70,000 people"},{"speaker":"Lew Blaustein","startTime":1869.603,"endTime":1873.483,"body":"at the Super Bowl in 24."},{"speaker":"Lew Blaustein","startTime":1873.7630000000001,"endTime":1874.613,"body":"And in the US."},{"speaker":"Lew Blaustein","startTime":1874.633,"endTime":1878.4930000000002,"body":"over 200 million people tuned"},{"speaker":"Lew Blaustein","startTime":1874.633,"endTime":1878.4930000000002,"body":"in for at least a bit of it."},{"speaker":"Lew Blaustein","startTime":1879.553,"endTime":1881.153,"body":"You know, which are"},{"speaker":"Lew Blaustein","startTime":1879.553,"endTime":1881.153,"body":"you going to emphasize?"},{"speaker":"Lew Blaustein","startTime":1881.2830000000001,"endTime":1884.123,"body":"The 70,000 or the 200 million?"},{"speaker":"Lew Blaustein","startTime":1884.633,"endTime":1886.353,"body":"You know, which line I'm going to be in."},{"speaker":"Lew Blaustein","startTime":1886.833,"endTime":1888.733,"body":"And I think that's where we need to go."},{"speaker":"Lew Blaustein","startTime":1888.9930000000002,"endTime":1896.953,"body":"And that's why to me, what we do"},{"speaker":"Lew Blaustein","startTime":1888.9930000000002,"endTime":1896.953,"body":"with EcoAthletes is to use the"},{"speaker":"Lew Blaustein","startTime":1896.953,"endTime":1898.873,"body":"power of athletes through media."},{"speaker":"Lew Blaustein","startTime":1898.903,"endTime":1903.463,"body":"That's like a humongous thing that,"},{"speaker":"Lew Blaustein","startTime":1898.903,"endTime":1903.463,"body":"you know, get the sports media engaged"},{"speaker":"Lew Blaustein","startTime":1903.463,"endTime":1910.353,"body":"on this issue and get the mega events"},{"speaker":"Lew Blaustein","startTime":1903.463,"endTime":1910.353,"body":"like the Olympics, and the World"},{"speaker":"Lew Blaustein","startTime":1910.363,"endTime":1916.7730000000001,"body":"Cups of the world to show more green"},{"speaker":"Lew Blaustein","startTime":1910.363,"endTime":1916.7730000000001,"body":"content, to talk about climate's impacts"},{"speaker":"Lew Blaustein","startTime":1916.7730000000001,"endTime":1923.863,"body":"on sports to, I mean, there are the"},{"speaker":"Lew Blaustein","startTime":1916.7730000000001,"endTime":1923.863,"body":"opportunities are legion, but we need to"},{"speaker":"Lew Blaustein","startTime":1924.0130000000001,"endTime":1930.703,"body":"bring all aspects of that green sports"},{"speaker":"Lew Blaustein","startTime":1924.0130000000001,"endTime":1930.703,"body":"stool or all the, all the legs of it."},{"speaker":"Lew Blaustein","startTime":1930.7730000000001,"endTime":1932.0030000000002,"body":"Yes, the stadiums."},{"speaker":"Lew Blaustein","startTime":1932.593,"endTime":1940.803,"body":"But yeah, athlete, and athletes, and"},{"speaker":"Lew Blaustein","startTime":1932.593,"endTime":1940.803,"body":"sponsors, and media to all push for this."},{"speaker":"Lew Blaustein","startTime":1941.2930000000001,"endTime":1947.0230000000001,"body":"And so that's where I'm looking"},{"speaker":"Lew Blaustein","startTime":1941.2930000000001,"endTime":1947.0230000000001,"body":"to make an impact through"},{"speaker":"Lew Blaustein","startTime":1947.0230000000001,"endTime":1948.963,"body":"EcoAthletes with our champions."},{"speaker":"Lew Blaustein","startTime":1949.28,"endTime":1954.77,"body":"And I think that's to your question"},{"speaker":"Lew Blaustein","startTime":1949.28,"endTime":1954.77,"body":"about Vote Climate, that's why we"},{"speaker":"Lew Blaustein","startTime":1954.77,"endTime":1961.0330000000001,"body":"are using the champions to say vote"},{"speaker":"Lew Blaustein","startTime":1954.77,"endTime":1961.0330000000001,"body":"like your climate depends on it."},{"speaker":"Tom Raftery","startTime":1963.113,"endTime":1968.0030000000002,"body":"If you could have any"},{"speaker":"Tom Raftery","startTime":1963.113,"endTime":1968.0030000000002,"body":"sports person, fictional or real,"},{"speaker":"Tom Raftery","startTime":1968.0230000000001,"endTime":1972.203,"body":"alive or dead as a spokesperson for the"},{"speaker":"Tom Raftery","startTime":1968.0230000000001,"endTime":1972.203,"body":"organization, who would it be and why?"},{"speaker":"Lew Blaustein","startTime":1973.463,"endTime":1974.393,"body":"Oh, man."},{"speaker":"Lew Blaustein","startTime":1974.613,"endTime":1975.983,"body":"That is a good one."},{"speaker":"Lew Blaustein","startTime":1976.193,"endTime":1981.278,"body":"Well i'm gonna go with definitely"},{"speaker":"Lew Blaustein","startTime":1976.193,"endTime":1981.278,"body":"alive because I want to go with"},{"speaker":"Lew Blaustein","startTime":1981.478,"endTime":1988.548,"body":"someone who is current and who has"},{"speaker":"Lew Blaustein","startTime":1981.478,"endTime":1988.548,"body":"cachet with current sports fans."},{"speaker":"Lew Blaustein","startTime":1988.928,"endTime":1997.075,"body":"So, for me, I could see a couple of them"},{"speaker":"Lew Blaustein","startTime":1988.928,"endTime":1997.075,"body":"Steph Curry of the Golden State Warriors."},{"speaker":"Lew Blaustein","startTime":1997.4650000000001,"endTime":2001.2350000000001,"body":"I think he would be just"},{"speaker":"Lew Blaustein","startTime":1997.4650000000001,"endTime":2001.2350000000001,"body":"a phenomenal spokesperson."},{"speaker":"Lew Blaustein","startTime":2001.785,"endTime":2009.625,"body":"I think Lionel Messi, just because he's"},{"speaker":"Lew Blaustein","startTime":2001.785,"endTime":2009.625,"body":"Lionel Messi and he has gotten involved"},{"speaker":"Lew Blaustein","startTime":2009.625,"endTime":2013.285,"body":"in an environmental project in Argentina."},{"speaker":"Lew Blaustein","startTime":2013.6950000000002,"endTime":2019.595,"body":"Of course, he's also tied in with"},{"speaker":"Lew Blaustein","startTime":2013.6950000000002,"endTime":2019.595,"body":"the Saudis and, endorsement wise."},{"speaker":"Lew Blaustein","startTime":2019.605,"endTime":2023.865,"body":"So I would say Leo, you know, you don't"},{"speaker":"Lew Blaustein","startTime":2019.605,"endTime":2023.865,"body":"need the money from the Saudis, easier"},{"speaker":"Lew Blaustein","startTime":2023.865,"endTime":2025.585,"body":"for me to say, but I would still say it."},{"speaker":"Lew Blaustein","startTime":2025.95,"endTime":2026.9,"body":"Come on over."},{"speaker":"Lew Blaustein","startTime":2027.2,"endTime":2028.06,"body":"We'll talk."},{"speaker":"Lew Blaustein","startTime":2028.3400000000001,"endTime":2031.6000000000001,"body":"And then I would say Coco Goff."},{"speaker":"Lew Blaustein","startTime":2032.38,"endTime":2034.91,"body":"I know you asked for one,"},{"speaker":"Lew Blaustein","startTime":2032.38,"endTime":2034.91,"body":"but I'm giving you three."},{"speaker":"Lew Blaustein","startTime":2035.3200000000002,"endTime":2040.27,"body":"Because Coco Goff, I don't know if"},{"speaker":"Lew Blaustein","startTime":2035.3200000000002,"endTime":2040.27,"body":"you follow tennis, but at the US Open,"},{"speaker":"Lew Blaustein","startTime":2040.7,"endTime":2046.616,"body":"not in 23, which she won, climate"},{"speaker":"Lew Blaustein","startTime":2040.7,"endTime":2046.616,"body":"protesters got their feet glued"},{"speaker":"Lew Blaustein","startTime":2046.616,"endTime":2051.941,"body":"to the stadium floor and disrupted"},{"speaker":"Lew Blaustein","startTime":2046.616,"endTime":2051.941,"body":"her match by like 45 or 50 minutes."},{"speaker":"Lew Blaustein","startTime":2052.2709999999997,"endTime":2054.811,"body":"And then she was asked"},{"speaker":"Lew Blaustein","startTime":2052.2709999999997,"endTime":2054.811,"body":"about it afterwards."},{"speaker":"Lew Blaustein","startTime":2054.811,"endTime":2058.221,"body":"And she said, you know, it wasn't"},{"speaker":"Lew Blaustein","startTime":2054.811,"endTime":2058.221,"body":"what I wanted, but I understand"},{"speaker":"Lew Blaustein","startTime":2058.221,"endTime":2059.401,"body":"what they're complaining about."},{"speaker":"Lew Blaustein","startTime":2059.421,"endTime":2061.471,"body":"I understand that."},{"speaker":"Lew Blaustein","startTime":2061.851,"endTime":2066.0009999999997,"body":"And so I understand the climate crisis,"},{"speaker":"Lew Blaustein","startTime":2061.851,"endTime":2066.0009999999997,"body":"and we need to do something about it."},{"speaker":"Lew Blaustein","startTime":2066.0009999999997,"endTime":2066.941,"body":"I'm paraphrasing."},{"speaker":"Tom Raftery","startTime":2067.537,"endTime":2067.797,"body":"Sure."},{"speaker":"Tom Raftery","startTime":2067.797,"endTime":2067.997,"body":"Yeah."},{"speaker":"Lew Blaustein","startTime":2068.591,"endTime":2071.0009999999997,"body":"And so I'm"},{"speaker":"Lew Blaustein","startTime":2068.591,"endTime":2071.0009999999997,"body":"like, Oh, Coco, come on."},{"speaker":"Tom Raftery","startTime":2073.187,"endTime":2075.757,"body":"Or the recent"},{"speaker":"Tom Raftery","startTime":2073.187,"endTime":2075.757,"body":"given, given your tennis love,"},{"speaker":"Tom Raftery","startTime":2075.797,"endTime":2077.337,"body":"the recently retired Rafa Nadal."},{"speaker":"Lew Blaustein","startTime":2077.851,"endTime":2078.9610000000002,"body":"Oh my gosh."},{"speaker":"Lew Blaustein","startTime":2078.991,"endTime":2079.641,"body":"Yes."},{"speaker":"Lew Blaustein","startTime":2079.7110000000002,"endTime":2080.281,"body":"Yes."},{"speaker":"Lew Blaustein","startTime":2080.471,"endTime":2084.911,"body":"Rafa, Federer, any of"},{"speaker":"Lew Blaustein","startTime":2080.471,"endTime":2084.911,"body":"those folks would be great."},{"speaker":"Lew Blaustein","startTime":2085.071,"endTime":2089.481,"body":"And and Rafa is a lefty just like I am."},{"speaker":"Lew Blaustein","startTime":2089.481,"endTime":2096.0860000000002,"body":"So I definitely would accept, would"},{"speaker":"Lew Blaustein","startTime":2089.481,"endTime":2096.0860000000002,"body":"welcome him with an open left hand."},{"speaker":"Tom Raftery","startTime":2098.397,"endTime":2100.657,"body":"And for people who"},{"speaker":"Tom Raftery","startTime":2098.397,"endTime":2100.657,"body":"are listening, who are inspired by"},{"speaker":"Tom Raftery","startTime":2100.657,"endTime":2104.347,"body":"this, what actions can they take"},{"speaker":"Tom Raftery","startTime":2100.657,"endTime":2104.347,"body":"to support EcoAthletes or become"},{"speaker":"Tom Raftery","startTime":2104.587,"endTime":2105.877,"body":"climate advocates themselves?"},{"speaker":"Lew Blaustein","startTime":2107.0660000000003,"endTime":2111.896,"body":"Well first to become"},{"speaker":"Lew Blaustein","startTime":2107.0660000000003,"endTime":2111.896,"body":"climate advocates yourselves."},{"speaker":"Lew Blaustein","startTime":2112.256,"endTime":2117.906,"body":"I again, say, as I said earlier,"},{"speaker":"Lew Blaustein","startTime":2112.256,"endTime":2117.906,"body":"talk about climate to your friends."},{"speaker":"Lew Blaustein","startTime":2118.186,"endTime":2123.0460000000003,"body":"And when doing so advocate for, you"},{"speaker":"Lew Blaustein","startTime":2118.186,"endTime":2123.0460000000003,"body":"know, we need systemic change,  and"},{"speaker":"Lew Blaustein","startTime":2123.0460000000003,"endTime":2128.141,"body":"this is something that we can build"},{"speaker":"Lew Blaustein","startTime":2123.0460000000003,"endTime":2128.141,"body":"from the ground up from the bottom up."},{"speaker":"Lew Blaustein","startTime":2128.471,"endTime":2130.9610000000002,"body":"So talk about it, even"},{"speaker":"Lew Blaustein","startTime":2128.471,"endTime":2130.9610000000002,"body":"if it's uncomfortable."},{"speaker":"Lew Blaustein","startTime":2131.331,"endTime":2136.731,"body":"I always say my challenge is have"},{"speaker":"Lew Blaustein","startTime":2131.331,"endTime":2136.731,"body":"one conversation about climate"},{"speaker":"Lew Blaustein","startTime":2136.731,"endTime":2141.851,"body":"change per week with someone you've"},{"speaker":"Lew Blaustein","startTime":2136.731,"endTime":2141.851,"body":"never spoken about it with before."},{"speaker":"Lew Blaustein","startTime":2142.585,"endTime":2145.725,"body":"Just because that's gonna"},{"speaker":"Lew Blaustein","startTime":2142.585,"endTime":2145.725,"body":"build it and then vote."},{"speaker":"Lew Blaustein","startTime":2145.765,"endTime":2150.785,"body":"And this is not only as it relates to the"},{"speaker":"Lew Blaustein","startTime":2145.765,"endTime":2150.785,"body":"US election, although Yes, US election."},{"speaker":"Lew Blaustein","startTime":2151.165,"endTime":2153.795,"body":"Go to ecoathletes.org to see how"},{"speaker":"Lew Blaustein","startTime":2151.165,"endTime":2153.795,"body":"you can vote for Vote Climate."},{"speaker":"Lew Blaustein","startTime":2154.005,"endTime":2161.035,"body":"But this is everywhere because by"},{"speaker":"Lew Blaustein","startTime":2154.005,"endTime":2161.035,"body":"letting your vote do the talking, you"},{"speaker":"Lew Blaustein","startTime":2161.035,"endTime":2167.1150000000002,"body":"will show the leaders wherever you"},{"speaker":"Lew Blaustein","startTime":2161.035,"endTime":2167.1150000000002,"body":"are that you care about this issue."},{"speaker":"Lew Blaustein","startTime":2167.851,"endTime":2169.4610000000002,"body":"And to support ecoathletes."},{"speaker":"Lew Blaustein","startTime":2169.791,"endTime":2171.021,"body":"Go to ecoathletes."},{"speaker":"Lew Blaustein","startTime":2171.021,"endTime":2171.311,"body":"org."},{"speaker":"Lew Blaustein","startTime":2171.321,"endTime":2177.031,"body":"We are a nonprofit, and so we"},{"speaker":"Lew Blaustein","startTime":2171.321,"endTime":2177.031,"body":"definitely can use your financial"},{"speaker":"Lew Blaustein","startTime":2177.031,"endTime":2178.491,"body":"support at whatever level."},{"speaker":"Lew Blaustein","startTime":2178.843,"endTime":2182.143,"body":"And it is tax deductible depending"},{"speaker":"Lew Blaustein","startTime":2178.843,"endTime":2182.143,"body":"on the laws in your country."},{"speaker":"Lew Blaustein","startTime":2182.143,"endTime":2184.723,"body":"Certainly if you're in the"},{"speaker":"Lew Blaustein","startTime":2182.143,"endTime":2184.723,"body":"U S it is tax deductible."},{"speaker":"Tom Raftery","startTime":2186.208,"endTime":2186.5080000000003,"body":"Great."},{"speaker":"Tom Raftery","startTime":2187.198,"endTime":2189.708,"body":"We're coming towards the end of"},{"speaker":"Tom Raftery","startTime":2187.198,"endTime":2189.708,"body":"the podcast now, Lew, is there any"},{"speaker":"Tom Raftery","startTime":2189.708,"endTime":2193.598,"body":"question I haven't asked that you"},{"speaker":"Tom Raftery","startTime":2189.708,"endTime":2193.598,"body":"wish I had or any aspect of this we"},{"speaker":"Tom Raftery","startTime":2193.598,"endTime":2196.038,"body":"haven't touched on that you think it's"},{"speaker":"Tom Raftery","startTime":2193.598,"endTime":2196.038,"body":"important for people to think about?"},{"speaker":"Lew Blaustein","startTime":2196.656,"endTime":2206.1,"body":"Well, I'm going to say"},{"speaker":"Lew Blaustein","startTime":2196.656,"endTime":2206.1,"body":"that the one question that I often get is,"},{"speaker":"Lew Blaustein","startTime":2206.594,"endTime":2209.68,"body":"I feel like this is a hopeless situation."},{"speaker":"Lew Blaustein","startTime":2210.14,"endTime":2214.37,"body":"How can I have hope on climate?"},{"speaker":"Lew Blaustein","startTime":2215.28,"endTime":2221.616,"body":"And so, my answer is, and I've given"},{"speaker":"Lew Blaustein","startTime":2215.28,"endTime":2221.616,"body":"part of it already, but I'm going"},{"speaker":"Lew Blaustein","startTime":2221.616,"endTime":2224.0860000000002,"body":"to expand on it a little bit is."},{"speaker":"Lew Blaustein","startTime":2225.706,"endTime":2231.186,"body":"One, we are the generation and the"},{"speaker":"Lew Blaustein","startTime":2225.706,"endTime":2231.186,"body":"people who are alive now, and that"},{"speaker":"Lew Blaustein","startTime":2231.186,"endTime":2236.273,"body":"goes from greatest generation because"},{"speaker":"Lew Blaustein","startTime":2231.186,"endTime":2236.273,"body":"there are still some, baby boomers"},{"speaker":"Lew Blaustein","startTime":2237.293,"endTime":2240.003,"body":"and all the way down to gen alpha."},{"speaker":"Lew Blaustein","startTime":2240.643,"endTime":2249.588,"body":"We are the generation that has within"},{"speaker":"Lew Blaustein","startTime":2240.643,"endTime":2249.588,"body":"our power, the ability to make a real"},{"speaker":"Lew Blaustein","startTime":2249.588,"endTime":2252.628,"body":"difference on climate for the better."},{"speaker":"Lew Blaustein","startTime":2253.838,"endTime":2258.045,"body":"You know, two generations from now"},{"speaker":"Lew Blaustein","startTime":2253.838,"endTime":2258.045,"body":"we may not be able to say that."},{"speaker":"Lew Blaustein","startTime":2258.355,"endTime":2263.748,"body":"So I actually look at that as a great"},{"speaker":"Lew Blaustein","startTime":2258.355,"endTime":2263.748,"body":"privilege, and a responsibility with"},{"speaker":"Lew Blaustein","startTime":2263.748,"endTime":2272.663,"body":"that, my answer to people who say, what"},{"speaker":"Lew Blaustein","startTime":2263.748,"endTime":2272.663,"body":"can I do is 1) based on what I just said,"},{"speaker":"Lew Blaustein","startTime":2272.703,"endTime":2281.1730000000002,"body":"have hope, 2) do something, whether it be"},{"speaker":"Lew Blaustein","startTime":2272.703,"endTime":2281.1730000000002,"body":"actions, you know, driving less, walking"},{"speaker":"Lew Blaustein","startTime":2281.1730000000002,"endTime":2282.733,"body":"more, et cetera, et cetera, et cetera."},{"speaker":"Lew Blaustein","startTime":2283.293,"endTime":2287.353,"body":"Because that can be an on"},{"speaker":"Lew Blaustein","startTime":2283.293,"endTime":2287.353,"body":"ramp to even more action."},{"speaker":"Lew Blaustein","startTime":2287.936,"endTime":2290.276,"body":"And then talk about it and vote."},{"speaker":"Lew Blaustein","startTime":2290.8360000000002,"endTime":2296.5860000000002,"body":"And as you do that, and as you get"},{"speaker":"Lew Blaustein","startTime":2290.8360000000002,"endTime":2296.5860000000002,"body":"more involved, you're going to,"},{"speaker":"Lew Blaustein","startTime":2297.176,"endTime":2298.726,"body":"and I'm not going to sugarcoat it."},{"speaker":"Lew Blaustein","startTime":2298.726,"endTime":2306.236,"body":"You're still going to feel frustrated,"},{"speaker":"Lew Blaustein","startTime":2298.726,"endTime":2306.236,"body":"down, whatever, but you're also going"},{"speaker":"Lew Blaustein","startTime":2306.236,"endTime":2310.056,"body":"to push past that because you're going"},{"speaker":"Lew Blaustein","startTime":2306.236,"endTime":2310.056,"body":"to see there is progress being made"},{"speaker":"Lew Blaustein","startTime":2310.0660000000003,"endTime":2311.886,"body":"and that you can accelerate more."},{"speaker":"Lew Blaustein","startTime":2312.076,"endTime":2313.476,"body":"So do something."},{"speaker":"Tom Raftery","startTime":2314.806,"endTime":2315.686,"body":"Great, great."},{"speaker":"Tom Raftery","startTime":2316.846,"endTime":2320.252,"body":"Lew, if people would like to know more"},{"speaker":"Tom Raftery","startTime":2316.846,"endTime":2320.252,"body":"about yourself or any of the things"},{"speaker":"Tom Raftery","startTime":2320.252,"endTime":2323.052,"body":"we discussed in the podcast today,"},{"speaker":"Tom Raftery","startTime":2320.252,"endTime":2323.052,"body":"where would you have me direct them?"},{"speaker":"Lew Blaustein","startTime":2323.856,"endTime":2326.346,"body":"Please"},{"speaker":"Lew Blaustein","startTime":2323.856,"endTime":2326.346,"body":"direct them to ecoathletes."},{"speaker":"Lew Blaustein","startTime":2326.376,"endTime":2326.906,"body":"org."},{"speaker":"Lew Blaustein","startTime":2326.966,"endTime":2331.976,"body":"You'll find out about our whole"},{"speaker":"Lew Blaustein","startTime":2326.966,"endTime":2331.976,"body":"myriad of activities Vote Climate, the"},{"speaker":"Lew Blaustein","startTime":2331.976,"endTime":2335.446,"body":"Collegiate Cup, et cetera, et cetera,"},{"speaker":"Lew Blaustein","startTime":2331.976,"endTime":2335.446,"body":"and how you can get involved as well."},{"speaker":"Tom Raftery","startTime":2337.082,"endTime":2337.522,"body":"Superb."},{"speaker":"Tom Raftery","startTime":2338.1420000000003,"endTime":2339.352,"body":"Lew, that's been fascinating."},{"speaker":"Tom Raftery","startTime":2339.462,"endTime":2341.072,"body":"Thanks a million for coming"},{"speaker":"Tom Raftery","startTime":2339.462,"endTime":2341.072,"body":"to the podcast today."},{"speaker":"Lew Blaustein","startTime":2341.926,"endTime":2343.376,"body":"Oh, thank you, Tom."},{"speaker":"Lew Blaustein","startTime":2343.406,"endTime":2345.436,"body":"It was a total pleasure."},{"speaker":"Lew Blaustein","startTime":2345.436,"endTime":2348.846,"body":"I really appreciate the opportunity"},{"speaker":"Lew Blaustein","startTime":2345.436,"endTime":2348.846,"body":"to speak with your audience."},{"speaker":"Tom Raftery","startTime":2350.359,"endTime":2352.2290000000003,"body":"Okay, we've"},{"speaker":"Tom Raftery","startTime":2350.359,"endTime":2352.2290000000003,"body":"come to the end of the show."},{"speaker":"Tom Raftery","startTime":2352.949,"endTime":2354.059,"body":"Thanks everyone for listening."},{"speaker":"Tom Raftery","startTime":2354.919,"endTime":2359.069,"body":"If you'd like to know more about the"},{"speaker":"Tom Raftery","startTime":2354.919,"endTime":2359.069,"body":"Climate Confident podcast, feel free to"},{"speaker":"Tom Raftery","startTime":2359.079,"endTime":2362.989,"body":"drop me an email to tomraftery at outlook."},{"speaker":"Tom Raftery","startTime":2363.239,"endTime":2366.719,"body":"com or message me on LinkedIn or Twitter."},{"speaker":"Tom Raftery","startTime":2367.289,"endTime":2371.029,"body":"If you like the show, please don't"},{"speaker":"Tom Raftery","startTime":2367.289,"endTime":2371.029,"body":"forget to click follow on it in your"},{"speaker":"Tom Raftery","startTime":2371.049,"endTime":2375.529,"body":"podcast application of choice to get new"},{"speaker":"Tom Raftery","startTime":2371.049,"endTime":2375.529,"body":"episodes as soon as they're published."},{"speaker":"Tom Raftery","startTime":2376.159,"endTime":2379.119,"body":"Also, please don't forget to"},{"speaker":"Tom Raftery","startTime":2376.159,"endTime":2379.119,"body":"rate and review the podcast."},{"speaker":"Tom Raftery","startTime":2379.319,"endTime":2381.849,"body":"It really does help new"},{"speaker":"Tom Raftery","startTime":2379.319,"endTime":2381.849,"body":"people to find the show."},{"speaker":"Tom Raftery","startTime":2382.939,"endTime":2383.389,"body":"Thanks."},{"speaker":"Tom Raftery","startTime":2384.059,"endTime":2384.9790000000003,"body":"Catch you all next time."}]}