{"version":"1.0.0","segments":[{"speaker":"Huw Bunn","startTime":3.48,"endTime":5.64,"body":"It's about helping"},{"speaker":"Huw Bunn","startTime":3.48,"endTime":5.64,"body":"people understand where they are"},{"speaker":"Huw Bunn","startTime":5.64,"endTime":7.32,"body":"on their journey, how quickly"},{"speaker":"Huw Bunn","startTime":5.64,"endTime":7.32,"body":"they're going to meet the"},{"speaker":"Huw Bunn","startTime":7.32,"endTime":10.95,"body":"targets that we all need them"},{"speaker":"Huw Bunn","startTime":7.32,"endTime":10.95,"body":"to, and how quickly they need to"},{"speaker":"Huw Bunn","startTime":10.95,"endTime":13.89,"body":"accelerate if they're not"},{"speaker":"Huw Bunn","startTime":10.95,"endTime":13.89,"body":"meeting that start. And you"},{"speaker":"Huw Bunn","startTime":13.89,"endTime":16.74,"body":"know, this orientation around"},{"speaker":"Huw Bunn","startTime":13.89,"endTime":16.74,"body":"being going back to the date is"},{"speaker":"Huw Bunn","startTime":16.74,"endTime":21.06,"body":"we've just cut through all the"},{"speaker":"Huw Bunn","startTime":16.74,"endTime":21.06,"body":"chitchat. And, you know, the"},{"speaker":"Huw Bunn","startTime":21.06,"endTime":23.94,"body":"hypothetical 1.5 versus all that"},{"speaker":"Huw Bunn","startTime":21.06,"endTime":23.94,"body":"sort of stuff."},{"speaker":"Tom Raftery","startTime":26.72,"endTime":28.67,"body":"Good morning, good"},{"speaker":"Tom Raftery","startTime":26.72,"endTime":28.67,"body":"afternoon, or good evening,"},{"speaker":"Tom Raftery","startTime":28.67,"endTime":32.39,"body":"wherever you are in the world."},{"speaker":"Tom Raftery","startTime":28.67,"endTime":32.39,"body":"This is the climate 21 podcast,"},{"speaker":"Tom Raftery","startTime":32.42,"endTime":35.51,"body":"the number one podcast"},{"speaker":"Tom Raftery","startTime":32.42,"endTime":35.51,"body":"showcasing best practices and"},{"speaker":"Tom Raftery","startTime":35.51,"endTime":38.87,"body":"climate emissions reductions."},{"speaker":"Tom Raftery","startTime":35.51,"endTime":38.87,"body":"And I'm your host, global Vice"},{"speaker":"Tom Raftery","startTime":38.87,"endTime":43.7,"body":"President for SAP. Tom Raftery."},{"speaker":"Tom Raftery","startTime":38.87,"endTime":43.7,"body":"Clemmer. 21 is the name of an"},{"speaker":"Tom Raftery","startTime":43.7,"endTime":47.54,"body":"initiative by SAP to allow our"},{"speaker":"Tom Raftery","startTime":43.7,"endTime":47.54,"body":"customers calculate, report and"},{"speaker":"Tom Raftery","startTime":47.54,"endTime":51.23,"body":"reduce their greenhouse gas"},{"speaker":"Tom Raftery","startTime":47.54,"endTime":51.23,"body":"emissions. In this climate 21"},{"speaker":"Tom Raftery","startTime":51.23,"endTime":54.44,"body":"podcast, I will showcase best"},{"speaker":"Tom Raftery","startTime":51.23,"endTime":54.44,"body":"practices and thought"},{"speaker":"Tom Raftery","startTime":54.44,"endTime":58.55,"body":"leadership, by SAP, by our"},{"speaker":"Tom Raftery","startTime":54.44,"endTime":58.55,"body":"customers, by our partners and"},{"speaker":"Tom Raftery","startTime":58.55,"endTime":62.39,"body":"by our competitors if their game"},{"speaker":"Tom Raftery","startTime":58.55,"endTime":62.39,"body":"in climate emissions reductions."},{"speaker":"Tom Raftery","startTime":63.29,"endTime":66.92,"body":"Don't forget to subscribe to"},{"speaker":"Tom Raftery","startTime":63.29,"endTime":66.92,"body":"this podcast in your podcast app"},{"speaker":"Tom Raftery","startTime":66.92,"endTime":71.6,"body":"of choice to be sure you don't"},{"speaker":"Tom Raftery","startTime":66.92,"endTime":71.6,"body":"miss any episodes. Hi, everyone."},{"speaker":"Tom Raftery","startTime":71.6,"endTime":74.66,"body":"Welcome to the climate 21"},{"speaker":"Tom Raftery","startTime":71.6,"endTime":74.66,"body":"podcast. My name is Tom Raftery,"},{"speaker":"Tom Raftery","startTime":74.66,"endTime":78.17,"body":"with SAP and with me on the show"},{"speaker":"Tom Raftery","startTime":74.66,"endTime":78.17,"body":"today I have my special guest,"},{"speaker":"Tom Raftery","startTime":78.17,"endTime":80.9,"body":"Huw, Huw, would you like to"},{"speaker":"Tom Raftery","startTime":78.17,"endTime":80.9,"body":"introduce yourself?"},{"speaker":"Huw Bunn","startTime":81.32,"endTime":84.14,"body":"Yeah, morning, Tom,"},{"speaker":"Huw Bunn","startTime":81.32,"endTime":84.14,"body":"and everyone out there. My name"},{"speaker":"Huw Bunn","startTime":84.14,"endTime":87.83,"body":"is Huw Bunn, I'm the founder of"},{"speaker":"Huw Bunn","startTime":84.14,"endTime":87.83,"body":"a business called Dedlyne. And"},{"speaker":"Huw Bunn","startTime":88.04,"endTime":91.31,"body":"we're based in the UK. We're"},{"speaker":"Huw Bunn","startTime":88.04,"endTime":91.31,"body":"essentially creating a"},{"speaker":"Huw Bunn","startTime":91.31,"endTime":95.6,"body":"methodology by which we're"},{"speaker":"Huw Bunn","startTime":91.31,"endTime":95.6,"body":"estimating the attainment dates"},{"speaker":"Huw Bunn","startTime":95.6,"endTime":99.14,"body":"of businesses against their"},{"speaker":"Huw Bunn","startTime":95.6,"endTime":99.14,"body":"sustainability targets, as"},{"speaker":"Huw Bunn","startTime":99.14,"endTime":103.43,"body":"expressed by United Nation"},{"speaker":"Huw Bunn","startTime":99.14,"endTime":103.43,"body":"goals, or net zero or whatever"},{"speaker":"Huw Bunn","startTime":103.43,"endTime":107.39,"body":"else it might be. and expressing"},{"speaker":"Huw Bunn","startTime":103.43,"endTime":107.39,"body":"that as a simple date, which is"},{"speaker":"Huw Bunn","startTime":107.42,"endTime":112.79,"body":"articulated in a dial, which is"},{"speaker":"Huw Bunn","startTime":107.42,"endTime":112.79,"body":"red, Amber, or green, depending"},{"speaker":"Huw Bunn","startTime":112.79,"endTime":115.76,"body":"on how well they're doing."},{"speaker":"Huw Bunn","startTime":112.79,"endTime":115.76,"body":"Unfortunately, for a podcast, I"},{"speaker":"Huw Bunn","startTime":115.76,"endTime":119.66,"body":"can't show you it. But if you"},{"speaker":"Huw Bunn","startTime":115.76,"endTime":119.66,"body":"think of a credit, or credit"},{"speaker":"Huw Bunn","startTime":119.66,"endTime":122.21,"body":"rating stamp type dial, that's"},{"speaker":"Huw Bunn","startTime":119.66,"endTime":122.21,"body":"exactly what you get."},{"speaker":"Tom Raftery","startTime":123.05,"endTime":127.82,"body":"And so this is this"},{"speaker":"Tom Raftery","startTime":123.05,"endTime":127.82,"body":"is for the UN SDGs. If"},{"speaker":"Tom Raftery","startTime":127.82,"endTime":131.57,"body":"organizations are if"},{"speaker":"Tom Raftery","startTime":127.82,"endTime":131.57,"body":"organizations have committed to"},{"speaker":"Tom Raftery","startTime":131.57,"endTime":137.87,"body":"meeting those, they can use"},{"speaker":"Tom Raftery","startTime":131.57,"endTime":137.87,"body":"Dedlyne to see how well they're"},{"speaker":"Tom Raftery","startTime":137.87,"endTime":140.45,"body":"getting towards those"},{"speaker":"Tom Raftery","startTime":137.87,"endTime":140.45,"body":"commitments. Is that it?"},{"speaker":"Huw Bunn","startTime":140.94,"endTime":144.69,"body":"Yeah, so I think it's"},{"speaker":"Huw Bunn","startTime":140.94,"endTime":144.69,"body":"equally applicable to SDGs. we"},{"speaker":"Huw Bunn","startTime":144.69,"endTime":147.6,"body":"base it around that because"},{"speaker":"Huw Bunn","startTime":144.69,"endTime":147.6,"body":"they're the most commonly used."},{"speaker":"Huw Bunn","startTime":147.84,"endTime":151.08,"body":"But likewise, you can you can"},{"speaker":"Huw Bunn","startTime":147.84,"endTime":151.08,"body":"look at net zero targets, you"},{"speaker":"Huw Bunn","startTime":151.08,"endTime":156.15,"body":"can basically take data, which"},{"speaker":"Huw Bunn","startTime":151.08,"endTime":156.15,"body":"based on your performance, not"},{"speaker":"Huw Bunn","startTime":156.15,"endTime":159.0,"body":"on your promises, but the"},{"speaker":"Huw Bunn","startTime":156.15,"endTime":159.0,"body":"performance of a business, and"},{"speaker":"Huw Bunn","startTime":159.0,"endTime":161.67,"body":"then estimate when you might be"},{"speaker":"Huw Bunn","startTime":159.0,"endTime":161.67,"body":"wanting to hit those particular"},{"speaker":"Huw Bunn","startTime":161.67,"endTime":164.13,"body":"targets by Yes, that's the"},{"speaker":"Huw Bunn","startTime":161.67,"endTime":164.13,"body":"that's the intention."},{"speaker":"Tom Raftery","startTime":164.97,"endTime":166.68,"body":"Okay, why is that"},{"speaker":"Tom Raftery","startTime":164.97,"endTime":166.68,"body":"important?"},{"speaker":"Huw Bunn","startTime":167.67,"endTime":171.42,"body":"Well, I think my my"},{"speaker":"Huw Bunn","startTime":167.67,"endTime":171.42,"body":"hero of all time is Sir David"},{"speaker":"Huw Bunn","startTime":171.42,"endTime":174.96,"body":"Attenborough. And I think he"},{"speaker":"Huw Bunn","startTime":171.42,"endTime":174.96,"body":"said, No, saving the planet is"},{"speaker":"Huw Bunn","startTime":174.96,"endTime":178.83,"body":"now a communications challenge."},{"speaker":"Huw Bunn","startTime":174.96,"endTime":178.83,"body":"And I totally agree with that, I"},{"speaker":"Huw Bunn","startTime":178.83,"endTime":182.1,"body":"think it's, there are so many"},{"speaker":"Huw Bunn","startTime":178.83,"endTime":182.1,"body":"people who want to do the right"},{"speaker":"Huw Bunn","startTime":182.1,"endTime":187.02,"body":"thing become more sustainable,"},{"speaker":"Huw Bunn","startTime":182.1,"endTime":187.02,"body":"adopt ESG practice, whatever way"},{"speaker":"Huw Bunn","startTime":187.02,"endTime":190.77,"body":"they express that desire. But"},{"speaker":"Huw Bunn","startTime":187.02,"endTime":190.77,"body":"unfortunately, it's very, very"},{"speaker":"Huw Bunn","startTime":190.77,"endTime":193.89,"body":"complex for very many"},{"speaker":"Huw Bunn","startTime":190.77,"endTime":193.89,"body":"businesses. And it's either very"},{"speaker":"Huw Bunn","startTime":193.89,"endTime":198.09,"body":"time consuming, or very costly"},{"speaker":"Huw Bunn","startTime":193.89,"endTime":198.09,"body":"to understand in a quick way,"},{"speaker":"Huw Bunn","startTime":198.39,"endTime":201.93,"body":"where you are, where your"},{"speaker":"Huw Bunn","startTime":198.39,"endTime":201.93,"body":"business partners are. And this"},{"speaker":"Huw Bunn","startTime":201.93,"endTime":205.11,"body":"is meant to resolve that"},{"speaker":"Huw Bunn","startTime":201.93,"endTime":205.11,"body":"communications issue by showing"},{"speaker":"Huw Bunn","startTime":205.14,"endTime":209.28,"body":"a date, which is the one"},{"speaker":"Huw Bunn","startTime":205.14,"endTime":209.28,"body":"unifying thing which the SDGs"},{"speaker":"Huw Bunn","startTime":209.28,"endTime":213.21,"body":"for instance, have, which is the"},{"speaker":"Huw Bunn","startTime":209.28,"endTime":213.21,"body":"state of 2013. And expressing it"},{"speaker":"Huw Bunn","startTime":213.21,"endTime":217.68,"body":"in a very simple way like that."},{"speaker":"Huw Bunn","startTime":213.21,"endTime":217.68,"body":"So it is meant to help more"},{"speaker":"Huw Bunn","startTime":217.68,"endTime":221.97,"body":"people realize the intention"},{"speaker":"Huw Bunn","startTime":217.68,"endTime":221.97,"body":"that they do have within"},{"speaker":"Huw Bunn","startTime":222.03,"endTime":223.32,"body":"sustainability aims."},{"speaker":"Tom Raftery","startTime":223.98,"endTime":226.74,"body":"So it's a"},{"speaker":"Tom Raftery","startTime":223.98,"endTime":226.74,"body":"dashboard, essentially, where"},{"speaker":"Tom Raftery","startTime":226.74,"endTime":230.73,"body":"you're showing people whether"},{"speaker":"Tom Raftery","startTime":226.74,"endTime":230.73,"body":"they are, as you said, red,"},{"speaker":"Tom Raftery","startTime":230.73,"endTime":234.42,"body":"Amber or green, red being, you"},{"speaker":"Tom Raftery","startTime":230.73,"endTime":234.42,"body":"are in trouble, you're not going"},{"speaker":"Tom Raftery","startTime":234.42,"endTime":238.59,"body":"to get the deadline. Amber being"},{"speaker":"Tom Raftery","startTime":234.42,"endTime":238.59,"body":"you're kind of cutting it fine."},{"speaker":"Tom Raftery","startTime":238.62,"endTime":240.48,"body":"And green being all systems go."},{"speaker":"Huw Bunn","startTime":240.99,"endTime":243.3,"body":"Yeah, no, exactly. But"},{"speaker":"Huw Bunn","startTime":240.99,"endTime":243.3,"body":"we actually within those red,"},{"speaker":"Huw Bunn","startTime":243.3,"endTime":247.11,"body":"Amber and green, we also have a"},{"speaker":"Huw Bunn","startTime":243.3,"endTime":247.11,"body":"date, which is the estimated"},{"speaker":"Huw Bunn","startTime":247.11,"endTime":251.82,"body":"attainment data of those of"},{"speaker":"Huw Bunn","startTime":247.11,"endTime":251.82,"body":"those targets based on actual"},{"speaker":"Huw Bunn","startTime":251.82,"endTime":254.73,"body":"performance of a business. So we"},{"speaker":"Huw Bunn","startTime":251.82,"endTime":254.73,"body":"don't take into account promises"},{"speaker":"Huw Bunn","startTime":254.73,"endTime":257.76,"body":"of doing something next year or"},{"speaker":"Huw Bunn","startTime":254.73,"endTime":257.76,"body":"the year afterwards. And they've"},{"speaker":"Huw Bunn","startTime":257.76,"endTime":260.58,"body":"all been on all that sort of"},{"speaker":"Huw Bunn","startTime":257.76,"endTime":260.58,"body":"stuff, we just look at the"},{"speaker":"Huw Bunn","startTime":260.58,"endTime":264.51,"body":"actual performance of a business"},{"speaker":"Huw Bunn","startTime":260.58,"endTime":264.51,"body":"and calculating attainment dates"},{"speaker":"Huw Bunn","startTime":264.51,"endTime":267.99,"body":"based on that. So that's where"},{"speaker":"Huw Bunn","startTime":264.51,"endTime":267.99,"body":"it would differ, I guess from"},{"speaker":"Huw Bunn","startTime":268.23,"endTime":271.71,"body":"some of the other approaches"},{"speaker":"Huw Bunn","startTime":268.23,"endTime":271.71,"body":"which are around which have just"},{"speaker":"Huw Bunn","startTime":271.71,"endTime":275.58,"body":"a standardized dashboard. This"},{"speaker":"Huw Bunn","startTime":271.71,"endTime":275.58,"body":"actually has a date. And the"},{"speaker":"Huw Bunn","startTime":275.58,"endTime":277.77,"body":"importance of that, I think is"},{"speaker":"Huw Bunn","startTime":275.58,"endTime":277.77,"body":"it gives you a much better"},{"speaker":"Huw Bunn","startTime":277.77,"endTime":281.85,"body":"indication of how much more you"},{"speaker":"Huw Bunn","startTime":277.77,"endTime":281.85,"body":"need to do to hit those"},{"speaker":"Huw Bunn","startTime":281.88,"endTime":285.93,"body":"important targets and important"},{"speaker":"Huw Bunn","startTime":281.88,"endTime":285.93,"body":"dates. So you can understand how"},{"speaker":"Huw Bunn","startTime":285.93,"endTime":291.24,"body":"quickly you have to accelerate"},{"speaker":"Huw Bunn","startTime":285.93,"endTime":291.24,"body":"or indeed, you know, if if"},{"speaker":"Huw Bunn","startTime":291.24,"endTime":295.17,"body":"you're not providing the right"},{"speaker":"Huw Bunn","startTime":291.24,"endTime":295.17,"body":"data, you know how to get that"},{"speaker":"Huw Bunn","startTime":295.17,"endTime":299.16,"body":"data and reflect your"},{"speaker":"Huw Bunn","startTime":295.17,"endTime":299.16,"body":"performance better. So it's the"},{"speaker":"Huw Bunn","startTime":299.16,"endTime":302.52,"body":"it's the day to day She's really"},{"speaker":"Huw Bunn","startTime":299.16,"endTime":302.52,"body":"important within this very"},{"speaker":"Huw Bunn","startTime":302.52,"endTime":304.26,"body":"simple dashboard framework."},{"speaker":"Tom Raftery","startTime":304.8,"endTime":306.78,"body":"And how are you"},{"speaker":"Tom Raftery","startTime":304.8,"endTime":306.78,"body":"calculating that?"},{"speaker":"Huw Bunn","startTime":307.62,"endTime":309.9,"body":"Well, there are"},{"speaker":"Huw Bunn","startTime":307.62,"endTime":309.9,"body":"different ways of calculating"},{"speaker":"Huw Bunn","startTime":309.9,"endTime":313.59,"body":"from a mathematical sense. We've"},{"speaker":"Huw Bunn","startTime":309.9,"endTime":313.59,"body":"just completed a report, which"},{"speaker":"Huw Bunn","startTime":313.59,"endTime":317.91,"body":"we did to prove the concept if"},{"speaker":"Huw Bunn","startTime":313.59,"endTime":317.91,"body":"you like, which was based on the"},{"speaker":"Huw Bunn","startTime":317.91,"endTime":322.32,"body":"UN SDGs. And we took a very"},{"speaker":"Huw Bunn","startTime":317.91,"endTime":322.32,"body":"simple approach, which the UN"},{"speaker":"Huw Bunn","startTime":322.35,"endTime":325.68,"body":"actually approached, adopted"},{"speaker":"Huw Bunn","startTime":322.35,"endTime":325.68,"body":"themselves a few years ago,"},{"speaker":"Huw Bunn","startTime":326.1,"endTime":329.4,"body":"which is just a linear progress."},{"speaker":"Huw Bunn","startTime":326.1,"endTime":329.4,"body":"So if you carry on your current"},{"speaker":"Huw Bunn","startTime":329.4,"endTime":334.2,"body":"behavior, this is when you will,"},{"speaker":"Huw Bunn","startTime":329.4,"endTime":334.2,"body":"are estimated to your SDG"},{"speaker":"Huw Bunn","startTime":334.23,"endTime":338.16,"body":"targets. The UN actually did it"},{"speaker":"Huw Bunn","startTime":334.23,"endTime":338.16,"body":"on the gender pay gap. And they"},{"speaker":"Huw Bunn","startTime":338.16,"endTime":343.05,"body":"said, he wouldn't be reached"},{"speaker":"Huw Bunn","startTime":338.16,"endTime":343.05,"body":"until 2086, or close until 2086."},{"speaker":"Huw Bunn","startTime":344.1,"endTime":346.56,"body":"So we've done that for all the"},{"speaker":"Huw Bunn","startTime":344.1,"endTime":346.56,"body":"SDGs all the targets, all the"},{"speaker":"Huw Bunn","startTime":346.56,"endTime":351.18,"body":"countries, based on current"},{"speaker":"Huw Bunn","startTime":346.56,"endTime":351.18,"body":"data, openly accessible data,"},{"speaker":"Huw Bunn","startTime":351.6,"endTime":355.5,"body":"and the trends within those"},{"speaker":"Huw Bunn","startTime":351.6,"endTime":355.5,"body":"data. And estimated targets,"},{"speaker":"Huw Bunn","startTime":355.53,"endTime":358.08,"body":"target achievement dates for all"},{"speaker":"Huw Bunn","startTime":355.53,"endTime":358.08,"body":"of them."},{"speaker":"Tom Raftery","startTime":359.16,"endTime":360.54,"body":"So we're right on"},{"speaker":"Tom Raftery","startTime":359.16,"endTime":360.54,"body":"target. Yeah."},{"speaker":"Huw Bunn","startTime":360.87,"endTime":364.41,"body":"That it would be fair"},{"speaker":"Huw Bunn","startTime":360.87,"endTime":364.41,"body":"to say, it would be fair to say"},{"speaker":"Huw Bunn","startTime":364.41,"endTime":368.85,"body":"we're not on target. And then it"},{"speaker":"Huw Bunn","startTime":364.41,"endTime":368.85,"body":"is. And before I you know,"},{"speaker":"Huw Bunn","startTime":369.3,"endTime":371.82,"body":"perhaps there's some depressing"},{"speaker":"Huw Bunn","startTime":369.3,"endTime":371.82,"body":"news about all of this, but this"},{"speaker":"Huw Bunn","startTime":371.82,"endTime":376.23,"body":"is intended not to hold people"},{"speaker":"Huw Bunn","startTime":371.82,"endTime":376.23,"body":"to account, I've got one a"},{"speaker":"Huw Bunn","startTime":376.23,"endTime":379.05,"body":"naughty step and say, Look, you"},{"speaker":"Huw Bunn","startTime":376.23,"endTime":379.05,"body":"should be doing more, it's"},{"speaker":"Huw Bunn","startTime":379.05,"endTime":382.29,"body":"actually meant to just reflect"},{"speaker":"Huw Bunn","startTime":379.05,"endTime":382.29,"body":"the performance and the behavior"},{"speaker":"Huw Bunn","startTime":382.29,"endTime":386.31,"body":"within that organization. We the"},{"speaker":"Huw Bunn","startTime":382.29,"endTime":386.31,"body":"organisation of business or, or"},{"speaker":"Huw Bunn","startTime":386.31,"endTime":390.36,"body":"a country. But yes, there are"},{"speaker":"Huw Bunn","startTime":386.31,"endTime":390.36,"body":"there are some depressing"},{"speaker":"Huw Bunn","startTime":390.84,"endTime":395.1,"body":"statistics coming out of that."},{"speaker":"Huw Bunn","startTime":390.84,"endTime":395.1,"body":"And for climate change, for"},{"speaker":"Huw Bunn","startTime":395.1,"endTime":398.73,"body":"instance, there's only one"},{"speaker":"Huw Bunn","startTime":395.1,"endTime":398.73,"body":"country that we can calculate"},{"speaker":"Huw Bunn","startTime":398.73,"endTime":402.57,"body":"based on current behavior, which"},{"speaker":"Huw Bunn","startTime":398.73,"endTime":402.57,"body":"hits a target by 2030. And I"},{"speaker":"Huw Bunn","startTime":402.57,"endTime":405.93,"body":"know, I know, the Paris"},{"speaker":"Huw Bunn","startTime":402.57,"endTime":405.93,"body":"Agreement is slightly different,"},{"speaker":"Huw Bunn","startTime":405.93,"endTime":410.73,"body":"but it's Lebanon is the only"},{"speaker":"Huw Bunn","startTime":405.93,"endTime":410.73,"body":"country and and the worst. The"},{"speaker":"Huw Bunn","startTime":410.73,"endTime":414.42,"body":"worst country in terms of"},{"speaker":"Huw Bunn","startTime":410.73,"endTime":414.42,"body":"attainment dates, is Australia,"},{"speaker":"Huw Bunn","startTime":414.45,"endTime":422.67,"body":"which is at 714. Now, it's what"},{"speaker":"Huw Bunn","startTime":414.45,"endTime":422.67,"body":"no, at 740 8000 year, yeah, so"},{"speaker":"Huw Bunn","startTime":422.67,"endTime":430.02,"body":"the 8914, the ninth millennium."},{"speaker":"Huw Bunn","startTime":422.67,"endTime":430.02,"body":"Yes. So now, I mean, we're not"},{"speaker":"Huw Bunn","startTime":430.02,"endTime":433.86,"body":"suggesting that these these"},{"speaker":"Huw Bunn","startTime":430.02,"endTime":433.86,"body":"dates are wholly accurate in"},{"speaker":"Huw Bunn","startTime":433.86,"endTime":436.62,"body":"that sense, but it gives you a"},{"speaker":"Huw Bunn","startTime":433.86,"endTime":436.62,"body":"very good indication of"},{"speaker":"Huw Bunn","startTime":436.62,"endTime":437.61,"body":"direction of travel."},{"speaker":"Tom Raftery","startTime":438.72,"endTime":441.48,"body":"All the people in"},{"speaker":"Tom Raftery","startTime":438.72,"endTime":441.48,"body":"at 714 are going to be waiting"},{"speaker":"Tom Raftery","startTime":441.48,"endTime":444.9,"body":"to see and holding them to"},{"speaker":"Tom Raftery","startTime":441.48,"endTime":444.9,"body":"account based on your dashboard."},{"speaker":"Huw Bunn","startTime":444.899,"endTime":449.759,"body":"Yeah. I mean, again,"},{"speaker":"Huw Bunn","startTime":444.899,"endTime":449.759,"body":"it's it's, you know, we're not"},{"speaker":"Huw Bunn","startTime":449.759,"endTime":453.119,"body":"suggesting this is wholly"},{"speaker":"Huw Bunn","startTime":449.759,"endTime":453.119,"body":"accurate in that sense, in a"},{"speaker":"Huw Bunn","startTime":453.119,"endTime":458.519,"body":"predictive sense. Although once"},{"speaker":"Huw Bunn","startTime":453.119,"endTime":458.519,"body":"once you once you create the"},{"speaker":"Huw Bunn","startTime":458.519,"endTime":460.649,"body":"right methodology, you can get"},{"speaker":"Huw Bunn","startTime":458.519,"endTime":460.649,"body":"more accurate in terms of"},{"speaker":"Huw Bunn","startTime":460.649,"endTime":463.529,"body":"predicting dates. But it"},{"speaker":"Huw Bunn","startTime":460.649,"endTime":463.529,"body":"certainly does give you a moat."},{"speaker":"Tom Raftery","startTime":463.529,"endTime":465.149,"body":"It's a modeling"},{"speaker":"Tom Raftery","startTime":463.529,"endTime":465.149,"body":"thing, right? I mean, it's it's"},{"speaker":"Tom Raftery","startTime":465.149,"endTime":467.699,"body":"like the, the the models are"},{"speaker":"Tom Raftery","startTime":465.149,"endTime":467.699,"body":"climate scientists are using,"},{"speaker":"Tom Raftery","startTime":467.909,"endTime":471.719,"body":"either. I mean, we saw, oh, I"},{"speaker":"Tom Raftery","startTime":467.909,"endTime":471.719,"body":"forgotten the name of the"},{"speaker":"Tom Raftery","startTime":471.719,"endTime":475.439,"body":"climate scientists that was in"},{"speaker":"Tom Raftery","startTime":471.719,"endTime":475.439,"body":"front of Congress recently in"},{"speaker":"Tom Raftery","startTime":475.439,"endTime":480.029,"body":"the US. And he was showing, or"},{"speaker":"Tom Raftery","startTime":475.439,"endTime":480.029,"body":"they were showing the model that"},{"speaker":"Tom Raftery","startTime":480.029,"endTime":483.689,"body":"he created, and his team created"},{"speaker":"Tom Raftery","startTime":480.029,"endTime":483.689,"body":"when he was working for Exxon,"},{"speaker":"Tom Raftery","startTime":484.259,"endTime":489.689,"body":"back in 1980. And it showed"},{"speaker":"Tom Raftery","startTime":484.259,"endTime":489.689,"body":"where the co2 and where the"},{"speaker":"Tom Raftery","startTime":489.719,"endTime":494.849,"body":"temperature would be in 2020. So"},{"speaker":"Tom Raftery","startTime":489.719,"endTime":494.849,"body":"40 years later, and he was"},{"speaker":"Tom Raftery","startTime":494.849,"endTime":500.219,"body":"pretty much spot on. So you"},{"speaker":"Tom Raftery","startTime":494.849,"endTime":500.219,"body":"know, climate models, even 40"},{"speaker":"Tom Raftery","startTime":500.219,"endTime":503.399,"body":"years ago, are pretty, we're"},{"speaker":"Tom Raftery","startTime":500.219,"endTime":503.399,"body":"pretty accurate. So you know,"},{"speaker":"Tom Raftery","startTime":503.399,"endTime":505.019,"body":"these models can can be pretty"},{"speaker":"Tom Raftery","startTime":503.399,"endTime":505.019,"body":"good."},{"speaker":"Huw Bunn","startTime":505.019,"endTime":508.199,"body":"Yes, absolutely. And I"},{"speaker":"Huw Bunn","startTime":505.019,"endTime":508.199,"body":"think it's important as well, to"},{"speaker":"Huw Bunn","startTime":508.199,"endTime":511.319,"body":"embrace all of the different"},{"speaker":"Huw Bunn","startTime":508.199,"endTime":511.319,"body":"aspects of sustainability within"},{"speaker":"Huw Bunn","startTime":511.319,"endTime":515.909,"body":"this and not all the SDGs are"},{"speaker":"Huw Bunn","startTime":511.319,"endTime":515.909,"body":"good to measure the company"},{"speaker":"Huw Bunn","startTime":515.909,"endTime":518.789,"body":"level, obviously, climate,"},{"speaker":"Huw Bunn","startTime":515.909,"endTime":518.789,"body":"certainly one, equality is"},{"speaker":"Huw Bunn","startTime":518.789,"endTime":522.479,"body":"another one, which is massively"},{"speaker":"Huw Bunn","startTime":518.789,"endTime":522.479,"body":"important. And, you know, so if"},{"speaker":"Huw Bunn","startTime":522.479,"endTime":526.229,"body":"you look at the gender pay gap,"},{"speaker":"Huw Bunn","startTime":522.479,"endTime":526.229,"body":"for instance, that of the 193"},{"speaker":"Huw Bunn","startTime":526.229,"endTime":531.599,"body":"signatories of the, the SDGs are"},{"speaker":"Huw Bunn","startTime":526.229,"endTime":531.599,"body":"only 15, that provided gender"},{"speaker":"Huw Bunn","startTime":531.599,"endTime":535.409,"body":"pay gap in information. And of"},{"speaker":"Huw Bunn","startTime":531.599,"endTime":535.409,"body":"those five showed that the"},{"speaker":"Huw Bunn","startTime":535.409,"endTime":540.179,"body":"tendencies were in reverse. So"},{"speaker":"Huw Bunn","startTime":535.409,"endTime":540.179,"body":"that's, that's, you know, and"},{"speaker":"Huw Bunn","startTime":540.179,"endTime":542.819,"body":"these are just this is when"},{"speaker":"Huw Bunn","startTime":540.179,"endTime":542.819,"body":"we're not making, we're just"},{"speaker":"Huw Bunn","startTime":542.819,"endTime":546.299,"body":"reflecting what the data says."},{"speaker":"Huw Bunn","startTime":542.819,"endTime":546.299,"body":"And hopefully that gives people"},{"speaker":"Huw Bunn","startTime":546.299,"endTime":550.469,"body":"a will, a sense of where things"},{"speaker":"Huw Bunn","startTime":546.299,"endTime":550.469,"body":"are good and bad. And there are"},{"speaker":"Huw Bunn","startTime":550.469,"endTime":553.499,"body":"some great things that come out"},{"speaker":"Huw Bunn","startTime":550.469,"endTime":553.499,"body":"of this as well. Some very"},{"speaker":"Huw Bunn","startTime":553.499,"endTime":557.909,"body":"surprising cases and stuff. But"},{"speaker":"Huw Bunn","startTime":553.499,"endTime":557.909,"body":"it is meant to just allow"},{"speaker":"Huw Bunn","startTime":557.939,"endTime":562.469,"body":"everybody to be more aware of"},{"speaker":"Huw Bunn","startTime":557.939,"endTime":562.469,"body":"sustainability in a way that"},{"speaker":"Huw Bunn","startTime":562.469,"endTime":566.459,"body":"everybody can understand. I like"},{"speaker":"Huw Bunn","startTime":562.469,"endTime":566.459,"body":"it, I liken it, having three"},{"speaker":"Huw Bunn","startTime":566.459,"endTime":569.099,"body":"children who have just gone"},{"speaker":"Huw Bunn","startTime":566.459,"endTime":569.099,"body":"through education and gone to"},{"speaker":"Huw Bunn","startTime":569.099,"endTime":573.389,"body":"further education, to ask him"},{"speaker":"Huw Bunn","startTime":569.099,"endTime":573.389,"body":"encouraging my children to do"},{"speaker":"Huw Bunn","startTime":573.389,"endTime":575.729,"body":"their homework, but also making"},{"speaker":"Huw Bunn","startTime":573.389,"endTime":575.729,"body":"sure they hand it in on time."},{"speaker":"Huw Bunn","startTime":576.299,"endTime":579.749,"body":"And and that's this, this it's a"},{"speaker":"Huw Bunn","startTime":576.299,"endTime":579.749,"body":"simple, simple message, perhaps"},{"speaker":"Huw Bunn","startTime":579.749,"endTime":582.929,"body":"over simple but it's"},{"speaker":"Huw Bunn","startTime":579.749,"endTime":582.929,"body":"deliberately meant to solve what"},{"speaker":"Huw Bunn","startTime":582.929,"endTime":587.129,"body":"for David Attenborough has said"},{"speaker":"Huw Bunn","startTime":582.929,"endTime":587.129,"body":"is the root cause of maybe the"},{"speaker":"Huw Bunn","startTime":587.129,"endTime":591.149,"body":"solution sustainability, which"},{"speaker":"Huw Bunn","startTime":587.129,"endTime":591.149,"body":"is to create a much simpler way"},{"speaker":"Huw Bunn","startTime":591.149,"endTime":594.299,"body":"in which people can understand"},{"speaker":"Huw Bunn","startTime":591.149,"endTime":594.299,"body":"it. And we believe that they"},{"speaker":"Huw Bunn","startTime":594.299,"endTime":595.169,"body":"will help people do"},{"speaker":"Tom Raftery","startTime":595.17,"endTime":598.41,"body":"that. Sure, sure. I"},{"speaker":"Tom Raftery","startTime":595.17,"endTime":598.41,"body":"mean, it's, it's like any"},{"speaker":"Tom Raftery","startTime":598.53,"endTime":602.01,"body":"project management thing. Where"},{"speaker":"Tom Raftery","startTime":598.53,"endTime":602.01,"body":"you set milestones and you have"},{"speaker":"Tom Raftery","startTime":602.01,"endTime":605.34,"body":"to try and meet those, this is"},{"speaker":"Tom Raftery","startTime":602.01,"endTime":605.34,"body":"similar to that organization,"},{"speaker":"Tom Raftery","startTime":605.61,"endTime":609.45,"body":"can set milestones be at 2030 or"},{"speaker":"Tom Raftery","startTime":605.61,"endTime":609.45,"body":"something sooner or something"},{"speaker":"Tom Raftery","startTime":609.45,"endTime":612.84,"body":"later and then see how they're"},{"speaker":"Tom Raftery","startTime":609.45,"endTime":612.84,"body":"going towards the milestones"},{"speaker":"Tom Raftery","startTime":612.84,"endTime":613.5,"body":"they set, right?"},{"speaker":"Huw Bunn","startTime":613.89,"endTime":616.95,"body":"Yes, of course, yes."},{"speaker":"Huw Bunn","startTime":613.89,"endTime":616.95,"body":"And I think it just takes a"},{"speaker":"Huw Bunn","startTime":616.95,"endTime":619.41,"body":"little bit of the sentiments out"},{"speaker":"Huw Bunn","startTime":616.95,"endTime":619.41,"body":"of it really, because you can"},{"speaker":"Huw Bunn","startTime":619.41,"endTime":623.58,"body":"then track over time, how a"},{"speaker":"Huw Bunn","startTime":619.41,"endTime":623.58,"body":"company or countries is"},{"speaker":"Huw Bunn","startTime":623.73,"endTime":626.4,"body":"performing against those"},{"speaker":"Huw Bunn","startTime":623.73,"endTime":626.4,"body":"milestones. And, and with this"},{"speaker":"Huw Bunn","startTime":626.43,"endTime":629.58,"body":"incredible age of technology,"},{"speaker":"Huw Bunn","startTime":626.43,"endTime":629.58,"body":"technological solutions that we"},{"speaker":"Huw Bunn","startTime":629.58,"endTime":633.27,"body":"have with blockchain, where you"},{"speaker":"Huw Bunn","startTime":629.58,"endTime":633.27,"body":"can get much more immediate,"},{"speaker":"Huw Bunn","startTime":633.45,"endTime":638.49,"body":"real time reporting of of impact"},{"speaker":"Huw Bunn","startTime":633.45,"endTime":638.49,"body":"and progress, then, you know,"},{"speaker":"Huw Bunn","startTime":638.49,"endTime":641.67,"body":"these dates can reflect that"},{"speaker":"Huw Bunn","startTime":638.49,"endTime":641.67,"body":"much better, the technology is"},{"speaker":"Huw Bunn","startTime":641.67,"endTime":645.9,"body":"there to do that. So it's not"},{"speaker":"Huw Bunn","startTime":641.67,"endTime":645.9,"body":"meant to be all doom and gloom,"},{"speaker":"Huw Bunn","startTime":645.9,"endTime":649.11,"body":"it's meant to sort of encourage"},{"speaker":"Huw Bunn","startTime":645.9,"endTime":649.11,"body":"the adoption of approaches where"},{"speaker":"Huw Bunn","startTime":649.23,"endTime":654.3,"body":"either a data gap can be solved,"},{"speaker":"Huw Bunn","startTime":649.23,"endTime":654.3,"body":"or a strategy can be enhanced,"},{"speaker":"Huw Bunn","startTime":654.3,"endTime":658.02,"body":"or, you know, invest investment"},{"speaker":"Huw Bunn","startTime":654.3,"endTime":658.02,"body":"decisions, or r\u0026d investments"},{"speaker":"Huw Bunn","startTime":658.02,"endTime":662.52,"body":"from a company can be realigned"},{"speaker":"Huw Bunn","startTime":658.02,"endTime":662.52,"body":"to make greater impact. So it's"},{"speaker":"Huw Bunn","startTime":662.52,"endTime":667.35,"body":"meant to be a positive thing,"},{"speaker":"Huw Bunn","startTime":662.52,"endTime":667.35,"body":"not not just a sort of a, I'd"},{"speaker":"Huw Bunn","startTime":667.35,"endTime":670.02,"body":"love to see all these dials"},{"speaker":"Huw Bunn","startTime":667.35,"endTime":670.02,"body":"coming downwards in in speed."},{"speaker":"Tom Raftery","startTime":672.45,"endTime":676.56,"body":"And do you do any"},{"speaker":"Tom Raftery","startTime":672.45,"endTime":676.56,"body":"prescriptive work as well? I"},{"speaker":"Tom Raftery","startTime":676.56,"endTime":680.46,"body":"mean, if companies are heavily"},{"speaker":"Tom Raftery","startTime":676.56,"endTime":680.46,"body":"in the red, do you give them"},{"speaker":"Tom Raftery","startTime":680.46,"endTime":684.33,"body":"suggestions on actions they"},{"speaker":"Tom Raftery","startTime":680.46,"endTime":684.33,"body":"could take to move more towards"},{"speaker":"Tom Raftery","startTime":684.33,"endTime":685.5,"body":"the amber at least?"},{"speaker":"Huw Bunn","startTime":685.53,"endTime":688.14,"body":"Yes, yes, we can do"},{"speaker":"Huw Bunn","startTime":685.53,"endTime":688.14,"body":"that. And we also have partners,"},{"speaker":"Huw Bunn","startTime":688.14,"endTime":691.17,"body":"we will help to do that as well,"},{"speaker":"Huw Bunn","startTime":688.14,"endTime":691.17,"body":"who may know them better, who"},{"speaker":"Huw Bunn","startTime":691.17,"endTime":693.75,"body":"may, you know, say, Well,"},{"speaker":"Huw Bunn","startTime":691.17,"endTime":693.75,"body":"actually, we need to sort of,"},{"speaker":"Huw Bunn","startTime":694.11,"endTime":696.69,"body":"you know, to have a do perform"},{"speaker":"Huw Bunn","startTime":694.11,"endTime":696.69,"body":"an environmental audit, we, you"},{"speaker":"Huw Bunn","startTime":696.69,"endTime":698.79,"body":"know, to make sure we are"},{"speaker":"Huw Bunn","startTime":696.69,"endTime":698.79,"body":"releasing the right data to"},{"speaker":"Huw Bunn","startTime":698.79,"endTime":701.73,"body":"stock markets, and all that sort"},{"speaker":"Huw Bunn","startTime":698.79,"endTime":701.73,"body":"of stuff. Again, we're not set"},{"speaker":"Huw Bunn","startTime":701.73,"endTime":703.98,"body":"up to do that. But we know"},{"speaker":"Huw Bunn","startTime":701.73,"endTime":703.98,"body":"people who can do that for them,"},{"speaker":"Huw Bunn","startTime":704.37,"endTime":707.52,"body":"you know, for this to work for"},{"speaker":"Huw Bunn","startTime":704.37,"endTime":707.52,"body":"it for for everybody. It's all"},{"speaker":"Huw Bunn","startTime":707.52,"endTime":710.85,"body":"about partnerships and working"},{"speaker":"Huw Bunn","startTime":707.52,"endTime":710.85,"body":"with people who can deliver"},{"speaker":"Huw Bunn","startTime":710.85,"endTime":714.21,"body":"stuff quickly. And so an"},{"speaker":"Huw Bunn","startTime":710.85,"endTime":714.21,"body":"environmental audit isn't"},{"speaker":"Huw Bunn","startTime":714.21,"endTime":716.91,"body":"something we could do quickly."},{"speaker":"Huw Bunn","startTime":714.21,"endTime":716.91,"body":"But we do know, very well,"},{"speaker":"Huw Bunn","startTime":716.91,"endTime":720.48,"body":"people who can do that, and at a"},{"speaker":"Huw Bunn","startTime":716.91,"endTime":720.48,"body":"good level. So across the whole,"},{"speaker":"Huw Bunn","startTime":720.78,"endTime":723.57,"body":"you know, audit strategy"},{"speaker":"Huw Bunn","startTime":720.78,"endTime":723.57,"body":"implementation phase of"},{"speaker":"Tom Raftery","startTime":723.57,"endTime":726.42,"body":"things. And where"},{"speaker":"Tom Raftery","startTime":723.57,"endTime":726.42,"body":"does the data for this come"},{"speaker":"Tom Raftery","startTime":726.42,"endTime":726.75,"body":"from?"},{"speaker":"Huw Bunn","startTime":727.679,"endTime":731.489,"body":"Well from for the UN,"},{"speaker":"Huw Bunn","startTime":727.679,"endTime":731.489,"body":"it was from open source un data,"},{"speaker":"Huw Bunn","startTime":731.999,"endTime":737.099,"body":"if it was a supply chain issue,"},{"speaker":"Huw Bunn","startTime":731.999,"endTime":737.099,"body":"which I know is another another"},{"speaker":"Huw Bunn","startTime":737.459,"endTime":740.879,"body":"cause close to your heart, that"},{"speaker":"Huw Bunn","startTime":737.459,"endTime":740.879,"body":"may come from proprietary data"},{"speaker":"Huw Bunn","startTime":741.329,"endTime":744.239,"body":"from within a business to sort"},{"speaker":"Huw Bunn","startTime":741.329,"endTime":744.239,"body":"of evaluate their supply chain,"},{"speaker":"Huw Bunn","startTime":744.329,"endTime":747.689,"body":"again, looking maybe looking at"},{"speaker":"Huw Bunn","startTime":744.329,"endTime":747.689,"body":"some other external data to make"},{"speaker":"Huw Bunn","startTime":747.689,"endTime":750.569,"body":"sure you can benchmark a sector"},{"speaker":"Huw Bunn","startTime":747.689,"endTime":750.569,"body":"product properly, and"},{"speaker":"Huw Bunn","startTime":750.569,"endTime":754.319,"body":"adequately. 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And"},{"speaker":"Huw Bunn","startTime":787.019,"endTime":790.229,"body":"I think that's, that's what's"},{"speaker":"Huw Bunn","startTime":790.229,"endTime":793.919,"body":"really important to make sure,"},{"speaker":"Huw Bunn","startTime":790.229,"endTime":793.919,"body":"you've got the benefits of being"},{"speaker":"Huw Bunn","startTime":793.949,"endTime":797.009,"body":"a sustainable business, which,"},{"speaker":"Huw Bunn","startTime":793.949,"endTime":797.009,"body":"after all, is just a business"},{"speaker":"Huw Bunn","startTime":797.009,"endTime":800.489,"body":"which can survive the pressures"},{"speaker":"Huw Bunn","startTime":797.009,"endTime":800.489,"body":"from the external markets and"},{"speaker":"Huw Bunn","startTime":800.489,"endTime":804.239,"body":"regulatory needs, and all that"},{"speaker":"Huw Bunn","startTime":800.489,"endTime":804.239,"body":"sort of stuff. those definitions"},{"speaker":"Huw Bunn","startTime":804.239,"endTime":807.389,"body":"have changed, the definition of"},{"speaker":"Huw Bunn","startTime":804.239,"endTime":807.389,"body":"the same hasn't changed, really,"},{"speaker":"Huw Bunn","startTime":807.839,"endTime":810.509,"body":"the outside influences have an"},{"speaker":"Huw Bunn","startTime":807.839,"endTime":810.509,"body":"all we're trying to do is make"},{"speaker":"Huw Bunn","startTime":810.509,"endTime":811.919,"body":"sure we're reflecting those."},{"speaker":"Tom Raftery","startTime":812.22,"endTime":815.34,"body":"And a lot of that"},{"speaker":"Tom Raftery","startTime":812.22,"endTime":815.34,"body":"data is now having to be"},{"speaker":"Tom Raftery","startTime":815.34,"endTime":819.6,"body":"collected, because there's"},{"speaker":"Tom Raftery","startTime":815.34,"endTime":819.6,"body":"increasingly regulation around"},{"speaker":"Tom Raftery","startTime":819.63,"endTime":823.89,"body":"the measuring monitoring and"},{"speaker":"Tom Raftery","startTime":819.63,"endTime":823.89,"body":"reporting of this kind of"},{"speaker":"Tom Raftery","startTime":823.89,"endTime":824.97,"body":"information to write."},{"speaker":"Huw Bunn","startTime":825.21,"endTime":827.94,"body":"Yes, of course, yeah."},{"speaker":"Huw Bunn","startTime":825.21,"endTime":827.94,"body":"And if you look at scope, three"},{"speaker":"Huw Bunn","startTime":828.03,"endTime":831.99,"body":"reporting requirements, you"},{"speaker":"Huw Bunn","startTime":828.03,"endTime":831.99,"body":"know, lots of owners of large"},{"speaker":"Huw Bunn","startTime":831.99,"endTime":835.05,"body":"supply chains will have the"},{"speaker":"Huw Bunn","startTime":831.99,"endTime":835.05,"body":"resource to be able to"},{"speaker":"Huw Bunn","startTime":835.5,"endTime":838.44,"body":"understand what's required, a"},{"speaker":"Huw Bunn","startTime":835.5,"endTime":838.44,"body":"lot of people within their"},{"speaker":"Huw Bunn","startTime":838.44,"endTime":841.92,"body":"supply chains won't, because"},{"speaker":"Huw Bunn","startTime":838.44,"endTime":841.92,"body":"they just mean the definition of"},{"speaker":"Huw Bunn","startTime":841.92,"endTime":847.23,"body":"scope three alone runs to about"},{"speaker":"Huw Bunn","startTime":841.92,"endTime":847.23,"body":"170 pages. So it's not many"},{"speaker":"Huw Bunn","startTime":847.23,"endTime":850.77,"body":"people with outside of a large"},{"speaker":"Huw Bunn","startTime":847.23,"endTime":850.77,"body":"business who can afford the time"},{"speaker":"Huw Bunn","startTime":850.77,"endTime":853.5,"body":"and intelligence to be able to"},{"speaker":"Huw Bunn","startTime":850.77,"endTime":853.5,"body":"understand what to do that. So"},{"speaker":"Huw Bunn","startTime":853.92,"endTime":859.56,"body":"again, this is meant to provide"},{"speaker":"Huw Bunn","startTime":853.92,"endTime":859.56,"body":"a simple, frictionless way of,"},{"speaker":"Huw Bunn","startTime":859.89,"endTime":863.07,"body":"of engaging with supply chains"},{"speaker":"Huw Bunn","startTime":859.89,"endTime":863.07,"body":"based on simple information."},{"speaker":"Tom Raftery","startTime":863.7,"endTime":865.86,"body":"And it's cloud"},{"speaker":"Tom Raftery","startTime":863.7,"endTime":865.86,"body":"delivered. Yes, it would be."},{"speaker":"Tom Raftery","startTime":866.43,"endTime":869.58,"body":"Okay, cool. How do people access"},{"speaker":"Tom Raftery","startTime":866.43,"endTime":869.58,"body":"it?"},{"speaker":"Huw Bunn","startTime":869.82,"endTime":871.74,"body":"Well, if you want to"},{"speaker":"Huw Bunn","startTime":869.82,"endTime":871.74,"body":"get in touch with me, in the"},{"speaker":"Huw Bunn","startTime":871.74,"endTime":875.13,"body":"first case, that would be that"},{"speaker":"Huw Bunn","startTime":871.74,"endTime":875.13,"body":"would be the great thing here."},{"speaker":"Huw Bunn","startTime":875.13,"endTime":879.81,"body":"deadline.co.uk. And, as I say,"},{"speaker":"Huw Bunn","startTime":875.13,"endTime":879.81,"body":"we're sort of developing the"},{"speaker":"Huw Bunn","startTime":879.81,"endTime":882.21,"body":"model at the moment we've done"},{"speaker":"Huw Bunn","startTime":879.81,"endTime":882.21,"body":"proof of concepts and we know it"},{"speaker":"Huw Bunn","startTime":882.21,"endTime":885.27,"body":"works. So you get to talk to"},{"speaker":"Huw Bunn","startTime":882.21,"endTime":885.27,"body":"people. Yes."},{"speaker":"Tom Raftery","startTime":885.57,"endTime":890.13,"body":"Okay. Superb, and"},{"speaker":"Tom Raftery","startTime":885.57,"endTime":890.13,"body":"where to from here? You've got"},{"speaker":"Tom Raftery","startTime":890.13,"endTime":894.93,"body":"this platform now, to the state"},{"speaker":"Tom Raftery","startTime":890.13,"endTime":894.93,"body":"it's at today. What are your"},{"speaker":"Tom Raftery","startTime":894.93,"endTime":901.02,"body":"plans for next week, next year,"},{"speaker":"Tom Raftery","startTime":894.93,"endTime":901.02,"body":"five years time. 20 30 to throw"},{"speaker":"Tom Raftery","startTime":901.02,"endTime":901.38,"body":"a data"},{"speaker":"Huw Bunn","startTime":902.639,"endTime":906.119,"body":"on your day was"},{"speaker":"Huw Bunn","startTime":902.639,"endTime":906.119,"body":"coming. Yeah, so no, I think"},{"speaker":"Huw Bunn","startTime":906.119,"endTime":909.869,"body":"what we want to do is to is is"},{"speaker":"Huw Bunn","startTime":906.119,"endTime":909.869,"body":"to establish the platform as a,"},{"speaker":"Huw Bunn","startTime":910.049,"endTime":914.099,"body":"as a acknowledged reporting"},{"speaker":"Huw Bunn","startTime":910.049,"endTime":914.099,"body":"method for for sustainability"},{"speaker":"Huw Bunn","startTime":914.099,"endTime":918.539,"body":"for businesses, we would also"},{"speaker":"Huw Bunn","startTime":914.099,"endTime":918.539,"body":"very much like to having just"},{"speaker":"Huw Bunn","startTime":918.539,"endTime":923.459,"body":"done the UN SDGs as a sort of a"},{"speaker":"Huw Bunn","startTime":918.539,"endTime":923.459,"body":"hobby, if you like, and"},{"speaker":"Huw Bunn","startTime":923.459,"endTime":925.829,"body":"evaluated that we'd like to set"},{"speaker":"Huw Bunn","startTime":923.459,"endTime":925.829,"body":"that up as a not for profit,"},{"speaker":"Huw Bunn","startTime":925.829,"endTime":929.009,"body":"because we believe that's a"},{"speaker":"Huw Bunn","startTime":925.829,"endTime":929.009,"body":"really useful resource for"},{"speaker":"Huw Bunn","startTime":929.009,"endTime":932.219,"body":"everybody to understand how the"},{"speaker":"Huw Bunn","startTime":929.009,"endTime":932.219,"body":"how the world is progressing"},{"speaker":"Huw Bunn","startTime":932.219,"endTime":935.519,"body":"against the SDGs. And also"},{"speaker":"Huw Bunn","startTime":932.219,"endTime":935.519,"body":"educational tools and things"},{"speaker":"Huw Bunn","startTime":935.519,"endTime":937.499,"body":"like that, and come up with"},{"speaker":"Huw Bunn","startTime":935.519,"endTime":937.499,"body":"that. So that's a separate sort"},{"speaker":"Huw Bunn","startTime":937.499,"endTime":941.249,"body":"of side. But from the business"},{"speaker":"Huw Bunn","startTime":937.499,"endTime":941.249,"body":"side, it's it's trying to get"},{"speaker":"Huw Bunn","startTime":941.249,"endTime":945.689,"body":"the this data adopted by"},{"speaker":"Huw Bunn","startTime":941.249,"endTime":945.689,"body":"businesses as a way of easily"},{"speaker":"Huw Bunn","startTime":945.689,"endTime":949.019,"body":"measuring their supply chains,"},{"speaker":"Huw Bunn","startTime":945.689,"endTime":949.019,"body":"for instance, and for"},{"speaker":"Huw Bunn","startTime":949.019,"endTime":952.679,"body":"independent businesses to"},{"speaker":"Huw Bunn","startTime":949.019,"endTime":952.679,"body":"understand how they can start"},{"speaker":"Huw Bunn","startTime":952.679,"endTime":955.379,"body":"their journey of of"},{"speaker":"Huw Bunn","startTime":952.679,"endTime":955.379,"body":"sustainability to become a more"},{"speaker":"Huw Bunn","startTime":955.379,"endTime":959.129,"body":"sustainable business. After all,"},{"speaker":"Huw Bunn","startTime":955.379,"endTime":959.129,"body":"there are 4 million SMEs in the"},{"speaker":"Huw Bunn","startTime":959.129,"endTime":964.769,"body":"UK alone 30 million US who"},{"speaker":"Huw Bunn","startTime":959.129,"endTime":964.769,"body":"probably have very little option"},{"speaker":"Huw Bunn","startTime":964.799,"endTime":969.179,"body":"in terms of how to start doing"},{"speaker":"Huw Bunn","startTime":964.799,"endTime":969.179,"body":"that, there are some great tools"},{"speaker":"Huw Bunn","startTime":969.179,"endTime":972.359,"body":"out there B core is brilliant,"},{"speaker":"Huw Bunn","startTime":969.179,"endTime":972.359,"body":"but the way their model is set"},{"speaker":"Huw Bunn","startTime":972.359,"endTime":976.889,"body":"up, it's not for scale, it's for"},{"speaker":"Huw Bunn","startTime":972.359,"endTime":976.889,"body":"much more of a smaller quantum"},{"speaker":"Huw Bunn","startTime":976.889,"endTime":980.939,"body":"qualitative approach. Whereas"},{"speaker":"Huw Bunn","startTime":976.889,"endTime":980.939,"body":"ours is much more about scale to"},{"speaker":"Huw Bunn","startTime":980.939,"endTime":983.999,"body":"get people on the way. And"},{"speaker":"Huw Bunn","startTime":980.939,"endTime":983.999,"body":"thereafter they can, they can"},{"speaker":"Huw Bunn","startTime":983.999,"endTime":988.169,"body":"deal delve deeper into working"},{"speaker":"Huw Bunn","startTime":983.999,"endTime":988.169,"body":"with people at the core, or"},{"speaker":"Huw Bunn","startTime":988.199,"endTime":991.469,"body":"planet mark, or whoever else"},{"speaker":"Huw Bunn","startTime":988.199,"endTime":991.469,"body":"they may want to work with, who"},{"speaker":"Huw Bunn","startTime":991.469,"endTime":995.309,"body":"will give them much more"},{"speaker":"Huw Bunn","startTime":991.469,"endTime":995.309,"body":"expertise in a specific area. So"},{"speaker":"Huw Bunn","startTime":995.309,"endTime":997.919,"body":"we're a bit like that. We're a"},{"speaker":"Huw Bunn","startTime":995.309,"endTime":997.919,"body":"bit like your, your general"},{"speaker":"Huw Bunn","startTime":997.919,"endTime":1001.069,"body":"practitioner, if we're a doctor,"},{"speaker":"Huw Bunn","startTime":997.919,"endTime":1001.069,"body":"and then you can go off to the"},{"speaker":"Huw Bunn","startTime":1001.069,"endTime":1003.229,"body":"specialist and get some"},{"speaker":"Huw Bunn","startTime":1001.069,"endTime":1003.229,"body":"treatment afterwards. I think if"},{"speaker":"Huw Bunn","startTime":1003.229,"endTime":1005.149,"body":"that's the analogy that works,"},{"speaker":"Tom Raftery","startTime":1005.6,"endTime":1009.71,"body":"and where are you"},{"speaker":"Tom Raftery","startTime":1005.6,"endTime":1009.71,"body":"in terms of achieving your own"},{"speaker":"Tom Raftery","startTime":1009.71,"endTime":1012.89,"body":"goals? Are you on a kind of a"},{"speaker":"Tom Raftery","startTime":1009.71,"endTime":1012.89,"body":"red, or"},{"speaker":"Huw Bunn","startTime":1012.919,"endTime":1016.609,"body":"green? I think with"},{"speaker":"Huw Bunn","startTime":1012.919,"endTime":1016.609,"body":"any startup, it can go, all"},{"speaker":"Huw Bunn","startTime":1016.609,"endTime":1019.759,"body":"three of those colors can be"},{"speaker":"Huw Bunn","startTime":1016.609,"endTime":1019.759,"body":"present in the same day, you"},{"speaker":"Huw Bunn","startTime":1019.759,"endTime":1023.329,"body":"know, so I think, having done"},{"speaker":"Huw Bunn","startTime":1019.759,"endTime":1023.329,"body":"this before, I think any startup"},{"speaker":"Huw Bunn","startTime":1023.389,"endTime":1027.289,"body":"out there will understand that"},{"speaker":"Huw Bunn","startTime":1023.389,"endTime":1027.289,"body":"it's, it's, this is a green"},{"speaker":"Huw Bunn","startTime":1027.289,"endTime":1031.549,"body":"moment for me, Tom, so this is a"},{"speaker":"Huw Bunn","startTime":1027.289,"endTime":1031.549,"body":"this is good for me. But yeah,"},{"speaker":"Huw Bunn","startTime":1031.549,"endTime":1033.559,"body":"no, we're getting there, we will"},{"speaker":"Huw Bunn","startTime":1031.549,"endTime":1033.559,"body":"get there. I think patience is"},{"speaker":"Huw Bunn","startTime":1033.559,"endTime":1037.189,"body":"part of it, but also an urgency"},{"speaker":"Huw Bunn","startTime":1033.559,"endTime":1037.189,"body":"to get the hopefully get this"},{"speaker":"Huw Bunn","startTime":1037.189,"endTime":1039.049,"body":"simple communication tool out"},{"speaker":"Huw Bunn","startTime":1037.189,"endTime":1039.049,"body":"that people"},{"speaker":"Tom Raftery","startTime":1039.559,"endTime":1043.249,"body":"cool and why? Why"},{"speaker":"Tom Raftery","startTime":1039.559,"endTime":1043.249,"body":"did you get into this? What"},{"speaker":"Tom Raftery","startTime":1043.309,"endTime":1047.479,"body":"What, what's your motivation for"},{"speaker":"Tom Raftery","startTime":1043.309,"endTime":1047.479,"body":"doing this?"},{"speaker":"Huw Bunn","startTime":1047.51,"endTime":1049.85,"body":"Well, I think, you"},{"speaker":"Huw Bunn","startTime":1047.51,"endTime":1049.85,"body":"know, within my career, I have"},{"speaker":"Huw Bunn","startTime":1049.85,"endTime":1053.45,"body":"worked in large consumer based"},{"speaker":"Huw Bunn","startTime":1049.85,"endTime":1053.45,"body":"organizations, I've run a"},{"speaker":"Huw Bunn","startTime":1053.45,"endTime":1056.96,"body":"consulting business, I'm of an"},{"speaker":"Huw Bunn","startTime":1053.45,"endTime":1056.96,"body":"age as well, where I've got some"},{"speaker":"Huw Bunn","startTime":1056.96,"endTime":1060.11,"body":"grown up kids, we've been"},{"speaker":"Huw Bunn","startTime":1056.96,"endTime":1060.11,"body":"through education, higher"},{"speaker":"Huw Bunn","startTime":1060.11,"endTime":1063.98,"body":"education, and I think it's a"},{"speaker":"Huw Bunn","startTime":1060.11,"endTime":1063.98,"body":"little bit like, I've probably"},{"speaker":"Huw Bunn","startTime":1064.49,"endTime":1068.3,"body":"gone along my career may making"},{"speaker":"Huw Bunn","startTime":1064.49,"endTime":1068.3,"body":"good money without really"},{"speaker":"Huw Bunn","startTime":1068.3,"endTime":1072.05,"body":"understanding the impact it may"},{"speaker":"Huw Bunn","startTime":1068.3,"endTime":1072.05,"body":"have had on the environments"},{"speaker":"Huw Bunn","startTime":1072.05,"endTime":1075.92,"body":"and, you know, especially"},{"speaker":"Huw Bunn","startTime":1072.05,"endTime":1075.92,"body":"consumption, you know, SDG, 12,"},{"speaker":"Huw Bunn","startTime":1076.01,"endTime":1079.1,"body":"you know, all that sort of"},{"speaker":"Huw Bunn","startTime":1076.01,"endTime":1079.1,"body":"stuff, responsible consumption"},{"speaker":"Huw Bunn","startTime":1079.1,"endTime":1082.91,"body":"production. And, you know, I've"},{"speaker":"Huw Bunn","startTime":1079.1,"endTime":1082.91,"body":"flown on a plane to Brazil to"},{"speaker":"Huw Bunn","startTime":1082.91,"endTime":1085.1,"body":"give a presentation for now and"},{"speaker":"Huw Bunn","startTime":1082.91,"endTime":1085.1,"body":"flown back again, all that sort"},{"speaker":"Huw Bunn","startTime":1085.1,"endTime":1088.28,"body":"of stuff, which is, yeah, and,"},{"speaker":"Huw Bunn","startTime":1085.1,"endTime":1088.28,"body":"you know, I just, I just want to"},{"speaker":"Huw Bunn","startTime":1088.28,"endTime":1092.03,"body":"do what I can, you know, for my"},{"speaker":"Huw Bunn","startTime":1088.28,"endTime":1092.03,"body":"kids, to, to create, you know,"},{"speaker":"Huw Bunn","startTime":1092.03,"endTime":1094.94,"body":"and for everybody else,"},{"speaker":"Huw Bunn","startTime":1092.03,"endTime":1094.94,"body":"hopefully, and make some form of"},{"speaker":"Huw Bunn","startTime":1094.94,"endTime":1098.48,"body":"contribution to what's going on,"},{"speaker":"Huw Bunn","startTime":1094.94,"endTime":1098.48,"body":"and all the good efforts that"},{"speaker":"Huw Bunn","startTime":1098.48,"endTime":1101.45,"body":"lots of people are making at the"},{"speaker":"Huw Bunn","startTime":1098.48,"endTime":1101.45,"body":"moment, given everything you've"},{"speaker":"Huw Bunn","startTime":1101.45,"endTime":1101.87,"body":"seen,"},{"speaker":"Tom Raftery","startTime":1101.87,"endTime":1105.08,"body":"and given the"},{"speaker":"Tom Raftery","startTime":1101.87,"endTime":1105.08,"body":"reports you showed where, you"},{"speaker":"Tom Raftery","startTime":1105.08,"endTime":1108.11,"body":"know, countries are not doing as"},{"speaker":"Tom Raftery","startTime":1105.08,"endTime":1108.11,"body":"well as they should be doing."},{"speaker":"Tom Raftery","startTime":1109.04,"endTime":1109.94,"body":"Are you optimistic?"},{"speaker":"Huw Bunn","startTime":1138.3400000000001,"endTime":1141.16,"body":"I think there's a lot"},{"speaker":"Huw Bunn","startTime":1138.3400000000001,"endTime":1141.16,"body":"to be optimistic about, if you"},{"speaker":"Huw Bunn","startTime":1141.16,"endTime":1144.8500000000001,"body":"dig beneath the surface, and you"},{"speaker":"Huw Bunn","startTime":1141.16,"endTime":1144.8500000000001,"body":"find the right, touch points,"},{"speaker":"Huw Bunn","startTime":1144.8500000000001,"endTime":1149.0800000000002,"body":"really. I think climate is one"},{"speaker":"Huw Bunn","startTime":1144.8500000000001,"endTime":1149.0800000000002,"body":"where, and I think, you know,"},{"speaker":"Huw Bunn","startTime":1149.53,"endTime":1152.14,"body":"we've discussed this before, Tom"},{"speaker":"Huw Bunn","startTime":1149.53,"endTime":1152.14,"body":"about you know, there are no"},{"speaker":"Huw Bunn","startTime":1152.14,"endTime":1156.25,"body":"longer non radical decisions to"},{"speaker":"Huw Bunn","startTime":1152.14,"endTime":1156.25,"body":"be made for climate. I can't"},{"speaker":"Huw Bunn","startTime":1156.25,"endTime":1158.47,"body":"remember you can probably tell"},{"speaker":"Huw Bunn","startTime":1156.25,"endTime":1158.47,"body":"the quote just after this, but"},{"speaker":"Huw Bunn","startTime":1158.71,"endTime":1160.5700000000002,"body":"then the decision really was"},{"speaker":"Tom Raftery","startTime":1160.6000000000001,"endTime":1162.91,"body":"that's that's a"},{"speaker":"Tom Raftery","startTime":1160.6000000000001,"endTime":1162.91,"body":"quote from Professor Kevin"},{"speaker":"Tom Raftery","startTime":1162.91,"endTime":1165.3400000000001,"body":"Anderson. He's a climate"},{"speaker":"Tom Raftery","startTime":1162.91,"endTime":1165.3400000000001,"body":"scientist. Yeah, where he says,"},{"speaker":"Tom Raftery","startTime":1166.24,"endTime":1171.19,"body":"there are no non radical"},{"speaker":"Tom Raftery","startTime":1166.24,"endTime":1171.19,"body":"futures. And I absolutely loved"},{"speaker":"Tom Raftery","startTime":1171.19,"endTime":1174.4,"body":"the quote, let me read it out"},{"speaker":"Tom Raftery","startTime":1171.19,"endTime":1174.4,"body":"there because I think people"},{"speaker":"Tom Raftery","startTime":1174.49,"endTime":1176.77,"body":"should know this and be aware of"},{"speaker":"Tom Raftery","startTime":1174.49,"endTime":1176.77,"body":"it on here and sorry for"},{"speaker":"Tom Raftery","startTime":1176.77,"endTime":1179.3500000000001,"body":"interrupting you. Come now and"},{"speaker":"Tom Raftery","startTime":1176.77,"endTime":1179.3500000000001,"body":"then remember, remember where"},{"speaker":"Tom Raftery","startTime":1179.3500000000001,"endTime":1182.74,"body":"you were, and we'll come back to"},{"speaker":"Tom Raftery","startTime":1179.3500000000001,"endTime":1182.74,"body":"it sorry. The the quote from"},{"speaker":"Tom Raftery","startTime":1182.98,"endTime":1186.0700000000002,"body":"Kevin Anderson, Professor Kevin"},{"speaker":"Tom Raftery","startTime":1182.98,"endTime":1186.0700000000002,"body":"Anderson is we face an"},{"speaker":"Tom Raftery","startTime":1186.16,"endTime":1192.22,"body":"unavoidably radical future. We"},{"speaker":"Tom Raftery","startTime":1186.16,"endTime":1192.22,"body":"either continue with rising"},{"speaker":"Tom Raftery","startTime":1192.22,"endTime":1196.66,"body":"emissions and reap the radical"},{"speaker":"Tom Raftery","startTime":1192.22,"endTime":1196.66,"body":"repercussions of severe climate"},{"speaker":"Tom Raftery","startTime":1196.66,"endTime":1202.54,"body":"change. Or we acknowledge that"},{"speaker":"Tom Raftery","startTime":1196.66,"endTime":1202.54,"body":"we have a choice, and we pursue"},{"speaker":"Tom Raftery","startTime":1202.72,"endTime":1207.8200000000002,"body":"radical emissions reductions,"},{"speaker":"Tom Raftery","startTime":1202.72,"endTime":1207.8200000000002,"body":"there is no longer a non radical"},{"speaker":"Tom Raftery","startTime":1207.8200000000002,"endTime":1213.3400000000001,"body":"option. And he made that quote"},{"speaker":"Tom Raftery","startTime":1207.8200000000002,"endTime":1213.3400000000001,"body":"in 2013. Yeah, prescient, so"},{"speaker":"Tom Raftery","startTime":1213.3400000000001,"endTime":1216.73,"body":"yeah, only only radical futures,"},{"speaker":"Tom Raftery","startTime":1213.3400000000001,"endTime":1216.73,"body":"we have to decide which one"},{"speaker":"Tom Raftery","startTime":1216.73,"endTime":1217.0900000000001,"body":"we're going"},{"speaker":"Huw Bunn","startTime":1217.0900000000001,"endTime":1220.3,"body":"for. Yes. And I think"},{"speaker":"Huw Bunn","startTime":1217.0900000000001,"endTime":1220.3,"body":"again, there's a call Yes, about"},{"speaker":"Huw Bunn","startTime":1220.3600000000001,"endTime":1223.6000000000001,"body":"the only choice we've got is"},{"speaker":"Huw Bunn","startTime":1220.3600000000001,"endTime":1223.6000000000001,"body":"option we've got now to meet"},{"speaker":"Huw Bunn","startTime":1223.6000000000001,"endTime":1228.91,"body":"that choice about zero options."},{"speaker":"Huw Bunn","startTime":1223.6000000000001,"endTime":1228.91,"body":"Is to label the carbon in the"},{"speaker":"Huw Bunn","startTime":1228.91,"endTime":1232.69,"body":"ground and not use it again,"},{"speaker":"Huw Bunn","startTime":1228.91,"endTime":1232.69,"body":"just leave it that. But you"},{"speaker":"Huw Bunn","startTime":1232.69,"endTime":1237.16,"body":"know, I hope hopefully what we"},{"speaker":"Huw Bunn","startTime":1232.69,"endTime":1237.16,"body":"can all do, who get involved in"},{"speaker":"Huw Bunn","startTime":1237.16,"endTime":1240.4,"body":"sustainability is to is to make"},{"speaker":"Huw Bunn","startTime":1237.16,"endTime":1240.4,"body":"our own contribution, I believe"},{"speaker":"Huw Bunn","startTime":1240.4,"endTime":1242.92,"body":"in that as well. You know,"},{"speaker":"Huw Bunn","startTime":1240.4,"endTime":1242.92,"body":"switch the lights off at home,"},{"speaker":"Huw Bunn","startTime":1242.92,"endTime":1245.26,"body":"and we'll do all that good"},{"speaker":"Huw Bunn","startTime":1242.92,"endTime":1245.26,"body":"stuff. But then also, if you've"},{"speaker":"Huw Bunn","startTime":1245.26,"endTime":1248.6200000000001,"body":"got some time and capability to"},{"speaker":"Huw Bunn","startTime":1245.26,"endTime":1248.6200000000001,"body":"try and try and do something"},{"speaker":"Huw Bunn","startTime":1248.6200000000001,"endTime":1250.3,"body":"which can help other people as"},{"speaker":"Huw Bunn","startTime":1248.6200000000001,"endTime":1250.3,"body":"well,"},{"speaker":"Tom Raftery","startTime":1250.51,"endTime":1256.3300000000002,"body":"yeah, yeah. And one"},{"speaker":"Tom Raftery","startTime":1250.51,"endTime":1256.3300000000002,"body":"of the things that people can do"},{"speaker":"Tom Raftery","startTime":1256.3300000000002,"endTime":1261.43,"body":"that, you know, I've done is to"},{"speaker":"Tom Raftery","startTime":1256.3300000000002,"endTime":1261.43,"body":"switch everything to electric."},{"speaker":"Tom Raftery","startTime":1261.88,"endTime":1266.56,"body":"So have no gas at home, have an"},{"speaker":"Tom Raftery","startTime":1261.88,"endTime":1266.56,"body":"electric car of electric"},{"speaker":"Tom Raftery","startTime":1266.56,"endTime":1270.22,"body":"heating, have electric"},{"speaker":"Tom Raftery","startTime":1266.56,"endTime":1270.22,"body":"everything, and then source of"},{"speaker":"Tom Raftery","startTime":1270.22,"endTime":1274.66,"body":"fully renewable electricity"},{"speaker":"Tom Raftery","startTime":1270.22,"endTime":1274.66,"body":"provider. And that that can work"},{"speaker":"Tom Raftery","startTime":1274.66,"endTime":1277.24,"body":"in your home environment, it can"},{"speaker":"Tom Raftery","startTime":1274.66,"endTime":1277.24,"body":"work in your work environment,"},{"speaker":"Tom Raftery","startTime":1277.27,"endTime":1281.71,"body":"it's, you know, it's one of the"},{"speaker":"Tom Raftery","startTime":1277.27,"endTime":1281.71,"body":"easy, simple, low hanging fruit"},{"speaker":"Tom Raftery","startTime":1281.71,"endTime":1285.13,"body":"ways to reduce your own"},{"speaker":"Tom Raftery","startTime":1281.71,"endTime":1285.13,"body":"emissions as a as an"},{"speaker":"Tom Raftery","startTime":1285.13,"endTime":1287.3500000000001,"body":"organization or be it as an"},{"speaker":"Tom Raftery","startTime":1285.13,"endTime":1287.3500000000001,"body":"individual."},{"speaker":"Huw Bunn","startTime":1287.5900000000001,"endTime":1289.99,"body":"Yes, no, absolutely"},{"speaker":"Huw Bunn","startTime":1287.5900000000001,"endTime":1289.99,"body":"no. And I think what's"},{"speaker":"Huw Bunn","startTime":1289.99,"endTime":1293.23,"body":"interesting is if you want to"},{"speaker":"Huw Bunn","startTime":1289.99,"endTime":1293.23,"body":"start on this personal journey"},{"speaker":"Huw Bunn","startTime":1293.23,"endTime":1297.0700000000002,"body":"of of looking at sustainability"},{"speaker":"Huw Bunn","startTime":1293.23,"endTime":1297.0700000000002,"body":"in its broadest sense, and"},{"speaker":"Huw Bunn","startTime":1297.0700000000002,"endTime":1300.04,"body":"beyond climate, and you just"},{"speaker":"Huw Bunn","startTime":1297.0700000000002,"endTime":1300.04,"body":"need to read the newspaper. And"},{"speaker":"Huw Bunn","startTime":1300.0700000000002,"endTime":1303.94,"body":"probably two stories in every"},{"speaker":"Huw Bunn","startTime":1300.0700000000002,"endTime":1303.94,"body":"page has to do with equality,"},{"speaker":"Huw Bunn","startTime":1303.94,"endTime":1308.2,"body":"inclusion, climate, biodiversity"},{"speaker":"Huw Bunn","startTime":1303.94,"endTime":1308.2,"body":"loss, again, you know, it,"},{"speaker":"Huw Bunn","startTime":1308.2,"endTime":1311.53,"body":"there's a huge amount going on."},{"speaker":"Huw Bunn","startTime":1308.2,"endTime":1311.53,"body":"Yeah, it's massively important."},{"speaker":"Huw Bunn","startTime":1311.53,"endTime":1313.93,"body":"And you know, I'm totally"},{"speaker":"Huw Bunn","startTime":1311.53,"endTime":1313.93,"body":"inspired by people like Ralph"},{"speaker":"Huw Bunn","startTime":1313.93,"endTime":1318.76,"body":"charmi, at the IMF and his"},{"speaker":"Huw Bunn","startTime":1313.93,"endTime":1318.76,"body":"rebalances. The way they revalue"},{"speaker":"Huw Bunn","startTime":1318.94,"endTime":1322.24,"body":"the whales within the world, and"},{"speaker":"Huw Bunn","startTime":1318.94,"endTime":1322.24,"body":"their carbon capture and"},{"speaker":"Huw Bunn","startTime":1322.24,"endTime":1326.1100000000001,"body":"sequestration, abilities, all"},{"speaker":"Huw Bunn","startTime":1322.24,"endTime":1326.1100000000001,"body":"that sort of stuff. So once you"},{"speaker":"Huw Bunn","startTime":1326.14,"endTime":1329.29,"body":"once you embrace your personal"},{"speaker":"Huw Bunn","startTime":1326.14,"endTime":1329.29,"body":"journey about sustainability,"},{"speaker":"Huw Bunn","startTime":1329.29,"endTime":1331.8700000000001,"body":"you can't help but notice it"},{"speaker":"Huw Bunn","startTime":1329.29,"endTime":1331.8700000000001,"body":"everywhere, which can be a bit"},{"speaker":"Huw Bunn","startTime":1331.8700000000001,"endTime":1337.0900000000001,"body":"annoying. But but also you get,"},{"speaker":"Huw Bunn","startTime":1331.8700000000001,"endTime":1337.0900000000001,"body":"you get to learn a lot about how"},{"speaker":"Huw Bunn","startTime":1337.0900000000001,"endTime":1337.8400000000001,"body":"the world should be."},{"speaker":"Tom Raftery","startTime":1338.73,"endTime":1340.23,"body":"And it's"},{"speaker":"Tom Raftery","startTime":1338.73,"endTime":1340.23,"body":"interesting, you mentioned, it"},{"speaker":"Tom Raftery","startTime":1340.5,"endTime":1343.17,"body":"is interesting you mentioned the"},{"speaker":"Tom Raftery","startTime":1340.5,"endTime":1343.17,"body":"whale story, because this is the"},{"speaker":"Tom Raftery","startTime":1343.17,"endTime":1346.8300000000002,"body":"third time that has been"},{"speaker":"Tom Raftery","startTime":1343.17,"endTime":1346.8300000000002,"body":"mentioned on this podcast. The"},{"speaker":"Tom Raftery","startTime":1346.8300000000002,"endTime":1350.97,"body":"first time was by Professor"},{"speaker":"Tom Raftery","startTime":1346.8300000000002,"endTime":1350.97,"body":"David King. Yeah, he mentioned"},{"speaker":"Tom Raftery","startTime":1350.97,"endTime":1355.68,"body":"that he's he's now the head of"},{"speaker":"Tom Raftery","startTime":1350.97,"endTime":1355.68,"body":"the Center for climate repair in"},{"speaker":"Tom Raftery","startTime":1355.68,"endTime":1358.1100000000001,"body":"Cambridge. And this is one of"},{"speaker":"Tom Raftery","startTime":1355.68,"endTime":1358.1100000000001,"body":"the methods that they're looking"},{"speaker":"Tom Raftery","startTime":1358.1100000000001,"endTime":1362.52,"body":"into for carbon sequestration."},{"speaker":"Tom Raftery","startTime":1358.1100000000001,"endTime":1362.52,"body":"And then a guy called Robert"},{"speaker":"Tom Raftery","startTime":1362.52,"endTime":1367.5900000000001,"body":"Gardner mentioned it a couple of"},{"speaker":"Tom Raftery","startTime":1362.52,"endTime":1367.5900000000001,"body":"weeks back, and he works for St."},{"speaker":"Tom Raftery","startTime":1367.5900000000001,"endTime":1370.8,"body":"James place wealth management."},{"speaker":"Tom Raftery","startTime":1367.5900000000001,"endTime":1370.8,"body":"And he got into a conversation"},{"speaker":"Tom Raftery","startTime":1370.8,"endTime":1373.95,"body":"with me on this about not just"},{"speaker":"Tom Raftery","startTime":1370.8,"endTime":1373.95,"body":"wealth management, but also"},{"speaker":"Tom Raftery","startTime":1374.31,"endTime":1379.26,"body":"about biodiversity to your point"},{"speaker":"Tom Raftery","startTime":1374.31,"endTime":1379.26,"body":"and how well poop can be used to"},{"speaker":"Tom Raftery","startTime":1379.26,"endTime":1381.99,"body":"sequester massive amounts of"},{"speaker":"Tom Raftery","startTime":1379.26,"endTime":1381.99,"body":"carbon. And he was talking about"},{"speaker":"Tom Raftery","startTime":1381.99,"endTime":1385.65,"body":"maybe using it as a financial"},{"speaker":"Tom Raftery","startTime":1381.99,"endTime":1385.65,"body":"instrument, setting up whale"},{"speaker":"Tom Raftery","startTime":1385.65,"endTime":1392.55,"body":"coin was what he talked about as"},{"speaker":"Tom Raftery","startTime":1385.65,"endTime":1392.55,"body":"a form of decentralized finance"},{"speaker":"Tom Raftery","startTime":1392.55,"endTime":1397.5,"body":"tool. And I'm not sure how"},{"speaker":"Tom Raftery","startTime":1392.55,"endTime":1397.5,"body":"seriously he meant that comment."},{"speaker":"Tom Raftery","startTime":1397.53,"endTime":1400.44,"body":"But you know, if it was an"},{"speaker":"Tom Raftery","startTime":1397.53,"endTime":1400.44,"body":"interesting one to toss out"},{"speaker":"Tom Raftery","startTime":1400.44,"endTime":1403.44,"body":"there and know yourself. So it"},{"speaker":"Tom Raftery","startTime":1400.44,"endTime":1403.44,"body":"is, I mean, biodiversity is a"},{"speaker":"Tom Raftery","startTime":1403.44,"endTime":1407.79,"body":"huge potential sequester of"},{"speaker":"Tom Raftery","startTime":1403.44,"endTime":1407.79,"body":"carbon, which is one of the ways"},{"speaker":"Tom Raftery","startTime":1407.79,"endTime":1410.04,"body":"that we should be looking, I"},{"speaker":"Tom Raftery","startTime":1407.79,"endTime":1410.04,"body":"think, Adam, and your other"},{"speaker":"Tom Raftery","startTime":1410.04,"endTime":1413.43,"body":"point, was very interesting as"},{"speaker":"Tom Raftery","startTime":1410.04,"endTime":1413.43,"body":"well, because it's very true"},{"speaker":"Tom Raftery","startTime":1413.67,"endTime":1419.3400000000001,"body":"about leaving carbon in the"},{"speaker":"Tom Raftery","startTime":1413.67,"endTime":1419.3400000000001,"body":"ground. There's a concept known"},{"speaker":"Tom Raftery","startTime":1419.3700000000001,"endTime":1422.25,"body":"as the carbon budget that's been"},{"speaker":"Tom Raftery","startTime":1419.3700000000001,"endTime":1422.25,"body":"around for a number of years"},{"speaker":"Tom Raftery","startTime":1422.25,"endTime":1427.6200000000001,"body":"now. And what the carbon budget"},{"speaker":"Tom Raftery","startTime":1422.25,"endTime":1427.6200000000001,"body":"says is that we know that we"},{"speaker":"Tom Raftery","startTime":1427.6200000000001,"endTime":1435.75,"body":"want to limit our global warming"},{"speaker":"Tom Raftery","startTime":1427.6200000000001,"endTime":1435.75,"body":"to one and a half to two degrees"},{"speaker":"Tom Raftery","startTime":1435.75,"endTime":1439.8,"body":"C. I think one and a half is"},{"speaker":"Tom Raftery","startTime":1435.75,"endTime":1439.8,"body":"pretty ambitious at this point"},{"speaker":"Tom Raftery","startTime":1439.8,"endTime":1442.47,"body":"two degrees C is no I think"},{"speaker":"Tom Raftery","startTime":1439.8,"endTime":1442.47,"body":"we're most people are thinking"},{"speaker":"Tom Raftery","startTime":1442.47,"endTime":1447.24,"body":"we might just about be able to"},{"speaker":"Tom Raftery","startTime":1442.47,"endTime":1447.24,"body":"stop. So if we say we're going"},{"speaker":"Tom Raftery","startTime":1447.24,"endTime":1451.92,"body":"to limit global warming to two"},{"speaker":"Tom Raftery","startTime":1447.24,"endTime":1451.92,"body":"degrees C, and we know where"},{"speaker":"Tom Raftery","startTime":1451.92,"endTime":1458.16,"body":"we're at today, we can calculate"},{"speaker":"Tom Raftery","startTime":1451.92,"endTime":1458.16,"body":"the difference in terms of Giga"},{"speaker":"Tom Raftery","startTime":1458.16,"endTime":1462.51,"body":"tons of co2, we know. And we can"},{"speaker":"Tom Raftery","startTime":1458.16,"endTime":1462.51,"body":"calculate how many gigatons of"},{"speaker":"Tom Raftery","startTime":1462.51,"endTime":1467.88,"body":"co2, we need to inject into the"},{"speaker":"Tom Raftery","startTime":1462.51,"endTime":1467.88,"body":"atmosphere to reach two degrees"},{"speaker":"Tom Raftery","startTime":1467.88,"endTime":1471.9,"body":"C. And it turns out that figure"},{"speaker":"Tom Raftery","startTime":1467.88,"endTime":1471.9,"body":"is around. I'm going to pick a"},{"speaker":"Tom Raftery","startTime":1471.9,"endTime":1473.88,"body":"round number. No, it's a wrong"},{"speaker":"Tom Raftery","startTime":1471.9,"endTime":1473.88,"body":"number. It's a number that"},{"speaker":"Tom Raftery","startTime":1473.88,"endTime":1476.55,"body":"changes every day anyway, as"},{"speaker":"Tom Raftery","startTime":1473.88,"endTime":1476.55,"body":"more co2 in the atmosphere, but"},{"speaker":"Tom Raftery","startTime":1476.55,"endTime":1483.1200000000001,"body":"let's say the number is 1000"},{"speaker":"Tom Raftery","startTime":1476.55,"endTime":1483.1200000000001,"body":"Giga tons. If the numbers 1000"},{"speaker":"Tom Raftery","startTime":1483.1200000000001,"endTime":1489.63,"body":"Giga tons than the amount of"},{"speaker":"Tom Raftery","startTime":1483.1200000000001,"endTime":1489.63,"body":"proven reserves of the fossil"},{"speaker":"Tom Raftery","startTime":1489.63,"endTime":1496.56,"body":"fuel companies and countries is"},{"speaker":"Tom Raftery","startTime":1489.63,"endTime":1496.56,"body":"around 3000 Giga tons. Again,"},{"speaker":"Tom Raftery","startTime":1497.01,"endTime":1500.3400000000001,"body":"not absolutely correct, but it's"},{"speaker":"Tom Raftery","startTime":1497.01,"endTime":1500.3400000000001,"body":"the right order of magnitude."},{"speaker":"Tom Raftery","startTime":1500.4,"endTime":1504.99,"body":"Yeah. So that means and they say"},{"speaker":"Tom Raftery","startTime":1500.4,"endTime":1504.99,"body":"the proven reserves for people"},{"speaker":"Tom Raftery","startTime":1504.99,"endTime":1508.89,"body":"who are not aware of the proven"},{"speaker":"Tom Raftery","startTime":1504.99,"endTime":1508.89,"body":"reserves is the amount of fossil"},{"speaker":"Tom Raftery","startTime":1508.89,"endTime":1513.75,"body":"fuels that these companies have"},{"speaker":"Tom Raftery","startTime":1508.89,"endTime":1513.75,"body":"discovered and have said, Okay,"},{"speaker":"Tom Raftery","startTime":1513.9,"endTime":1518.0700000000002,"body":"this particular field we just"},{"speaker":"Tom Raftery","startTime":1513.9,"endTime":1518.0700000000002,"body":"found now has x million barrels"},{"speaker":"Tom Raftery","startTime":1518.0700000000002,"endTime":1521.8500000000001,"body":"of oil or gas in it. And so they"},{"speaker":"Tom Raftery","startTime":1518.0700000000002,"endTime":1521.8500000000001,"body":"can go to the bank and they say"},{"speaker":"Tom Raftery","startTime":1521.8500000000001,"endTime":1525.21,"body":"we have this, we've discovered"},{"speaker":"Tom Raftery","startTime":1521.8500000000001,"endTime":1525.21,"body":"this field. It has x million"},{"speaker":"Tom Raftery","startTime":1525.48,"endTime":1529.68,"body":"barrels of oil or gas in it, so"},{"speaker":"Tom Raftery","startTime":1525.48,"endTime":1529.68,"body":"Can we borrow against that, and"},{"speaker":"Tom Raftery","startTime":1529.68,"endTime":1533.76,"body":"it's what their capital is what"},{"speaker":"Tom Raftery","startTime":1529.68,"endTime":1533.76,"body":"the capital markets value them"},{"speaker":"Tom Raftery","startTime":1533.88,"endTime":1537.8400000000001,"body":"at. So the value of these fossil"},{"speaker":"Tom Raftery","startTime":1533.88,"endTime":1537.8400000000001,"body":"fuel companies and countries is"},{"speaker":"Tom Raftery","startTime":1537.8400000000001,"endTime":1542.3400000000001,"body":"based on their proven reserves"},{"speaker":"Tom Raftery","startTime":1537.8400000000001,"endTime":1542.3400000000001,"body":"the fossil fuels that they have"},{"speaker":"Tom Raftery","startTime":1542.3400000000001,"endTime":1545.4,"body":"discovered, but have not yet"},{"speaker":"Tom Raftery","startTime":1542.3400000000001,"endTime":1545.4,"body":"extracted. So they're proven"},{"speaker":"Tom Raftery","startTime":1545.4,"endTime":1553.3500000000001,"body":"reserves are three times what we"},{"speaker":"Tom Raftery","startTime":1545.4,"endTime":1553.3500000000001,"body":"can safely actually burn to get"},{"speaker":"Tom Raftery","startTime":1553.3500000000001,"endTime":1557.64,"body":"to two degrees C. So that means"},{"speaker":"Tom Raftery","startTime":1553.3500000000001,"endTime":1557.64,"body":"that's why they're fighting"},{"speaker":"Tom Raftery","startTime":1557.67,"endTime":1563.31,"body":"tooth and nail against any"},{"speaker":"Tom Raftery","startTime":1557.67,"endTime":1563.31,"body":"legislation to start them,"},{"speaker":"Tom Raftery","startTime":1563.7,"endTime":1566.79,"body":"extracting that value from the"},{"speaker":"Tom Raftery","startTime":1563.7,"endTime":1566.79,"body":"ground and pumping it into the"},{"speaker":"Tom Raftery","startTime":1566.79,"endTime":1572.4,"body":"air. That's why a couple of"},{"speaker":"Tom Raftery","startTime":1566.79,"endTime":1572.4,"body":"years ago, Saudi opened the taps"},{"speaker":"Tom Raftery","startTime":1572.88,"endTime":1578.0700000000002,"body":"and reduced the price of oil per"},{"speaker":"Tom Raftery","startTime":1572.88,"endTime":1578.0700000000002,"body":"barrel because they wanted every"},{"speaker":"Tom Raftery","startTime":1578.0700000000002,"endTime":1580.68,"body":"possible gigaton in the"},{"speaker":"Tom Raftery","startTime":1578.0700000000002,"endTime":1580.68,"body":"atmosphere to be a Saudi Giga"},{"speaker":"Tom Raftery","startTime":1580.68,"endTime":1584.0700000000002,"body":"ton, because, you know, that's"},{"speaker":"Tom Raftery","startTime":1580.68,"endTime":1584.0700000000002,"body":"how they earn their money. It's"},{"speaker":"Tom Raftery","startTime":1584.0700000000002,"endTime":1588.54,"body":"by shoving gigatons into the"},{"speaker":"Tom Raftery","startTime":1584.0700000000002,"endTime":1588.54,"body":"atmosphere. So when you think of"},{"speaker":"Tom Raftery","startTime":1588.54,"endTime":1591.8400000000001,"body":"fossil fuel companies, if they"},{"speaker":"Tom Raftery","startTime":1588.54,"endTime":1591.8400000000001,"body":"are talking about net zero, you"},{"speaker":"Tom Raftery","startTime":1591.8400000000001,"endTime":1596.1000000000001,"body":"got to be wondering, and if"},{"speaker":"Tom Raftery","startTime":1591.8400000000001,"endTime":1596.1000000000001,"body":"they're because they, today they"},{"speaker":"Tom Raftery","startTime":1596.1000000000001,"endTime":1599.88,"body":"earn their money by shoving Giga"},{"speaker":"Tom Raftery","startTime":1596.1000000000001,"endTime":1599.88,"body":"tons in the atmosphere. And they"},{"speaker":"Tom Raftery","startTime":1599.88,"endTime":1603.48,"body":"are incentivized to do so"},{"speaker":"Tom Raftery","startTime":1599.88,"endTime":1603.48,"body":"because they've discovered all"},{"speaker":"Tom Raftery","startTime":1603.48,"endTime":1608.25,"body":"this stuff. And they are their"},{"speaker":"Tom Raftery","startTime":1603.48,"endTime":1608.25,"body":"exploration programs. I mean, if"},{"speaker":"Tom Raftery","startTime":1608.3700000000001,"endTime":1615.06,"body":"if a fossil fuel company has an"},{"speaker":"Tom Raftery","startTime":1608.3700000000001,"endTime":1615.06,"body":"upstream exploration arm, you"},{"speaker":"Tom Raftery","startTime":1615.06,"endTime":1619.71,"body":"got to ask why? It means they're"},{"speaker":"Tom Raftery","startTime":1615.06,"endTime":1619.71,"body":"not serious. Because if they"},{"speaker":"Tom Raftery","startTime":1619.71,"endTime":1623.64,"body":"have an upstream exploration"},{"speaker":"Tom Raftery","startTime":1619.71,"endTime":1623.64,"body":"business, but what they already"},{"speaker":"Tom Raftery","startTime":1624.0,"endTime":1627.96,"body":"have discovered, they can only"},{"speaker":"Tom Raftery","startTime":1624.0,"endTime":1627.96,"body":"exploit 1/3 of it, then why are"},{"speaker":"Tom Raftery","startTime":1627.96,"endTime":1631.5900000000001,"body":"they looking for more? And it"},{"speaker":"Tom Raftery","startTime":1627.96,"endTime":1631.5900000000001,"body":"makes zero sense."},{"speaker":"Huw Bunn","startTime":1631.99,"endTime":1633.6100000000001,"body":"And I think it's"},{"speaker":"Huw Bunn","startTime":1631.99,"endTime":1633.6100000000001,"body":"really interesting, what you say"},{"speaker":"Huw Bunn","startTime":1633.6100000000001,"endTime":1637.1200000000001,"body":"is that actually, we all need"},{"speaker":"Huw Bunn","startTime":1633.6100000000001,"endTime":1637.1200000000001,"body":"the energy companies to"},{"speaker":"Huw Bunn","startTime":1637.1200000000001,"endTime":1641.8600000000001,"body":"transition quickly. And because"},{"speaker":"Huw Bunn","startTime":1637.1200000000001,"endTime":1641.8600000000001,"body":"not just because of what they do"},{"speaker":"Huw Bunn","startTime":1641.8600000000001,"endTime":1646.27,"body":"currently, but because of the"},{"speaker":"Huw Bunn","startTime":1641.8600000000001,"endTime":1646.27,"body":"resources and expertise, and,"},{"speaker":"Huw Bunn","startTime":1646.3300000000002,"endTime":1650.95,"body":"and cash that they have"},{"speaker":"Huw Bunn","startTime":1646.3300000000002,"endTime":1650.95,"body":"available to deploy to more"},{"speaker":"Huw Bunn","startTime":1651.13,"endTime":1655.06,"body":"sustainable solutions. And I"},{"speaker":"Huw Bunn","startTime":1651.13,"endTime":1655.06,"body":"think if you know, they are"},{"speaker":"Huw Bunn","startTime":1655.06,"endTime":1660.5800000000002,"body":"incredibly sophisticated, well"},{"speaker":"Huw Bunn","startTime":1655.06,"endTime":1660.5800000000002,"body":"run, you know, you can't sort of"},{"speaker":"Huw Bunn","startTime":1660.5800000000002,"endTime":1662.74,"body":"deny it, and so you can't put"},{"speaker":"Huw Bunn","startTime":1660.5800000000002,"endTime":1662.74,"body":"them out of business,"},{"speaker":"Huw Bunn","startTime":1662.77,"endTime":1667.03,"body":"necessarily. What we what you"},{"speaker":"Huw Bunn","startTime":1662.77,"endTime":1667.03,"body":"can do is is training, through"},{"speaker":"Huw Bunn","startTime":1667.03,"endTime":1670.63,"body":"looking at their real"},{"speaker":"Huw Bunn","startTime":1667.03,"endTime":1670.63,"body":"commitment, and their commitment"},{"speaker":"Huw Bunn","startTime":1670.63,"endTime":1673.27,"body":"can only be measured by how"},{"speaker":"Huw Bunn","startTime":1670.63,"endTime":1673.27,"body":"quickly I can meet these"},{"speaker":"Huw Bunn","startTime":1673.27,"endTime":1677.14,"body":"targets, you know, then you want"},{"speaker":"Huw Bunn","startTime":1673.27,"endTime":1677.14,"body":"them to deploy those assets"},{"speaker":"Huw Bunn","startTime":1677.14,"endTime":1680.0800000000002,"body":"really quickly. And that will"},{"speaker":"Huw Bunn","startTime":1677.14,"endTime":1680.0800000000002,"body":"help us all, if they all did it"},{"speaker":"Huw Bunn","startTime":1680.0800000000002,"endTime":1682.5700000000002,"body":"tomorrow, we could be in a much"},{"speaker":"Huw Bunn","startTime":1680.0800000000002,"endTime":1682.5700000000002,"body":"better place today afterwards."},{"speaker":"Huw Bunn","startTime":1682.93,"endTime":1687.1000000000001,"body":"So it's, you know, I don't think"},{"speaker":"Huw Bunn","startTime":1682.93,"endTime":1687.1000000000001,"body":"the extremist of saying that"},{"speaker":"Huw Bunn","startTime":1687.1000000000001,"endTime":1689.71,"body":"there's a naughty boy step"},{"speaker":"Huw Bunn","startTime":1687.1000000000001,"endTime":1689.71,"body":"somewhere, which we're going to"},{"speaker":"Huw Bunn","startTime":1689.71,"endTime":1692.02,"body":"virtually put everybody on, I"},{"speaker":"Huw Bunn","startTime":1689.71,"endTime":1692.02,"body":"think is there's not"},{"speaker":"Huw Bunn","startTime":1692.02,"endTime":1695.65,"body":"necessarily, for me the most"},{"speaker":"Huw Bunn","startTime":1692.02,"endTime":1695.65,"body":"pragmatic way of getting things"},{"speaker":"Huw Bunn","startTime":1695.65,"endTime":1699.49,"body":"done. I take your points about"},{"speaker":"Huw Bunn","startTime":1695.65,"endTime":1699.49,"body":"the cynicism about, if you have"},{"speaker":"Huw Bunn","startTime":1699.49,"endTime":1703.5700000000002,"body":"an upstream upstream exploration"},{"speaker":"Huw Bunn","startTime":1699.49,"endTime":1703.5700000000002,"body":"unit, then then you can't be"},{"speaker":"Huw Bunn","startTime":1703.5700000000002,"endTime":1710.8,"body":"serious to quote john McEnroe."},{"speaker":"Huw Bunn","startTime":1703.5700000000002,"endTime":1710.8,"body":"So who is showing my age? But"},{"speaker":"Huw Bunn","startTime":1710.8,"endTime":1715.99,"body":"certainly, certainly, you know,"},{"speaker":"Huw Bunn","startTime":1710.8,"endTime":1715.99,"body":"it's about it's about helping"},{"speaker":"Huw Bunn","startTime":1715.99,"endTime":1718.27,"body":"people understand where they are"},{"speaker":"Huw Bunn","startTime":1715.99,"endTime":1718.27,"body":"on their journey, how quickly"},{"speaker":"Huw Bunn","startTime":1718.27,"endTime":1720.01,"body":"they're going to meet the"},{"speaker":"Huw Bunn","startTime":1718.27,"endTime":1720.01,"body":"targets that we all need them"},{"speaker":"Huw Bunn","startTime":1720.01,"endTime":1723.3400000000001,"body":"to, and how quickly they need to"},{"speaker":"Huw Bunn","startTime":1720.01,"endTime":1723.3400000000001,"body":"accelerate if they're not"},{"speaker":"Huw Bunn","startTime":1723.3400000000001,"endTime":1727.03,"body":"meeting their standards. And you"},{"speaker":"Huw Bunn","startTime":1723.3400000000001,"endTime":1727.03,"body":"know, this orientation around"},{"speaker":"Huw Bunn","startTime":1727.06,"endTime":1729.91,"body":"going back to the data is we"},{"speaker":"Huw Bunn","startTime":1727.06,"endTime":1729.91,"body":"believe in just cuts through all"},{"speaker":"Huw Bunn","startTime":1729.91,"endTime":1734.92,"body":"the chitchat. And, you know, the"},{"speaker":"Huw Bunn","startTime":1729.91,"endTime":1734.92,"body":"hypothetical 1.5 versus two, all"},{"speaker":"Huw Bunn","startTime":1734.92,"endTime":1737.95,"body":"that sort of stuff. And just"},{"speaker":"Huw Bunn","startTime":1734.92,"endTime":1737.95,"body":"says, this is where you're This"},{"speaker":"Huw Bunn","startTime":1737.95,"endTime":1741.8500000000001,"body":"is where your current behavior"},{"speaker":"Huw Bunn","startTime":1737.95,"endTime":1741.8500000000001,"body":"is getting us. So, and that's"},{"speaker":"Tom Raftery","startTime":1743.049,"endTime":1747.189,"body":"and set science"},{"speaker":"Tom Raftery","startTime":1743.049,"endTime":1747.189,"body":"based targets, and then use it"},{"speaker":"Tom Raftery","startTime":1747.189,"endTime":1748.989,"body":"to like deadline to measure it"},{"speaker":"Tom Raftery","startTime":1747.189,"endTime":1748.989,"body":"against them."},{"speaker":"Huw Bunn","startTime":1749.1000000000001,"endTime":1752.04,"body":"Yes. And just make it"},{"speaker":"Huw Bunn","startTime":1749.1000000000001,"endTime":1752.04,"body":"very simple. And for everybody"},{"speaker":"Huw Bunn","startTime":1752.04,"endTime":1755.16,"body":"to understand, we're all"},{"speaker":"Huw Bunn","startTime":1752.04,"endTime":1755.16,"body":"stakeholders in this, whether"},{"speaker":"Huw Bunn","startTime":1755.16,"endTime":1759.51,"body":"you're an employee, you're a"},{"speaker":"Huw Bunn","startTime":1755.16,"endTime":1759.51,"body":"consumer, a shareholder, and a"},{"speaker":"Huw Bunn","startTime":1759.51,"endTime":1763.53,"body":"politician, and we missed it,"},{"speaker":"Huw Bunn","startTime":1759.51,"endTime":1763.53,"body":"you know, again, the, we've had"},{"speaker":"Huw Bunn","startTime":1763.53,"endTime":1766.38,"body":"the conversation before, Tom"},{"speaker":"Huw Bunn","startTime":1763.53,"endTime":1766.38,"body":"about it's 100 months, I think"},{"speaker":"Huw Bunn","startTime":1766.38,"endTime":1770.4,"body":"you said before the start of the"},{"speaker":"Huw Bunn","startTime":1766.38,"endTime":1770.4,"body":"end of 2030 of start that next"},{"speaker":"Huw Bunn","startTime":1770.4,"endTime":1774.63,"body":"year after that, it's less than"},{"speaker":"Huw Bunn","startTime":1770.4,"endTime":1774.63,"body":"1500 days, when our government"},{"speaker":"Huw Bunn","startTime":1774.63,"endTime":1778.23,"body":"set, you know, anywhere around"},{"speaker":"Huw Bunn","startTime":1774.63,"endTime":1778.23,"body":"the world. So, you know, that's"},{"speaker":"Huw Bunn","startTime":1778.23,"endTime":1780.72,"body":"not many, you know, again, going"},{"speaker":"Huw Bunn","startTime":1778.23,"endTime":1780.72,"body":"back to the children analogy,"},{"speaker":"Huw Bunn","startTime":1780.72,"endTime":1783.51,"body":"that's not many sleeps till"},{"speaker":"Huw Bunn","startTime":1780.72,"endTime":1783.51,"body":"Christmas sort of thing. So, you"},{"speaker":"Huw Bunn","startTime":1783.51,"endTime":1788.0700000000002,"body":"know, it's, and, you know, what"},{"speaker":"Huw Bunn","startTime":1783.51,"endTime":1788.0700000000002,"body":"we, what we can't do is to,"},{"speaker":"Huw Bunn","startTime":1788.1000000000001,"endTime":1791.5800000000002,"body":"especially as we come out of"},{"speaker":"Huw Bunn","startTime":1788.1000000000001,"endTime":1791.5800000000002,"body":"COVID, is to, and we desire to"},{"speaker":"Huw Bunn","startTime":1792.3300000000002,"endTime":1796.5900000000001,"body":"week, restart our economies is"},{"speaker":"Huw Bunn","startTime":1792.3300000000002,"endTime":1796.5900000000001,"body":"to think, you know, shop our way"},{"speaker":"Huw Bunn","startTime":1796.5900000000001,"endTime":1803.13,"body":"into sustainability, and that's"},{"speaker":"Huw Bunn","startTime":1796.5900000000001,"endTime":1803.13,"body":"not going to help. And, you"},{"speaker":"Huw Bunn","startTime":1803.13,"endTime":1808.74,"body":"know, we were talking before"},{"speaker":"Huw Bunn","startTime":1803.13,"endTime":1808.74,"body":"about the one case of COVID in"},{"speaker":"Huw Bunn","startTime":1808.74,"endTime":1811.74,"body":"China shut down and the second"},{"speaker":"Huw Bunn","startTime":1808.74,"endTime":1811.74,"body":"biggest port and 48 ships"},{"speaker":"Huw Bunn","startTime":1811.74,"endTime":1814.5,"body":"waiting to get in. And I think"},{"speaker":"Huw Bunn","startTime":1811.74,"endTime":1814.5,"body":"you were saying it was how many"},{"speaker":"Huw Bunn","startTime":1814.5,"endTime":1815.88,"body":"ships into San Francisco?"},{"speaker":"Tom Raftery","startTime":1815.88,"endTime":1820.53,"body":"65 I read this"},{"speaker":"Tom Raftery","startTime":1815.88,"endTime":1820.53,"body":"morning, 65 sitting outside Long"},{"speaker":"Tom Raftery","startTime":1820.53,"endTime":1822.54,"body":"Beach and Los Angeles waiting to"},{"speaker":"Tom Raftery","startTime":1820.53,"endTime":1822.54,"body":"get in."},{"speaker":"Huw Bunn","startTime":1822.69,"endTime":1825.0900000000001,"body":"Yeah, so that's 100"},{"speaker":"Huw Bunn","startTime":1822.69,"endTime":1825.0900000000001,"body":"ships around the world just"},{"speaker":"Huw Bunn","startTime":1825.0900000000001,"endTime":1827.5800000000002,"body":"waiting to get into port and"},{"speaker":"Huw Bunn","startTime":1825.0900000000001,"endTime":1827.5800000000002,"body":"they're, They're not alone. I'm"},{"speaker":"Huw Bunn","startTime":1827.5800000000002,"endTime":1831.18,"body":"sure it must be God knows how"},{"speaker":"Huw Bunn","startTime":1827.5800000000002,"endTime":1831.18,"body":"many. So you know, shopping our"},{"speaker":"Huw Bunn","startTime":1831.18,"endTime":1834.27,"body":"way to a better world isn't,"},{"speaker":"Huw Bunn","startTime":1831.18,"endTime":1834.27,"body":"isn't the way to do that. And"},{"speaker":"Huw Bunn","startTime":1834.27,"endTime":1838.14,"body":"interestingly, if you look at"},{"speaker":"Huw Bunn","startTime":1834.27,"endTime":1838.14,"body":"SDG, 12, which is sustainable"},{"speaker":"Huw Bunn","startTime":1838.14,"endTime":1841.65,"body":"consumption and production, and"},{"speaker":"Huw Bunn","startTime":1838.14,"endTime":1841.65,"body":"you look at the available data"},{"speaker":"Huw Bunn","startTime":1841.8300000000002,"endTime":1845.46,"body":"from the UN, which is why the"},{"speaker":"Huw Bunn","startTime":1841.8300000000002,"endTime":1845.46,"body":"World Bank or based on World"},{"speaker":"Huw Bunn","startTime":1845.46,"endTime":1848.49,"body":"Bank data, we could not"},{"speaker":"Huw Bunn","startTime":1845.46,"endTime":1848.49,"body":"calculate one single date,"},{"speaker":"Huw Bunn","startTime":1848.67,"endTime":1853.5900000000001,"body":"because there is no data"},{"speaker":"Huw Bunn","startTime":1848.67,"endTime":1853.5900000000001,"body":"available. So, you know, if"},{"speaker":"Huw Bunn","startTime":1853.5900000000001,"endTime":1857.16,"body":"there's a date, and the way we"},{"speaker":"Huw Bunn","startTime":1853.5900000000001,"endTime":1857.16,"body":"calculated for the UN was very"},{"speaker":"Huw Bunn","startTime":1857.16,"endTime":1859.6200000000001,"body":"benevolent, it was if there was"},{"speaker":"Huw Bunn","startTime":1857.16,"endTime":1859.6200000000001,"body":"one piece of data for one"},{"speaker":"Huw Bunn","startTime":1859.6200000000001,"endTime":1863.1000000000001,"body":"country, we would give that"},{"speaker":"Huw Bunn","startTime":1859.6200000000001,"endTime":1863.1000000000001,"body":"country a date, we ignored"},{"speaker":"Huw Bunn","startTime":1863.22,"endTime":1865.44,"body":"trends in reverse, because, you"},{"speaker":"Huw Bunn","startTime":1863.22,"endTime":1865.44,"body":"know, he wants to start"},{"speaker":"Huw Bunn","startTime":1865.44,"endTime":1869.49,"body":"somewhere. But there is no data"},{"speaker":"Huw Bunn","startTime":1865.44,"endTime":1869.49,"body":"available that we can find for"},{"speaker":"Huw Bunn","startTime":1869.64,"endTime":1874.17,"body":"SDG 12, which is responsible,"},{"speaker":"Huw Bunn","startTime":1869.64,"endTime":1874.17,"body":"irresponsible consumption,"},{"speaker":"Huw Bunn","startTime":1874.17,"endTime":1876.48,"body":"irresponsible production is"},{"speaker":"Huw Bunn","startTime":1874.17,"endTime":1876.48,"body":"arguably what's got us here in"},{"speaker":"Huw Bunn","startTime":1876.48,"endTime":1881.16,"body":"the first place. So So, you"},{"speaker":"Huw Bunn","startTime":1876.48,"endTime":1881.16,"body":"know, so hopefully, things will"},{"speaker":"Huw Bunn","startTime":1881.16,"endTime":1884.25,"body":"change in this data will flood"},{"speaker":"Huw Bunn","startTime":1881.16,"endTime":1884.25,"body":"in and these dates will come"},{"speaker":"Huw Bunn","startTime":1884.25,"endTime":1885.5700000000002,"body":"tumbling down, and it'd be"},{"speaker":"Huw Bunn","startTime":1884.25,"endTime":1885.5700000000002,"body":"great."},{"speaker":"Tom Raftery","startTime":1885.8200000000002,"endTime":1889.06,"body":"Fantastic. Whew,"},{"speaker":"Tom Raftery","startTime":1885.8200000000002,"endTime":1889.06,"body":"we're coming towards the end of"},{"speaker":"Tom Raftery","startTime":1889.06,"endTime":1892.15,"body":"the podcast. Now, is there any"},{"speaker":"Tom Raftery","startTime":1889.06,"endTime":1892.15,"body":"question I haven't asked that"},{"speaker":"Tom Raftery","startTime":1892.15,"endTime":1895.6000000000001,"body":"you wish I had, or any topic"},{"speaker":"Tom Raftery","startTime":1892.15,"endTime":1895.6000000000001,"body":"we've not addressed that you"},{"speaker":"Tom Raftery","startTime":1895.6000000000001,"endTime":1898.15,"body":"think, you know, it's important"},{"speaker":"Tom Raftery","startTime":1895.6000000000001,"endTime":1898.15,"body":"for people to think about"},{"speaker":"Huw Bunn","startTime":1898.45,"endTime":1901.78,"body":"now and I think it's"},{"speaker":"Huw Bunn","startTime":1898.45,"endTime":1901.78,"body":"just what we're trying to do is"},{"speaker":"Huw Bunn","startTime":1901.78,"endTime":1904.78,"body":"help people communicate to each"},{"speaker":"Huw Bunn","startTime":1901.78,"endTime":1904.78,"body":"other, you know, be in a"},{"speaker":"Huw Bunn","startTime":1904.78,"endTime":1909.91,"body":"business or across the supply"},{"speaker":"Huw Bunn","startTime":1904.78,"endTime":1909.91,"body":"chain, or expectations you might"},{"speaker":"Huw Bunn","startTime":1909.91,"endTime":1913.06,"body":"have of your of your, your"},{"speaker":"Huw Bunn","startTime":1909.91,"endTime":1913.06,"body":"governments or local governments"},{"speaker":"Huw Bunn","startTime":1913.06,"endTime":1915.3700000000001,"body":"and all that sort of thing. So,"},{"speaker":"Huw Bunn","startTime":1913.06,"endTime":1915.3700000000001,"body":"you know, hopefully what we're"},{"speaker":"Huw Bunn","startTime":1915.3700000000001,"endTime":1919.21,"body":"doing is we'll give that simple"},{"speaker":"Huw Bunn","startTime":1915.3700000000001,"endTime":1919.21,"body":"cut through and, and hopefully"},{"speaker":"Huw Bunn","startTime":1919.21,"endTime":1922.66,"body":"one day I can get to see Dave"},{"speaker":"Huw Bunn","startTime":1919.21,"endTime":1922.66,"body":"and ask for his hand and thank"},{"speaker":"Huw Bunn","startTime":1922.66,"endTime":1923.8,"body":"him for his inspiration."},{"speaker":"Tom Raftery","startTime":1924.79,"endTime":1928.78,"body":"I will be right"},{"speaker":"Tom Raftery","startTime":1924.79,"endTime":1928.78,"body":"there with you. Hugh, if people"},{"speaker":"Tom Raftery","startTime":1928.78,"endTime":1932.65,"body":"want to know more about"},{"speaker":"Tom Raftery","startTime":1928.78,"endTime":1932.65,"body":"yourself, or about a deadline,"},{"speaker":"Tom Raftery","startTime":1932.68,"endTime":1935.44,"body":"or any of the things we"},{"speaker":"Tom Raftery","startTime":1932.68,"endTime":1935.44,"body":"discussed in the podcast today,"},{"speaker":"Tom Raftery","startTime":1935.71,"endTime":1936.8500000000001,"body":"where would you have me direct"},{"speaker":"Tom Raftery","startTime":1935.71,"endTime":1936.8500000000001,"body":"them?"},{"speaker":"Huw Bunn","startTime":1937.19,"endTime":1939.1100000000001,"body":"Well, either my"},{"speaker":"Huw Bunn","startTime":1937.19,"endTime":1939.1100000000001,"body":"LinkedIn profile, which I guess"},{"speaker":"Huw Bunn","startTime":1939.1100000000001,"endTime":1943.04,"body":"this will go out on this podcast"},{"speaker":"Huw Bunn","startTime":1939.1100000000001,"endTime":1943.04,"body":"will go on or huw, which is H u"},{"speaker":"Huw Bunn","startTime":1943.04,"endTime":1948.44,"body":"w, and deadline which is d e d l"},{"speaker":"Huw Bunn","startTime":1943.04,"endTime":1948.44,"body":"y n e .co. uk."},{"speaker":"Tom Raftery","startTime":1948.94,"endTime":1951.88,"body":"Super, super. Whew,"},{"speaker":"Tom Raftery","startTime":1948.94,"endTime":1951.88,"body":"that's been great. Thanks a"},{"speaker":"Tom Raftery","startTime":1951.88,"endTime":1953.14,"body":"million for coming on the"},{"speaker":"Tom Raftery","startTime":1951.88,"endTime":1953.14,"body":"podcast today."},{"speaker":"Huw Bunn","startTime":1953.2,"endTime":1955.42,"body":"Thank you very much."},{"speaker":"Huw Bunn","startTime":1953.2,"endTime":1955.42,"body":"It's been a great pleasure."},{"speaker":"Tom Raftery","startTime":1956.75,"endTime":1959.0900000000001,"body":"Okay, we've come to"},{"speaker":"Tom Raftery","startTime":1956.75,"endTime":1959.0900000000001,"body":"the end of the show. Thanks,"},{"speaker":"Tom Raftery","startTime":1959.0900000000001,"endTime":1962.48,"body":"everyone for listening. If you'd"},{"speaker":"Tom Raftery","startTime":1959.0900000000001,"endTime":1962.48,"body":"like to know more about climate"},{"speaker":"Tom Raftery","startTime":1962.51,"endTime":1967.3400000000001,"body":"21, feel free to drop me an"},{"speaker":"Tom Raftery","startTime":1962.51,"endTime":1967.3400000000001,"body":"email to Tom raftery@sap.com or"},{"speaker":"Tom Raftery","startTime":1967.49,"endTime":1970.94,"body":"connect with me on LinkedIn or"},{"speaker":"Tom Raftery","startTime":1967.49,"endTime":1970.94,"body":"Twitter. If you'd like to show"},{"speaker":"Tom Raftery","startTime":1970.94,"endTime":1973.1000000000001,"body":"please don't forget to subscribe"},{"speaker":"Tom Raftery","startTime":1970.94,"endTime":1973.1000000000001,"body":"to it in your podcast"},{"speaker":"Tom Raftery","startTime":1973.1000000000001,"endTime":1976.01,"body":"application of choice to get new"},{"speaker":"Tom Raftery","startTime":1973.1000000000001,"endTime":1976.01,"body":"episodes as soon as they're"},{"speaker":"Tom Raftery","startTime":1976.01,"endTime":1979.88,"body":"published. Also, please don't"},{"speaker":"Tom Raftery","startTime":1976.01,"endTime":1979.88,"body":"forget to rate and review the"},{"speaker":"Tom Raftery","startTime":1979.88,"endTime":1984.5900000000001,"body":"podcast it really does help new"},{"speaker":"Tom Raftery","startTime":1979.88,"endTime":1984.5900000000001,"body":"people to find the show. Thanks."},{"speaker":"Tom Raftery","startTime":1985.4,"endTime":1986.3,"body":"Catch you all next time."}]}