{"version":"1.0.0","segments":[{"speaker":"Matt Kirchner","startTime":8.52,"endTime":10.83,"body":"Welcome to The"},{"speaker":"Matt Kirchner","startTime":8.52,"endTime":10.83,"body":"TechEd Podcast where we visit"},{"speaker":"Matt Kirchner","startTime":10.83,"endTime":13.8,"body":"with leaders who are shaping,"},{"speaker":"Matt Kirchner","startTime":10.83,"endTime":13.8,"body":"innovating and disrupting"},{"speaker":"Matt Kirchner","startTime":13.8,"endTime":16.8,"body":"technical education. People who"},{"speaker":"Matt Kirchner","startTime":13.8,"endTime":16.8,"body":"are not afraid to think"},{"speaker":"Matt Kirchner","startTime":16.8,"endTime":20.61,"body":"differently, not afraid to try"},{"speaker":"Matt Kirchner","startTime":16.8,"endTime":20.61,"body":"something new, all with the goal"},{"speaker":"Matt Kirchner","startTime":20.61,"endTime":23.46,"body":"of securing the American dream"},{"speaker":"Matt Kirchner","startTime":20.61,"endTime":23.46,"body":"for the next generation of STEM"},{"speaker":"Matt Kirchner","startTime":23.46,"endTime":24.42,"body":"and workforce talent."},{"speaker":"Matt Kirchner","startTime":26.82,"endTime":31.32,"body":"This week on The TechEd Podcast"},{"speaker":"Matt Kirchner","startTime":26.82,"endTime":31.32,"body":"we are talking about a problem"},{"speaker":"Matt Kirchner","startTime":31.32,"endTime":36.24,"body":"that is so big, so serious, so"},{"speaker":"Matt Kirchner","startTime":31.32,"endTime":36.24,"body":"threatening to the future of"},{"speaker":"Matt Kirchner","startTime":36.24,"endTime":39.54,"body":"American manufacturing that we"},{"speaker":"Matt Kirchner","startTime":36.24,"endTime":39.54,"body":"are dedicating the entire"},{"speaker":"Matt Kirchner","startTime":39.54,"endTime":44.34,"body":"episode to this topic. No guests"},{"speaker":"Matt Kirchner","startTime":39.54,"endTime":44.34,"body":"this week, just me, your host,"},{"speaker":"Matt Kirchner","startTime":44.34,"endTime":49.08,"body":"Matt Kirchner, sharing thoughts"},{"speaker":"Matt Kirchner","startTime":44.34,"endTime":49.08,"body":"on a train that is coming down"},{"speaker":"Matt Kirchner","startTime":49.08,"endTime":51.63,"body":"the tracks at American"},{"speaker":"Matt Kirchner","startTime":49.08,"endTime":51.63,"body":"manufacturing."},{"speaker":"Matt Kirchner","startTime":52.05,"endTime":56.1,"body":"Back when I was about 13 years"},{"speaker":"Matt Kirchner","startTime":52.05,"endTime":56.1,"body":"old - and that is some time ago"},{"speaker":"Matt Kirchner","startTime":56.1,"endTime":59.34,"body":"now - I was cross country skiing"},{"speaker":"Matt Kirchner","startTime":56.1,"endTime":59.34,"body":"with one of my very best"},{"speaker":"Matt Kirchner","startTime":59.34,"endTime":62.13,"body":"friends. We live in the state of"},{"speaker":"Matt Kirchner","startTime":59.34,"endTime":62.13,"body":"Wisconsin. You need to find"},{"speaker":"Matt Kirchner","startTime":62.13,"endTime":65.34,"body":"creative things to do to make it"},{"speaker":"Matt Kirchner","startTime":62.13,"endTime":65.34,"body":"through the winter. So we're"},{"speaker":"Matt Kirchner","startTime":65.34,"endTime":69.9,"body":"cross country skiing,"},{"speaker":"Matt Kirchner","startTime":65.34,"endTime":69.9,"body":"southeastern Wisconsin, along"},{"speaker":"Matt Kirchner","startTime":69.93,"endTime":74.43,"body":"the railroad tracks, and we get"},{"speaker":"Matt Kirchner","startTime":69.93,"endTime":74.43,"body":"to the beginning of a long"},{"speaker":"Matt Kirchner","startTime":74.91,"endTime":79.38,"body":"railroad bridge. And we're"},{"speaker":"Matt Kirchner","startTime":74.91,"endTime":79.38,"body":"looking down the bridge and"},{"speaker":"Matt Kirchner","startTime":79.92,"endTime":83.61,"body":"really, really faintly off in"},{"speaker":"Matt Kirchner","startTime":79.92,"endTime":83.61,"body":"the distance, we think we hear a"},{"speaker":"Matt Kirchner","startTime":83.61,"endTime":86.61,"body":"train whistle, but we're not"},{"speaker":"Matt Kirchner","startTime":83.61,"endTime":86.61,"body":"sure. Pretty sure we can make it"},{"speaker":"Matt Kirchner","startTime":86.61,"endTime":90.63,"body":"across the tracks. 13 years old,"},{"speaker":"Matt Kirchner","startTime":86.61,"endTime":90.63,"body":"not the brightest kids on the"},{"speaker":"Matt Kirchner","startTime":90.63,"endTime":95.4,"body":"black. We went for it. So we're"},{"speaker":"Matt Kirchner","startTime":90.63,"endTime":95.4,"body":"skiing along the railroad tracks"},{"speaker":"Matt Kirchner","startTime":95.4,"endTime":100.5,"body":"on this bridge, not a lot of"},{"speaker":"Matt Kirchner","startTime":95.4,"endTime":100.5,"body":"room for error. And that train"},{"speaker":"Matt Kirchner","startTime":100.5,"endTime":105.45,"body":"whistle blares across the tracks"},{"speaker":"Matt Kirchner","startTime":100.5,"endTime":105.45,"body":"again, a little louder this"},{"speaker":"Matt Kirchner","startTime":105.45,"endTime":109.47,"body":"time. And then not long"},{"speaker":"Matt Kirchner","startTime":105.45,"endTime":109.47,"body":"thereafter, a little louder. And"},{"speaker":"Matt Kirchner","startTime":109.47,"endTime":112.35,"body":"sure enough, the train was"},{"speaker":"Matt Kirchner","startTime":109.47,"endTime":112.35,"body":"coming down the tracks. We"},{"speaker":"Matt Kirchner","startTime":112.35,"endTime":116.37,"body":"started skiing faster across the"},{"speaker":"Matt Kirchner","startTime":112.35,"endTime":116.37,"body":"bridge. And the train got"},{"speaker":"Matt Kirchner","startTime":116.37,"endTime":119.22,"body":"louder, we looked over our"},{"speaker":"Matt Kirchner","startTime":116.37,"endTime":119.22,"body":"shoulders, and we could see that"},{"speaker":"Matt Kirchner","startTime":119.22,"endTime":123.75,"body":"bright light shining down the"},{"speaker":"Matt Kirchner","startTime":119.22,"endTime":123.75,"body":"tracks. Faster yet, skiing"},{"speaker":"Matt Kirchner","startTime":123.75,"endTime":126.72,"body":"faster, train getting closer."},{"speaker":"Matt Kirchner","startTime":123.75,"endTime":126.72,"body":"Finally, it becomes clear to"},{"speaker":"Matt Kirchner","startTime":126.72,"endTime":131.04,"body":"both of us that we're not going"},{"speaker":"Matt Kirchner","startTime":126.72,"endTime":131.04,"body":"to make it. And so we bail out"},{"speaker":"Matt Kirchner","startTime":131.07,"endTime":134.1,"body":"and we huddle as close to the"},{"speaker":"Matt Kirchner","startTime":131.07,"endTime":134.1,"body":"side of the bridge as we"},{"speaker":"Matt Kirchner","startTime":134.1,"endTime":138.15,"body":"possibly could, as the train"},{"speaker":"Matt Kirchner","startTime":134.1,"endTime":138.15,"body":"with its whistle blaring goes"},{"speaker":"Matt Kirchner","startTime":138.15,"endTime":142.44,"body":"blazing past us now. It took"},{"speaker":"Matt Kirchner","startTime":138.15,"endTime":142.44,"body":"what seemed like forever for"},{"speaker":"Matt Kirchner","startTime":142.44,"endTime":146.52,"body":"that train to go by. And then we"},{"speaker":"Matt Kirchner","startTime":142.44,"endTime":146.52,"body":"saw the caboose start to fade"},{"speaker":"Matt Kirchner","startTime":146.52,"endTime":148.95,"body":"down the tracks and we both"},{"speaker":"Matt Kirchner","startTime":146.52,"endTime":148.95,"body":"started laughing hysterically"},{"speaker":"Matt Kirchner","startTime":148.95,"endTime":153.21,"body":"having cheated death, having"},{"speaker":"Matt Kirchner","startTime":148.95,"endTime":153.21,"body":"made it through this daunting"},{"speaker":"Matt Kirchner","startTime":153.21,"endTime":156.9,"body":"experience of this train coming"},{"speaker":"Matt Kirchner","startTime":153.21,"endTime":156.9,"body":"at us as we're skiing down the"},{"speaker":"Matt Kirchner","startTime":156.9,"endTime":157.89,"body":"railroad tracks."},{"speaker":"Matt Kirchner","startTime":158.65,"endTime":161.02,"body":"Well, today we're going to talk"},{"speaker":"Matt Kirchner","startTime":158.65,"endTime":161.02,"body":"about a train of a different"},{"speaker":"Matt Kirchner","startTime":161.02,"endTime":163.96,"body":"sort. It's a train coming down"},{"speaker":"Matt Kirchner","startTime":161.02,"endTime":163.96,"body":"the tracks. Now it's no laughing"},{"speaker":"Matt Kirchner","startTime":163.96,"endTime":167.74,"body":"matter. The whistle is faint,"},{"speaker":"Matt Kirchner","startTime":163.96,"endTime":167.74,"body":"but it's getting louder. Not"},{"speaker":"Matt Kirchner","startTime":167.74,"endTime":172.45,"body":"everybody hears it. And that is"},{"speaker":"Matt Kirchner","startTime":167.74,"endTime":172.45,"body":"the train we call Industry. 4.0."},{"speaker":"Matt Kirchner","startTime":172.54,"endTime":175.96,"body":"So let's start here. We've been"},{"speaker":"Matt Kirchner","startTime":172.54,"endTime":175.96,"body":"in the age of the exponential"},{"speaker":"Matt Kirchner","startTime":175.96,"endTime":179.47,"body":"economy for well over a century."},{"speaker":"Matt Kirchner","startTime":175.96,"endTime":179.47,"body":"Now we talked about this often"},{"speaker":"Matt Kirchner","startTime":179.89,"endTime":185.95,"body":"on The TechEd Podcast. Thinking"},{"speaker":"Matt Kirchner","startTime":179.89,"endTime":185.95,"body":"back to the 1890 census, saw"},{"speaker":"Matt Kirchner","startTime":185.95,"endTime":189.82,"body":"Herman Hollerith's electric"},{"speaker":"Matt Kirchner","startTime":185.95,"endTime":189.82,"body":"census machine. You see it took"},{"speaker":"Matt Kirchner","startTime":189.82,"endTime":193.81,"body":"the US Census Bureau nearly"},{"speaker":"Matt Kirchner","startTime":189.82,"endTime":193.81,"body":"eight years to tabulate the data"},{"speaker":"Matt Kirchner","startTime":193.81,"endTime":199.12,"body":"from the 1880 census. And as"},{"speaker":"Matt Kirchner","startTime":193.81,"endTime":199.12,"body":"1890 came along 10 years later,"},{"speaker":"Matt Kirchner","startTime":199.12,"endTime":202.9,"body":"time to do the next census. They"},{"speaker":"Matt Kirchner","startTime":199.12,"endTime":202.9,"body":"needed a faster way to do it."},{"speaker":"Matt Kirchner","startTime":203.68,"endTime":206.68,"body":"Herman Hollerith, a young man"},{"speaker":"Matt Kirchner","startTime":203.68,"endTime":206.68,"body":"who grew up in Buffalo, New"},{"speaker":"Matt Kirchner","startTime":206.68,"endTime":211.0,"body":"York, went to Columbia"},{"speaker":"Matt Kirchner","startTime":206.68,"endTime":211.0,"body":"University, taught at MIT, came"},{"speaker":"Matt Kirchner","startTime":211.0,"endTime":213.73,"body":"up with the electric census"},{"speaker":"Matt Kirchner","startTime":211.0,"endTime":213.73,"body":"machine. And his machine didn't"},{"speaker":"Matt Kirchner","startTime":213.73,"endTime":217.36,"body":"take eight years to tabulate the"},{"speaker":"Matt Kirchner","startTime":213.73,"endTime":217.36,"body":"results of the 1890 census; it"},{"speaker":"Matt Kirchner","startTime":217.36,"endTime":219.01,"body":"took only five and a half hours."},{"speaker":"Matt Kirchner","startTime":220.62,"endTime":226.14,"body":"And since then, going back to"},{"speaker":"Matt Kirchner","startTime":220.62,"endTime":226.14,"body":"the 1890s, the speed at which we"},{"speaker":"Matt Kirchner","startTime":226.14,"endTime":229.47,"body":"process information through"},{"speaker":"Matt Kirchner","startTime":226.14,"endTime":229.47,"body":"means other than human means"},{"speaker":"Matt Kirchner","startTime":229.47,"endTime":232.62,"body":"doubles every 12 to 18 months."},{"speaker":"Matt Kirchner","startTime":229.47,"endTime":232.62,"body":"That phenomenon has been going"},{"speaker":"Matt Kirchner","startTime":232.62,"endTime":237.3,"body":"back all the way to the late"},{"speaker":"Matt Kirchner","startTime":232.62,"endTime":237.3,"body":"1800s. A man named Gordon Moore"},{"speaker":"Matt Kirchner","startTime":237.3,"endTime":240.84,"body":"identified this phenomenon in"},{"speaker":"Matt Kirchner","startTime":237.3,"endTime":240.84,"body":"the year 1865. He published an"},{"speaker":"Matt Kirchner","startTime":240.84,"endTime":244.98,"body":"article in which he noted that"},{"speaker":"Matt Kirchner","startTime":240.84,"endTime":244.98,"body":"the number of components on an"},{"speaker":"Matt Kirchner","startTime":244.98,"endTime":248.49,"body":"integrated circuit - components"},{"speaker":"Matt Kirchner","startTime":244.98,"endTime":248.49,"body":"like resistors and capacitors"},{"speaker":"Matt Kirchner","startTime":248.49,"endTime":251.34,"body":"and diodes - that the number"},{"speaker":"Matt Kirchner","startTime":248.49,"endTime":251.34,"body":"that they could fit on an"},{"speaker":"Matt Kirchner","startTime":251.34,"endTime":255.87,"body":"integrated circuit doubled every"},{"speaker":"Matt Kirchner","startTime":251.34,"endTime":255.87,"body":"single year. He later amended"},{"speaker":"Matt Kirchner","startTime":255.87,"endTime":259.8,"body":"this observation to about every"},{"speaker":"Matt Kirchner","startTime":255.87,"endTime":259.8,"body":"two years, but that idea became"},{"speaker":"Matt Kirchner","startTime":259.8,"endTime":263.43,"body":"what is now known as Moore's"},{"speaker":"Matt Kirchner","startTime":259.8,"endTime":263.43,"body":"Law. Now Moore didn't stop"},{"speaker":"Matt Kirchner","startTime":263.43,"endTime":267.03,"body":"there. In 1968, he founded a"},{"speaker":"Matt Kirchner","startTime":263.43,"endTime":267.03,"body":"company called Intel, the"},{"speaker":"Matt Kirchner","startTime":267.03,"endTime":270.24,"body":"world's largest semiconductor"},{"speaker":"Matt Kirchner","startTime":267.03,"endTime":270.24,"body":"manufacturer by revenue even"},{"speaker":"Matt Kirchner","startTime":270.24,"endTime":276.9,"body":"today, 53 years later. $77.8"},{"speaker":"Matt Kirchner","startTime":270.24,"endTime":276.9,"body":"billion in revenue last year,"},{"speaker":"Matt Kirchner","startTime":276.93,"endTime":281.01,"body":"2020. So Gordon Moore - his"},{"speaker":"Matt Kirchner","startTime":276.93,"endTime":281.01,"body":"whole idea behind Moore's Law"},{"speaker":"Matt Kirchner","startTime":281.01,"endTime":286.44,"body":"created this huge, huge company"},{"speaker":"Matt Kirchner","startTime":281.01,"endTime":286.44,"body":"that exists still today and"},{"speaker":"Matt Kirchner","startTime":286.44,"endTime":289.44,"body":"products have been doubling in"},{"speaker":"Matt Kirchner","startTime":286.44,"endTime":289.44,"body":"price performance every 12 to 18"},{"speaker":"Matt Kirchner","startTime":289.44,"endTime":293.13,"body":"months since he came up with"},{"speaker":"Matt Kirchner","startTime":289.44,"endTime":293.13,"body":"that idea called Moore's Law and"},{"speaker":"Matt Kirchner","startTime":293.13,"endTime":293.88,"body":"long before."},{"speaker":"Matt Kirchner","startTime":294.56,"endTime":297.62,"body":"So this explains why I have to"},{"speaker":"Matt Kirchner","startTime":294.56,"endTime":297.62,"body":"replace my iPhone every couple"},{"speaker":"Matt Kirchner","startTime":297.62,"endTime":301.94,"body":"of years. Cameras get better,"},{"speaker":"Matt Kirchner","startTime":297.62,"endTime":301.94,"body":"processing speeds get faster. I"},{"speaker":"Matt Kirchner","startTime":301.94,"endTime":304.19,"body":"was watching some sporting"},{"speaker":"Matt Kirchner","startTime":301.94,"endTime":304.19,"body":"events this weekend. Now we're"},{"speaker":"Matt Kirchner","startTime":304.19,"endTime":307.61,"body":"getting a barrage of these 5G"},{"speaker":"Matt Kirchner","startTime":304.19,"endTime":307.61,"body":"compatible phone commercials."},{"speaker":"Matt Kirchner","startTime":307.61,"endTime":312.5,"body":"I'm sure you've seen them. I"},{"speaker":"Matt Kirchner","startTime":307.61,"endTime":312.5,"body":"read on cnn.com that 5G is fast"},{"speaker":"Matt Kirchner","startTime":312.5,"endTime":317.78,"body":"enough to download a two-hour"},{"speaker":"Matt Kirchner","startTime":312.5,"endTime":317.78,"body":"movie in fewer than 10 seconds."},{"speaker":"Matt Kirchner","startTime":319.16,"endTime":323.3,"body":"That compares to seven minutes"},{"speaker":"Matt Kirchner","startTime":319.16,"endTime":323.3,"body":"with 4G. That's the exponential"},{"speaker":"Matt Kirchner","startTime":323.3,"endTime":325.73,"body":"economy. That's more than"},{"speaker":"Matt Kirchner","startTime":323.3,"endTime":325.73,"body":"doubling in price performance"},{"speaker":"Matt Kirchner","startTime":325.73,"endTime":329.6,"body":"every 12 to 18 months. Continues"},{"speaker":"Matt Kirchner","startTime":325.73,"endTime":329.6,"body":"to change everything. So there's"},{"speaker":"Matt Kirchner","startTime":329.6,"endTime":333.35,"body":"no slowdown coming in advancing"},{"speaker":"Matt Kirchner","startTime":329.6,"endTime":333.35,"body":"technology. It's one thing when"},{"speaker":"Matt Kirchner","startTime":333.35,"endTime":336.11,"body":"the exponential economy affects"},{"speaker":"Matt Kirchner","startTime":333.35,"endTime":336.11,"body":"the way that we communicate -"},{"speaker":"Matt Kirchner","startTime":336.11,"endTime":339.98,"body":"our iPhones, our telephones,"},{"speaker":"Matt Kirchner","startTime":336.11,"endTime":339.98,"body":"which high definition TV we put"},{"speaker":"Matt Kirchner","startTime":339.98,"endTime":344.39,"body":"in our living room, the graphics"},{"speaker":"Matt Kirchner","startTime":339.98,"endTime":344.39,"body":"on our video games. But it's not"},{"speaker":"Matt Kirchner","startTime":344.39,"endTime":347.09,"body":"just phones and it's not just"},{"speaker":"Matt Kirchner","startTime":344.39,"endTime":347.09,"body":"televisions; it is everything,"},{"speaker":"Matt Kirchner","startTime":347.78,"endTime":351.74,"body":"including and especially"},{"speaker":"Matt Kirchner","startTime":347.78,"endTime":351.74,"body":"manufacturing technology."},{"speaker":"Matt Kirchner","startTime":352.83,"endTime":356.13,"body":"The exponential economy in"},{"speaker":"Matt Kirchner","startTime":352.83,"endTime":356.13,"body":"manufacturing, it is what has"},{"speaker":"Matt Kirchner","startTime":356.13,"endTime":361.11,"body":"brought us this whole idea of"},{"speaker":"Matt Kirchner","startTime":356.13,"endTime":361.11,"body":"Industry 4.0. It is a train"},{"speaker":"Matt Kirchner","startTime":361.11,"endTime":364.14,"body":"barreling down the tracks. Many"},{"speaker":"Matt Kirchner","startTime":361.11,"endTime":364.14,"body":"see it, but there is one large"},{"speaker":"Matt Kirchner","startTime":364.14,"endTime":369.51,"body":"group that is not preparing for"},{"speaker":"Matt Kirchner","startTime":364.14,"endTime":369.51,"body":"it. That large group isn't the"},{"speaker":"Matt Kirchner","startTime":369.51,"endTime":372.9,"body":"big companies. You hear them on"},{"speaker":"Matt Kirchner","startTime":369.51,"endTime":372.9,"body":"this podcast - people like Blake"},{"speaker":"Matt Kirchner","startTime":372.9,"endTime":376.92,"body":"Moret from Rockwell Automation;"},{"speaker":"Matt Kirchner","startTime":372.9,"endTime":376.92,"body":"Peter Anderson from Cummins;"},{"speaker":"Matt Kirchner","startTime":377.25,"endTime":380.49,"body":"Rick Anderson, no relation to"},{"speaker":"Matt Kirchner","startTime":377.25,"endTime":380.49,"body":"Peter but ran a huge healthcare"},{"speaker":"Matt Kirchner","startTime":380.49,"endTime":383.19,"body":"company here in the United"},{"speaker":"Matt Kirchner","startTime":380.49,"endTime":383.19,"body":"States...one of the people that"},{"speaker":"Matt Kirchner","startTime":383.19,"endTime":386.37,"body":"was on the ground floor at WebMD"},{"speaker":"Matt Kirchner","startTime":383.19,"endTime":386.37,"body":"showing that this technology is"},{"speaker":"Matt Kirchner","startTime":386.37,"endTime":392.46,"body":"coming to the way we manufacture"},{"speaker":"Matt Kirchner","startTime":386.37,"endTime":392.46,"body":"advancing medical devices...Mike"},{"speaker":"Matt Kirchner","startTime":392.46,"endTime":395.61,"body":"Cicco, he's the President and"},{"speaker":"Matt Kirchner","startTime":392.46,"endTime":395.61,"body":"CEO of FANUC America; Todd"},{"speaker":"Matt Kirchner","startTime":395.61,"endTime":400.08,"body":"Wanek, CEO of Ashley Furniture;"},{"speaker":"Matt Kirchner","startTime":395.61,"endTime":400.08,"body":"Wes Saber from HARIBO. All of"},{"speaker":"Matt Kirchner","startTime":400.08,"endTime":403.65,"body":"these people see Industry 4.0"},{"speaker":"Matt Kirchner","startTime":400.08,"endTime":403.65,"body":"coming and they are preparing"},{"speaker":"Matt Kirchner","startTime":403.65,"endTime":407.1,"body":"for it. They're training their"},{"speaker":"Matt Kirchner","startTime":403.65,"endTime":407.1,"body":"workforces. They're buying and"},{"speaker":"Matt Kirchner","startTime":407.1,"endTime":409.11,"body":"they're partnering with"},{"speaker":"Matt Kirchner","startTime":407.1,"endTime":409.11,"body":"companies that are leading in"},{"speaker":"Matt Kirchner","startTime":409.11,"endTime":409.83,"body":"this space."},{"speaker":"Matt Kirchner","startTime":410.25,"endTime":413.01,"body":"I look back at what Blake"},{"speaker":"Matt Kirchner","startTime":410.25,"endTime":413.01,"body":"Moret's Rockwell Automation is"},{"speaker":"Matt Kirchner","startTime":413.01,"endTime":416.7,"body":"doing in the world of industry"},{"speaker":"Matt Kirchner","startTime":413.01,"endTime":416.7,"body":"4.0. Their huge investment in a"},{"speaker":"Matt Kirchner","startTime":416.7,"endTime":420.36,"body":"company called PTC, which is"},{"speaker":"Matt Kirchner","startTime":416.7,"endTime":420.36,"body":"innovating in the world of"},{"speaker":"Matt Kirchner","startTime":420.39,"endTime":423.93,"body":"augmented reality and other"},{"speaker":"Matt Kirchner","startTime":420.39,"endTime":423.93,"body":"technologies. Their acquisition"},{"speaker":"Matt Kirchner","startTime":423.93,"endTime":427.53,"body":"of Emulate 3D to launch them"},{"speaker":"Matt Kirchner","startTime":423.93,"endTime":427.53,"body":"into the world of digital twins."},{"speaker":"Matt Kirchner","startTime":428.07,"endTime":431.04,"body":"Their recently announced"},{"speaker":"Matt Kirchner","startTime":428.07,"endTime":431.04,"body":"acquisition of cloud software,"},{"speaker":"Matt Kirchner","startTime":431.25,"endTime":435.84,"body":"smart manufacturing platform"},{"speaker":"Matt Kirchner","startTime":431.25,"endTime":435.84,"body":"Plex systems in Troy, Michigan."},{"speaker":"Matt Kirchner","startTime":436.44,"endTime":439.71,"body":"So big companies are leading in"},{"speaker":"Matt Kirchner","startTime":436.44,"endTime":439.71,"body":"the world of industry 4.0,"},{"speaker":"Matt Kirchner","startTime":439.74,"endTime":443.22,"body":"they're investing, they're"},{"speaker":"Matt Kirchner","startTime":439.74,"endTime":443.22,"body":"acquiring, they're developing,"},{"speaker":"Matt Kirchner","startTime":443.22,"endTime":446.46,"body":"they're innovating. And they're"},{"speaker":"Matt Kirchner","startTime":443.22,"endTime":446.46,"body":"deploying smart technology,"},{"speaker":"Matt Kirchner","startTime":446.94,"endTime":451.14,"body":"industry 4.0 technology. And the"},{"speaker":"Matt Kirchner","startTime":446.94,"endTime":451.14,"body":"reason they're doing this is"},{"speaker":"Matt Kirchner","startTime":451.14,"endTime":456.03,"body":"they understand that this is the"},{"speaker":"Matt Kirchner","startTime":451.14,"endTime":456.03,"body":"future of manufacturing. So know"},{"speaker":"Matt Kirchner","startTime":456.03,"endTime":460.26,"body":"this, our large employers, our"},{"speaker":"Matt Kirchner","startTime":456.03,"endTime":460.26,"body":"large manufacturers are making"},{"speaker":"Matt Kirchner","startTime":460.26,"endTime":463.2,"body":"huge investments in industry"},{"speaker":"Matt Kirchner","startTime":460.26,"endTime":463.2,"body":"4.0."},{"speaker":"Matt Kirchner","startTime":464.28,"endTime":466.68,"body":"And by the way, it's not just in"},{"speaker":"Matt Kirchner","startTime":464.28,"endTime":466.68,"body":"what they innovate. It's not"},{"speaker":"Matt Kirchner","startTime":466.68,"endTime":469.47,"body":"just what they acquire. It's not"},{"speaker":"Matt Kirchner","startTime":466.68,"endTime":469.47,"body":"just what they develop"},{"speaker":"Matt Kirchner","startTime":469.47,"endTime":472.77,"body":"themselves, but the equipment"},{"speaker":"Matt Kirchner","startTime":469.47,"endTime":472.77,"body":"they buy from their suppliers as"},{"speaker":"Matt Kirchner","startTime":472.77,"endTime":477.78,"body":"well. You buy a new CNC machine"},{"speaker":"Matt Kirchner","startTime":472.77,"endTime":477.78,"body":"today. It has sensors on it that"},{"speaker":"Matt Kirchner","startTime":477.78,"endTime":482.01,"body":"measure vibration, they measure"},{"speaker":"Matt Kirchner","startTime":477.78,"endTime":482.01,"body":"temperature speed, they measure"},{"speaker":"Matt Kirchner","startTime":482.01,"endTime":485.46,"body":"current, and they use all of"},{"speaker":"Matt Kirchner","startTime":482.01,"endTime":485.46,"body":"that data or send that data to"},{"speaker":"Matt Kirchner","startTime":485.46,"endTime":489.72,"body":"the cloud, where it is used to"},{"speaker":"Matt Kirchner","startTime":485.46,"endTime":489.72,"body":"predict future failure of the"},{"speaker":"Matt Kirchner","startTime":489.72,"endTime":494.07,"body":"equipment catching potential"},{"speaker":"Matt Kirchner","startTime":489.72,"endTime":494.07,"body":"quality issues, potential"},{"speaker":"Matt Kirchner","startTime":494.07,"endTime":499.02,"body":"reasons for rejecting product,"},{"speaker":"Matt Kirchner","startTime":494.07,"endTime":499.02,"body":"rejecting producted units before"},{"speaker":"Matt Kirchner","startTime":499.2,"endTime":503.07,"body":"those rejects ever happen. The"},{"speaker":"Matt Kirchner","startTime":499.2,"endTime":503.07,"body":"same thing is true of material"},{"speaker":"Matt Kirchner","startTime":503.07,"endTime":506.4,"body":"handling robots, turret presses,"},{"speaker":"Matt Kirchner","startTime":503.07,"endTime":506.4,"body":"press brakes, lasers, weld"},{"speaker":"Matt Kirchner","startTime":506.4,"endTime":510.27,"body":"robots, smart sensors that"},{"speaker":"Matt Kirchner","startTime":506.4,"endTime":510.27,"body":"measure things like force and"},{"speaker":"Matt Kirchner","startTime":510.27,"endTime":514.11,"body":"disturbances, pressure,"},{"speaker":"Matt Kirchner","startTime":510.27,"endTime":514.11,"body":"humidity, and moisture. All of"},{"speaker":"Matt Kirchner","startTime":514.11,"endTime":518.43,"body":"this what we call embedded smart"},{"speaker":"Matt Kirchner","startTime":514.11,"endTime":518.43,"body":"technology, sensors and devices"},{"speaker":"Matt Kirchner","startTime":518.43,"endTime":521.22,"body":"that communicate with each other"},{"speaker":"Matt Kirchner","startTime":518.43,"endTime":521.22,"body":"that make their own decisions,"},{"speaker":"Matt Kirchner","startTime":521.37,"endTime":525.15,"body":"send informational data to a"},{"speaker":"Matt Kirchner","startTime":521.37,"endTime":525.15,"body":"data collector and up to the"},{"speaker":"Matt Kirchner","startTime":525.15,"endTime":528.09,"body":"cloud, where artificial"},{"speaker":"Matt Kirchner","startTime":525.15,"endTime":528.09,"body":"intelligence crunches all the"},{"speaker":"Matt Kirchner","startTime":528.09,"endTime":532.95,"body":"data, analyzes it, and uses it"},{"speaker":"Matt Kirchner","startTime":528.09,"endTime":532.95,"body":"to predict and project and"},{"speaker":"Matt Kirchner","startTime":532.95,"endTime":535.11,"body":"improve future performance."},{"speaker":"Matt Kirchner","startTime":535.32,"endTime":537.84,"body":"This isn't just a theory, this"},{"speaker":"Matt Kirchner","startTime":535.32,"endTime":537.84,"body":"isn't just something that we're"},{"speaker":"Matt Kirchner","startTime":537.84,"endTime":542.19,"body":"thinking about in the future."},{"speaker":"Matt Kirchner","startTime":537.84,"endTime":542.19,"body":"I've seen this firsthand. And"},{"speaker":"Matt Kirchner","startTime":542.19,"endTime":545.01,"body":"I've seen this technology at"},{"speaker":"Matt Kirchner","startTime":542.19,"endTime":545.01,"body":"work in large manufacturing"},{"speaker":"Matt Kirchner","startTime":545.01,"endTime":550.02,"body":"operations across America. It's"},{"speaker":"Matt Kirchner","startTime":545.01,"endTime":550.02,"body":"the future of manufacturing; not"},{"speaker":"Matt Kirchner","startTime":550.02,"endTime":553.83,"body":"the distant future, but the near"},{"speaker":"Matt Kirchner","startTime":550.02,"endTime":553.83,"body":"future and in many cases, the"},{"speaker":"Matt Kirchner","startTime":553.83,"endTime":556.5,"body":"present. So big companies get"},{"speaker":"Matt Kirchner","startTime":553.83,"endTime":556.5,"body":"it."},{"speaker":"Matt Kirchner","startTime":556.5,"endTime":560.4,"body":"Big companies see Industry 4.0"},{"speaker":"Matt Kirchner","startTime":556.5,"endTime":560.4,"body":"and the transformation that is"},{"speaker":"Matt Kirchner","startTime":560.4,"endTime":564.54,"body":"taking place in their markets,"},{"speaker":"Matt Kirchner","startTime":560.4,"endTime":564.54,"body":"and so do so many leaders in"},{"speaker":"Matt Kirchner","startTime":564.54,"endTime":568.08,"body":"education. And you've heard them"},{"speaker":"Matt Kirchner","startTime":564.54,"endTime":568.08,"body":"on this podcast as well. Mark"},{"speaker":"Matt Kirchner","startTime":568.08,"endTime":570.57,"body":"Mone, Johannes Britz from the"},{"speaker":"Matt Kirchner","startTime":568.08,"endTime":570.57,"body":"University of"},{"speaker":"Matt Kirchner","startTime":570.6,"endTime":573.45,"body":"Wisconsin-Milwaukee making huge"},{"speaker":"Matt Kirchner","startTime":570.6,"endTime":573.45,"body":"event investments in their"},{"speaker":"Matt Kirchner","startTime":573.45,"endTime":577.11,"body":"Connected Systems Institute."},{"speaker":"Matt Kirchner","startTime":573.45,"endTime":577.11,"body":"Former wisconsin Governor Tommy"},{"speaker":"Matt Kirchner","startTime":577.11,"endTime":581.01,"body":"G. Thompson, now the Interim"},{"speaker":"Matt Kirchner","startTime":577.11,"endTime":581.01,"body":"President of the University of"},{"speaker":"Matt Kirchner","startTime":581.01,"endTime":584.61,"body":"Wisconsin System advancing in"},{"speaker":"Matt Kirchner","startTime":581.01,"endTime":584.61,"body":"this arena. I have a family"},{"speaker":"Matt Kirchner","startTime":584.61,"endTime":587.31,"body":"member who's actually enrolled"},{"speaker":"Matt Kirchner","startTime":584.61,"endTime":587.31,"body":"in the data science program at"},{"speaker":"Matt Kirchner","startTime":587.31,"endTime":590.91,"body":"the University of"},{"speaker":"Matt Kirchner","startTime":587.31,"endTime":590.91,"body":"Wisconsin-Madison. We've talked"},{"speaker":"Matt Kirchner","startTime":590.91,"endTime":594.33,"body":"with people like Annette Parker"},{"speaker":"Matt Kirchner","startTime":590.91,"endTime":594.33,"body":"from South Central College in"},{"speaker":"Matt Kirchner","startTime":594.33,"endTime":597.66,"body":"Minnesota; Katherine Frank, the"},{"speaker":"Matt Kirchner","startTime":594.33,"endTime":597.66,"body":"Chancellor of the University of"},{"speaker":"Matt Kirchner","startTime":597.66,"endTime":600.27,"body":"Wisconsin-Stout; Sue"},{"speaker":"Matt Kirchner","startTime":597.66,"endTime":600.27,"body":"Ellspermann, former Lieutenant"},{"speaker":"Matt Kirchner","startTime":600.27,"endTime":604.05,"body":"Governor of the state of"},{"speaker":"Matt Kirchner","startTime":600.27,"endTime":604.05,"body":"Indiana, today the President of"},{"speaker":"Matt Kirchner","startTime":604.05,"endTime":607.32,"body":"the statewide Ivy Tech system,"},{"speaker":"Matt Kirchner","startTime":604.05,"endTime":607.32,"body":"Indiana's technical and"},{"speaker":"Matt Kirchner","startTime":607.32,"endTime":611.25,"body":"Community College System; Morna"},{"speaker":"Matt Kirchner","startTime":607.32,"endTime":611.25,"body":"Foy, the President of the"},{"speaker":"Matt Kirchner","startTime":611.25,"endTime":613.29,"body":"Wisconsin Technical College"},{"speaker":"Matt Kirchner","startTime":611.25,"endTime":613.29,"body":"System."},{"speaker":"Matt Kirchner","startTime":613.63,"endTime":616.9,"body":"All of these people are making"},{"speaker":"Matt Kirchner","startTime":613.63,"endTime":616.9,"body":"huge investments in their"},{"speaker":"Matt Kirchner","startTime":616.9,"endTime":621.25,"body":"program. All of them are"},{"speaker":"Matt Kirchner","startTime":616.9,"endTime":621.25,"body":"investing in the future of"},{"speaker":"Matt Kirchner","startTime":621.25,"endTime":625.48,"body":"industry 4.0. And it's truly an"},{"speaker":"Matt Kirchner","startTime":621.25,"endTime":625.48,"body":"investment. It is expensive to"},{"speaker":"Matt Kirchner","startTime":625.48,"endTime":629.83,"body":"teach this stuff. The cost of"},{"speaker":"Matt Kirchner","startTime":625.48,"endTime":629.83,"body":"teaching Industry 4.0, the cost"},{"speaker":"Matt Kirchner","startTime":629.83,"endTime":634.24,"body":"of teaching advanced"},{"speaker":"Matt Kirchner","startTime":629.83,"endTime":634.24,"body":"manufacturing is exponentially"},{"speaker":"Matt Kirchner","startTime":634.24,"endTime":638.89,"body":"higher than the cost of teaching"},{"speaker":"Matt Kirchner","startTime":634.24,"endTime":638.89,"body":"things like English, or history,"},{"speaker":"Matt Kirchner","startTime":639.22,"endTime":642.73,"body":"or philosophy because of the"},{"speaker":"Matt Kirchner","startTime":639.22,"endTime":642.73,"body":"huge investment in advancing"},{"speaker":"Matt Kirchner","startTime":642.73,"endTime":646.21,"body":"technology that needs to happen."},{"speaker":"Matt Kirchner","startTime":642.73,"endTime":646.21,"body":"It is expensive to make these"},{"speaker":"Matt Kirchner","startTime":646.21,"endTime":649.66,"body":"investments, but leading"},{"speaker":"Matt Kirchner","startTime":646.21,"endTime":649.66,"body":"educators are finding ways to"},{"speaker":"Matt Kirchner","startTime":649.66,"endTime":652.54,"body":"make the investments. They're"},{"speaker":"Matt Kirchner","startTime":649.66,"endTime":652.54,"body":"building partnerships with their"},{"speaker":"Matt Kirchner","startTime":652.54,"endTime":657.79,"body":"local employers, building"},{"speaker":"Matt Kirchner","startTime":652.54,"endTime":657.79,"body":"partnerships with organizations"},{"speaker":"Matt Kirchner","startTime":657.79,"endTime":660.52,"body":"that have available grant"},{"speaker":"Matt Kirchner","startTime":657.79,"endTime":660.52,"body":"funding, figuring out ways to"},{"speaker":"Matt Kirchner","startTime":660.52,"endTime":665.23,"body":"get dollars into their budgets"},{"speaker":"Matt Kirchner","startTime":660.52,"endTime":665.23,"body":"to fund these advancements. So"},{"speaker":"Matt Kirchner","startTime":665.23,"endTime":668.65,"body":"as we've seen, big manufacturers"},{"speaker":"Matt Kirchner","startTime":665.23,"endTime":668.65,"body":"are planning for the future of"},{"speaker":"Matt Kirchner","startTime":668.65,"endTime":673.36,"body":"Industry. 4.0, leading educators"},{"speaker":"Matt Kirchner","startTime":668.65,"endTime":673.36,"body":"are planning for the future of"},{"speaker":"Matt Kirchner","startTime":673.36,"endTime":674.5,"body":"industry 4.0."},{"speaker":"Matt Kirchner","startTime":675.16,"endTime":680.83,"body":"But there is a group that isn't,"},{"speaker":"Matt Kirchner","startTime":675.16,"endTime":680.83,"body":"and this is what worries me. Who"},{"speaker":"Matt Kirchner","startTime":680.83,"endTime":685.99,"body":"is that group? Well, hang on."},{"speaker":"Matt Kirchner","startTime":680.83,"endTime":685.99,"body":"We're getting there. Before I"},{"speaker":"Matt Kirchner","startTime":685.99,"endTime":689.71,"body":"tell you, I need to share that I"},{"speaker":"Matt Kirchner","startTime":685.99,"endTime":689.71,"body":"spend a ton of time with"},{"speaker":"Matt Kirchner","startTime":689.71,"endTime":692.68,"body":"technical educators. As we've"},{"speaker":"Matt Kirchner","startTime":689.71,"endTime":692.68,"body":"said, we have them on the"},{"speaker":"Matt Kirchner","startTime":692.68,"endTime":695.8,"body":"podcast; I visit technical"},{"speaker":"Matt Kirchner","startTime":692.68,"endTime":695.8,"body":"colleges, community colleges,"},{"speaker":"Matt Kirchner","startTime":695.8,"endTime":699.28,"body":"universities, as part of a"},{"speaker":"Matt Kirchner","startTime":695.8,"endTime":699.28,"body":"personal mission to secure the"},{"speaker":"Matt Kirchner","startTime":699.28,"endTime":702.43,"body":"American Dream for the next"},{"speaker":"Matt Kirchner","startTime":699.28,"endTime":702.43,"body":"generation. Meeting with"},{"speaker":"Matt Kirchner","startTime":702.43,"endTime":706.03,"body":"chancellors and presidents and"},{"speaker":"Matt Kirchner","startTime":702.43,"endTime":706.03,"body":"vice presidents and deans of"},{"speaker":"Matt Kirchner","startTime":706.03,"endTime":708.76,"body":"some of the greatest advanced"},{"speaker":"Matt Kirchner","startTime":706.03,"endTime":708.76,"body":"manufacturing, some of the"},{"speaker":"Matt Kirchner","startTime":708.76,"endTime":713.65,"body":"greatest STEM-related programs"},{"speaker":"Matt Kirchner","startTime":708.76,"endTime":713.65,"body":"across the United States. We"},{"speaker":"Matt Kirchner","startTime":713.65,"endTime":716.44,"body":"talked about the importance of"},{"speaker":"Matt Kirchner","startTime":713.65,"endTime":716.44,"body":"Industry 4.0, we talked about"},{"speaker":"Matt Kirchner","startTime":716.44,"endTime":720.31,"body":"the importance of Industry 4.0"},{"speaker":"Matt Kirchner","startTime":716.44,"endTime":720.31,"body":"certifications - I'm a huge fan"},{"speaker":"Matt Kirchner","startTime":720.58,"endTime":723.94,"body":"of the work that Jim wall is"},{"speaker":"Matt Kirchner","startTime":720.58,"endTime":723.94,"body":"doing at the Smart Automation"},{"speaker":"Matt Kirchner","startTime":723.94,"endTime":726.7,"body":"Certification Alliance in"},{"speaker":"Matt Kirchner","startTime":723.94,"endTime":726.7,"body":"partnership with some of the"},{"speaker":"Matt Kirchner","startTime":726.7,"endTime":730.99,"body":"largest industrial employers"},{"speaker":"Matt Kirchner","startTime":726.7,"endTime":730.99,"body":"across the United States and"},{"speaker":"Matt Kirchner","startTime":730.99,"endTime":735.46,"body":"across the globe. Now, educators"},{"speaker":"Matt Kirchner","startTime":730.99,"endTime":735.46,"body":"are talking about approaches to"},{"speaker":"Matt Kirchner","startTime":735.46,"endTime":739.3,"body":"industry 4.0 technology and how"},{"speaker":"Matt Kirchner","startTime":735.46,"endTime":739.3,"body":"we teach it. Many have been"},{"speaker":"Matt Kirchner","startTime":739.3,"endTime":742.6,"body":"leading on this, some are"},{"speaker":"Matt Kirchner","startTime":739.3,"endTime":742.6,"body":"waiting, some are still"},{"speaker":"Matt Kirchner","startTime":742.6,"endTime":746.47,"body":"watching, some haven't gotten"},{"speaker":"Matt Kirchner","startTime":742.6,"endTime":746.47,"body":"going. But more and more every"},{"speaker":"Matt Kirchner","startTime":746.47,"endTime":749.74,"body":"day, we have more and more"},{"speaker":"Matt Kirchner","startTime":746.47,"endTime":749.74,"body":"educators who understand that"},{"speaker":"Matt Kirchner","startTime":749.74,"endTime":753.85,"body":"they need to bring their"},{"speaker":"Matt Kirchner","startTime":749.74,"endTime":753.85,"body":"technical programs into the era"},{"speaker":"Matt Kirchner","startTime":754.24,"endTime":758.56,"body":"of Industry 4.0. But we're"},{"speaker":"Matt Kirchner","startTime":754.24,"endTime":758.56,"body":"getting closer to what worries"},{"speaker":"Matt Kirchner","startTime":758.56,"endTime":761.47,"body":"me. Like we said, the big"},{"speaker":"Matt Kirchner","startTime":758.56,"endTime":761.47,"body":"companies are all over Industry"},{"speaker":"Matt Kirchner","startTime":761.5,"endTime":764.41,"body":"4.0, so are educators. But I"},{"speaker":"Matt Kirchner","startTime":761.5,"endTime":764.41,"body":"can't tell you how many"},{"speaker":"Matt Kirchner","startTime":764.41,"endTime":768.01,"body":"educators, when I encourage them"},{"speaker":"Matt Kirchner","startTime":764.41,"endTime":768.01,"body":"to make investments in Industry"},{"speaker":"Matt Kirchner","startTime":768.04,"endTime":773.02,"body":"4.0 learning and in their"},{"speaker":"Matt Kirchner","startTime":768.04,"endTime":773.02,"body":"programs, I can't tell you how"},{"speaker":"Matt Kirchner","startTime":773.02,"endTime":778.54,"body":"many educators tell me that"},{"speaker":"Matt Kirchner","startTime":773.02,"endTime":778.54,"body":"there's a group of constituents,"},{"speaker":"Matt Kirchner","startTime":778.72,"endTime":783.64,"body":"a group of stakeholders in their"},{"speaker":"Matt Kirchner","startTime":778.72,"endTime":783.64,"body":"organizations that don't see the"},{"speaker":"Matt Kirchner","startTime":783.64,"endTime":786.22,"body":"train coming down the tracks."},{"speaker":"Matt Kirchner","startTime":787.35,"endTime":791.07,"body":"As some of you know, technical"},{"speaker":"Matt Kirchner","startTime":787.35,"endTime":791.07,"body":"colleges, community colleges,"},{"speaker":"Matt Kirchner","startTime":791.07,"endTime":793.86,"body":"they have advisory boards for"},{"speaker":"Matt Kirchner","startTime":791.07,"endTime":793.86,"body":"their programs. I've served on"},{"speaker":"Matt Kirchner","startTime":793.86,"endTime":796.77,"body":"many of these throughout the"},{"speaker":"Matt Kirchner","startTime":793.86,"endTime":796.77,"body":"years. We advise faculty on"},{"speaker":"Matt Kirchner","startTime":796.77,"endTime":800.82,"body":"changes in technology, we talk"},{"speaker":"Matt Kirchner","startTime":796.77,"endTime":800.82,"body":"about trends in manufacturing,"},{"speaker":"Matt Kirchner","startTime":801.21,"endTime":804.57,"body":"we approve changes to course"},{"speaker":"Matt Kirchner","startTime":801.21,"endTime":804.57,"body":"content, and changes to"},{"speaker":"Matt Kirchner","startTime":804.57,"endTime":808.74,"body":"curriculum, and we provide"},{"speaker":"Matt Kirchner","startTime":804.57,"endTime":808.74,"body":"consent on investments in"},{"speaker":"Matt Kirchner","startTime":808.74,"endTime":812.85,"body":"training equipment and programs."},{"speaker":"Matt Kirchner","startTime":808.74,"endTime":812.85,"body":"If you don't know it, advisory"},{"speaker":"Matt Kirchner","startTime":812.85,"endTime":817.41,"body":"boards have a huge influence on"},{"speaker":"Matt Kirchner","startTime":812.85,"endTime":817.41,"body":"the entire program at a"},{"speaker":"Matt Kirchner","startTime":817.41,"endTime":821.43,"body":"university or at a technical"},{"speaker":"Matt Kirchner","startTime":817.41,"endTime":821.43,"body":"college. Now we could go on for"},{"speaker":"Matt Kirchner","startTime":821.43,"endTime":824.4,"body":"hours about the importance of"},{"speaker":"Matt Kirchner","startTime":821.43,"endTime":824.4,"body":"being involved in those advisory"},{"speaker":"Matt Kirchner","startTime":824.4,"endTime":827.37,"body":"boards, and many of you are, and"},{"speaker":"Matt Kirchner","startTime":824.4,"endTime":827.37,"body":"many more of you are not."},{"speaker":"Matt Kirchner","startTime":828.21,"endTime":830.61,"body":"It's interesting. It's typically"},{"speaker":"Matt Kirchner","startTime":828.21,"endTime":830.61,"body":"not the big companies on the"},{"speaker":"Matt Kirchner","startTime":830.61,"endTime":833.73,"body":"advisory board, by the way, in"},{"speaker":"Matt Kirchner","startTime":830.61,"endTime":833.73,"body":"my experience, and I think this"},{"speaker":"Matt Kirchner","startTime":833.73,"endTime":836.85,"body":"is good. It's your local"},{"speaker":"Matt Kirchner","startTime":833.73,"endTime":836.85,"body":"contract manufacturer, your"},{"speaker":"Matt Kirchner","startTime":836.85,"endTime":839.79,"body":"local metal fabricator, an"},{"speaker":"Matt Kirchner","startTime":836.85,"endTime":839.79,"body":"injection molder, maybe a"},{"speaker":"Matt Kirchner","startTime":839.79,"endTime":843.72,"body":"smaller original equipment"},{"speaker":"Matt Kirchner","startTime":839.79,"endTime":843.72,"body":"manufacturer that manufactures"},{"speaker":"Matt Kirchner","startTime":843.72,"endTime":847.23,"body":"their own end-use parts. There"},{"speaker":"Matt Kirchner","startTime":843.72,"endTime":847.23,"body":"are exceptions, but I don't see"},{"speaker":"Matt Kirchner","startTime":847.23,"endTime":850.08,"body":"a lot of the billion dollar"},{"speaker":"Matt Kirchner","startTime":847.23,"endTime":850.08,"body":"companies on the advisory board."},{"speaker":"Matt Kirchner","startTime":850.41,"endTime":853.56,"body":"It's usually the smaller to"},{"speaker":"Matt Kirchner","startTime":850.41,"endTime":853.56,"body":"mid-size manufacturing"},{"speaker":"Matt Kirchner","startTime":853.56,"endTime":858.96,"body":"companies. But I can't tell you"},{"speaker":"Matt Kirchner","startTime":853.56,"endTime":858.96,"body":"how many times I've sat down"},{"speaker":"Matt Kirchner","startTime":858.96,"endTime":861.21,"body":"with deans, with program"},{"speaker":"Matt Kirchner","startTime":858.96,"endTime":861.21,"body":"directors, presidents"},{"speaker":"Matt Kirchner","startTime":861.21,"endTime":864.9,"body":"chancellors and had"},{"speaker":"Matt Kirchner","startTime":861.21,"endTime":864.9,"body":"conversations around Industry"},{"speaker":"Matt Kirchner","startTime":864.9,"endTime":868.17,"body":"4.0 technology and how they're"},{"speaker":"Matt Kirchner","startTime":864.9,"endTime":868.17,"body":"building it into their"},{"speaker":"Matt Kirchner","startTime":868.17,"endTime":873.15,"body":"curriculum. And they say this -"},{"speaker":"Matt Kirchner","startTime":868.17,"endTime":873.15,"body":"and this is the problem - they"},{"speaker":"Matt Kirchner","startTime":873.15,"endTime":876.24,"body":"say, \"We get it; we as educators"},{"speaker":"Matt Kirchner","startTime":873.15,"endTime":876.24,"body":"understand it. You've shared"},{"speaker":"Matt Kirchner","startTime":876.24,"endTime":879.15,"body":"with us how this is going to"},{"speaker":"Matt Kirchner","startTime":876.24,"endTime":879.15,"body":"change manufacturing. We agree"},{"speaker":"Matt Kirchner","startTime":879.15,"endTime":884.13,"body":"with you. We know what's coming."},{"speaker":"Matt Kirchner","startTime":879.15,"endTime":884.13,"body":"But our advisory board, the"},{"speaker":"Matt Kirchner","startTime":884.13,"endTime":887.52,"body":"people we look to advise us on"},{"speaker":"Matt Kirchner","startTime":884.13,"endTime":887.52,"body":"changes in technology trends,"},{"speaker":"Matt Kirchner","startTime":887.52,"endTime":892.05,"body":"manufacturing, changes in course"},{"speaker":"Matt Kirchner","startTime":887.52,"endTime":892.05,"body":"content. These people, when we"},{"speaker":"Matt Kirchner","startTime":892.05,"endTime":897.54,"body":"talk about Industry 4.0, they"},{"speaker":"Matt Kirchner","startTime":892.05,"endTime":897.54,"body":"don't see it. They don't think"},{"speaker":"Matt Kirchner","startTime":897.54,"endTime":902.61,"body":"Industry 4.0 is going to affect"},{"speaker":"Matt Kirchner","startTime":897.54,"endTime":902.61,"body":"their business, and they don't"},{"speaker":"Matt Kirchner","startTime":902.64,"endTime":906.66,"body":"see a need to adapt their"},{"speaker":"Matt Kirchner","startTime":902.64,"endTime":906.66,"body":"businesses or for that matter,"},{"speaker":"Matt Kirchner","startTime":906.66,"endTime":908.85,"body":"their technical or community"},{"speaker":"Matt Kirchner","startTime":906.66,"endTime":908.85,"body":"college programs.\""},{"speaker":"Matt Kirchner","startTime":910.13,"endTime":913.79,"body":"Folks, if there's one reason to"},{"speaker":"Matt Kirchner","startTime":910.13,"endTime":913.79,"body":"be pessimistic about the future"},{"speaker":"Matt Kirchner","startTime":913.79,"endTime":917.48,"body":"of American manufacturing, if"},{"speaker":"Matt Kirchner","startTime":913.79,"endTime":917.48,"body":"there's one thing that could"},{"speaker":"Matt Kirchner","startTime":917.48,"endTime":920.6,"body":"kill all of the momentum in"},{"speaker":"Matt Kirchner","startTime":917.48,"endTime":920.6,"body":"manufacturing, thinking about"},{"speaker":"Matt Kirchner","startTime":920.6,"endTime":923.75,"body":"the reshoring products in"},{"speaker":"Matt Kirchner","startTime":920.6,"endTime":923.75,"body":"manufacturing coming back to the"},{"speaker":"Matt Kirchner","startTime":923.75,"endTime":926.33,"body":"United States that's been"},{"speaker":"Matt Kirchner","startTime":923.75,"endTime":926.33,"body":"exported to other countries for"},{"speaker":"Matt Kirchner","startTime":926.33,"endTime":932.54,"body":"years. One thing that could kill"},{"speaker":"Matt Kirchner","startTime":926.33,"endTime":932.54,"body":"the current momentum, it's this:"},{"speaker":"Matt Kirchner","startTime":932.9,"endTime":936.05,"body":"it's the fact that these"},{"speaker":"Matt Kirchner","startTime":932.9,"endTime":936.05,"body":"manufacturers don't see Industry"},{"speaker":"Matt Kirchner","startTime":936.05,"endTime":940.16,"body":"4.0 coming down the tracks. We"},{"speaker":"Matt Kirchner","startTime":936.05,"endTime":940.16,"body":"have proved in the last year or"},{"speaker":"Matt Kirchner","startTime":940.16,"endTime":943.13,"body":"so, maybe a little bit longer,"},{"speaker":"Matt Kirchner","startTime":940.16,"endTime":943.13,"body":"the danger of a global supply"},{"speaker":"Matt Kirchner","startTime":943.13,"endTime":946.43,"body":"chain, what happens when we"},{"speaker":"Matt Kirchner","startTime":943.13,"endTime":946.43,"body":"source product all over the"},{"speaker":"Matt Kirchner","startTime":946.43,"endTime":950.6,"body":"globe. Manufacturers and public"},{"speaker":"Matt Kirchner","startTime":946.43,"endTime":950.6,"body":"policymakers are seeing the need"},{"speaker":"Matt Kirchner","startTime":950.6,"endTime":955.91,"body":"to produce product closer to the"},{"speaker":"Matt Kirchner","startTime":950.6,"endTime":955.91,"body":"point of consumption. There is"},{"speaker":"Matt Kirchner","startTime":955.91,"endTime":959.87,"body":"max positive energy right now"},{"speaker":"Matt Kirchner","startTime":955.91,"endTime":959.87,"body":"for us manufacturing. And yet a"},{"speaker":"Matt Kirchner","startTime":959.87,"endTime":962.48,"body":"huge segment of our"},{"speaker":"Matt Kirchner","startTime":959.87,"endTime":962.48,"body":"manufacturers have their heads"},{"speaker":"Matt Kirchner","startTime":962.48,"endTime":968.48,"body":"in the sand on the current the"},{"speaker":"Matt Kirchner","startTime":962.48,"endTime":968.48,"body":"fourth industrial revolution."},{"speaker":"Matt Kirchner","startTime":969.8,"endTime":973.88,"body":"Now we in manufacturing, we've"},{"speaker":"Matt Kirchner","startTime":969.8,"endTime":973.88,"body":"seen this film before. Think"},{"speaker":"Matt Kirchner","startTime":973.88,"endTime":977.54,"body":"back to standardized quality in"},{"speaker":"Matt Kirchner","startTime":973.88,"endTime":977.54,"body":"the 1990s. As companies were"},{"speaker":"Matt Kirchner","startTime":977.54,"endTime":980.78,"body":"implementing standard operating"},{"speaker":"Matt Kirchner","startTime":977.54,"endTime":980.78,"body":"procedures, implementing"},{"speaker":"Matt Kirchner","startTime":980.78,"endTime":986.27,"body":"programs like ISO registration,"},{"speaker":"Matt Kirchner","startTime":980.78,"endTime":986.27,"body":"like in those days, TS and QS."},{"speaker":"Matt Kirchner","startTime":987.26,"endTime":991.22,"body":"And we're integrating these"},{"speaker":"Matt Kirchner","startTime":987.26,"endTime":991.22,"body":"standardized quality systems. Do"},{"speaker":"Matt Kirchner","startTime":991.22,"endTime":994.73,"body":"what you say, say what you do,"},{"speaker":"Matt Kirchner","startTime":991.22,"endTime":994.73,"body":"create repeatability in your"},{"speaker":"Matt Kirchner","startTime":994.73,"endTime":998.33,"body":"process, understand where you"},{"speaker":"Matt Kirchner","startTime":994.73,"endTime":998.33,"body":"have variations in that process,"},{"speaker":"Matt Kirchner","startTime":998.33,"endTime":1003.07,"body":"take that variation out. The"},{"speaker":"Matt Kirchner","startTime":998.33,"endTime":1003.07,"body":"same thing happened with Kaizen"},{"speaker":"Matt Kirchner","startTime":1003.07,"endTime":1006.31,"body":"in the early part of this"},{"speaker":"Matt Kirchner","startTime":1003.07,"endTime":1006.31,"body":"century. Kaizen or continuous"},{"speaker":"Matt Kirchner","startTime":1006.31,"endTime":1009.58,"body":"improvement employment, employee"},{"speaker":"Matt Kirchner","startTime":1006.31,"endTime":1009.58,"body":"engagement, getting your"},{"speaker":"Matt Kirchner","startTime":1009.58,"endTime":1014.05,"body":"employees to the shop floor,"},{"speaker":"Matt Kirchner","startTime":1009.58,"endTime":1014.05,"body":"having them look at problems"},{"speaker":"Matt Kirchner","startTime":1014.05,"endTime":1016.75,"body":"sharing with leadership sharing"},{"speaker":"Matt Kirchner","startTime":1014.05,"endTime":1016.75,"body":"with people who could make a"},{"speaker":"Matt Kirchner","startTime":1016.75,"endTime":1020.08,"body":"change the things that were"},{"speaker":"Matt Kirchner","startTime":1016.75,"endTime":1020.08,"body":"standing in the way of advancing"},{"speaker":"Matt Kirchner","startTime":1020.08,"endTime":1023.11,"body":"throughput of taking care of"},{"speaker":"Matt Kirchner","startTime":1020.08,"endTime":1023.11,"body":"bottlenecks of improving"},{"speaker":"Matt Kirchner","startTime":1023.11,"endTime":1029.77,"body":"efficiency. Kaizen was a huge"},{"speaker":"Matt Kirchner","startTime":1023.11,"endTime":1029.77,"body":"effort, a huge transformation in"},{"speaker":"Matt Kirchner","startTime":1029.77,"endTime":1034.9,"body":"the zeros, as we call it. And"},{"speaker":"Matt Kirchner","startTime":1029.77,"endTime":1034.9,"body":"many manufacturers got on board"},{"speaker":"Matt Kirchner","startTime":1034.9,"endTime":1037.6,"body":"with these trends. They got on"},{"speaker":"Matt Kirchner","startTime":1034.9,"endTime":1037.6,"body":"board with standardized quality,"},{"speaker":"Matt Kirchner","startTime":1037.6,"endTime":1040.24,"body":"they implemented standardized"},{"speaker":"Matt Kirchner","startTime":1037.6,"endTime":1040.24,"body":"quality systems, they understood"},{"speaker":"Matt Kirchner","startTime":1040.24,"endTime":1043.45,"body":"Kaizen, they figured out how to"},{"speaker":"Matt Kirchner","startTime":1040.24,"endTime":1043.45,"body":"get their employees engaged."},{"speaker":"Matt Kirchner","startTime":1044.65,"endTime":1048.25,"body":"Those companies gapped everybody"},{"speaker":"Matt Kirchner","startTime":1044.65,"endTime":1048.25,"body":"else. If you missed one of these"},{"speaker":"Matt Kirchner","startTime":1048.25,"endTime":1051.01,"body":"two - standardized quality,"},{"speaker":"Matt Kirchner","startTime":1048.25,"endTime":1051.01,"body":"there's a chance you didn't see"},{"speaker":"Matt Kirchner","startTime":1051.01,"endTime":1054.49,"body":"it through to the end of the"},{"speaker":"Matt Kirchner","startTime":1051.01,"endTime":1054.49,"body":"next decade as a company. If you"},{"speaker":"Matt Kirchner","startTime":1054.49,"endTime":1057.4,"body":"missed them both, it's almost"},{"speaker":"Matt Kirchner","startTime":1054.49,"endTime":1057.4,"body":"guaranteed that you're no longer"},{"speaker":"Matt Kirchner","startTime":1057.4,"endTime":1058.06,"body":"in business."},{"speaker":"Matt Kirchner","startTime":1058.96,"endTime":1063.85,"body":"Why is this? The answer is"},{"speaker":"Matt Kirchner","startTime":1058.96,"endTime":1063.85,"body":"pretty simple. What happens to a"},{"speaker":"Matt Kirchner","startTime":1063.85,"endTime":1067.9,"body":"manufacturer when its competitor"},{"speaker":"Matt Kirchner","startTime":1063.85,"endTime":1067.9,"body":"avoids downtime by predicting"},{"speaker":"Matt Kirchner","startTime":1067.9,"endTime":1071.77,"body":"future lines down and avoiding"},{"speaker":"Matt Kirchner","startTime":1067.9,"endTime":1071.77,"body":"those lines down together,"},{"speaker":"Matt Kirchner","startTime":1072.04,"endTime":1077.05,"body":"predicting future shutdowns on"},{"speaker":"Matt Kirchner","startTime":1072.04,"endTime":1077.05,"body":"production lines, and taking"},{"speaker":"Matt Kirchner","startTime":1077.05,"endTime":1081.31,"body":"care of the root cause before"},{"speaker":"Matt Kirchner","startTime":1077.05,"endTime":1081.31,"body":"the shutdown ever happens? What"},{"speaker":"Matt Kirchner","startTime":1081.31,"endTime":1084.19,"body":"happens to a manufacturer when"},{"speaker":"Matt Kirchner","startTime":1081.31,"endTime":1084.19,"body":"others in its market deploy"},{"speaker":"Matt Kirchner","startTime":1084.19,"endTime":1087.91,"body":"collaborative robots that can"},{"speaker":"Matt Kirchner","startTime":1084.19,"endTime":1087.91,"body":"improve throughput on a"},{"speaker":"Matt Kirchner","startTime":1087.91,"endTime":1095.23,"body":"production line by 10, 20, 30,"},{"speaker":"Matt Kirchner","startTime":1087.91,"endTime":1095.23,"body":"40%? What happens to a"},{"speaker":"Matt Kirchner","startTime":1095.23,"endTime":1100.39,"body":"manufacturer when its competitor"},{"speaker":"Matt Kirchner","startTime":1095.23,"endTime":1100.39,"body":"cuts part rejects by 50% by"},{"speaker":"Matt Kirchner","startTime":1100.39,"endTime":1103.9,"body":"using smart sensors and smart"},{"speaker":"Matt Kirchner","startTime":1100.39,"endTime":1103.9,"body":"devices to monitor quality in"},{"speaker":"Matt Kirchner","startTime":1103.9,"endTime":1109.33,"body":"process and improve its yield on"},{"speaker":"Matt Kirchner","startTime":1103.9,"endTime":1109.33,"body":"its production line? What"},{"speaker":"Matt Kirchner","startTime":1109.33,"endTime":1114.19,"body":"happens when a competitor avoids"},{"speaker":"Matt Kirchner","startTime":1109.33,"endTime":1114.19,"body":"downtime? What happens when a"},{"speaker":"Matt Kirchner","startTime":1114.19,"endTime":1117.76,"body":"competitor deploys collaborative"},{"speaker":"Matt Kirchner","startTime":1114.19,"endTime":1117.76,"body":"robots? What happens when a"},{"speaker":"Matt Kirchner","startTime":1117.76,"endTime":1121.63,"body":"competitor cuts part rejects by"},{"speaker":"Matt Kirchner","startTime":1117.76,"endTime":1121.63,"body":"50% is this:"},{"speaker":"Matt Kirchner","startTime":1122.17,"endTime":1126.82,"body":"What happens is the competitor"},{"speaker":"Matt Kirchner","startTime":1122.17,"endTime":1126.82,"body":"cuts lead time and steals your"},{"speaker":"Matt Kirchner","startTime":1126.82,"endTime":1132.64,"body":"customers before you know what's"},{"speaker":"Matt Kirchner","startTime":1126.82,"endTime":1132.64,"body":"even taking place. What happens"},{"speaker":"Matt Kirchner","startTime":1132.64,"endTime":1137.98,"body":"when your competitor cuts that"},{"speaker":"Matt Kirchner","startTime":1132.64,"endTime":1137.98,"body":"time by 50%? What happens when"},{"speaker":"Matt Kirchner","startTime":1137.98,"endTime":1142.24,"body":"your competitor deploys"},{"speaker":"Matt Kirchner","startTime":1137.98,"endTime":1142.24,"body":"collaborative robots and cuts"},{"speaker":"Matt Kirchner","startTime":1142.33,"endTime":1147.28,"body":"part rejects? They reduce costs."},{"speaker":"Matt Kirchner","startTime":1142.33,"endTime":1147.28,"body":"They reduce the cost of"},{"speaker":"Matt Kirchner","startTime":1147.28,"endTime":1150.82,"body":"producing product and they make"},{"speaker":"Matt Kirchner","startTime":1147.28,"endTime":1150.82,"body":"more money, and they either"},{"speaker":"Matt Kirchner","startTime":1150.82,"endTime":1154.39,"body":"reinvest the proceeds in growing"},{"speaker":"Matt Kirchner","startTime":1150.82,"endTime":1154.39,"body":"their business, or they cut"},{"speaker":"Matt Kirchner","startTime":1154.39,"endTime":1159.22,"body":"prices to take less efficient"},{"speaker":"Matt Kirchner","startTime":1154.39,"endTime":1159.22,"body":"competitors out of the market."},{"speaker":"Matt Kirchner","startTime":1159.85,"endTime":1163.12,"body":"That is what happens. That's why"},{"speaker":"Matt Kirchner","startTime":1159.85,"endTime":1163.12,"body":"this is serious. That is why"},{"speaker":"Matt Kirchner","startTime":1163.12,"endTime":1166.3,"body":"when people missed the movements"},{"speaker":"Matt Kirchner","startTime":1163.12,"endTime":1166.3,"body":"of standardized quality missed"},{"speaker":"Matt Kirchner","startTime":1166.3,"endTime":1170.29,"body":"the movements of Kaizen, they"},{"speaker":"Matt Kirchner","startTime":1166.3,"endTime":1170.29,"body":"ended up out of business. The"},{"speaker":"Matt Kirchner","startTime":1170.29,"endTime":1173.86,"body":"same thing will happen with"},{"speaker":"Matt Kirchner","startTime":1170.29,"endTime":1173.86,"body":"Industry 4.0, and small to"},{"speaker":"Matt Kirchner","startTime":1173.86,"endTime":1176.77,"body":"mid-size businesses are telling"},{"speaker":"Matt Kirchner","startTime":1173.86,"endTime":1176.77,"body":"their technical educators they"},{"speaker":"Matt Kirchner","startTime":1176.77,"endTime":1180.1,"body":"don't see the train coming down"},{"speaker":"Matt Kirchner","startTime":1176.77,"endTime":1180.1,"body":"the tracks. They don't hear the"},{"speaker":"Matt Kirchner","startTime":1180.1,"endTime":1180.58,"body":"whistle."},{"speaker":"Matt Kirchner","startTime":1182.1,"endTime":1186.96,"body":"So what is the fix? the fix is"},{"speaker":"Matt Kirchner","startTime":1182.1,"endTime":1186.96,"body":"pretty simple. Number one: small"},{"speaker":"Matt Kirchner","startTime":1186.96,"endTime":1190.38,"body":"to mid-size businesses need to"},{"speaker":"Matt Kirchner","startTime":1186.96,"endTime":1190.38,"body":"pull their heads out of the"},{"speaker":"Matt Kirchner","startTime":1190.38,"endTime":1194.13,"body":"sand. Telling your technical"},{"speaker":"Matt Kirchner","startTime":1190.38,"endTime":1194.13,"body":"educators that you don't see"},{"speaker":"Matt Kirchner","startTime":1194.13,"endTime":1199.11,"body":"Industry 4.0 coming? Wake up."},{"speaker":"Matt Kirchner","startTime":1194.13,"endTime":1199.11,"body":"You know in a prior life I"},{"speaker":"Matt Kirchner","startTime":1199.11,"endTime":1202.92,"body":"coached what we call the Eight"},{"speaker":"Matt Kirchner","startTime":1199.11,"endTime":1202.92,"body":"Steps to a Financial Turnaround."},{"speaker":"Matt Kirchner","startTime":1203.37,"endTime":1205.77,"body":"If you've watched the show"},{"speaker":"Matt Kirchner","startTime":1203.37,"endTime":1205.77,"body":"Restaurant Impossible with"},{"speaker":"Matt Kirchner","startTime":1205.77,"endTime":1209.01,"body":"Robert Irvine, you know a little"},{"speaker":"Matt Kirchner","startTime":1205.77,"endTime":1209.01,"body":"bit about what this is about. Of"},{"speaker":"Matt Kirchner","startTime":1209.01,"endTime":1211.56,"body":"course Robert Irvine did this"},{"speaker":"Matt Kirchner","startTime":1209.01,"endTime":1211.56,"body":"with restaurants. He would find"},{"speaker":"Matt Kirchner","startTime":1211.56,"endTime":1215.85,"body":"these tired or ineffective or"},{"speaker":"Matt Kirchner","startTime":1211.56,"endTime":1215.85,"body":"underperforming restaurants and"},{"speaker":"Matt Kirchner","startTime":1215.85,"endTime":1222.21,"body":"poor concepts and recreate them,"},{"speaker":"Matt Kirchner","startTime":1215.85,"endTime":1222.21,"body":"make them successful. I even"},{"speaker":"Matt Kirchner","startTime":1222.21,"endTime":1224.67,"body":"wrote a magazine column about"},{"speaker":"Matt Kirchner","startTime":1222.21,"endTime":1224.67,"body":"this a few years ago called"},{"speaker":"Matt Kirchner","startTime":1224.67,"endTime":1227.25,"body":"Manufacturing Impossible. I"},{"speaker":"Matt Kirchner","startTime":1224.67,"endTime":1227.25,"body":"said, wouldn't it be awesome if"},{"speaker":"Matt Kirchner","startTime":1227.25,"endTime":1231.21,"body":"we had somebody like Robert"},{"speaker":"Matt Kirchner","startTime":1227.25,"endTime":1231.21,"body":"Irvine in manufacturing who"},{"speaker":"Matt Kirchner","startTime":1231.21,"endTime":1234.6,"body":"worked with underperforming"},{"speaker":"Matt Kirchner","startTime":1231.21,"endTime":1234.6,"body":"manufacturers to improve their"},{"speaker":"Matt Kirchner","startTime":1234.6,"endTime":1237.09,"body":"manufacturing operations; we"},{"speaker":"Matt Kirchner","startTime":1234.6,"endTime":1237.09,"body":"could even have a television"},{"speaker":"Matt Kirchner","startTime":1237.09,"endTime":1242.34,"body":"show about it. So some guy, some"},{"speaker":"Matt Kirchner","startTime":1237.09,"endTime":1242.34,"body":"guy sends me an email and he"},{"speaker":"Matt Kirchner","startTime":1242.34,"endTime":1247.11,"body":"says this. He said my idea was"},{"speaker":"Matt Kirchner","startTime":1242.34,"endTime":1247.11,"body":"stupid because Restaurant"},{"speaker":"Matt Kirchner","startTime":1247.11,"endTime":1250.65,"body":"Impossible had done a show on a"},{"speaker":"Matt Kirchner","startTime":1247.11,"endTime":1250.65,"body":"restaurant in his hometown and"},{"speaker":"Matt Kirchner","startTime":1250.65,"endTime":1255.9,"body":"he hated the new concept. As if"},{"speaker":"Matt Kirchner","startTime":1250.65,"endTime":1255.9,"body":"this one guy's opinion of one"},{"speaker":"Matt Kirchner","startTime":1255.9,"endTime":1259.08,"body":"restaurant would impune a whole"},{"speaker":"Matt Kirchner","startTime":1255.9,"endTime":1259.08,"body":"television series, or for that"},{"speaker":"Matt Kirchner","startTime":1259.08,"endTime":1261.6,"body":"matter, the idea that a"},{"speaker":"Matt Kirchner","startTime":1259.08,"endTime":1261.6,"body":"struggling manufacturer should"},{"speaker":"Matt Kirchner","startTime":1261.6,"endTime":1264.84,"body":"get their act together and get"},{"speaker":"Matt Kirchner","startTime":1261.6,"endTime":1264.84,"body":"some help."},{"speaker":"Matt Kirchner","startTime":1263.91,"endTime":1267.848,"body":"But for a number of years, I did"},{"speaker":"Matt Kirchner","startTime":1263.91,"endTime":1267.848,"body":"similar things in manufacturing."},{"speaker":"Matt Kirchner","startTime":1267.908,"endTime":1271.18,"body":"I worked with manufacturers to"},{"speaker":"Matt Kirchner","startTime":1267.908,"endTime":1271.18,"body":"help them improve their"},{"speaker":"Matt Kirchner","startTime":1271.241,"endTime":1274.392,"body":"operations, make them more"},{"speaker":"Matt Kirchner","startTime":1271.241,"endTime":1274.392,"body":"efficient, improve yield,"},{"speaker":"Matt Kirchner","startTime":1274.452,"endTime":1277.845,"body":"improve their customers"},{"speaker":"Matt Kirchner","startTime":1274.452,"endTime":1277.845,"body":"experiences. And I had the Eight"},{"speaker":"Matt Kirchner","startTime":1277.906,"endTime":1281.238,"body":"Steps to the Financial"},{"speaker":"Matt Kirchner","startTime":1277.906,"endTime":1281.238,"body":"Turnaround. I traveled literally"},{"speaker":"Matt Kirchner","startTime":1281.299,"endTime":1284.995,"body":"all over the country delivering"},{"speaker":"Matt Kirchner","startTime":1281.299,"endTime":1284.995,"body":"this presentation, and how to"},{"speaker":"Matt Kirchner","startTime":1285.056,"endTime":1288.509,"body":"turn around a manufacturing"},{"speaker":"Matt Kirchner","startTime":1285.056,"endTime":1288.509,"body":"company, eight steps. And you"},{"speaker":"Matt Kirchner","startTime":1288.57,"endTime":1291.963,"body":"know what step number one was?"},{"speaker":"Matt Kirchner","startTime":1288.57,"endTime":1291.963,"body":"Step number one was: face"},{"speaker":"Matt Kirchner","startTime":1292.024,"endTime":1295.598,"body":"reality. I even had a big photo"},{"speaker":"Matt Kirchner","startTime":1292.024,"endTime":1295.598,"body":"of an ostrich in it, in the"},{"speaker":"Matt Kirchner","startTime":1295.659,"endTime":1299.052,"body":"presentation with its head in"},{"speaker":"Matt Kirchner","startTime":1295.659,"endTime":1299.052,"body":"the sand as an analogy for"},{"speaker":"Matt Kirchner","startTime":1299.113,"endTime":1302.809,"body":"industrial manufacturers who are"},{"speaker":"Matt Kirchner","startTime":1299.113,"endTime":1302.809,"body":"struggling to make money but"},{"speaker":"Matt Kirchner","startTime":1302.869,"endTime":1306.505,"body":"hadn't yet realized that they"},{"speaker":"Matt Kirchner","startTime":1302.869,"endTime":1306.505,"body":"were in trouble. Number one is"},{"speaker":"Matt Kirchner","startTime":1306.565,"endTime":1310.08,"body":"to face reality and face the"},{"speaker":"Matt Kirchner","startTime":1306.565,"endTime":1310.08,"body":"truth and that is what has to"},{"speaker":"Matt Kirchner","startTime":1310.14,"endTime":1313.473,"body":"happen in the world of"},{"speaker":"Matt Kirchner","startTime":1310.14,"endTime":1313.473,"body":"manufacturing. Small to mid-size"},{"speaker":"Matt Kirchner","startTime":1313.533,"endTime":1317.169,"body":"manufacturers have to see the"},{"speaker":"Matt Kirchner","startTime":1313.533,"endTime":1317.169,"body":"Industry 4.0 train coming down"},{"speaker":"Matt Kirchner","startTime":1317.229,"endTime":1320.925,"body":"the cracks and have to start"},{"speaker":"Matt Kirchner","startTime":1317.229,"endTime":1320.925,"body":"getting ready for it or miss the"},{"speaker":"Matt Kirchner","startTime":1320.986,"endTime":1322.38,"body":"opportunity altogether."},{"speaker":"Number two","startTime":1323.8,"endTime":1328.48,"body":"big companies must"},{"speaker":"Number two","startTime":1323.8,"endTime":1328.48,"body":"usher the smaller ones into the"},{"speaker":"Number two","startTime":1328.48,"endTime":1332.56,"body":"era of Industry 4.0. We've used"},{"speaker":"Number two","startTime":1328.48,"endTime":1332.56,"body":"the examples of standardized"},{"speaker":"Number two","startTime":1332.56,"endTime":1336.04,"body":"quality; we've used the examples"},{"speaker":"Number two","startTime":1332.56,"endTime":1336.04,"body":"of Kaizen and continuous"},{"speaker":"Number two","startTime":1336.04,"endTime":1340.06,"body":"improvement. What drove those"},{"speaker":"Number two","startTime":1336.04,"endTime":1340.06,"body":"efforts in small to mid-size"},{"speaker":"Number two","startTime":1340.09,"endTime":1345.61,"body":"businesses in many cases was"},{"speaker":"Number two","startTime":1340.09,"endTime":1345.61,"body":"manufacturers forcing their"},{"speaker":"Number two","startTime":1345.61,"endTime":1350.17,"body":"supply chain into that world,"},{"speaker":"Number two","startTime":1345.61,"endTime":1350.17,"body":"requiring their supply chains to"},{"speaker":"Number two","startTime":1350.17,"endTime":1355.81,"body":"be ISO, to have a standardized"},{"speaker":"Number two","startTime":1350.17,"endTime":1355.81,"body":"quality system, requiring their"},{"speaker":"Number two","startTime":1355.81,"endTime":1359.14,"body":"supply chains to engage in"},{"speaker":"Number two","startTime":1355.81,"endTime":1359.14,"body":"regular Kaizen and continuous"},{"speaker":"Number two","startTime":1359.14,"endTime":1363.13,"body":"improvement events, even"},{"speaker":"Number two","startTime":1359.14,"endTime":1363.13,"body":"inviting themselves into their"},{"speaker":"Number two","startTime":1363.22,"endTime":1368.23,"body":"suppliers' manufacturing"},{"speaker":"Number two","startTime":1363.22,"endTime":1368.23,"body":"facilities to help facilitate"},{"speaker":"Number two","startTime":1368.98,"endTime":1373.33,"body":"Kaizen and CI events and teach"},{"speaker":"Number two","startTime":1368.98,"endTime":1373.33,"body":"companies how to do it. When"},{"speaker":"Number two","startTime":1373.33,"endTime":1377.65,"body":"your supplier calls and offers"},{"speaker":"Number two","startTime":1373.33,"endTime":1377.65,"body":"help on Industry 4.0 - if you"},{"speaker":"Number two","startTime":1377.65,"endTime":1380.95,"body":"are a small to midsize"},{"speaker":"Number two","startTime":1377.65,"endTime":1380.95,"body":"manufacturer - take the help."},{"speaker":"Number two","startTime":1381.43,"endTime":1384.43,"body":"They are trying to help you. And"},{"speaker":"Number two","startTime":1381.43,"endTime":1384.43,"body":"if you are one of those big"},{"speaker":"Number two","startTime":1384.43,"endTime":1387.19,"body":"companies that is already making"},{"speaker":"Number two","startTime":1384.43,"endTime":1387.19,"body":"the huge investments in this"},{"speaker":"Number two","startTime":1387.19,"endTime":1390.49,"body":"technology, make sure that"},{"speaker":"Number two","startTime":1387.19,"endTime":1390.49,"body":"you're bringing your supply"},{"speaker":"Number two","startTime":1390.49,"endTime":1393.07,"body":"chain along for the ride as"},{"speaker":"Number two","startTime":1390.49,"endTime":1393.07,"body":"well."},{"speaker":"Number two","startTime":1394.48,"endTime":1397.54,"body":"Number three is to recognize"},{"speaker":"Number two","startTime":1394.48,"endTime":1397.54,"body":"that an Industry 4.0"},{"speaker":"Number two","startTime":1397.54,"endTime":1401.23,"body":"implementation is not a step"},{"speaker":"Number two","startTime":1397.54,"endTime":1401.23,"body":"transformation. I can't tell you"},{"speaker":"Number two","startTime":1401.23,"endTime":1405.61,"body":"how many times I speak on this"},{"speaker":"Number two","startTime":1401.23,"endTime":1405.61,"body":"topic, and I have people say is"},{"speaker":"Number two","startTime":1405.67,"endTime":1410.95,"body":"how do I take my company into"},{"speaker":"Number two","startTime":1405.67,"endTime":1410.95,"body":"the industry 4.0 environment? Or"},{"speaker":"Number two","startTime":1410.95,"endTime":1415.36,"body":"how do I make my company"},{"speaker":"Number two","startTime":1410.95,"endTime":1415.36,"body":"Industry 4.0? You don't make"},{"speaker":"Number two","startTime":1415.36,"endTime":1420.04,"body":"your company Industry 4.0. You"},{"speaker":"Number two","startTime":1415.36,"endTime":1420.04,"body":"start with a project, you start"},{"speaker":"Number two","startTime":1420.04,"endTime":1423.55,"body":"with a simple problem and you"},{"speaker":"Number two","startTime":1420.04,"endTime":1423.55,"body":"bring Industry 4.0 technology to"},{"speaker":"Number two","startTime":1423.55,"endTime":1428.35,"body":"bear on solving that problem."},{"speaker":"Number two","startTime":1423.55,"endTime":1428.35,"body":"Getting started in the world of"},{"speaker":"Number two","startTime":1428.35,"endTime":1431.29,"body":"Industry. 4.0 doesn't require a"},{"speaker":"Number two","startTime":1428.35,"endTime":1431.29,"body":"million dollar investment;"},{"speaker":"Number two","startTime":1431.29,"endTime":1436.3,"body":"doesn't even require a $50,000"},{"speaker":"Number two","startTime":1431.29,"endTime":1436.3,"body":"investment. As my friend John"},{"speaker":"Number two","startTime":1436.3,"endTime":1439.9,"body":"Carrier from the Sloan School at"},{"speaker":"Number two","startTime":1436.3,"endTime":1439.9,"body":"MIT will tell you, you can buy a"},{"speaker":"Number two","startTime":1439.9,"endTime":1443.65,"body":"smart sensor, you can buy a"},{"speaker":"Number two","startTime":1439.9,"endTime":1443.65,"body":"smart device and deploy it on a"},{"speaker":"Number two","startTime":1443.65,"endTime":1448.9,"body":"manufacturing line for less than"},{"speaker":"Number two","startTime":1443.65,"endTime":1448.9,"body":"$100. That wasn't true a couple"},{"speaker":"Number two","startTime":1448.9,"endTime":1452.62,"body":"years ago, but thanks to the"},{"speaker":"Number two","startTime":1448.9,"endTime":1452.62,"body":"exponential economy - which as"},{"speaker":"Number two","startTime":1452.62,"endTime":1455.35,"body":"we know doubles price"},{"speaker":"Number two","startTime":1452.62,"endTime":1455.35,"body":"performance every 12 to 18"},{"speaker":"Number two","startTime":1455.35,"endTime":1459.58,"body":"months - a sensor solution that"},{"speaker":"Number two","startTime":1455.35,"endTime":1459.58,"body":"was $10,000 a few years ago is"},{"speaker":"Number two","startTime":1459.61,"endTime":1464.5,"body":"$100 today. But you don't have"},{"speaker":"Number two","startTime":1459.61,"endTime":1464.5,"body":"to make your company Industry"},{"speaker":"Number two","startTime":1464.5,"endTime":1465.13,"body":"4.0."},{"speaker":"Number two","startTime":1465.87,"endTime":1469.71,"body":"My friend John Lowry just rolled"},{"speaker":"Number two","startTime":1465.87,"endTime":1469.71,"body":"out of a stint as the Assistant"},{"speaker":"Number two","startTime":1469.71,"endTime":1473.19,"body":"Secretary of Labor in the Trump"},{"speaker":"Number two","startTime":1469.71,"endTime":1473.19,"body":"administration. John was a"},{"speaker":"Number two","startTime":1473.19,"endTime":1476.55,"body":"gentleman, former guest on The"},{"speaker":"Number two","startTime":1473.19,"endTime":1476.55,"body":"TechEd Podcast, good friend. I"},{"speaker":"Number two","startTime":1476.58,"endTime":1479.34,"body":"used to work with him when he"},{"speaker":"Number two","startTime":1476.58,"endTime":1479.34,"body":"was the General Manager at a"},{"speaker":"Number two","startTime":1479.34,"endTime":1484.2,"body":"Harley-Davidson plant. And what"},{"speaker":"Number two","startTime":1479.34,"endTime":1484.2,"body":"John will tell you is that"},{"speaker":"Number two","startTime":1484.2,"endTime":1487.92,"body":"Industry 4.0 is not a step"},{"speaker":"Number two","startTime":1484.2,"endTime":1487.92,"body":"transformation. It is a lean"},{"speaker":"Number two","startTime":1487.92,"endTime":1493.23,"body":"tool. It's technology that we"},{"speaker":"Number two","startTime":1487.92,"endTime":1493.23,"body":"use to drive out waste from our"},{"speaker":"Number two","startTime":1493.23,"endTime":1499.23,"body":"operations, just like, or as"},{"speaker":"Number two","startTime":1493.23,"endTime":1499.23,"body":"part of, a Kaizen or continuous"},{"speaker":"Number two","startTime":1499.23,"endTime":1503.79,"body":"improvement event. In order to"},{"speaker":"Number two","startTime":1499.23,"endTime":1503.79,"body":"implement it, though, we have to"},{"speaker":"Number two","startTime":1503.79,"endTime":1504.54,"body":"understand it."},{"speaker":"Number two","startTime":1504.87,"endTime":1508.98,"body":"Number four, is that in order to"},{"speaker":"Number two","startTime":1504.87,"endTime":1508.98,"body":"implement it, we have to"},{"speaker":"Number two","startTime":1508.98,"endTime":1513.57,"body":"understand Industry 4.0. What"},{"speaker":"Number two","startTime":1508.98,"endTime":1513.57,"body":"are smart sensors and devices?"},{"speaker":"Number two","startTime":1513.72,"endTime":1516.3,"body":"How do we get data into them?"},{"speaker":"Number two","startTime":1513.72,"endTime":1516.3,"body":"How do we get data back out?"},{"speaker":"Number two","startTime":1516.33,"endTime":1520.56,"body":"It's not all about Industry 4.0"},{"speaker":"Number two","startTime":1516.33,"endTime":1520.56,"body":"technology. It's been four years"},{"speaker":"Number two","startTime":1520.56,"endTime":1524.49,"body":"now since I authored a white"},{"speaker":"Number two","startTime":1520.56,"endTime":1524.49,"body":"paper on preparing students and"},{"speaker":"Number two","startTime":1524.49,"endTime":1528.0,"body":"learners for the world of"},{"speaker":"Number two","startTime":1524.49,"endTime":1528.0,"body":"Industry 4.0. That white paper"},{"speaker":"Number two","startTime":1528.0,"endTime":1532.47,"body":"we're proud to say became the"},{"speaker":"Number two","startTime":1528.0,"endTime":1532.47,"body":"benchmark for ushering educators"},{"speaker":"Number two","startTime":1532.5,"endTime":1536.16,"body":"into the world of Industry 4.0"},{"speaker":"Number two","startTime":1532.5,"endTime":1536.16,"body":"and advanced manufacturing"},{"speaker":"Number two","startTime":1536.16,"endTime":1540.57,"body":"technology. It was adapted by"},{"speaker":"Number two","startTime":1536.16,"endTime":1540.57,"body":"school districts, adopted by"},{"speaker":"Number two","startTime":1540.57,"endTime":1544.2,"body":"community and technical colleges"},{"speaker":"Number two","startTime":1540.57,"endTime":1544.2,"body":"around the United States. I even"},{"speaker":"Number two","startTime":1544.2,"endTime":1546.51,"body":"had one of my partners who was"},{"speaker":"Number two","startTime":1544.2,"endTime":1546.51,"body":"spending some time in Saudi"},{"speaker":"Number two","startTime":1546.51,"endTime":1550.02,"body":"Arabia, listening to a"},{"speaker":"Number two","startTime":1546.51,"endTime":1550.02,"body":"presentation on how Saudi Arabia"},{"speaker":"Number two","startTime":1550.02,"endTime":1554.76,"body":"was going to become an Industry"},{"speaker":"Number two","startTime":1550.02,"endTime":1554.76,"body":"4.0 manufacturing world. And he"},{"speaker":"Number two","startTime":1554.76,"endTime":1558.18,"body":"had to sit through references to"},{"speaker":"Number two","startTime":1554.76,"endTime":1558.18,"body":"my white paper in Saudi Arabia"},{"speaker":"Number two","startTime":1558.42,"endTime":1562.17,"body":"about how we get people ready"},{"speaker":"Number two","startTime":1558.42,"endTime":1562.17,"body":"for the world of Industry 4.0,"},{"speaker":"Number two","startTime":1562.17,"endTime":1565.89,"body":"how we teach students and"},{"speaker":"Number two","startTime":1562.17,"endTime":1565.89,"body":"learners about this technology."},{"speaker":"Number two","startTime":1566.76,"endTime":1570.09,"body":"But it's not all Industry 4.0"},{"speaker":"Number two","startTime":1566.76,"endTime":1570.09,"body":"technology. We start out with"},{"speaker":"Number two","startTime":1570.09,"endTime":1572.61,"body":"industrial success skills,"},{"speaker":"Number two","startTime":1570.09,"endTime":1572.61,"body":"learning things like quality,"},{"speaker":"Number two","startTime":1572.61,"endTime":1576.78,"body":"and throughput and safety. Then"},{"speaker":"Number two","startTime":1572.61,"endTime":1576.78,"body":"we move on to base manufacturing"},{"speaker":"Number two","startTime":1576.78,"endTime":1580.44,"body":"technology. It doesn't do me any"},{"speaker":"Number two","startTime":1576.78,"endTime":1580.44,"body":"good to monitor a welding system"},{"speaker":"Number two","startTime":1580.44,"endTime":1584.16,"body":"or a robot or a CNC machine if I"},{"speaker":"Number two","startTime":1580.44,"endTime":1584.16,"body":"don't know what welding and CNC"},{"speaker":"Number two","startTime":1584.43,"endTime":1587.37,"body":"and industrial robotics are, or"},{"speaker":"Number two","startTime":1584.43,"endTime":1587.37,"body":"for that matter, electrical"},{"speaker":"Number two","startTime":1587.37,"endTime":1591.84,"body":"systems, mechanical drives, and"},{"speaker":"Number two","startTime":1587.37,"endTime":1591.84,"body":"electric relay control is."},{"speaker":"Number two","startTime":1591.0,"endTime":1591.84,"body":"We also have to teach, after"},{"speaker":"Number two","startTime":1591.0,"endTime":1591.84,"body":"we're done with base"},{"speaker":"Number two","startTime":1591.84,"endTime":1593.67,"body":"manufacturing technology, the"},{"speaker":"Number two","startTime":1591.84,"endTime":1593.67,"body":"smart sensors and smart devices"},{"speaker":"Number two","startTime":1593.67,"endTime":1595.05,"body":"of Industry 4.0. We have to talk"},{"speaker":"Number two","startTime":1593.67,"endTime":1595.05,"body":"about industrial control"},{"speaker":"Number two","startTime":1595.05,"endTime":1596.4,"body":"systems, the control systems"},{"speaker":"Number two","startTime":1595.05,"endTime":1596.4,"body":"that monitor and measure all of"},{"speaker":"Number two","startTime":1596.4,"endTime":1609.54,"body":"the smart systems and smart"},{"speaker":"Number two","startTime":1596.4,"endTime":1609.54,"body":"devices, connectivity and"},{"speaker":"Number two","startTime":1609.54,"endTime":1612.45,"body":"networking and cybersecurity now"},{"speaker":"Number two","startTime":1609.54,"endTime":1612.45,"body":"that all of these systems are"},{"speaker":"Number two","startTime":1612.45,"endTime":1615.63,"body":"being connected. And then what"},{"speaker":"Number two","startTime":1612.45,"endTime":1615.63,"body":"do we do with all of the"},{"speaker":"Number two","startTime":1615.93,"endTime":1619.83,"body":"informactionable data that is"},{"speaker":"Number two","startTime":1615.93,"endTime":1619.83,"body":"flowing out of this technology?"},{"speaker":"Number four","startTime":1621.15,"endTime":1625.26,"body":"we have to get"},{"speaker":"Number four","startTime":1621.15,"endTime":1625.26,"body":"started and train ourselves and"},{"speaker":"Number four","startTime":1625.26,"endTime":1629.25,"body":"our people. I earned two"},{"speaker":"Number four","startTime":1625.26,"endTime":1629.25,"body":"certifications from the Smart"},{"speaker":"Number four","startTime":1629.25,"endTime":1632.28,"body":"Automation Certification"},{"speaker":"Number four","startTime":1629.25,"endTime":1632.28,"body":"Alliance last year; one in basic"},{"speaker":"Number four","startTime":1632.28,"endTime":1636.15,"body":"operations and one in advanced"},{"speaker":"Number four","startTime":1632.28,"endTime":1636.15,"body":"operations and Industry 4.0"},{"speaker":"Number four","startTime":1636.18,"endTime":1640.65,"body":"technology. It absolutely"},{"speaker":"Number four","startTime":1636.18,"endTime":1640.65,"body":"changed the way that I looked at"},{"speaker":"Number four","startTime":1640.65,"endTime":1642.87,"body":"manufacturing advanced"},{"speaker":"Number four","startTime":1640.65,"endTime":1642.87,"body":"operations."},{"speaker":"Number four","startTime":1643.47,"endTime":1646.53,"body":"I write a couple of magazine"},{"speaker":"Number four","startTime":1643.47,"endTime":1646.53,"body":"columns every month, one for"},{"speaker":"Number four","startTime":1646.53,"endTime":1649.08,"body":"Production Machining, one for"},{"speaker":"Number four","startTime":1646.53,"endTime":1649.08,"body":"Products Finishing magazine. I"},{"speaker":"Number four","startTime":1649.08,"endTime":1652.11,"body":"wrote about this last November,"},{"speaker":"Number four","startTime":1649.08,"endTime":1652.11,"body":"that if I had to do it over"},{"speaker":"Number four","startTime":1652.11,"endTime":1654.54,"body":"again, as a manufacturing"},{"speaker":"Number four","startTime":1652.11,"endTime":1654.54,"body":"executive, I would have taken"},{"speaker":"Number four","startTime":1654.54,"endTime":1658.11,"body":"those courses 20 years ago,"},{"speaker":"Number four","startTime":1654.54,"endTime":1658.11,"body":"because what it taught me about"},{"speaker":"Number four","startTime":1658.23,"endTime":1662.07,"body":"manufacturing, advanced"},{"speaker":"Number four","startTime":1658.23,"endTime":1662.07,"body":"manufacturing, and then Industry"},{"speaker":"Number four","startTime":1662.1,"endTime":1667.56,"body":"4.0 would have made me a much,"},{"speaker":"Number four","startTime":1662.1,"endTime":1667.56,"body":"much, much better executive. But"},{"speaker":"Number four","startTime":1667.56,"endTime":1670.38,"body":"the truth of the matter is that"},{"speaker":"Number four","startTime":1667.56,"endTime":1670.38,"body":"there are training opportunities"},{"speaker":"Number four","startTime":1670.47,"endTime":1673.35,"body":"that abound for learning"},{"speaker":"Number four","startTime":1670.47,"endTime":1673.35,"body":"Industry 4.0 technology."},{"speaker":"Number four","startTime":1673.62,"endTime":1676.02,"body":"Separate from The TechEd"},{"speaker":"Number four","startTime":1673.62,"endTime":1676.02,"body":"Podcast, I'm involved with a"},{"speaker":"Number four","startTime":1676.02,"endTime":1679.14,"body":"couple companies who this"},{"speaker":"Number four","startTime":1676.02,"endTime":1679.14,"body":"September are running two days"},{"speaker":"Number four","startTime":1679.2,"endTime":1683.04,"body":"of seminars on how to implement"},{"speaker":"Number four","startTime":1679.2,"endTime":1683.04,"body":"transformative learning programs"},{"speaker":"Number four","startTime":1683.46,"endTime":1687.99,"body":"in the Industry. 4.0 learner"},{"speaker":"Number four","startTime":1683.46,"endTime":1687.99,"body":"era. Teaching Human Resources"},{"speaker":"Number four","startTime":1687.99,"endTime":1690.99,"body":"professionals, teaching"},{"speaker":"Number four","startTime":1687.99,"endTime":1690.99,"body":"manufacturing professionals,"},{"speaker":"Number four","startTime":1690.99,"endTime":1696.45,"body":"manufacturing executives, how we"},{"speaker":"Number four","startTime":1690.99,"endTime":1696.45,"body":"implement training programs"},{"speaker":"Number four","startTime":1696.84,"endTime":1699.9,"body":"internal to our manufacturing"},{"speaker":"Number four","startTime":1696.84,"endTime":1699.9,"body":"operations for our incumbent"},{"speaker":"Number four","startTime":1699.9,"endTime":1704.13,"body":"employees in the era of Industry"},{"speaker":"Number four","startTime":1699.9,"endTime":1704.13,"body":"4.0."},{"speaker":"Number four","startTime":1705.54,"endTime":1708.63,"body":"So number five on this list, and"},{"speaker":"Number four","startTime":1705.54,"endTime":1708.63,"body":"the final item on the list is"},{"speaker":"Number four","startTime":1708.66,"endTime":1712.29,"body":"don't sit by while others in"},{"speaker":"Number four","startTime":1708.66,"endTime":1712.29,"body":"your same business, your"},{"speaker":"Number four","startTime":1712.32,"endTime":1714.96,"body":"\"competitors\" in quotes,"},{"speaker":"Number four","startTime":1712.32,"endTime":1714.96,"body":"whatever that business is,"},{"speaker":"Number four","startTime":1715.2,"endTime":1719.01,"body":"figure this stuff out. They will"},{"speaker":"Number four","startTime":1715.2,"endTime":1719.01,"body":"figure it out. They will use"},{"speaker":"Number four","startTime":1719.01,"endTime":1723.66,"body":"Industry 4.0 to drive down cost;"},{"speaker":"Number four","startTime":1719.01,"endTime":1723.66,"body":"they will use it to improve"},{"speaker":"Number four","startTime":1723.66,"endTime":1726.63,"body":"yield; they will use it to"},{"speaker":"Number four","startTime":1723.66,"endTime":1726.63,"body":"improve customer experience. And"},{"speaker":"Number four","startTime":1726.63,"endTime":1730.5,"body":"they will bury the companies"},{"speaker":"Number four","startTime":1726.63,"endTime":1730.5,"body":"that do not. There is a train"},{"speaker":"Number four","startTime":1730.5,"endTime":1733.77,"body":"coming down the tracks at"},{"speaker":"Number four","startTime":1730.5,"endTime":1733.77,"body":"American manufacturing. The horn"},{"speaker":"Number four","startTime":1733.77,"endTime":1737.82,"body":"is blaring an alarm, it's"},{"speaker":"Number four","startTime":1733.77,"endTime":1737.82,"body":"letting us know that it's"},{"speaker":"Number four","startTime":1737.82,"endTime":1741.45,"body":"coming. Just like those two kids"},{"speaker":"Number four","startTime":1737.82,"endTime":1741.45,"body":"on the train tracks those many"},{"speaker":"Number four","startTime":1741.45,"endTime":1745.86,"body":"years ago. though, small to"},{"speaker":"Number four","startTime":1741.45,"endTime":1745.86,"body":"mid-sized businesses aren't"},{"speaker":"Number four","startTime":1745.86,"endTime":1750.21,"body":"listening. Or if they're hearing"},{"speaker":"Number four","startTime":1745.86,"endTime":1750.21,"body":"that faint whistle they're not"},{"speaker":"Number four","startTime":1750.21,"endTime":1753.78,"body":"paying enough attention. The big"},{"speaker":"Number four","startTime":1750.21,"endTime":1753.78,"body":"companies hear it. But most"},{"speaker":"Number four","startTime":1753.78,"endTime":1757.53,"body":"small to mid-size businesses -"},{"speaker":"Number four","startTime":1753.78,"endTime":1757.53,"body":"they don't hear it. And I kno"},{"speaker":"Number four","startTime":1757.53,"endTime":1760.65,"body":"this because so many of them ar"},{"speaker":"Number four","startTime":1757.53,"endTime":1760.65,"body":"telling their educationa"},{"speaker":"Number four","startTime":1760.65,"endTime":1765.84,"body":"partners that they don't see it"},{"speaker":"Number four","startTime":1764.24,"endTime":1768.597,"body":"Now I'm dating myself here with"},{"speaker":"Number four","startTime":1764.24,"endTime":1768.597,"body":"this last story. But I remember"},{"speaker":"Number four","startTime":1768.666,"endTime":1772.263,"body":"life before email, when"},{"speaker":"Number four","startTime":1768.666,"endTime":1772.263,"body":"businesses sent fax messages"},{"speaker":"Number four","startTime":1772.332,"endTime":1776.413,"body":"back and forth, and we thought"},{"speaker":"Number four","startTime":1772.332,"endTime":1776.413,"body":"that technology was amazing."},{"speaker":"Number four","startTime":1776.482,"endTime":1780.078,"body":"Then along comes email and"},{"speaker":"Number four","startTime":1776.482,"endTime":1780.078,"body":"almost overnight, the fax"},{"speaker":"Number four","startTime":1780.148,"endTime":1784.436,"body":"machine became obsolete. So fast"},{"speaker":"Number four","startTime":1780.148,"endTime":1784.436,"body":"forward five years from then,"},{"speaker":"Number four","startTime":1784.505,"endTime":1788.724,"body":"and nobody, nobody after the"},{"speaker":"Number four","startTime":1784.505,"endTime":1788.724,"body":"advent of email is using the fax"},{"speaker":"Number four","startTime":1788.793,"endTime":1793.012,"body":"machine. So in the late 90s, I"},{"speaker":"Number four","startTime":1788.793,"endTime":1793.012,"body":"had this business associate, a"},{"speaker":"Number four","startTime":1793.082,"endTime":1797.439,"body":"supplier of one of my companies,"},{"speaker":"Number four","startTime":1793.082,"endTime":1797.439,"body":"who didn't use email even long"},{"speaker":"Number four","startTime":1797.508,"endTime":1801.866,"body":"after everybody else. He liked"},{"speaker":"Number four","startTime":1797.508,"endTime":1801.866,"body":"doing business as he put it \"the"},{"speaker":"Number four","startTime":1801.935,"endTime":1806.223,"body":"old fashioned way.\" When someone"},{"speaker":"Number four","startTime":1801.935,"endTime":1806.223,"body":"told him to send an email, he"},{"speaker":"Number four","startTime":1806.292,"endTime":1810.442,"body":"would laugh. And he would say,"},{"speaker":"Number four","startTime":1806.292,"endTime":1810.442,"body":"\"Email? I'm still amazed that"},{"speaker":"Number four","startTime":1810.511,"endTime":1815.007,"body":"the fax machine works!\" And then"},{"speaker":"Number four","startTime":1810.511,"endTime":1815.007,"body":"he would laugh again. He was the"},{"speaker":"Number four","startTime":1815.076,"endTime":1819.572,"body":"only one laughing. I finally had"},{"speaker":"Number four","startTime":1815.076,"endTime":1819.572,"body":"to say to him, \"Robert, when you"},{"speaker":"Number four","startTime":1819.641,"endTime":1823.722,"body":"say that you sound like an"},{"speaker":"Number four","startTime":1819.641,"endTime":1823.722,"body":"idiot. Nobody thinks it's funny."},{"speaker":"Number four","startTime":1823.791,"endTime":1827.803,"body":"But they all think that you're"},{"speaker":"Number four","startTime":1823.791,"endTime":1827.803,"body":"too clueless or too lazy to"},{"speaker":"Number four","startTime":1827.872,"endTime":1833.06,"body":"figure out how to use email. And"},{"speaker":"Number four","startTime":1827.872,"endTime":1833.06,"body":"that isn't helping you and your business.\""},{"speaker":"Number four","startTime":1833.06,"endTime":1837.46,"body":"Business owners, manufacturers,"},{"speaker":"Number four","startTime":1833.06,"endTime":1837.46,"body":"industrial employers who tell"},{"speaker":"Number four","startTime":1837.532,"endTime":1841.139,"body":"their employees, their"},{"speaker":"Number four","startTime":1837.532,"endTime":1841.139,"body":"customers, their suppliers,"},{"speaker":"Number four","startTime":1841.211,"endTime":1845.612,"body":"their educators that they don't"},{"speaker":"Number four","startTime":1841.211,"endTime":1845.612,"body":"think Industry 4.0 technology"},{"speaker":"Number four","startTime":1845.684,"endTime":1849.868,"body":"will transform their industry"},{"speaker":"Number four","startTime":1845.684,"endTime":1849.868,"body":"are the Roberts of 2021. You"},{"speaker":"Number four","startTime":1849.94,"endTime":1854.34,"body":"sound like him. You think like"},{"speaker":"Number four","startTime":1849.94,"endTime":1854.34,"body":"him, and just like him that is"},{"speaker":"Number four","startTime":1854.413,"endTime":1858.02,"body":"not helping you in your"},{"speaker":"Number four","startTime":1854.413,"endTime":1858.02,"body":"business. So face reality."},{"speaker":"Number four","startTime":1858.092,"endTime":1862.348,"body":"Answer the call of your larger"},{"speaker":"Number four","startTime":1858.092,"endTime":1862.348,"body":"customers and suppliers when"},{"speaker":"Number four","startTime":1862.42,"endTime":1866.965,"body":"they make it and invite you into"},{"speaker":"Number four","startTime":1862.42,"endTime":1866.965,"body":"the era of Industry 4.0. Don't"},{"speaker":"Number four","startTime":1867.037,"endTime":1871.582,"body":"be intimidated by the technology"},{"speaker":"Number four","startTime":1867.037,"endTime":1871.582,"body":"or by the price. It is simpler"},{"speaker":"Number four","startTime":1871.654,"endTime":1875.621,"body":"than you think and less"},{"speaker":"Number four","startTime":1871.654,"endTime":1875.621,"body":"expensive than you believe. See"},{"speaker":"Number four","startTime":1875.693,"endTime":1879.805,"body":"it as a tool for continuous"},{"speaker":"Number four","startTime":1875.693,"endTime":1879.805,"body":"improvement in your business."},{"speaker":"Number four","startTime":1879.878,"endTime":1884.062,"body":"Learn about it, train your team"},{"speaker":"Number four","startTime":1879.878,"endTime":1884.062,"body":"about it, and get going on"},{"speaker":"Number four","startTime":1884.134,"endTime":1888.606,"body":"implementing it. Your employees,"},{"speaker":"Number four","startTime":1884.134,"endTime":1888.606,"body":"your customers, the future of"},{"speaker":"Number four","startTime":1888.678,"endTime":1893.295,"body":"your business and the future of"},{"speaker":"Number four","startTime":1888.678,"endTime":1893.295,"body":"American manufacturing depend on"},{"speaker":"Number four","startTime":1893.367,"endTime":1895.46,"body":"it. They're depending on you."},{"speaker":"Number four","startTime":1895.46,"endTime":1899.16,"body":"That's all the time we have for"},{"speaker":"Number four","startTime":1895.46,"endTime":1899.16,"body":"this week's episode of The"},{"speaker":"Number four","startTime":1899.223,"endTime":1903.115,"body":"TechEd Podcast. We will talk"},{"speaker":"Number four","startTime":1899.223,"endTime":1903.115,"body":"next week. Thanks for joining us"},{"speaker":"Number four","startTime":1903.179,"endTime":1907.198,"body":"for this episode of The TechEd"},{"speaker":"Number four","startTime":1903.179,"endTime":1907.198,"body":"Podcast. If you haven't already,"},{"speaker":"Number four","startTime":1907.262,"endTime":1911.409,"body":"subscribe, leave a review and if"},{"speaker":"Number four","startTime":1907.262,"endTime":1911.409,"body":"you liked this episode, share it"},{"speaker":"Number four","startTime":1911.472,"endTime":1915.236,"body":"with a friend. New episodes"},{"speaker":"Number four","startTime":1911.472,"endTime":1915.236,"body":"launch every Tuesday. So listen"},{"speaker":"Number four","startTime":1915.3,"endTime":1916.13,"body":"in next week."}]}