
Two Marketing Moms
Climbing the marketing career ladder isn’t a straight line — it’s a jungle gym. On the Two Marketing Moms Podcast, host Kelly Callahan-Poe, former co-host Julia McDowell, and special guests share decades of work + life strategies to help you accelerate your career with confidence.
Two Marketing Moms
Episode 53: The ROI of Moms in the Workplace
In this episode, The ROI of Moms in the Workplace, author Heather Lane Powers (The Power Lane) explains why retaining moms at work is an economic imperative. We explore how outdated systems, rigid policies, and lack of childcare push moms out of specific workplaces—not the workforce itself. With compelling data and a $1.5 trillion opportunity at stake, Heather introduces the REVS framework and five levers for driving measurable change. Listeners will gain practical tools, policy insights, and a clear path to creating workplaces where moms—and the economy—thrive.