When it comes to creating a successful brand, Kevin Smith is the go-to guy. His packaging and launch strategies have been instrumental in helping many brands reach new heights of success. He doesn't shy away from challenges and knows his strength lies in understanding what appeals to customers on an aesthetic level.
On this episode, we'll talk about:
Kevin Smith is currently the Founder/CEO of INC 5000 Company SmashBrand, the only CPG data-first brand development agency that can guarantee retail market outcomes and increased sales velocities. They help brands confidently put products on the shelf that sell. Combining strategy and design expertise with consumer testing at multiple points throughout our process, we create brands that win customers, not just awards. He is an established entrepreneur in the food + beverage and wellness industries with 20+ years experience as a Founder/CEO in four successful start-ups with over 50mm in profitable revenue.
For more information and to explore other episodes, go to www.ppcpackaging.com/the-packaging-brothers
Follow PPCPackaging on social media!
LinkedIn: https://www.linkedin.com/company/pacific-packaging-components-inc-/
Facebook: https://www.facebook.com/PPCPackaging/
Instagram: https://www.instagram.com/ppcpackaging/?hl=en
Website: http://www.ppcpackaging.com/
Find out more about Kevin on his website, and connect with him on LinkedIn.
Website: smashbrand.com
LinkedIn: https://www.linkedin.com/in/smashkcs/
The views and opinions expressed on the "Packaging Brothers" podcast are solely those of the author and guests and should not be attributed to any other individual or entity. This podcast is an independent production of Packaging Brothers, and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2023.
When it comes to creating a successful brand, Kevin Smith is the go-to guy. His packaging and launch strategies have been instrumental in helping many brands reach new heights of success. He doesn't shy away from challenges and knows his strength lies in understanding what appeals to customers on an aesthetic level.
On this episode, we'll talk about:
Kevin Smith is currently the Founder/CEO of INC 5000 Company SmashBrand, the only CPG data-first brand development agency that can guarantee retail market outcomes and increased sales velocities. They help brands confidently put products on the shelf that sell. Combining strategy and design expertise with consumer testing at multiple points throughout our process, we create brands that win customers, not just awards. He is an established entrepreneur in the food + beverage and wellness industries with 20+ years experience as a Founder/CEO in four successful start-ups with over 50mm in profitable revenue.
For more information and to explore other episodes, go to www.ppcpackaging.com/the-packaging-brothers
Follow PPCPackaging on social media!
LinkedIn: https://www.linkedin.com/company/pacific-packaging-components-inc-/
Facebook: https://www.facebook.com/PPCPackaging/
Instagram: https://www.instagram.com/ppcpackaging/?hl=en
Website: http://www.ppcpackaging.com/
Find out more about Kevin on his website, and connect with him on LinkedIn.
Website: smashbrand.com
LinkedIn: https://www.linkedin.com/in/smashkcs/
The views and opinions expressed on the "Packaging Brothers" podcast are solely those of the author and guests and should not be attributed to any other individual or entity. This podcast is an independent production of Packaging Brothers, and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2023.