Most doctors, consultants, marketers, etc. focus almost entirely on growing production or top line revenue. In today’s episode, Dr. Cedric Lewis and Matt Kennedy discuss how this narrow focus can certainly grow revenue but doesn’t necessarily equate to a better business.
Most doctors, consultants, marketers, etc. focus almost entirely on growing production or top line revenue. In today’s episode, Dr. Cedric Lewis and Matt Kennedy discuss how this narrow focus can certainly grow revenue but doesn’t necessarily equate to a better business.