Managerial Analytics: Powering Your Career

Customer Profitability: Three Key Questions

David Dirks Season 1 Episode 9

Three key questions related to customer profitability that every manager should be asking.  
Co-author of "The New Marketing Analytics" David Dirks discusses his observations & insights on data & managerial analytics in his short podcast sessions.  You can reach him at:

institutemanagerialanalytics@gmail.com