BankTalk Podcast
Welcome to BankTalk Podcast, the show where we talk to leaders and experts from the community banking sector. Whether you are a current CEO or aspire to be one, this podcast will give you valuable insights and advice on how to run your financial institution better. Each episode features a different topic and a guest who shares their experience and knowledge with us. Tune in and learn something new with BankTalk Podcast.
BankTalk Podcast
Don’t Like Your Brand? Consider Changing It | BankTalk Episode 48
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If you have “People’s”, “State”, or “Community” or “First” in your brand name, this might be the episode for you. Jeff McCarthy from Bank Five Nine walks us through a re-branding exercise which started with understanding the bank’s history and what the team was most proud of. It culminated in a new corporate identity.
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