BankTalk Podcast
Welcome to BankTalk Podcast, the show where we talk to leaders and experts from the community banking sector. Whether you are a current CEO or aspire to be one, this podcast will give you valuable insights and advice on how to run your financial institution better. Each episode features a different topic and a guest who shares their experience and knowledge with us. Tune in and learn something new with BankTalk Podcast.
BankTalk Podcast
Don’t Like Your Brand? Consider Changing It | BankTalk Episode 48
If you have “People’s”, “State”, or “Community” or “First” in your brand name, this might be the episode for you. Jeff McCarthy from Bank Five Nine walks us through a re-branding exercise which started with understanding the bank’s history and what the team was most proud of. It culminated in a new corporate identity.
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