Event gamification is a hot topic. But how do you adapt and gamify live entertainment for the online or hybrid environment for events? Simply with some tech adaptation and out-of-the-box thinking. The process may require some investment initially but the payoff is an event that will have attendees talking about it long after it's over.
Arthur Kerekes is the founder of Fusion Events, an award-winning entertainment and event planning company. In 2017 he founded the worlds first audience curated concert experience where the audience curates the live show in real time called uRequest Live. Named by BizBash as one of the 250 Most Influential Event Professionals in Canada (2020), Arthur was also named Event Professional Of the Year at the Canadian Event Industry Awards (2015 and 2017).
Quotes From Episode
"What entertainers need to get into is finding ways to gamify what they do... I'm talking about actually gamifying the content, gamifying the program and taking this choose-your-own-adventure style idea that we're doing with the band and put that on your content."
"The format for event bands hasn't really changed in 20 years . The production value has changed drastically (but) the format is generally the same...When I was getting more nos than yeses from clients, that's what really inspired me to come up with something completely new and different."
- How Canada's events industry is coping with the pandemic
- Arthur's epiphany moment that birthed a new way to do live entertainment
- How a band can engage a live and virtual audience at the same time
- Using choose-your-own-adventures to gamify delegate experience
- The need for the events community to band together
Connect with Arthur:
IG @uRequestLive @FusionEvents
LinkedIn Arthur Kerekes
Connect with Adelaine:
Email: [email protected]