34. Your Perceptions were Intentionally Crafted with Ustadh Ubaydullah Evans

Branding Deep Dive with Ahmed Cheema

Branding Deep Dive with Ahmed Cheema
34. Your Perceptions were Intentionally Crafted with Ustadh Ubaydullah Evans
Feb 11, 2022 Season 1 Episode 34
Ahmed Cheema

ALIM Summer Program: https://www.alimprogram.org/summer-program.html

Today we’re talking to Ustadh Ubaydullah Evans. Ustadh Ubaydullah is the resident scholar at the American learning institute for muslims and teaches for numerous programs and organizations both in the Chicago area and nationally.

In this episode we dive deep into what shapes our perceptions, why Ustadh Ubaydullah wears the clothes he wears, what brands represent to a people, and much more. 

Key Lessons: 
1. Your judgement concerning something is really just an extension of how you conceive of that thing. How you conceive of something is really just an extension of your experience with that thing. 
2. Branding is happening whether you like it or not. The perceptions we have were carefully constructed by someone else - its important to understand and be aware of that