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Cultural nuance and how to speak the same language as Asian American borrowers

Mortgage Connects an MGIC Podcast

Chapters
0:00
Intro
1:27
Asian American Pacific Islander Heritage Month
2:53
Awards you’ve received in your career
4:19
Most meaningful award
5:03
Why it’s so important for companies to have the opportunity to learn from others within the same organization?
7:33
What made your daughter decide to work alongside you and learn the trade?
10:20
Why do you think homeownership for Asians is lagging?
12:11
What would you say are the barriers Asian consumers face in the homebuying process and how or what can loan officers do to help?
13:55
What do you think the perception or importance of owning a home among Asian Americans is?
15:37
9. Are there any cultural nuances that mortgage lenders – or employers in general – tend to “miss” when it comes to Asian American Pacific Islander borrowers?
17:35
Closing thoughts
Mortgage Connects an MGIC Podcast
Cultural nuance and how to speak the same language as Asian American borrowers
Apr 27, 2022
MGIC MI

In honor of Asian American Pacific Islander (AAPI) Heritage Month, we interviewed Karen Chiu, Builder Development Manager at New American Funding, to learn from her experience and gain insight into the challenges many Asian Americans face in homebuying and in the mortgage industry. Karen has over 20 years of experience as a top mortgage loan originator, and she specializes in working with first-time homebuyers and foreign nationals to obtain the American dream of homeownership. She's also an active member of the Asian Real Estate Association of America, which works to improve homeownership among Asian communities.

Karen discusses why purchase business is especially meaningful to her, why she actively meets and supports other LOs in her organization, how her recently licensed daughter took her first loan app in fifth grade, and why Asian American representation is critical.

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