ELEVATE Podcast
For every leader, there’s an Elevation. What's an elevation? A moment or series of moments of clarity that can be put into action to elevate your life or purpose. We elevate through empathy, respect, inspiration, impact, and maybe most of all, diversity of thought. Why do we do it? Leaders are taught to be so self-reliant, that they often lose themselves. We believe that clarity of purpose is a human necessity and that sharing is the best philosophy for leadership. We turn the challenges we face into conversations and those conversations into clarity. Join us at www.elevationbarn.com
ELEVATE Podcast
#61. Designing for Decacorns | Alex Cuthbert
When you hear the word 'design', what do you think? Does it conjure colors? shapes? paint? pixels? aesthetics...composition? You wouldn’t be wrong, but when it comes to designing technology there’s a guiding force more powerful than any singular graphic element, it’s people.
When Alex Cuthbert thinks of design, he’s thinking of how it moves people, both emotionally and literally through the world. It’s about designing an experience that takes into account the customs, habits and idiosyncrasies of any given user or group of users. As of 2020, Alex has been Gojek’s Head of Design spending his days combining tech innovation with human understanding to move people, food, and currency all over Southeast Asia.
Here’s Alex in conversation with Will Travis, Founder of Elevation Barn.