Assurity's Good Business Podcast
We're bringing together some of the most influential leaders across industries to share how they're using their business as a force for good. Tune in for new episodes every few weeks. Who's Assurity? We were the first major insurance organization to become a Certified B Corporation, and we believe in the connection between purpose-driven business and organizational growth.
Assurity's Good Business Podcast
The Rise of Social Business - Chris Marquis, Cornell University
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Assurity
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Season 1
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Episode 3
All around the world, B Corporations and other social businesses are using creative new strategies to succeed in traditional markets. In this episode, we talk to Dr. Christopher Marquis, author of Better Business: How the B Corp Movement is Remaking Capitalism and professor at Cornell University, to find out more about the evolution of the B Movement worldwide and the challenges it faces.
Learn more about Assurity's Good Business