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She Built It® Podcast
Welcome to the She Built It® podcast. Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in.
She Built It® Podcast
How Rave Nailz Turned Press-On Nails Into a Cultural Movement
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On She Built It®, Braelinn Frank shares how she transformed press-on nails from a side project into Rave Nailz, a brand redefining the beauty industry. What began as hand-painted designs evolved into a scalable, founder-led company now available on Amazon Prime.
Braelinn breaks down how she balanced artistry with manufacturing, why quality control mattered more than rapid growth, and how she positioned press-on nails as a serious alternative to salon manicures. She also reveals the surprising bestseller that shaped her product strategy and why protecting creative integrity is the key to long-term brand success.
If you're building a beauty brand, scaling a product business, or curious about the rise of reusable press-on nails, this conversation offers real insight into founder-led growth, product innovation, and cultural timing.
Connect with us:
She Built It® CEO, Melanie Barr Instagram