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She Built It® Podcast
Welcome to the She Built It® podcast. Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in.
She Built It® Podcast
7 Figures Without Amazon: DIP’s Growth Story
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On She Built It®, Kate Assaraf shares how she created Dip Sustainable Hair Care, a beauty brand designed to challenge the traditional beauty industry model of constant consumption. Instead of encouraging people to buy more, Dip promotes a different philosophy: buy better, buy less, and shop small.
Kate talks about building a purpose-driven brand that blends environmental awareness with playful education, the realities of creating sustainable beauty products, and why transparency and authenticity matter more than perfection. Kate is part of a growing movement of founders redefining beauty entrepreneurship through sustainability, honesty, and thoughtful product design.
This conversation explores what it means to build a brand that aligns business growth with environmental responsibility, and how founders can challenge industry norms while staying true to their mission.
Episode resources:
Why Refill Is The New Record Store And Why That Matters
Dip Haircare Named Oprah Daily's #1 Pick for Curly Hair
Connect with us:
She Built It® CEO, Melanie Barr Instagram