Hey CX Nation,
In this week's episode of The CXChronicles Podcast #190 we welcomed Natalie Onions, Vice President of Customer Experience at Customer.io based in Columbus, OH.
Customer.io is a versatile marketing automation tool for sending relevant messages based on behavior across web and mobile products.
Impersonal messages lead to bad experiences. That’s why Customer.io uses real-time data to help you deliver the right message, exactly when it’s needed — like sending an event reminder over SMS or the perfect onboarding email.
In this episode, Natalie and Adrian chat through how she has tackled The Four CX Pillars: Team, Tools, Process & Feedback throughout her career + shares some of the tips & tricks that have worked for her across her own customer focused business leader journey.
**Episode #190 Highlight Reel:**
1. Lessons learned from climbing the ladder from a CSM to a VP of CX
2. Why organizing your customer facing team should be your top priority
3. Identifying where one role ends & the next begins in your customer journey
4. Measuring product adoption before firing up your up-sell & cross-sell activities
5. Why CSM's should be an extension of your CUSTOMER'S business
Huge thanks to Natalie for coming on The CXChronicles Podcast and featuring her work and efforts in pushing the customer experience and customer success space into the future.
Click here to learn more about Natalie Onions
Click here to learn more about Customer.io
If you enjoy The CXChronicles Podcast, please stop by your favorite podcast player and leave us a review today. This is the easiest way that we can find new listeners, guests and future business leaders to join our customer focused community!
And be sure to grab a copy of my book "The Four CX Pillars To Grow Your Business Now" available on Amazon.
For you non-readers out there, go check out the CXChronicles Youtube channel to see all of our customer focused business leader video content & episodes (while you're there politely go smash that subscribe button).
Reach out to CXC at INFO@cxchronicles.com for more information about how we can help your business & team make customer happiness a habit!
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Remember To Make Happiness A Habit!!