Episode 8: How to Win with Pay Per Click in Your Hearing Practice in 2021 Artwork

The Hearing Practice Growth Podcast

Welcome to the Hearing Practice Growth Podcast. On this podcast, we cover the most effective ways to grow your hearing practice. You will hear from professionals in the industry on what has worked for them and how you can implement the same tactics and techniques to take your practice to the next level.

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The Hearing Practice Growth Podcast

Episode 8: How to Win with Pay Per Click in Your Hearing Practice in 2021

September 02, 2021 • Shane Gebhards

Join us on this months webinar as we unpack How to Win with PPC in your Hearing Practice! What you will learn:
• Discover how the Google Ads engine works - You have to understand how the AdWords auction process works if you intend to succeed with paid search - quality & relevance is the answer.
• The secrets to maximizing quality score - In order to drive lower cost per click & ultimately, lower cost per lead - ad groups, the right keywords, compelling text ads, site links & strategic landing pages are critical.
• Proven examples that you can swipe & deploy - We will share our proven winners as it relates to keywords, ad groups, text ads & landing pages.
• KPIs & how to track them - You should not invest a penny into AdWords or any other form of paid search without the proper tracking in place to gauge your cost per lead.

Click here to watch the replay now: https://go.audiologyignite.com/ppc-replay