
FANCENTRIC - The Fan Journey is the Experience!
About Us
The Innovation Institute for Fan Experience (IIFX) was founded in 2020. IIFX’s vision is to be the leading and most trusted global authority on providing exceptional, memory-making fan experiences for the sports and entertainment industry. The Institute focuses on the fan journey and creating the ideal fan experience for its member organizations, one that results in increased revenue, sustainable growth, operational efficiency, a diversified workforce, new and repeat attendance, and maximized health, safety, and security through best practices, innovative technology solutions, and high-quality services. IIFX produces content and events and facilitates dialogue and collaboration around its core areas of expertise.
Our FANCENTRIC Podcast Series explores topics about the sports and entertainment industry that should interest all fans throughout their journey. Our guests include visionary industry thought leaders, advanced practitioners, authors, technologists, and fans from around the world. We are bound together by passion and the incomparable skills of visionary thought leaders throughout the international community. Along with our technical and subject matter experts, we discuss new ways to change the world’s sports and entertainment fan experience for the better.
FANCENTRIC - The Fan Journey is the Experience!
National Conference 2023 - Raising the Bar: Women in Sports & Entertainment Taking Charge and Making a Difference!
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Raising the Bar: Women in Sports & Entertainment - Taking Charge and Making a Difference!
This is the second in a quarterly series of IIFX Town Halls featuring women in sports and entertainment. This live Town Hall event was featured at the 2023 ALSD Conference & Tradeshow in Conjunction with IIFX from 9-11 July 2023 in Indianapolis, IN (USA).
IIFX continues to highlight women leaders who are at the forefront of change in the sports and entertainment and preparing the way for the next generation of women. Our panelists come from academia, industry, and the sports & entertainment industry.
Our distinguished panel talked about their experiences, the pressing security and operational challenges that women leaders are addressing today, and the future view of sports and entertainment, including the importance of diversity and inclusion with an emphasis on helping the next generation of young women become future industry leaders.
Moderator: Patty Keller, EdD, Boston College. Dr. Patty Raube Keller has a bachelor’s degree in Physical Education and Sports Medicine from Greensboro College, a master’s degree in Education with a concentration in counseling and administration from Campbell University and a doctorate in Education Leadership from Rowan University.
Panelists:
Kasia Hanson, Global Sales Leader - Physical Security | Cybersecurity | Sports, Intel Corp & Chair of the Security Industry Association Women in Security Forum. Kasia is an award-winning security leader at Intel, leading Global Security Ecosystem Development and Partnerships. Kasia is the past Chair of the Security Industry Association Women in Security Forum, the 2022 SIA Progress Award Recipient, a Women in Security Power 100 honoree, and an ISJ Top Security Influencer.
Katheen Griggs, President, Databuoy Corporation. Kathleen grew the company to an $18.5M Defense contract to develop and field Embedded Systems Command and Control Technology. She is a former Navy Engineer and DARPA Technical Agent, where she managed DARPA Warfighter Visualization, Smart Modules, and Distributed Robotics program efforts. Her program successes include video geo-registration,
augmented reality, and wearable computing.
Gayle Keller, Chief Reinvention Officer, Gayle Keller, LLC. Gayle Keller is a former Microsoft sales executive who after 20+ years in tech felt impassioned to help close the gender gap in the S.T.E.A.M. fields after experiencing firsthand the gender biases that still exist in the workplace.
Katie Keenan, Senior Director, Live Event Operations, National Football League. Katie is a global live event and venue operations executive with 18 years of experience in the sports industry. As Senior Director, Live Events & Operations at the NFL, she leads a team responsible for the planning and delivery of the NFL’s marquee events including Super Bowl and NFL Draft.
About the Innovation Institute for Fan Experience
Founded in August 2020, the Innovation Institute for Fan Experience (www.iifx.org) is building the leading and most trusted authority on the ‘Fan Journey’ for the sports and entertainment industry. IIFX provides training, industry content creation, Fan Journey best practices, consultancy, and business and education services to domestic and international sports & entertainment organizations.