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FANCENTRIC - The Fan Journey is the Experience!
About Us
The Innovation Institute for Fan Experience (IIFX) was founded in 2020. IIFX’s vision is to be the leading and most trusted global authority on providing exceptional, memory-making fan experiences for the sports and entertainment industry. The Institute focuses on the fan journey and creating the ideal fan experience for its member organizations, one that results in increased revenue, sustainable growth, operational efficiency, a diversified workforce, new and repeat attendance, and maximized health, safety, and security through best practices, innovative technology solutions, and high-quality services. IIFX produces content and events and facilitates dialogue and collaboration around its core areas of expertise.
Our FANCENTRIC Podcast Series explores topics about the sports and entertainment industry that should interest all fans throughout their journey. Our guests include visionary industry thought leaders, advanced practitioners, authors, technologists, and fans from around the world. We are bound together by passion and the incomparable skills of visionary thought leaders throughout the international community. Along with our technical and subject matter experts, we discuss new ways to change the world’s sports and entertainment fan experience for the better.
FANCENTRIC - The Fan Journey is the Experience!
IIFX FANCENTRIC TECH - OnePlan Digital Twin - Single Source of Truth for Event Planning
Join Dr. Lou Marciani, the Director and Co-Founder of the Innovation Institute for Fan Experience and Paul Foster, founder and CEO of OnePlan. Dr. Lou and Paul discuss the evolution of event planning and the benefits of using digital twin technology for the sports and entertainment industry. OnePlan, which aims to provide a collaborative, web-based platform for event planning, has been used in over 60,000 events, including major sports and entertainment venues. The platform offers a single source of truth, allowing for real-time collaboration and approval processes. Forster highlighted the importance of balancing fan experience, security, and safety, citing examples like the Tottenham Hotspur Stadium and Intuit Dome. Dr. Lou and Paul also discuss the role of data in decision-making and the potential of digital twins in enhancing fan engagement and venue operations.
About the Innovation Institute for Fan Experience
Founded in August 2020, the Innovation Institute for Fan Experience (www.iifx.org) is building the leading and most trusted authority on the ‘Fan Journey’ for the sports and entertainment industry. IIFX provides training, industry content creation, Fan Journey best practices, consultancy, and business and education services to domestic and international sports & entertainment organizations.