S11 - Episode 10 - A Steady Pour of Archer Eland ft. Wendy Peveich

 The fellas sit down with Wendy Peveich, founder and blender of Archer Eland, for a conversation that’s part whiskey tasting, part life masterclass. She breaks down her journey from healthcare to whiskey, why rye deserves more respect, and how “single barrel curation” is more than just picking a good barrel. The crew works through multiple rye expressions that challenge everything you think rye is supposed to taste like, sparking real debate at the table. Along the way, Wendy opens up about risk, faith, grief, confidence, and what it really takes to build a brand from scratch. There are laughs, proof-snob side-eyes, unexpected flavor reactions, and a few moments that feel more like a TED Talk than a podcast. This episode goes way beyond the glass and dives into purpose, perseverance, and betting on yourself. If you love rye, entrepreneurship, or hearing how passion turns into execution, this is one you don’t want to miss. Pull up and experience the journey.