FUTUREPROOF.
Welcome to FUTUREPROOF. We're the podcast that delves into the future. From Augmented Reality to Artificial Intelligence to Smart Cities to Internet of Things to Virtual Reality, we speak with some of the sharpest minds to better help you understand what the next few years may look like.Brought to you by author Jeremy Goldman (Going Social, Getting to Like).For booking inquiries: vie@futureproofshow.com
FUTUREPROOF.
How Patagonia, Blackrock, and Other Leading Brands Find Purpose (ft. Alain Sylvain, Sylvain Labs)
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Jeremy Goldman
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Season 1
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Episode 58
Recently I trekked to Manhattan’s Lower East Side for a chance to sit down with Alain Sylvain. You might know Alain as the founder of Sylvain Labs, the award-winning strategy and design consultancy. They’ve done work for Google, Patagonia, Spotify, and many other leading companies.
On this episode, we discuss:
- The connection between corporate social responsibility and the bottom line is now, and what it is likely to be in the future
- How the brands of tomorrow need to figure out their purpose.
- What roles will consumers play in helping brands figure out their missions?
- How does Alain himself get better at predicting what’s to come to be more useful to brands on an ongoing basis.
As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.