
PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs
PR Yourself with Leah Frazier is a fun and informative DIY PR hub for small business owners, entrepreneurs and brands wanting to gain publicity, exposure, and press and media attention without the PR firm price. A noted "media maven", "plug" and coined as Dallas' Olivia Pope, Think Three Media CEO, Leah Frazier, brings in news anchors, influencers, PR pros, publicists, radio personalities, entrepreneurs and more to give practical advice, tips and PR strategies on how to generate publicity genuinely and consistently for your small business or brand -- not only for exposure, but for long-term success. But -- stay tuned for the PR Petty -- a hot and trending news topic where Leah has her guests weigh-in on how they would have "PR'd" it different. It's not rocket science -- it's just PR. And yes, you can do it...all by YOURSELF!
PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs
Influencer Marketing Trends for 2025: Insights from Cynthia Smoot & Zach Wilson on Building Powerful Brand Partnerships
In this episode of PR Yourself with Leah Frazier, Leah dives deep into Influencer Marketing Trends for 2025 with two powerhouse guests: Cynthia Smoot of Gangway Advertising and Zach Wilson of Elite Talent Advisers. Discover what’s next in the world of influencer partnerships, how brands can authentically connect with audiences, and the evolving landscape of social media marketing. Whether you're a business owner, PR pro, or influencer yourself, this conversation delivers actionable insights on how to stay ahead of the curve in the fast-paced digital space.
Key takeaways include:
- The biggest influencer marketing trends shaping 2025
- How to choose the right influencers for your brand
- The importance of authenticity and niche audiences
- Future predictions for platforms and creator partnerships
Tune in and learn how to PR Yourself and your brand like a pro in today’s influencer-driven marketplace.
Connect with Cynthia Smoot at GangwayAdvertising.com and here on Instagram.
Connect with Zach Wilson here on Instagram.
Follow PR Yourself on Instagram @PRYourselfPodcast.
Follow Leah Frazier on Instagram @TheLeahFrazier.
Be sure to get your podcast going and take advantage of our offer with Kitcaster by heading to: kitcaster.com/pryourself.