Stoicism is THE operating system for F&B founders to smash through struggle.
My latest guest on HUNGRY. is Ed Hauck, co-founder The Curators.
Ed, like me, is fascinated with stoicism.
The Curators curate a smorgasbord of scrumptious snacks: Jerky, Billtong, Chorizo sticks, Pork Puffs and Peanuts.
They’ve won listings at: Waitrose, Sainsbury's, TESCO, Morrisons
My goal with our conversation?
Make stoicism palatable for buccaneering brands.
ON THE MENU:
1. HOW TO CRACK THE NPD PARADOX: INNOVATE OR DIE VS. INNOVATE TOO MUCH = LOSE FOCUS
2. FOOD AND DRINK FOUNDERS, ALWAYS REMEMBER: “YOUR FIRST IDEA WILL NEVER BE THE IDEA THAT MAKES YOU FAMOUS”
3. WHY FOOD AND DRINK FOUNDERS MUST IMPLEMENT T “IF YOU CAN’T WIN ON SCALE, YOU MUST WIN ON TASTE”
4. WHY ALL FOUNDER’S MUST ACCEPT THE "ONLY CERTAINTY IS UNCERTAINTY” AND “WE SUFFER MORE IN IMAGINATION THAN REALITY”
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Thank you so much!!