Paparelli Podcast

Major Success From Major Accounts

• Charlie Paparelli

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0:00 | 1:27:25

He sold $60mm in software in one year. Russ is clearly the most successful major account seller I know.


Russ West is a Senior Account Executive with a red-hot Silicon Valley startup named Yugabyte. In their last funding round, they were valued at $1.2b. I am sure Russ contributed to their valuation by helping grow their SaaS sales in the F50 right here in Atlanta. 


In this conversation, Russ tells us about his networking approach to prospecting, his service approach to relationship retention, and his methods for managing major accounts with over one hundred stakeholders. 


And it doesn’t end there. Entrepreneurs, business owners, and sales execs should listen to this podcast. I guarantee you’ll walk away with some great ideas on how to increase your sales success and how to move toward higher average deals.