How to turn your data into dollars, with Victoria Searl, Founder & Head Hawk at Datahawks
January 18, 2023
This week Chris talks with Victoria Searl, Headhawk & Founder of Datahawks.
DataHawks are Hospitality and Retail Email Marketing Specialists & Vic is determined to empower all marketers to take their seat in hospitality boardrooms all over the UK.
During the chat we discuss:
- Vic's mission is to connect people and two very impressive WhatsApp groups that are leading change
- What hospitality data we are collecting & how is it used?
- How to organize data & ensure that it is valuable
- How to monetize that data?
- How to get the most from email marketing?
- Whether there Is there such a thing as good and bad data & where does it come from
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