Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar

WFA's Better Marketing Pod with David Wheldon

WFA's Better Marketing Pod with David Wheldon
Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar
Jan 26, 2021 Season 1 Episode 4
World Federation of Advertisers (WFA)

In this episode of WFA's Better Marketing Pod, David speaks with Raja Rajamannar, WFA President and Mastercard's Chief Marketing & Communications Officer, about Raja's early days in marketing in India, what Covid has changed, the global marketing agenda and his new book on next-generation marketing.

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