Show Notes & Resources
Imagine quitting your job and risking it all to raise money, build a business plan on the fly , and create a company you believe can make a difference in people’s lives. Sound crazy? Well that's exactly what the bold, entrepreneur Calloway Cook did when he founded Illuminate Labs. The Founder and active President of this modern and honest supplements company discusses with host, Greg Muzzillo, the miscommunication between consumers and the dietary supplement industry, and reveals his best advice for aspiring entrepreneurs.
Chapter Summaries
1:58 - How Calloway Cook got his Start
4:39 - The idea behind Illuminate Labs
7:10 - Financing a Dream
9:43 - Taking the leap of faith
13:10 - What to sell and how
14:15 - What makes Illuminate Labs Special
15:40 - Operating as a B Corp
17:37 - Advice for entrepreneurs
Resource Links:
Connect with Calloway Cook:
LinkedIn
Connect with Illuminate Labs:
Website | LinkedIn | Twitter | Instagram | YouTube
Key Takeaways:
Show Notes & Resources
Imagine quitting your job and risking it all to raise money, build a business plan on the fly , and create a company you believe can make a difference in people’s lives. Sound crazy? Well that's exactly what the bold, entrepreneur Calloway Cook did when he founded Illuminate Labs. The Founder and active President of this modern and honest supplements company discusses with host, Greg Muzzillo, the miscommunication between consumers and the dietary supplement industry, and reveals his best advice for aspiring entrepreneurs.
Chapter Summaries
1:58 - How Calloway Cook got his Start
4:39 - The idea behind Illuminate Labs
7:10 - Financing a Dream
9:43 - Taking the leap of faith
13:10 - What to sell and how
14:15 - What makes Illuminate Labs Special
15:40 - Operating as a B Corp
17:37 - Advice for entrepreneurs
Resource Links:
Connect with Calloway Cook:
LinkedIn
Connect with Illuminate Labs:
Website | LinkedIn | Twitter | Instagram | YouTube
Key Takeaways: