Working the 6am Train Station Crowd — Libby McKinney Tritschler, CT Artwork

The Neighborhood Realtor

This is a podcast for real estate industry professionals who are doers. Each episode will feature an interview with a top producer or someone who is doing things differently in an exciting way. Our guarantee to you is that each episode will give you at least one tangible idea that you can execute on today. Your host is Matt Muscat, Marketing Director at Treadstone Funding in Grand Rapids, MI, and author of the Amazon Best Seller the "TAG Tangible Action Guide for Real Estate Marketing". Guests and gurus featured on this podcast are a mix of top Real Estate Agents, Mortgage Lenders, and other industry professionals who are operating at the highest levels. This podcast is sponsored by Treadstone Funding & Neighborhood Loans.

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The Neighborhood Realtor

Working the 6am Train Station Crowd — Libby McKinney Tritschler, CT

June 10, 2025 • Matt Muscat

It might not be the strategy that everyone uses but you have to respect the hustle! In this episode Matt chats with Libby McKinney Tritschler in Connecticut and discusses the strategies and tactics that have helped her build a $40,000,000+ business. Libby is a 6th generation resident of her town and she leverages her local knowledge to push clients into the homes that are right for them VS the homes they think they want. She discusses her journey from being a stay-at-home mom to a successful realtor, highlighting the significance of building relationships within the community and understanding buyer needs. Libby also addresses the challenges of navigating a competitive market and the emotional aspects of buying and selling homes, ultimately showcasing how genuine connections and expertise can lead to success in real estate.

Takeaways

Local knowledge is a key differentiator in real estate.
Consistency in strategies like door knocking can lead to sustained success.
Building relationships within the community is essential for realtors.
Understanding buyer needs goes beyond just showing homes.
Managing emotions is crucial during the buying and selling process.
Innovative marketing strategies can set you apart from competitors.
Being present in the office can positively impact business performance.
Real estate is about connecting with diverse clients and their needs.
It's important to educate clients about the market and their options.
Normal people are still buying homes, and realtors should market to all demographics.

Connect with Libby:

https://ontheharborrealestate.com/about

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans:https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing For licensing information, go to www.nmlsconsumeraccess.org

People on this episode

Matt Muscat

Host