
Beyond the Bottom Line with Bert Miller
In this podcast series, Bert E. Miller connects with leaders across categories to discuss their proudest achievements, their greatest challenges, and where they focus their energy each day. Tune in for countless valuable lessons that can be applied to today’s World of Work.
With over 25 years of leadership experience in the talent access arena, Bert currently serves as CEO of Protis Global and ace Talent Curators, and was former President & CEO of MRINetwork, a network-centric recruitment organization that offers consulting, training, contract staffing, and community building to over 325 search firms worldwide.
Bert’s expertise in search and recruitment dates back to 1995 when he co-founded Protis Global, an award-winning search and recruitment firm specializing in the CPG sector focusing on Food, Food Tech, Beverage, Cannabis, Pet, and automation verticals. Protis Global has built some of the most iconic brands in the space — including Red Bull North America, Diageo, and Hostess.
Beyond the Bottom Line with Bert Miller
The Family-Led Evolution of Jägermeister | A Conversation with Chief Meister Joe Fortune
Join host Bert Miller in this fascinating episode of Beyond the Bottom Line as he interviews Joe Fortune—CEO (or “Chief Meister”) of Jägermeister—about the brand’s 90-year legacy and its innovative transformation in the U.S. market. Discover how Jägermeister balances a close-knit, family-owned culture with high-performance goals, adapting to changing consumer preferences while staying true to its iconic shot identity. Joe shares insight into the company’s multi-generational perspective, strategic leadership approach, and the importance of talent acquisition for sustainable growth. Plus, learn how the brand’s data-driven focus aligns with Jägermeister’s heritage to create a thriving, future-ready organization.
In This Episode, You’ll Learn:
•How a fifth-generation, family-owned business stays agile in a competitive beverage industry
•Why redefining target consumers is pivotal for Jägermeister’s ongoing success
•The role of employee engagement, open communication, and organizational development in building a high-performance culture