Why do Swedes call their children “prince” and “princess”? Does it have anything to do with their desperate urge to break free from a consensus dystopia? Jacob Sundberg is a Swedish author (http://jacobsundberg.se) and Johannes Koch is a German journalist. Together they hypothesize, entertain and enlighten you about a wide variety of topics ranging from the trivial to the existential - and usually spin them out into their illogical conclusions. At times philosophical, at times psychological but hardly ever researched or serious, they jostle with a new (Un)cultured Hypothesis every other week.