Understanding IP Matters

The Hidden Value of IP Understanding

December 06, 2021 The Center For Intellectual Property Understanding Season 1 Episode 1
Show Notes Chapter Markers

Chief Innovation Officer Brian Hinman explains the importance of linking invention goals to business strategy, and what it means for investment returns.

Revealing the IP stack can be an ‘ah-ha’ moment for some companies
Is the IBM licensing model still viable?
Learning to become an entrepreneur wasn’t easy
Poor quality claims bring down the whole patent system
You could call IBM, Philips and Ericsson NPEs
Leaders need to ask what my business going to look like down the road?
IP basics is something everyone should have a basic awareness of
A standardized way of looking at IP as assets will help to get it on the balance sheet and reported quarterly
I applaude organizations that are trying to get innovation better recognized