The Profit Accelerator Podcast

"Content Mastery Unveiled: The Science of Authentic Marketing" with Amy Hagar

February 07, 2024 Dawn Kennedy Season 1 Episode 123
"Content Mastery Unveiled: The Science of Authentic Marketing" with Amy Hagar
The Profit Accelerator Podcast
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The Profit Accelerator Podcast
"Content Mastery Unveiled: The Science of Authentic Marketing" with Amy Hagar
Feb 07, 2024 Season 1 Episode 123
Dawn Kennedy

Dawn talks with Amy Hagar, an Organic Marketing Mentor and Co-Founder of The Content Personality® Club. She uses her years of experience and expertise to help service-based business owners around the world grow businesses they love at Joyful Business Revolution™. Dawn and Amy talk about the best way for you to do marketing

In this episode…

Who is Amy Hagar and whom does she serve? (00:58).

What is a content personality and how are there five of them? (1:39)

When you come up with these personalities and the people themselves are grading themselves, does this mean that I will connect best with other video personalities, or would I connect best with other types of personalities? (7:45)

Could there be a link between people resonating with a message and their preferred content consumption method, influencing how we present information to connect with our audience? (10:21).

Conversion and results versus the awareness type marketing, (13:27)

Is the approach you're advocating more about being platform-agnostic in messaging style and then identifying where your ideal audience is, as opposed to starting with assumptions about platforms like LinkedIn, Facebook, or Instagram? (14:47)

“We've been casting too wide of nets in our marketing, and we've been trying to fish in an ocean.” (17:08)


Where can people find out more about you? (21:25)


Amy Hagar’s Information.

Quiz: https://joyfulbusinessrevolution.com/quiz/

FB: https://www.facebook.com/amy.hager.58/

Linkedin: https://www.linkedin.com/in/amy-hager-cae-iom-393493a/


Support the Show.

SUPPORT THE SHOW

Dawn’s Website: https://dawnkkennedy.com/

Links and Freebies- https://dawnkkennedy.com/free/

In-Depth Information, Tips, and Strategies- https://dawnkkennedy.com/blog/

Thanks for listening. If you liked what you heard and want more, please like us on Facebook https://www.facebook.com/dawnkkennedymentor

Subscribe to our Youtube Channel: https://youtube.com/@dawnkkennedyxo?si=DcRcjv7H0KN5_vFP

Follow us on Instagram https://www.instagram.com/dawnkkennedyxo

Order Dawn’s book, The Profit Accelerator for Small Business The Profit Accelerator for Small Business: Kennedy, Dawn: 9781736208601: Amazon.com: Books

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Show Notes

Dawn talks with Amy Hagar, an Organic Marketing Mentor and Co-Founder of The Content Personality® Club. She uses her years of experience and expertise to help service-based business owners around the world grow businesses they love at Joyful Business Revolution™. Dawn and Amy talk about the best way for you to do marketing

In this episode…

Who is Amy Hagar and whom does she serve? (00:58).

What is a content personality and how are there five of them? (1:39)

When you come up with these personalities and the people themselves are grading themselves, does this mean that I will connect best with other video personalities, or would I connect best with other types of personalities? (7:45)

Could there be a link between people resonating with a message and their preferred content consumption method, influencing how we present information to connect with our audience? (10:21).

Conversion and results versus the awareness type marketing, (13:27)

Is the approach you're advocating more about being platform-agnostic in messaging style and then identifying where your ideal audience is, as opposed to starting with assumptions about platforms like LinkedIn, Facebook, or Instagram? (14:47)

“We've been casting too wide of nets in our marketing, and we've been trying to fish in an ocean.” (17:08)


Where can people find out more about you? (21:25)


Amy Hagar’s Information.

Quiz: https://joyfulbusinessrevolution.com/quiz/

FB: https://www.facebook.com/amy.hager.58/

Linkedin: https://www.linkedin.com/in/amy-hager-cae-iom-393493a/


Support the Show.

SUPPORT THE SHOW

Dawn’s Website: https://dawnkkennedy.com/

Links and Freebies- https://dawnkkennedy.com/free/

In-Depth Information, Tips, and Strategies- https://dawnkkennedy.com/blog/

Thanks for listening. If you liked what you heard and want more, please like us on Facebook https://www.facebook.com/dawnkkennedymentor

Subscribe to our Youtube Channel: https://youtube.com/@dawnkkennedyxo?si=DcRcjv7H0KN5_vFP

Follow us on Instagram https://www.instagram.com/dawnkkennedyxo

Order Dawn’s book, The Profit Accelerator for Small Business The Profit Accelerator for Small Business: Kennedy, Dawn: 9781736208601: Amazon.com: Books