Water We Talking About?
Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.
Water We Talking About?
Shea Dunifon: Writing The Story As I Go
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Jim Lauria and Adam Tank
Shea Dunifon, aka Lady Caca, the Education Coordinator for Pinellas County Government finds that the best way to share stories is to start with the basics and keep the message simple.