Water We Talking About?

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

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Water We Talking About?

Tom Freyburg: Everyone Has a Story to Tell

December 20, 2024 • Jim Lauria and Adam Tank

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Tom Freyburg spent nearly a decade travelling the globe and reporting on projects from Latin America to the Middle East and Southeast Asia, which opened his eyes to the water challenges and solutions available around the world.

A graduate of the University of Exeter, Tom founded Atlantean Media in 2018 as a boutique digital content and media company. Born out of a need to bring engineering-based content to life, the organization now represents and advises public and private-sector clients across the water and climate-tech space. The mission? To connect people to water through creative content.

As well as the content director for Aquatech Global events, Tom is the co-creator and co-host of 'The Stream with Will and Tom' podcast together with Will Sarni, host of online talk show QTalks by Qatium, as well as co-founder of KnowH2Ow - a marketing and communication training hub for water professionals. He is also an ambassador for UK charity, Frank Water.