Water We Talking About?
Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.
Water We Talking About?
Haley Falconer: Water Engineer-Turned-Communicator
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Jim Lauria and Adam Tank
Haley Falconer is the Deputy Public Works Director for the City of Boise, Idaho. She shares incredible stories about the work the City of Boise and their Water team are doing from a communications perspective - and brings up great points about how engineers should think about communicating their work to the public.