Our Delta, Your Story

Brand Begins with Story | Episode 7 – Ken Malenstyn

March 18, 2021 Season 1 Episode 7
Our Delta, Your Story
Brand Begins with Story | Episode 7 – Ken Malenstyn
Chapters
Our Delta, Your Story
Brand Begins with Story | Episode 7 – Ken Malenstyn
Mar 18, 2021 Season 1 Episode 7

Host Garry Shearer is joined by Ken Malenstyn, general manager of BARNSIDE BREWING CO., to disclose Barnside's collaborative conception by four long-standing farm families. Ken’s experience with marketing and video production enabled him to keep storytelling front and center, recognizing that an authentic brand story rooted in community would ensure Barnside’s longevity—no matter the hurdle. And what better way to prove that than by opening shortly before a pandemic. Ken's story reinforces the adage, "you reap what you sow," and at Barnside Brewing that stance on quality is taken quite literally. 

Music: "Growing Chorus" by Terry Munday

Show Notes

Host Garry Shearer is joined by Ken Malenstyn, general manager of BARNSIDE BREWING CO., to disclose Barnside's collaborative conception by four long-standing farm families. Ken’s experience with marketing and video production enabled him to keep storytelling front and center, recognizing that an authentic brand story rooted in community would ensure Barnside’s longevity—no matter the hurdle. And what better way to prove that than by opening shortly before a pandemic. Ken's story reinforces the adage, "you reap what you sow," and at Barnside Brewing that stance on quality is taken quite literally. 

Music: "Growing Chorus" by Terry Munday