The journey of being an entrepreneur is multifaceted, prompting you with many hats to wear and roles to fulfill. A key task for successful business owners is effectively communicating your expertise and impact to stakeholders. Entrepreneurs can add value to their businesses by developing their writing skills, which will allow for improved communication of thoughts and ideas. From award nominations to grant applications to business proposals, strong writing skills are the competitive advantage that everyone can leverage with the proper training.
That’s where powerful writing comes in!
My conversation with retired USAF Colonel Carla Bass was insightful and inspiring as she illuminated the importance of great writing and the possibilities that it provides. In her quest to “banish bureaucratic blather,” Carla provides strategies that can help you take your writing from mediocre to life-changing. If you ever questioned the importance of writing as a business owner, this episode is for you!
Join us in Episode 402, with Carla Bass, founder of Write To Influence!, as she shares why she started the business and some of her greatest accomplishments. We dive deep into why it’s important for entrepreneurs to have effective writing skills, and how this skill is empowering and considered the “lifeblood” of organizations. Our discussion is filled with tips and word sculpting tools to help make writing your entrepreneurial superpower.
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Get to Know the Guest:
Colonel Carla Bass, USAF (Ret.) is the founder of Write to Influence!, a coaching and consulting firm focused on unlocking and nurturing the writing skills of organizations and individuals to craft compelling messages. Writing powerfully was central to her success in the Air Force and continues to propel her work in the federal government. Carla is the award-winning author of Write to Influence!, the creator of the virtual course, “Catapult Your Career -- Write to Influence!'', and a sought-after public speaker and workshop facilitator. She teaches individuals how to leverage powerful writing to open the doors to opportunity.
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About the Show:
Women Thriving in Business features candid unscripted conversations with entrepreneurs, business experts, authors, and academics aimed at contributing to business success.
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