Gregor Ohmann talks with Patrick Drexler about promo abuse that scales up during holidays. They discuss how to avoid it in a competitive and fast-changing eCommerce environment which requires merchants to prepare split-second decisions when verifying consumers and reducing promo abuse.
Podcast guests:
- Gregor Ohmann, Team Lead Fraud at GALERIA Karstadt Kaufho
- Patrick Dexter, Head of Business Development in Nethone
Considered questions:
- How did eCommerce change during the pandemic?
- What are some tactics fraudsters use to complete the promo abuse?
- What are the biggest challenges for e-commerce?
- How to overcome ATO during black Friday and the holidays
- What are the consequences for merchants, and what problems do they have with ATO?
- What are the ways to fight back against it?
- What are the best practices to avoid promo abuse?
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