Experience The Buzz

KIM GUSMAN | California Employers Association

April 21, 2023 KIM GUSMAN | California Employers Association Season 3 Episode 120
Experience The Buzz
KIM GUSMAN | California Employers Association
Show Notes Chapter Markers

KIM GUSMAN is the President and CEO of the California Employers Association. What is the CEA you ask? Gusman, along with her 24 amazing team members are a not-for-profit association that currently serves 22,000 businesses throughout California with countless services. It's the best kept secret that shouldn't be a secret for anyone who runs a business. The best part? The service is $99 a month. In addition, Kim shares her story on how she took the CEA from a make it or break it situation to what it is today. She is truly a strong leader in our area!

HOST STEVE BUZZARD on Amy Brown |  "I knew next to nothing about this subject when I entered my conversation with Kim. She did such a great job describing the CEA and all the incredible services it offers businesses in Sacramento. These are the conversations I love to have where I walk away learning something new!"

Our Connection Big THANK YOU to Stephanie Neely, who is the marketing director for the CEA. She reached out to me by email. It was that simple.

The video version of this episode is ALSO AVAILABLE on YOUTUBE.  Check it out and be sure to SUBSCRIBE (this will allow you to get notified of ALL new ETB episodes as they are released) -- ETB with  Kim Gusman

FUN FACT | 70 percent of CEA's clients are Small Businesses  (50 employees or less)


ENJOY THE TALKING STORY! 🏝

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What's The Buzz 🐝
Kim Gusman Intro
What Is It That You Do At CEA?
It's Got History
What Kind Of Employers Come To You?
What Is The Scope Of This Thing?
Pride In Loving What You Do
The Process In Finding You
$99 Gets You In
The Investment In Peace Of Mind
Tell Me About The Team
A Pivotal Point
The Energy Bus
Sponsor Break | R5 + Pit Boss Jerky + Little Whale 🐳
Segment 2
What Did You Dream Of Doing?
The Job Prior To CEA
The Mindset Just 20 Years Ago
The Choice Was Made
How You Respond To The Adversity
The Qualities You Were Looking For
When You Noticed Things Starting To Change
The Biggest Takeaways From Covid
What You're Proud Of
The 24 Hour Rule
Put It In The Budget
Marketing
The Services Offered
What The Vision Is
How Can People Find You?
LinkedIn
That You For The Conversation
Final Thoughts

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