How does Cleanhub address plastic pollution? Well, co-founder and CEO Joel Tasche is here to share their secrets. Cleanhub is a startup that aims to preserve and protect the world’s oceans by collecting and managing multi-layer packaging, which is a type of plastic that is almost impossible to recycle using traditional technologies, and so that is what Cleanhub is for.
Having had the chance to explore many countries in his youth, Joel was grateful for the chance to fully appreciate and immerse himself in nature and the oceans. After finishing his degree, he worked at a startup, later on quit, and got his waste management certification in Germany. And then, together with his two friends Florin and Bosse, they set out on a mission to solve the problem of plastic pollution, thus, Cleanhub was born.
Joel elaborates on the waste collection and management cycle and stresses the importance of not just waste management but of creating more sustainable materials to begin with. He talks about their business model and how and why they partner with businesses that aim to take responsibility for plastic waste and what motivates these businesses to do so in the first place.
He goes on to share why they chose to fly from Germany to India to get Cleanhub running, why they focus on multi-layer packaging in particular, and some of the challenges they faced creating Cleanhub right before the COVID-19 pandemic and how they overcame those challenges. He ends with what he thinks is the key ingredient for companies like them to scale and how he hopes the world becomes more circular (economy wise) in the years to come.
Joel’s key lessons and quotes from this episode were:
In this episode, we also talked about: